Inside The Sam Adams Brewery With Founder Jim Koch

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  • Опубліковано 23 сер 2017
  • We got a behind the scenes tour of the Samuel Adams brewery in Boston's Jamaica Plain neighborhood. Leading our tour was none other than Jim Koch, the billionaire founder of the Boston Beer Company, which makes Samuel Adams Boston Lager.
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КОМЕНТАРІ • 119

  • @Ronenlahat
    @Ronenlahat 7 років тому +101

    Not buzzed, spills beer while he talks

    • @lsunationalchamps08
      @lsunationalchamps08 3 роки тому +4

      I was laughing so hard when I watched that part 😂😂

    • @ruben_ahmed
      @ruben_ahmed Рік тому +2

      The “don’t try this at home” is the affirmation joke.

  • @abcdefu359
    @abcdefu359 4 роки тому +52

    I believe his “drinking on the job” approach should apply to all workplaces.

    • @seukfuhi
      @seukfuhi 3 роки тому +1

      It used to, actually. Ever saw "Mad Men" ?

    • @robfab5204
      @robfab5204 2 роки тому

      @@seukfuhi no

    • @SuperEman500
      @SuperEman500 2 роки тому +1

      Especially Forklift drivers.

  • @CrystalThatKid
    @CrystalThatKid 7 років тому +49

    they changed their recipe cause back in the day my dad used to drink it and beat the shit out of me now he drinks it and just goes to bed...

    • @robindiamondhands6416
      @robindiamondhands6416 7 років тому +6

      thatcrystalkid nah.... Idk my dad still beats me and I'm 26

    • @BrianFaure1
      @BrianFaure1 7 років тому +1

      Just another one - you ever think to hit the gym?

  • @kerron_
    @kerron_ 7 років тому +37

    he did this interview buzzed lol

  • @V.Vaughan
    @V.Vaughan 4 роки тому +27

    I turn 21 this sunday I picked samuel adams boston lager to start with.

    • @jordanparker8359
      @jordanparker8359 4 роки тому +4

      Vincent Vaughan I’m 24 in the military been to 5 different countries and drank a lot of beer Sam Adams is still by far my favorite

    • @tristanandrews651
      @tristanandrews651 4 роки тому

      I turned 21 in December and Samuel Adams was one of the first I wanted to try. So far it’s definitely my favorite! Especially Sam ‘76! 🍻

    • @RoopeRontu1999
      @RoopeRontu1999 3 роки тому +1

      I'm 20, became a fan of Samuel Adams last April after finding 6 bottles in my local supermarket and buying them after watching this video. Became my beer of choice and I always buy it, when I go and watch a hockey game at my friend's house.

    • @Bluestarseed1
      @Bluestarseed1 3 роки тому +1

      @@jordanparker8359 you are sir is what I call in French " ol american"

    • @johnspinelli9396
      @johnspinelli9396 2 роки тому

      What did you think of it? Its a good amber lager

  • @andredel.8302
    @andredel.8302 5 років тому +10

    Sam Adams is my favorite beer! Thank you Jim!

  • @mikemower1939
    @mikemower1939 5 років тому +6

    Years ago after a friend and I sampled many, many imports I tried regular Sam Adams and surprisingly found it to be the most enjoyable to my taste.

  • @RoopeRontu1999
    @RoopeRontu1999 4 роки тому +10

    Might as well buy a six-pack now. I mean, why not?
    Edit: actually tried Sam, now it's my favourite American lager.
    Another edit: I actually wound up studying Sales Management and Business, both in Finland and the U.K. (double degree) inspired by Jim Koch's book "Quench Your Own Thirst". Even made two presentations with BBC being the main project. I'm bound to graduate from Lincoln in September and from Haaga-Helia next summer. Who says you can't build a future from drinking beer?

  • @derrickchilders9670
    @derrickchilders9670 6 років тому +11

    American beer needs to be realized as that of companies such as Samuel Adams and Sierra Nevada. Mr. Koch realized the problem even so back in the 1980’s, that is still prevalent today. Honestly Sam and Sierra are available everywhere in the states, they should be our choices when it comes to domestic.

    • @metamodernsounds2163
      @metamodernsounds2163 5 років тому +2

      You can thank prohibition and WW2 as to why they are not

    • @darbyheavey406
      @darbyheavey406 Рік тому

      Anchor Steam as well and don’t forget Charlie P.!

    • @spicychinchin6597
      @spicychinchin6597 Рік тому

      Agreed, at this point I would put bells brewing up there with their two heated ale and oberon

    • @JB-sv5pr
      @JB-sv5pr 9 місяців тому

      We drank em small kine in Hawai’i little price cuz the jet fuel

  • @squiremuldoon5462
    @squiremuldoon5462 6 років тому +7

    No matter how hazy IPAs get, you gotta hand it to this man. Cheers Jim!

