Sleek Ponytail Tutorial | Backstage at London Fashion Week SS24

Learn how to do a sleek ponytail with Global Advocate Adam Garland, backstage at the Completedworks show for London Fashion Week Spring/Summer 2024.
Who is Completedworks?Completedworks is a sustainable jewellery and ceramic designer with a focus on creating enlightened pieces prioritising recycled materials.
Adam describes the sleek ponytail as “super simple, super elegant, super chic and beautiful” making it the perfect complement to the sculptural designs of the Completeworks jewellery pieces worn by the models.
Authentic Beauty Concept products used to create the sleek ponytail:
Flawless Primer - applied from roots-to-ends to prep the hair
Replenish Spray Conditioner - to add additional nourishment to mid-lengths and ends
Replenish Balm - a protective balm to strengthen damaged hair and protect from blow-dry damage
Working Hairspray - applied section-by-section for a controlled, natural-looking finish
Authentic Beauty Concept is a holistic premium haircare brand co-created with a unique hairdresser collective to start a new path to authentic beauty. Discover our beliefs on our website.
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