Lessons from Atlassian | Megan Cook (Head of Product, Jira)

Megan Cook is the head of product for Atlassian’s Jira software, which is used by 75% of Fortune 500 companies, has over 125,000 customers globally, over 15 different products, and is by far the most popular project management tool in the world. Megan has been at Atlassian for just under 11 years, and before this role, she was an analyst, a developer, and an Agile coach. In our conversation, we discuss:
• How to get buy-in for your ideas
• The value of starting small
• How, and why, creating space for play is so essential
• How Jira stays ahead of endless competition
• Atlassian’s approach to launching new product lines
• Tactical tips for making remote work, work
• A personal failure and the lessons learned from it
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Find the full transcript at: www.lennysnewsletter.com/p/le...
Where to find Megan Cook:
• X: / meganwcook
• LinkedIn: / cookmegan
Where to find Lenny:
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• X: / lennysan
• LinkedIn: / lennyrachitsky
In this episode, we cover:
(00:00) Megan’s background
(03:50) Creating space for play and psychological safety on teams
(07:36) Peer feedback groups
(10:30) Sharing stories of failure
(13:33) The “10 dollar” game for priorities
(15:24) Advice on making remote work, work
(24:16) Getting buy-in for your ideas
(28:33) The importance of staying open-minded
(34:05) A quick summary of how to get buy-in
(36:45) Fighting the good fight
(38:19) Identifying customer pain points
(43:08) Starting small and showing success
(46:08) Launching new product lines
(53:35) Atlassian’s gated process for new product ideas
(58:29) How Jira stays ahead of competitors
(01:04:56) Learning from failure
(01:09:00) Fight club
(01:10:37) Lightning round
Referenced:
• Jira: www.atlassian.com/software/jira
• Atlassian: www.atlassian.com/
• Bitbucket: bitbucket.org/product
• Ben Crowe on LinkedIn: / ben-crowe-67299714
• Ash Barty on X: / ashbarty
• Atlassian’s blog, Work Life: www.atlassian.com/blog
• Atlas: www.atlassian.com/software/atlas
• Confluence: www.atlassian.com/software/co...
• Lenny’s swag store: lennyswag.com/
• What is CSAT and how do you measure it?: www.qualtrics.com/experience-...
• The UX research reckoning is here | Judd Antin (Airbnb, Meta): www.lennyspodcast.com/the-ux-...
• Charlie Sutton on LinkedIn: / charliesutton
• Nokia 6100: en.wikipedia.org/wiki/Nokia_6100
• Compass: www.atlassian.com/software/co...
• Jira Product Discovery: www.atlassian.com/software/ji...
• Canva: www.canva.com/
• Inspired: How to Create Tech Products Customers Love: www.amazon.com/INSPIRED-Creat...
• Scaling People: Tactics for Management and Company Building: www.amazon.com/Scaling-People...
• Foundation on AppleTV+: tv.apple.com/us/show/foundati...
• Foundation book series: www.amazon.com/Foundation-3-B...
• Traeger smoker: www.traeger.com/shop/wood-pel...
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Lenny may be an investor in the companies discussed.

[@swathi_]

Such an insightful interview Lenny! Loved how articulate Megan is in explaining keys strategies! You have the right set of questions to bring out these profound thoughts :) As someone early in my engineering management career, your podcast has been extremely useful and insightful in gaining different perspectives! Thanks a ton! Great job 🎉

[@segunagbaje6823]

Halfway through, and you can tell Megan is an incredible person to work with. Amazing insights.

[@stevenru4516]

Wow, very insightful, thank you! Never thought that Atlassian has PMs

[@creativevision9204]

some ppl just make you a better person just with their company. megan is such person.

[@rilwanj]

10:53 the PM equivalent of a mastermind

[@kayd.1755]

Great interview

[@Antonygz375]

Such amazing product people work at Atlassian! I’ve been using their product for a decade and wonder why their innovations are almost zero for all these years? 🤔

[@ZeroKelvin0K]

Products usually don‘t get killed by Products that have more features, Products get killed by products that are easier to use
So that was a good preemptive strike to work on usability