  • @MrAbhimanyuk
    @MrAbhimanyuk 5 років тому +8

    I think Mr. Koch has to thank Mr. O'Brien for all the Willy Wonka references!

    • @ranimadhu1377
      @ranimadhu1377 4 роки тому +1

      Notif u consider the upload date.

  • @Johnniewalker78
    @Johnniewalker78 7 років тому +21

    Such a likable guy but I'm pretty sure I drink more than him.

  • @darbyheavey406
    @darbyheavey406 Рік тому +2

    Koch is great but Fritz Maytag is the father of the rebirth of craft brewing in America. Love both Sam Adams and Anchor Steam.

  • @WishYouWereBeerShow
    @WishYouWereBeerShow 3 роки тому +3

    Love Jim as much as we love Sam!

  • @shawnburns3996
    @shawnburns3996 2 роки тому

    I need old norse legend sahti I miss that one had one in 2014 and missed it ever since

  • @ashleycalhoun1824
    @ashleycalhoun1824 3 роки тому +6

    I love Boston Lager, it's my standard go to beer anymore. I love the local NWIPA's that I can get (Namely Ninkasi), however they're way too high in calories to have all the time. Sam Adams is what I fall back to whenever I had a hard day at work.
    PBR, Coors, etc. All taste like the adjuncts they use, most commonly corn. It's too sweet, and I can never enjoy it. Boston Lager however tastes like how a beer should.

  • @pacificbuildingcare
    @pacificbuildingcare 3 роки тому +3

    I've always loved Samuel Adams I just felt like what they did with their original label stay change them about three years ago. I just don't know why they change their labels? The original labels were iconicit's almost like they change the label like with Coca-Cola did when it went from original to a new label, it's just not the same. The beer taste the sameand I love it all the time I also notice at Costco stop selling Samuel Adams which kind of upsets me because I still like to buy it there. there's so many good flavors at Samuel Adams that you just cannot get in stores you have to get in Boston

  • @Patty100ish
    @Patty100ish 2 роки тому +1

    This guy is definitely buzzed 🤣

  • @jonathanwilliams6442
    @jonathanwilliams6442 3 роки тому

    GreT man great job,

  • @V.Vaughan
    @V.Vaughan 4 роки тому

    I usually drink once a week mostly on a sunday for race day and football.

  • @dboydboy1000
    @dboydboy1000 Рік тому +1

    Love working with Boston Beer Co

  • @ashleycalhoun1824
    @ashleycalhoun1824 3 роки тому +2

    My favorite mass produced beer.

  • @Forddude24
    @Forddude24 3 роки тому

    He seems like such a cool dude!

  • @TheMsoule12
    @TheMsoule12 6 років тому

    I am planning to visit your wonderful brewery next spring and I need some advice. I will be traveling in my class c motor home. Is there a place nearby that you could recommend for me to park my RV and camp there while I spend hours drinking your great beer at the brewery?

    • @Spartan2721
      @Spartan2721 6 років тому

      Michael Soule it’s located kind of in the ghetto sooo I don’t think u’ll wanna camp near there. And it’s in the middle of Boston, pretty congested

  • @JudgeCraven
    @JudgeCraven Рік тому +1

    Legend has it he broke that left hand in the process of selling out his brand…

  • @markohynninen2553
    @markohynninen2553 6 років тому +4

    Cheers from Finland.

  • @chrisjackson7625
    @chrisjackson7625 Рік тому +1

    i read that he can drink alot because he consumes bread yeast with yogurt before he starts drinking

  • @V.Vaughan
    @V.Vaughan 4 роки тому

    I sometimes drink beer for nascar races but not all the nascar cup series races.

  • @daniecolljr2067
    @daniecolljr2067 2 роки тому

    i like how he just pulls up to the barrel and gets a refill.. haha

  • @V.Vaughan
    @V.Vaughan 4 роки тому

    I usually drink just one beer only for a special occasion not a lot. one beer is all i need.

  • @TheMetalmaniac68
    @TheMetalmaniac68 5 років тому +1

    Spilled his beer at 0:38

  • @foltrus666
    @foltrus666 10 місяців тому

    in 2004-ish I read that Sam Adams is the best beers exist!

  • @ghostjudy5493
    @ghostjudy5493 5 років тому +3

    True Patriot's beer

  • @mossberg451
    @mossberg451 6 років тому

    Didn't the alcohol percent used to be 4.3

  • @mrc217
    @mrc217 4 роки тому

    I like the blackberry flavored one

  • @SuperBallin100
    @SuperBallin100 5 років тому +3

    I love Samuel Adams beers!

  • @tradrlarryone1827
    @tradrlarryone1827 3 роки тому +1

    I so want to be this guy.

  • @Harv3st
    @Harv3st 20 годин тому

    He reminds me of Mr. Lahey

  • @mattchacko8266
    @mattchacko8266 6 місяців тому

    Best beer😊

  • @kalsukong
    @kalsukong 3 роки тому

    I thought tjis guy was a jim lahy The guy in tailer park boys.

