How much should you charge for a brand deal? | CHANNEL NOTES

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  • Опубліковано 11 чер 2018
  • Hey! This video is for any youtubers that are struggling with what to actually charge for a brand deal on their youtube channel. I go through my recommendations on things to keep in mind as you choose a price, as well as a few solid avenues to go down to find the exact figure to charge for a brand deal / sponsorship on your youtube channel.
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КОМЕНТАРІ • 178

  • @LoganMayberryLovesJesus
    @LoganMayberryLovesJesus 3 роки тому +57

    Really loved this video! You should do an updated 2020-2021 version! Keep up the awesome content :)

  • @StephanieMarie
    @StephanieMarie 6 років тому +94

    I recently turned down a sponsorship with a well known hair care brand because we couldn’t come to terms on what they wanted to pay vs what I’m worth. They wanted to pay the rate for and asked for a “mention” in a routine video (where I couldn’t use competitive brands, which turned into basically an exclusive video) when all was said and done. We went back and forth as to why it would be an exclusive and what my rate is for an exclusive. In the end, I said no.They were devaluing me as a creator. I’d lose out on in other long term revenue by doing that “exclusive” video yet accepting their low rate.
    I definitely think it’s important to not devalue yourself no matter who the brand is. It’s a big reason why many brands are able to take advantage of midsize and smaller UA-camrs. They try to pay a low rate or give product in exchange for a mention or a dedicated video when they don’t consider the time it actually takes to film, research and edit our videos. This was a great video! Thanks for doing it!

    • @Verbsdescribeus
      @Verbsdescribeus 5 років тому +3

      dignity it is always a great thing :)

    • @disorderlyproductnews6690
      @disorderlyproductnews6690 4 роки тому +2

      I'm trying to figure out what I'm worth now I have 33k subs, I just did 2 million views in the last 28 days. I've only been around for 6 months. My channel is growing daily, and the product is almost a direct tie in to what I do? I feel I'm on the precipice of exploding or am presently exploding. Where would you go to look at realistic numbers so I can get an Idea what to ask for? Thank you. It sounds like you know what you are talking about and have experience. Thank you in advance #DISORDERLYPRODUCTNEWS p.s. I just subbed. Lol

    • @MichelleMorera
      @MichelleMorera 3 роки тому +1

      DISORDERLY PRODUCT NEWS use social blue book! It’s a blessing & they give come up with the rates for you!

  • @bisolaspice
    @bisolaspice 6 років тому +36

    Your channel is LITERALLY a blessing.

  • @LaurenLipman
    @LaurenLipman 6 років тому +11

    Thank you so much for this!!! I had no idea Social Blue Book existed. Seriously this is so very helpful. I absolutely love your channel doll!! Thanks for being so helpful 😍

  • @sammcarrr
    @sammcarrr 6 років тому +26

    Super informative! My question would be, when did you start to get brands to contact you? How many subscribers did you have? I honestly didn’t even know brand deals were a thing so this is great!

  • @AlexSrrrna
    @AlexSrrrna 6 років тому +1

    This is so incredibly informative. These types of videos dont ever have this much real, useful information. Thank you!!!

  • @sabrinanoman1112
    @sabrinanoman1112 6 років тому +1

    I love your channel so much. Great content that gets straight to the point! I think you should do a whole series on this topic, including how to source brand deals, the best type of emails to send to brands, how to create a stats portfolio for brands etc etc.

  • @AriannaElizabeth
    @AriannaElizabeth 5 років тому +1

    You are so amazingly helpful and informative! Thank you so much! Love love love your channel

  • @JamesDoylesGarage
    @JamesDoylesGarage 5 років тому +1

    This might be the BEST most informative video we have seen on branding rates. I really appreciated your thoughts.

  • @DanDoesGame
    @DanDoesGame 5 років тому +1

    THANK YOU SO MUCH!! just started getting into this and I am completely underpricing myself...... didnt realize you could make that much

  • @thedejahdenise
    @thedejahdenise 5 років тому +2

    From the content quality to the video quality, this is amazing!

  • @leahgensel
    @leahgensel 4 роки тому +2

    this video was so helpful! i was recently reached out by a brand that i’ve been loving and using forever but i honestly have no experience in sponsorships and i had no idea if their price was fair, it’s hard to negotiate when you don’t know “what the going rate is” and when you don’t wanna devalue yourself :)

  • @untitled_paintings
    @untitled_paintings 6 років тому +3

    It would be lovely to see a video about how to get deals with companies while having a small channel! I loved this video and can’t wait for more✨

  • @DanicaChristin
    @DanicaChristin 6 років тому

    Thanks for sharing! I agree, talking about money and sharing information is so important! I try and do that too in my videos whenever there is an opportunity

  • @MrLondonTV
    @MrLondonTV 6 років тому +3

    Great video 👌🏾

  • @sugercoatit
    @sugercoatit 6 років тому +1

    Super helpful; people always skirt these topics but that doesn’t help anyone. Your video was clear and gave some great guidelines/suggestions.

