A lot of these brands don’t know their target audience.
@@alyah9098 i can assure you teenagers aren’t the people keeping this industry alive. that’s really not where the money is.
@@alyah9098 Teens aren’t buying makeup like that. Especially when a bunch of it is coming out at once. Too expensive.
The entire beauty industry needs a revamp. I’m just bored. Nobodies giving me anything. I’m tired of the brands, the gurus, the products. Snooze.
@@TytyDivaMisfit101 absolutely!! and effective affordable skincare too! so if any of these brands try to pivot into the skincare category - sorry to them! 🤷🏽♀️
@@eviezamora3905 I love elf's skincare. Affordable with great ingredients
@@divestdreamer ooo I bought the happy hydration cream and I’m so excited to get it in the mail!!! We love affordable skin care🤩
let’s be honest...haus laboratories NEVER made ANY noise.
to be fair, it made a LOT of noise within the drag (race) community. apart from that, i hear you
Ever! I think maybe she thought she would sell just off her name alone. I expected so much more from her line /:
@@LuisEnriqueFerrerZorola ma it's true even some of us gaga stans agree it didn't
Okay I can’t be the only one who just noticed that Amanda doesn’t need to add in cuts. She really can just speak that fluidly
That's how u know Amanda soars above the rest. She is a genuinely entertaining person and doesn't need to edit herself so people don't get bored.
yes!!! her and as told by Kenya are the only youtubers i can actually watch cause they don’t need all this over-the-top editing (not saying editing is a bad thing). The entertainment and personality.. IMMACULATE
Her personality literally carries the entire video and she doesn’t need to add in lots of edits to be funny😂😂
i don’t think kylie knows how to adjust with the shift in makeup trends like she’s holding onto the full face glam when no one is really doing that anymore
she didn't invest all that surgery for a natural look, the full face glam is all she has left.
Whaaaaaaat. Tons of people are doing the full cake face. A popular style people copy is p.louise
amanda pls make a video discussing the new sims 4 skin tone update and how the sims community is literally devouring it up and sucking up to EA again for doing the BARE MINIMUM like giving us ESSENTIAL skin tones 7 years later
THIS plus i heard so many people saying the y couldve done better. sick of ea
Guys it don't even work!! Black sims be having snow white babies on the new update -_- genetics are broken
haus labs needs a cult product like fenty’s gloss bomb, charlotte tilbury pillow talk collection. something that people will buyyyyyyyy
they’re literally putting out things that i can walk into cvs and buy
these brands need to hire amanda as marketing director
fr someone thats gonna be honest and not be nice to please their bosses
Lady Gaga just released an album entitled Chromatica. They couldn't do anything with that?
Chromatica is such a cool aesthetic too, they wouldn't even have to like try
that boggled my mind. Like she could have made a whole collection centered around Chromatica, featured it in music videos and everything,, but all we got was a "stupid love" palette that has nothinggg in common with the song or music video. Like WHO is leading the marketing team it's abysmal
@@r3bs I've been WAITING for a pure duo chrome pallette from a brand for a loooong time. Gaga could have TOTALLY done it with the chromatica aesthetic the WORLD over.
I didn’t even know KKW was still a thing I thought she abandoned that for Skims💀
"K-K-W Beauty...money laundering." Aaaaand there it is!
After that report came out about Kylie cosmetics lying about how much money they made/make I realized that everyone was lying about that makeup line.
i feel like gaga got bored of her own line, this doesn't even seem like her... 😭
Maybe she has little to no involvement besides from her name being apart of the brand and Amazon makes most of the decisions or she just doesn't care and is looking elsewhere
i think a lot of celebrities got into make just because rihanna did and nobody asked them too. Gaga or whoever came up with this idea missed their chance 8 years ago when this brand could’ve actually been a serious contender to big companies and coulda been huge by now
“The Grinch has y’all in shackles”
I’m dead 😂 it’s true 😩
Frr Lady Gaga literally gave us nothing how are you this iconic but can’t give us a pallet that says yes this is Lady Gaga and you know it ,it was very disappointing 😒
Honestly if she did an entire Chromatica makeup collection, including an eyeshadow pallette, it would sell like hot cakes tbh
@@wesleycaro8280 I mean, she did the stupid love pallete but that was it
haus labs should’ve done a halloween collection with a fame monster theme 🤧
Also WHY can’t jeffree stars makeup like have a dramatic decline like ABH? lmao
@@JessyLovesGaga his supporters don’t care about racism, he’ll always have supporters til he hits a dog or something.
I feel like after cremated his laSt two releases have done way worse? He’s slowly fading into irrelevancy
He’s on his way to his decline to me. I mean his releases in the past month have not sold out, been discounted a lot, and been seen in tk maxx so he’s close
@@proserpine3332 He's mad cause he can't mooch off the clout of young tiktokers like James can.
