How to Create Better Quality Content With AI: Start With A Content Strategy (Erika Willett Kosina)

Presenter: Erika Willett Kosina, Writer and Content Consultant.
Generative AI can save a lot of time creating content, but without a content strategy in place, AI-generated content could confuse or even repel customers, eroding trust in your brand.
In this video Erika reviews how combining the elements of a good content strategy with generative AI can keep your marketing focused, effective, and efficient.