The Future of Your Personal Data - Privacy vs Monetization | Stuart Lacey | TEDxBermuda
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- Опубліковано 29 тра 2024
- Big data is big business and as value is created from customer insight - but, where is the moral line? What happens when companies cross that line? What if consumers could flip the equation to offer their data directly to the companies they trust? The future could be customer monetized data.
Investor and entrepreneur. Futurist, and established thought leader on Personal Data and Privacy. Published in Forbes, American Banker, FinExtra and Startup Collective; named by Bank Innovation as one of the 2015 Innovators to Watch - CEO’s who are Changing the Future of Banking. A multiple award-winning Member of the Young Presidents Organization; the Young Entrepreneur’s Council and The Institute of Directors; as well as a graduate of McGill University and the inventor of a number of industry defining patents all relating to the creation, sharing and monetization of customer data.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at ted.com/tedx
This Idea is genius! Big Data is nowadays a crime based financial bubble that's holden by the lack of legislation and social awareness. But regulated data anonymization and controlled Pii (controlled in means of choosing what private data of yours should actually be saved without 3th-party copies) would be an urgent solution to stop this development of full personal transparency, collectivism and social engineering.
I loved this video. I am about to graduate with a Bachelours degree in Cybersecurity, and this video has so much great information that not a lot of people know about. It is an excellent video. Bravo!
This video needs 1000x more views
I agree. It sucks that people are willing to give up their privacy for a small convenience while giving companies like google, facebook, and amazon tons of valuable data.
A very based take on pii, love this talk
good one for privacy laws and ways to monetise our personal information & Digital Democracy at individual and community level.
Very useful info on data-privacy 👍
Great insight into personal data as an asset
Excellent ideas.
Decentralized data servers with cryptography/blockchain. Paid user content via tokens. IPFS for example.
Ahh, man! Wish I could "Like" this many times!
still waiting for that check
10:55
But...how? Don't end on, "it's possible" without elaborating at all - not even where to look.
see company he founded.....
Maximilian Robespierre!!!!
Nothing else needs to be said!
This is a terrible, terrible idea. People will love the idea of making money off their data and therefore think that they are in control; but in reality that data is still going to be exploited.
Create a summary of the session
Does Spotify sell your data?
I do not want to "Buy" anything at a discounted price for my information!!!
Then don't. What he's saying is that you have a choice vs what's happening right now where someone else is selling them that information without your "conscious" consent
Your information is out there and they're going to connect you with your information eventually, it's just a matter of do you want to get paid or do you want someone else to get paid?
The point is that the seller could only use this information for their own analytics to maybe improve their services, you would be in control who gets to use it, it wouldn't be just available to anyone because somebody resells it. And if you didn't want any discount you could just choose to pay more but keep your data
@@ElizaMS17 how can we get paid than others.
flex payouts requested!
I don't believe for one minute it's depersonalized. There's power in knowledge. There not spending trillions and collecting it to sell you an ice cream cone. Lol 😊 that's asinine.
but don't I want them to advertise what I want to see
if you haven't watched yet do: Data and Disinformation: Investigating Cambridge Analytica (Exposé Documentary) | Real Stories
Well that aged well
tremendous amount of money is too unconcrete!
The choice is you pay a subscription or you give up your data. We're not being robbed when we ask a startup to run an entire company with employees and we give nothing in return.
And we should have a choice to control how they use that data if it's in exchange for using their product. Why would they have the right to trade our data without our consent? That's the whole idea of killing the middlemen. We should control the processing of our own data, and businesses should be able to optionally buy access to it from us as individuals if we agree to it, but should not be able to buy, sell, or trade our personal data with each other.
I will give them money if they want, but they dont want
Both scenarios data will be given up. Do you really think just because you pay a subscription to a company, data isn't being collected/sold?
he should have used the Spiderman standoff meme
Alright but what does this have to do with Big Lez?
where's my money??
So how are we getting paid again?
"without your consent" is a bit of a stretch. You give explicit consent when you click "I Agree"
It's not "explicit consent" if you don't know what you're actually agreeing to.
Dude imagine you’re on holiday in another country and their police bust into your hostel and arrest you, guns akimbo. Now imagine you’re at the station in a holding room and someone comes in and starts fervently speaking to you in a language you’re not very familiar with. You manage to translate a handful of terms he says out of say 30,000 words used. He ends his cryptic rant with a booming voice saying “DO YOU CONSENT?!” In plain English.
…
Would you consent?
Nothing is 'free'; all those apps an services we use have to trade us something for our use. You can always choose not to use them. Your data, your choice.
ill sue wheres my money. i fight long battle. im the boss now.
Actually Apple dont sell their users' data
google sell them, its probably even worse
Just turn off location sharing. clear your cache and histories.
Do you want to have privacy? Hide your Ip-address by using a VPN!
VPN doesn't help much when the services you use are collecting data.
Wrong. Sell once and you get sold.
There would have been of course a catch i think that if you choose to give some company data that they need it would be only for their own personal use and they couldn't sell it to any other third parties.
no, no, no till 0:48
LOL that exhaust is a green house gas that causes climate change.
Unfortunately, the speaker is too naive about human nature.
yeah you complain how horrible the timeline is and how google has data on where you have been, but the thing is that you can choose to disable that feature, my timeline is empty because I have done so. Instead of recognising you have an option to turn it off you go cry online on how horrible it is google tracks you. You chose to send them your position data. Most of your points are fascile since all you need to keep more privacy is to care the tiny ammount required to read the fine print and decide to send the data to companies.
Yes it is all a bit exagarated to prove a point but the point is still there. The whole idea is that there is a problem how that data is handled. True if you are careful enough those companies won't get anything but it should be the other way around, authorities are here to protect the civilians and customers. And now there is a disbalance in how it is handled, look at how private information about you is handled anywhere else than on the internet. But on the internet based on one court case from the 70s the general rule is that the data that somebody collects about you by themselves is theirs, even tho it can be pretty private. And this data stays on forever and makes you very vulnerable, like well private data and that is why it is protected otherwise everywhere else. And the whole idea here about taking out the middleman is that instead of them having to pin you anonymised data to profile they made about you by spying on you and then selling it to one another, you would directly give this data to anybody you would see fit and they couldn't sell it to third parties anymore. You would have more control over it. Because now you neccessarily don't. And oh it's not just about the information you give them, because they have to anonymise it as it was said and then they have to pin back to you by spying. That for example all those websites do by making unique browser print and advertising id out of you, using techniques to identify you and then they sell this about you. And did you agree to that ? on normal websites getting tracked by add banners ? It's the other way around in this case and many other.
Whoever watching this video should buy jasmy coin if you want your data information be monetized in the future.