Indie brands are more innovative than these big beauty brands and that’s sad bc they don’t have anywhere near the budgets of ABH or Too Faced. 😑
Yes there are some bigger brands that are innovative before ppl come for me.
@@robot.boy_ for eyeshadows I like jd glow (some people even say they come close to ms. Pat and they also have pigmented highlighters) and looxi eyeshadows are good and I think I have morphe brush dupes but I haven’t bought them so I don’t know if they are good but you can check out their instagram to see what you like and look at swatches I know jd glow post swatches but I don’t know about looxi
@@robot.boy_ i don't know into what type of make up you are but here's a video of indie brands recommendations as an alternative of jeremiah starfish cosmetics:
ua-cam.com/video/XJbUuAeN8xk/v-deo.html
And this is a list of indie brands in general:
thenewburygirl.com/2020/03/05/european-indie-makeup-brands-you-need-try-in-2020/
@@robot.boy_ midas, JD Glow, Shroud, Devinah, Proppa Beauty, Mented, etc. IG has indiemakeupspotlight if you want updates
The intro memes always kill me 🤣
Kylie was “interested” in her brand until she sold a majority ownership. Made that sale at the right time and now someone else runs it while she doesn’t really have to do anything for it now except post/advertise.
what i learned today : Gaga's team needs to leave for the woods, KKW beauty has to be dismanteled for public safety reasons and Morphe needs to stop. Just stop in general.
I haven’t been excited about ABH since the Jackie Aina pallet.
I don't even wear make up but I would love to see Haus Labs doing some more coherent stuff, like make up lines based on Gaga's albums and eras
Gaga has been off her damn game.... with the make up line, the music and more... she needs a break to restart her projects or something cause she has the potential and all but it's all going to waste
did u not like her latest album ? im asking because i have yet to meet a stan who wasnt a fan
@@jess9722 it's an amazing album some songs should've been reworked like stupid love and free woman but most of the songs age like fine wine highly recommend
Like I can listen to whole of fame monster and born this way album on repeat everyday but chromatica is only a few songs on occasion.
The number of people willing to support the Kardashian Jenner Clan for the sake of a glorified lipstick...? You'd think she invented lipstick.
why amanda didnt major in marketing ill never know peace
@@staciecremeans1350 that sounds about right, it's never about inovation, it's about pleasing the boss
The beauty industry hasn’t peaked since the editorial graphic liner/euphoria phase. We need a new game changer at this point.
girl im a little monster and we all just ignore house labs.... disaster
the direction for haus labs: bankruptcy hopefully jfc we hate it
The way we all thought LG6 was coming when haus labs was released and then all we got was ugly aliexpress makeup. the trauma.
gaga should've done her make up years ago back when her good make up artist was still around 💀
I go to Ulta almost every morning before work... just to browse... maybe to buy things I don’t need buuuuut yup! KKW Beauty is always ALWAYS fully stocked. Love to see it. 🥰😭🤭
i love seeing smokey glow and Amanda support each other, theyre my favorites
Me: Knows nothing about make up
Also me: Yes PERIOD! How dare they?!
“things have been bothering me”
hold on let me get a snack rq chile-
this is your FUNNIESt vid yet im in tears. when u looked at your chest when you said "look within yourself you're getting scammed" im ded
I’ll tell you why ABH brow pen made no noise. it’s overpriced, breaks way too easily, and has not nearly enough product to be at the price it is. waste of time, money, and space all together. useless.
imagine kylie having to call up the GRINCH to collab... yikes!
Kylies whole brand is a cash grab
all makeup is starting to look the same lately tbh
Hasn’t makeup always looked the same? I can’t think of a time in the past ten years were brands were always innovating and coming out with unique products.
“The grinch has you guys in shackles” Amanda please it’s 1am and I just snorted so loud 😭😭
thumbs up if amanda should start a podcast 😌
maybe kkw operates at a loss on PURPOSE because as a business you can use that to lower your taxes, including for a few years after :BBB
@@kkd9 yea. The only place I have ever seen it is in TJ Maxx. I’ve only ever seen a perfume of hers in a department store 🤷🏻♀️🤷🏻♀️
4 years ago i used to be in class watching makeup tutorials instead of paying attention and now i never really watch them at all :/ i think fashion content is taking over
haus labs needs to capitalize off of lady gaga’s entire persona like do some looks based off of her videos and have a little monster influencer be one of the faces of the brand
is it or me it’s kinda weird how brands name a lipstick shade “nude” and it’s always light. nude is not a specific color..
As a hardcore Lady Gaga fan, she has lost her “love” for creating new and exciting ideas, its almost as if shes completely given up. Also Nyma Tang has used Haus Labs a bunch throughout 2020 if im not mistaken.