  • @TekTherapy
    @TekTherapy 5 років тому +1

    Just found your channel, thx for all the effort you put into your videos. Going thru all your backlog now!!!

  • @KatnippStudios
    @KatnippStudios 5 років тому +4

    This is super helpful!

  • @dekebell3307
    @dekebell3307 5 років тому +1

    Thanks so much! Just starting out and so glad I found you.

  • @CuriosityCafe
    @CuriosityCafe 3 роки тому +1

    Excellent video! Packed with great information. It was enjoyable to watch. Continued success!

  • @girlwithawhitedog8045
    @girlwithawhitedog8045 6 років тому

    Thank you so much for sharing all of your invaluable knowledge!! Love your channel!!

  • @IngaKits
    @IngaKits 3 роки тому +1

    so well structured! thank you for this informative video!!

  • @AuraAzarcon
    @AuraAzarcon 6 років тому

    I love that channel notes is going to this direction now!!

  • @jameslau5497
    @jameslau5497 3 роки тому

    Super focused and extremely helpful for business folk. Good luck, you deserve every success

  • @AccordingToQueen
    @AccordingToQueen 3 роки тому +1

    Thank you so much for this! It was very helpful!

  • @Zulaikha_Jootot
    @Zulaikha_Jootot 5 років тому

    You have the most helpful videos ever! I wish you all the wealth and success. Please dont ever stop this channel. 🙏🏽❤️

  • @TypicallyKatieYT
    @TypicallyKatieYT 3 роки тому

    Thank you for sharing this! So much great info!

  • @therachelhodge
    @therachelhodge 5 років тому +1

    I stumbled across your video, this was extremely helpful. Thanks for this!

  • @mojo_sports
    @mojo_sports 2 роки тому

    I needed this. Thank you.

  • @MariBrio
    @MariBrio 3 роки тому

    Another amazing video! This is super helpful, especially for people who are just starting their channels! Thank you so much!!

  • @LindieBotes
    @LindieBotes 5 років тому +31

    This was really useful, thank you! I had no idea Social Bluebook existed and that calculator was what I've been looking for my whole life hahahaa

    • @LindieBotes
      @LindieBotes 3 роки тому

      @Noelle Lounsbury nope

    • @jayb9911
      @jayb9911 3 роки тому +2

      @Noelle Lounsbury You definitely have to pay to use Social Bluebook. I just tried it.

    • @sharpcarco
      @sharpcarco 3 роки тому

      It won’t let me proceed without paying am I doing something wrong I haven’t looked at it a terrible amount it’s possible that I just need to go back and look at it closer I definitely would not mind paying if I knew exactly what I was paying for…..

    • @TheCarpentersDaughterUK
      @TheCarpentersDaughterUK 2 роки тому

      @@sharpcarco it used to be free.

  • @dawnforlife
    @dawnforlife 6 років тому

    Amazing Michelle! I just found your channel today and have been binge watching. Really great helpful content. Thank you! :)

  • @AlexaLikes
    @AlexaLikes 5 років тому +1

    Weird, I've popped into social bluebook and it's giving me rates based on my content from 2016. For instance, it is showing videos from 2016 as my last uploads. In any case, I just wanted to pop on and say your videos are so helpful! Thank you for the commitment and constant quality content!

  • @Made2Trip
    @Made2Trip 2 роки тому

    Thank you for making this video!

  • @KeirBriscoe
    @KeirBriscoe 5 років тому

    Thank you so much for the great info. this is kind of an overwhelming topic and you really helped me here!

  • @BadassMindset
    @BadassMindset 6 років тому +1

    Thank you. Another great video! I'd love to see some tips on pitching for sponsorships for extremely small UA-camrs. Maybe some cool angles to point out, the best delivery methods, & tips to highlight the mutual benefits.

  • @PaulinaVillanueva
    @PaulinaVillanueva 4 роки тому +1

    The information was so helpful! thank you!

  • @Tyiece
    @Tyiece 6 років тому +5

    Thanks, this was helpful

  • @PercyEats
    @PercyEats 4 роки тому +1

    I just love how you explain things. ❤️❤️. Yes I subbed 🔥🔥🙆🏻‍♀️

  • @mnnation4191
    @mnnation4191 6 років тому

    Thanks this was so helpful and I recently started a channel and your videos have been helping me a lot keep making videos they really help people out

  • @StudioScents
    @StudioScents Рік тому

    Thanks Stephanie! With all the dynamic changes on YT and the brand/affiliate market, this is often a hot-button topic for growing influencers like myself - it would be cool if there were a "input your data = answer sheet" excel or G-sheets doc for something like this; that would certainly help simplify the process. Just thinking out loud - but thanks for a great video!

