"We created an interior by copying and pasting a single product" - Nendo's Oki Sato

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"We created an interior by copying and
pasting a single product" - Nendo's Oki Sato
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25 July 2013 | 4 comments
More: InteriorsMoviesNew York 2013Retail
In this movie Dezeen filmed at the opening of the new Camper store in New York, Japanese designer and Nendo founder Oki Sato explains why he covered the interior walls of the store with over a thousand white plastic shoes.
"I've been working with Camper for the past few years on their small retail stores," says Sato.
"The concept [for the small stores] was these shoes walking in mid air, showing that Camper shoes are not for running fast or for luxury or things like that, but something to enjoy walking."
See the full article on Dezeen: www.dezeen.com/...

[@holybasil155]

Wow, so glad I came across this. Really appreciate the inspiration!

[@jamieb915]

I wonder if he would revise his design now to be more sustainable.