WeThe15 | Campaign Film
Вставка
- Опубліковано 26 вер 2024
- View the audio described version here: • WeThe15 | Audio Described
People with disabilities make up 15% of the world’s population.
Let’s break down the barriers that keep us apart.
#WeThe15
WeThe15: A global human rights movement for the 1.2 billion persons with disabilities
• Multiple international organisations unite for decade-long campaign to transform the lives of 1.2 billion people
• Campaign led by International Paralympic Committee, International Disability Alliance, UN Human Rights, UNESCO, UNAOC amongst others
• For the first time ever, IPC, Special Olympics, Invictus Games and International Committee of Sports for the Deaf collaborate
• Airing of campaign film, symbol unveil and iconic purple landmark light-up highlight today’s launch
Multiple leading international organisations have united to launch WeThe15, which aspires to be the biggest ever human rights movement to represent the world’s 1.2 billion persons with disabilities.
Launched ahead of the Tokyo 2020 Paralympic Games, WeThe15 aims to end discrimination towards persons with disabilities and act as a global movement publicly campaigning for disability visibility, accessibility, and inclusion.
Spearheaded by the International Paralympic Committee (IPC) and International Disability Alliance (IDA), WeThe15 brings together the biggest coalition ever of international organisations from the worlds of sport, human rights, policy, business, arts, and entertainment. Together they will work with governments, businesses, and the public over the next decade to initiate change for the world’s largest marginalised group who make up 15% of the global population.
Harnessing sport’s unique ability to engage massive global audiences and create positive change, the IPC, Special Olympics, Invictus Games Foundation and the International Committee of Sports for the Deaf (Deaflympics) have teamed up for the first time in history. The four organisations will use the profile of their international sport events and athlete communities to further raise awareness and understanding of the issues facing persons with disabilities around the globe.
Joining the sport organisations in this decade of action are International Disability Alliance, UN Human Rights, UNESCO, the UN SDG Action Campaign, the European Commission, The Valuable 500, Global Citizen, Global Disability Innovation Hub, the UN Alliance of Civilizations (UNAOC), International Disability and Development Consortium, C-Talent, Global Goals Advisory, ATscale - the Global Partnership for Assistive Technology, Zero Project, and the Global Alliance of Assistive Technology Organisations (GAATO).
Aligned with the UN 2030 Agenda for Sustainable Development and the Convention on the Rights of Persons with Disabilities, WeThe15 aims to change attitudes and create more opportunities by:
• Putting persons with disabilities at the heart of the diversity and inclusion agenda
• Implementing a range of activities targeting governments, businesses, and the public to drive social inclusion for persons with disabilities
• Breaking down societal and systemic barriers that are preventing persons with disabilities from fulfilling their potential and being active members of society
• Ensuring greater awareness, visibility, and representation of persons with disabilities
• Promoting the role of assistive technology as a vehicle to driving social inclusion
For more information go to www.wethe15.org
The International Paralympic Committee's vision is to make for an inclusive world through Para sport. Our mission is to lead the Paralympic Movement, oversee the delivery of the Paralympic Games and support members to enable Para athletes to achieve sporting excellence.
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#Paralympics #ChangeStartsWithSport #WeThe15
LICENSE Paralympic footage via IMG REPLAY ▶ bit.ly/34Vls03 - Спорт
From now on, every time someone calls me brave or inspiring I’ll just show them this video
right. I walk up the incline in Colorado Springs. You are so inspiring. I say it right back to them.
Truly Amazing! I have an autistic sister and this is the kind of change i was so eager to see rather than branding their disabilities or them as a tool....
They have my vote.....best commercial ever....Go people Go....live your life anyway you want !...........they're still "Super People"
This campaign was long awaited..!
Love it!
0:36 pessoa com síndrome de Tourette, é angustiante quando estão nervosos não conseguem falar e algumas palavras como palavrões são ditas em lugares como mercado, shopping.. Uma vez quase deu briga, as pessoas sociedade em si ainda muito ignorantes e preconceituosos, só olham quando é essa época de paralimpiadas, depois o resto do ano fica de escanteio!!! Essa paralimpiada histórica, gostei muito de acompanhar até o final 👏🏽👏🏽👏🏽
Good luck 🇲🇽
มีบุญรอดในคลิปด้วย สุดปังปุริเย่
Really good!
Boa campanha! Bom vídeo!
Perfect! Well done!
This is perfection! Well done
I would probably consider myself part of the 15% because I have a disability however it’s not a disability you can see it’s a disability known as Asperger syndrome which is high functioning autism see when most people think of a disabled person they either think of someone who is confined to a wheelchair or someone who doesn’t have an arm or a leg but the fact is not all disabilities are visible there are some that you can’t see like Asperger syndrome for example
AMEN AMEN 🙏
The best campaign ever! Love it!
いい動画！！
So funny and sends a great message. I do not have a physical disability but I do have autism so I can understand what it’s like to be different
Why haven't MLB, the NBA, the NHL, and the NFL gotten behind this?
O:50 that is a funny joke
we the 15 ... patronised by this fcin neorotyipal crap