  • @BlueprintDIY
    @BlueprintDIY 5 років тому

    Hey Michelle! I looked up this question and look who popped up right at the top with Tim Schmoyer on Google. Really cool! Thanks for the great info.

  • @robbiefishing
    @robbiefishing 5 років тому

    Excellent video. Very resourceful. Thank you, and hello from a fellow Aussie.
    My channel is just at the point where people are always asking me to do things but nobody ever offers to pay.
    Thank you for the inspiration.

  • @lunamia96
    @lunamia96 4 роки тому

    Thank you, this is very helpful!

  • @MrsHible
    @MrsHible 6 років тому

    Thankyou so much for this video I found it super helpful x

  • @JanayePenn
    @JanayePenn 5 років тому +1

    Thank you!

  • @DeliaX
    @DeliaX 4 роки тому

    So helpful, thank you!

  • @thatomayongo
    @thatomayongo 6 років тому +1

    This was really informative, thank you

  • @Janemba8000
    @Janemba8000 5 років тому

    Thanks for this.

  • @nicroams
    @nicroams 3 роки тому

    Thank you for sharing this it was super helpful :)

  • @benjypoli
    @benjypoli 2 роки тому

    Super helpful! Thanks. 😁

  • @NoraTKD
    @NoraTKD 6 років тому

    Really helpful video, thank you Michelle! :)

  • @MandhanAcademy
    @MandhanAcademy 5 років тому

    Awesome.. Thanks!

  • @ciaomichaela
    @ciaomichaela 3 роки тому

    The information in this video is more than good- it is practical. I will no doubt seem like an educated professional if I follow her advice. New subie.

  • @louisegrigg1118
    @louisegrigg1118 6 років тому

    Thank you for this xx

  • @retroelle
    @retroelle 6 років тому

    This was great! Thank you! 😊

  • @officialWWM
    @officialWWM 3 роки тому

    Absolutely fantastic info. Great to find an Aussie based channel that deals with this subject.

  • @falconcara
    @falconcara 4 роки тому

    Wow I learned so much in this video, thank you!

  • @MichelleMorera
    @MichelleMorera 3 роки тому +3

    THIS right here! I had a well known company reach out to me to work together & they told me everything they wanted. I asked them what their budget was and they told me they usually don’t pay influencers when they work with them for the first time! I was shocked how companies think they can just get free promo. If they hired a professional, it would cost them thousands!

  • @beautybyphumi
    @beautybyphumi 4 роки тому

    Your channel is so helpful!!

  • @1O27Nayday
    @1O27Nayday 3 роки тому

    Definitely need an updated version but thanks for this 🤤

  • @mandyciccone9193
    @mandyciccone9193 5 років тому

    This was SO helpful. Never knew Social Blue Book was a thing!! Thank you! :)

  • @ashleywall9044
    @ashleywall9044 6 років тому

    Thank you for the information + resources! This was helpful (as all of your videos are). Do UA-camrs ever reach out to brands to work with them, or is it usually always the brand reaching out?

  • @ThisisChrisGaming
    @ThisisChrisGaming 4 роки тому +1

    Thanks!

  • @Beatsnmotivation
    @Beatsnmotivation 3 роки тому

    Awesome information! Thanks 🙏🏼

  • @LetsgowithHyro
    @LetsgowithHyro 3 роки тому

    Thank you for this. While I'm still a small channel, this is important info moving forward. I do hope to be able to land a deal or two later this year, let's see.

  • @MousyLeigh
    @MousyLeigh 4 роки тому

    Thanks for this video. I just had some reach out for the first time about a brand deal and I have no idea what to do. Lol.

  • @NakasiK
    @NakasiK 6 років тому +4

    Nice!! Very useful and informative. Can you go more indepth on how to create a media kit? Maybe a screen record kind of video where you can go into it step by step? :)

  • @AngryForeigner
    @AngryForeigner 3 роки тому +2

    You are a very, very nice lady. Thank you for making this video, free of scams and weird assumptions. I found this to be of help. Thanks!

    • @IngaKits
      @IngaKits 3 роки тому

      nice to see you here

  • @DivaMajestic
    @DivaMajestic 6 років тому

    Thanks this was so helpful

  • @JenzBeautyStyle
    @JenzBeautyStyle 6 років тому

    Don't have any yet but it's good to know. Thanks! Xoxo

  • @DaveWestMedia
    @DaveWestMedia 5 років тому +2

    Oh. my. God!
    Where have you been! I've been searching for videos like this which don't have the creator being evasive (believe me there are quite a few!) about the whole subject.
    Absolutely amazing information, thank you so much for this. I've had loads of companies approach me and I've been like - uuuuummmmm not sure 😳
    Keep up the good work, I'll definitely be sharing this with other creator's I know 👍