The fact that Morphe re-released the 35B as the “Lisa Frank” palette and thought they were slick was INSANE to me. I don’t believe they even acknowledged it until they were getting called out.
can i just say these case studies of makeup brands type videos are my favorite thing ever. i would genuinely pay money to take this as a college course
There is just too much. It’s overwhelming! I stopped buying ANY makeup a year ago and just used what I already had. I haven’t even used up Modern Renaissance! I feel much calmer now that I don’t pressure myself to keep buying into the trends (and have a lot more money. )
27:48 “look within yourself to find yourself getting scammed” please Amanda I’m begging 😂😂💀
The most use I’ve ever gotten out of KKW Beauty is standing in front of their ad campaign to take a mocking picture.
“Look within yourself to find yourself getting scammed” that was so deep🙏🏽😔 I needed to hear that.
You are one of the most consistently posting youtubers, and I'm still here re-watching old videos bc I need your sense of humor on a daily basis
“Dramagedon” ruined it all for beauty UA-camrs
This is kinda random but I’d really like to see foundation tones for really pale people such as myself, because usually the lightest I can find makes me look super orange and I don’t like it lol. But at the same time, I’d like to see some very very dark tones for people with extremely darker skin tones! We need more variation than orange and slightly dark!
Doing homework and watching Amanda is the best combination
i havent bought a makeup product since 2019 XD
Same.. Its just skincare for me too.. Thank God for masks. No one cares anymore. Yaaaassss😝
The way I genuinely had NO idea that lady gaga even has a beauty line 💀 the first 10 minutes of this video had me so confused like what house?? What does that have to do with lady gaga?? Am I on the wrong video?? Damn...truly no words💀😶💀
Yes I am confused every time I remember kkw exists. I’ve NEVER know anyone to own her products and tbh even influencers don’t really use her products. Screams scam to me!!
the kkw beauty section is always stocked full of product at my ulta it's real embarrassing to see 💀
Who else gets the the end of Amanda's 30+ min videos and is like ..what? no! I want more :(
the gaga mini-palettes are giving me j*****e/sh*ne eyeshadow energy yikes
The reason haus labs doesn’t make sense is bc Lady gaga is not the owner nor CEO she’s the “spokesperson” in reality it’s their head MUA that owns the company. A lot of their stuff mirrors fenty esp in terms of releases and even some of their marketing!
First time watcher and I'm immediately a fan! Also... I plan to use "unclench!" At least once a day.
I don’t like most high end brands anymore. THEY BORING and *racist* If I could, I’d get some Fenty and Rare Beauty stuff and that’s it. Elf is getting my money now. And I’m more into skincare.
Honestly, I forgot Haus labs existed until this video.
Also all the KKW stuff looks so cheap? Kylie’s packaging has gotten really cheap looking as well.
Can you do a GRWM where you just talk about your top 5
(Or however many you want) favourite albums of 2020, it would be the perfect video for the Christmas holidays maybe? Idk lol I'd just love that
I find it weird that rare beauty was able to find it's footing in the industry before Haus Labs
love listening to this while taking a break from staring at a computer for 12+ hours during finals crunch week and drawing for myself. love ur videos so much dood
“Dogs hair brushes” 😂🤣😂
the way my first thought when she talked about kkw beauty was that it's probs a front for money laundering 😭😭😭
imagine the power of a podcast with Amanda and Kenya, endless entertainment and engaging content
absolutely lost it at "team building exercises" 😂
With all the racism, drama, and contaminated make up we’ve gotten sick of it 😭
I love listening to you while I do *try to do* my hw, I just be nodding my entire head the entire time and just go back to the video to nod more
This breakdown of the state of makeup brands is EVERYTHING. Subbed because of this video. I'm about to DEVOUR the rest of your videos.
Tbh your "and the semester is almost over!!" bits at the end of videos are one of the only things that have kept me going this semester, thank you so much for those
Amanda wishing me luck in my finals is the motivation I didn't know I needed
time to eat amandanators!!
Haus Labs was the biggest makeup flop from a celebrity that I’ve ever seen...
your voice is so soothing 🥺🥺
the way amanda is here and not leaving anytime soon
Right on time ms girl 😌😌😌 I was look for entertaining content to watch and then this queen posted 👑
girl i am laughing SO hard - needed this tonight, thanks for being u 🥰
Early gang holy hell, it's the small accomplishments in life really
yes it's 3 am for me and I still will watch this
I haven’t even worn makeup in like a year 😭 love your commentary tho and love these videos!
I used to work for ULTA and no one ever bought KKW beauty products. We never even got new shipment of the brand.
Kkw doesn’t even release new collections, they just rearrange the tiles on the Punnett squares they call eyeshadow palettes
Lol cackled first time I’ve thought about those since high school bio
not the punnett squares 😭
💀😂😂
💀💀💀 😂😂😭
Punnett squares sent me omg