Coca-Cola vs Pepsi vs Bigi Cola: The shots, hits & misses among the biggest drink brands in Nigeria

Well, we don't have the information on sales volume readily available in Nigeria, even if they were, unfortunately, it will be hard to trust. So we depend on visible brand actions and sometimes inactions, to perceive what is really going on behind and between brands. Perception, they say, is reality.
In this video, I isolated the big players in the Nigeria drink market and analyzed some of their moves to determine who leads the pack.
Enjoy, like, share, and tell me who you think is winning.
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[@joshmatiluko]

Just Today I have seen so much of your videos.... Kudos Linda..
I feel Bigi has so much to do when it comes to branding... I love your videos

[@LivewithLynda]

Thank you

[@oparindesamuelayorinde8770]

Bigi just need a ghen ghen branding to usurp these two global brands. They need to conquer Nigeria first, then Africa...

[@ikechukwuokonkwo4392]

My problem with bigi is dat their flavours are too much..