  • @1PurdyG1rL
    @1PurdyG1rL 6 років тому

    Thanks for sharing!! 💖

  • @KMCrossmanArts
    @KMCrossmanArts 6 років тому +24

    These videos are so helpful! I'm a small art UA-camr and would love to one day be at a level to persue brand deals, but I know my channel isn't established enough yet. So my question that I'd love to see a video on is when do you know your channel is at a level to begin working with brands? And do you wait for them to come to you or should you reach out? 😊😍

  • @autumnonpurpose
    @autumnonpurpose 3 роки тому

    Thank you! I’m writing notes

  • @STAGFITNESS
    @STAGFITNESS 5 років тому +1

    Very informative video thank you. Could I ask did you start applying for brand deals based on subscribers or by views?

  • @SoloistaPh
    @SoloistaPh 3 роки тому

    Thanks very informative

  • @Augmented_AI
    @Augmented_AI 4 роки тому

    How long will the video be in the dedicated upload be in this example?

  • @FaithMatini
    @FaithMatini 4 роки тому +1

    I’ve gotten a few brands that want to send me products to feature and I’m still new so I’m wondering, do you require them to pay you a fee + commission for ongoing sales? Or just a fee? I’m struggling with this.

  • @Bigjurellegacy
    @Bigjurellegacy 3 роки тому

    that is very helpful ty

  • @MrJustDIY
    @MrJustDIY 4 роки тому

    I just found you and this video helped a lot.

  • @Cherayeslifestyle
    @Cherayeslifestyle 4 роки тому

    Very helpful!

  • @nicnatural
    @nicnatural 5 років тому

    Very valuable info, thanks Michelle b

  • @PlayWithPurpose
    @PlayWithPurpose 6 років тому +1

    I'm struggling with the reaching out process. How do I determine who to email? Should I email or just message on social media? What all should I include in the first initial message?

  • @goasfarasyoucansee
    @goasfarasyoucansee 4 роки тому

    Blessings video. Excellent. Nive to hear some digits. That what I was search for, unfortunately I haven't hear it.

  • @jennynnoli8583
    @jennynnoli8583 6 років тому

    Wow that’s so homie of you to have made so many vids just for the purpose of others making channels!! Let’s all promise ourselves to take on this UA-cam GRIND together!

  • @ArmyBarbie
    @ArmyBarbie 3 роки тому

    We needed a updated video 😩😩

  • @ferdinandkadima857
    @ferdinandkadima857 4 роки тому

    I’m glad I come across your channel

  • @kenzomartini
    @kenzomartini 2 роки тому

    Thank you for this video! How much should I charge for a full dedicated video?

  • @LiamKillen
    @LiamKillen 4 роки тому

    Thank youuuuU!

  • @MoneywithMaggie
    @MoneywithMaggie 3 роки тому

    Thanks so much for this video! I am a long way off from brand deals, but looking forward to it int he future! I took B-School last year and it was awesome! She has an affiliate program that pays you $1k (of the $2k cost of the course) for everyone that signs up through your link. IDK what the requirements for being a partner are, but maybe it's something you can look into.

  • @wholeheartedlyangie
    @wholeheartedlyangie 6 років тому +2

    Could you do a series on how someone could do all of the youtube stuff with just a cell phone. Filming/ editing etc. That's all I have is my cell and no other equipment. I would love to know how i could make better and more decent videos with just what i have

  • @LollyPalooza
    @LollyPalooza 4 роки тому

    Very helpful

  • @gloryb-tv
    @gloryb-tv 4 роки тому

    Hi MuchelleB, this is Glory B. Did you create a playlist about brand deals? You mentioned in this video that you wanted to do that, but looking through your playlists I don't see one about brand deals. Thx!

  • @TessZolly
    @TessZolly 3 роки тому

    would you be able to do a video on how to negotiate with brands? thank you!

  • @ImmaOlerum
    @ImmaOlerum 3 роки тому +1

    I will charge them small amount as my channel is still growing, thank you for all the ideas.

  • @RappersDigest
    @RappersDigest 3 роки тому

    Big Help 💯

  • @danaanahita3665
    @danaanahita3665 5 років тому

    Please make another video emphasising on this topic!! I really enjoyed this thank you Mucelle. My questions are: How much work do you do based on the business side of youtube in a whole day? Does it take up a lot of time and also is it enjoyable time? Also, would you consider having a business partner/manager in the future when things get super hectic with this? I hope these questions are okay! Have a good day, much love to you :-)

    • @SlotChik
      @SlotChik 4 роки тому

      Dana Anahita her name is Michelle

  • @TeacherZhai
    @TeacherZhai 3 роки тому

    Very informative

  • @VIDTOOLZ
    @VIDTOOLZ 6 років тому

    🔴Excellent video! Thank you very much!🔴