  • @gromitpesley
    @gromitpesley 2 роки тому

    It’s Harry Shearer

  • @joenamath4368
    @joenamath4368 5 років тому +1

    Good beer. Just lower the price a bit. Thank you.

    • @RoopeRontu1999
      @RoopeRontu1999 4 роки тому

      How much does it cost there? In here it's 3,6€ a bottle.

  • @sorryrocco
    @sorryrocco 2 роки тому

    It isnt an annoying joke its true, it was an english joke penned by monty python originally. I remember trying to get pissed in buffalo in the 80s and having no luck, all the beer was like nats piss, another problem being a northern Englishman in America was finding an American drinking buddy who could last past 3 pints and walk with me into the realms of 15 - 20 pints i ended up full of watered down gas.

  • @thebeerboss7378
    @thebeerboss7378 6 років тому

    If you haven’t tried Sam Adams Chocolate Bock, you’re missing out! See what the world renowned ‘Beer Boss’ says about it: ua-cam.com/video/bb7EIe8ch-g/v-deo.html

  • @joeknox1759
    @joeknox1759 7 місяців тому

    He’s like a rich Jim Lahey

  • @SuperEman500
    @SuperEman500 2 роки тому

    I thought the founder was Samuel Adams

  • @keshawnbrown4378
    @keshawnbrown4378 5 років тому

    Jimmy Banks

  • @elipacheco6809
    @elipacheco6809 2 роки тому

    It's hard to see someone else living your dream.

  • @helenehogan1855
    @helenehogan1855 Рік тому

    I need to find a job where I can drink at 8 am and do bingo and activities with elderly

  • @SlaytonRider
    @SlaytonRider 5 років тому

    Tbh y’all know a lot of sam Adams is contract brewed

    • @KalosPVP
      @KalosPVP 4 роки тому +1

      nothing wrong with that, but you are correct.

  • @georgewashington8184
    @georgewashington8184 6 років тому +1

    My bro is a snob. He thinks Bernie Sanders is going to help siege Boston. I don’t think so. Bernie would probably sail to France.

  • @DavidJacksonphunman1
    @DavidJacksonphunman1 26 днів тому

    "trained professional" w/ a broken arm LOL

  • @briankoshefsky5916
    @briankoshefsky5916 4 роки тому

    He sounds totally hamboned LOL

  • @frednunes4917
    @frednunes4917 4 роки тому

    No he doesn't get drunk yeah maybe because his beer is more of a craft beer tasting hopey beer drink one are two but he drinks other liquor don't fool me bro.

  • @saltydiarrhea386
    @saltydiarrhea386 7 років тому +1

    I wish their beer wasn't so sweet and didn't have an aftertaste of burned caramel.
    Sam Adams is on par with Budweiser for head-- if it's warm you're gonna have a bad time.
    I have always enjoyed Jim's enthusiasm, I guess that's what it takes to sell a yucky beer. Good thing he loves it-- dream job.

    • @BulliezInc
      @BulliezInc 7 років тому +2

      Salty Diarrhea deff not on par with Budweiser , but yes must be cold .

    • @Arben.b
      @Arben.b 4 роки тому +2

      why would you drink your beer warm to begin with??! its like eating cold meals and complaining they taste bad.

  • @highrollerdiscs805
    @highrollerdiscs805 Рік тому

    Remastered is poop in a glass

  • @haileyanna3830
    @haileyanna3830 9 місяців тому

    I want to be your friend ❤❤❤

  • @mattchacko8266
    @mattchacko8266 6 місяців тому

    Grdatestbeer😊

  • @rayecast
    @rayecast Рік тому

    Okay, I think he's drunk lol. Someone check his liver

  • @backward9
    @backward9 5 років тому +1

    Dam why am I in college

    • @durece100
      @durece100 4 роки тому

      What kind of question is that?

  • @homebrewthepartialmashway5207
    @homebrewthepartialmashway5207 6 років тому +4

    sooo wasted

  • @holoholohaolenokaoi2299
    @holoholohaolenokaoi2299 7 років тому

    yeah but was Samuel Adams a slave owner (covers mouth and widens eyes)

  • @jhohnerman2223
    @jhohnerman2223 5 років тому

    I hear their breweries are really dirty.

    • @KalosPVP
      @KalosPVP 4 роки тому

      Cantillon in Belgium leaves decades old cobwebs because they believe it adds to the character of the beer. They also let natural yeast and bacteria (healthy to humans) find its way into their beers and barrels. A brewery can appear to be filthy but they still clean and sanitize everything after the hot-side process. Nothing to worry about.

  • @jhue6337
    @jhue6337 7 років тому +1

    Mr. Koch you make man looks like idiots .... we cannot drink 🍹 in our jobs and just dream to get home for a cold one .... do you have any positions available?

  • @leevahal900
    @leevahal900 3 роки тому

    Dont judge a beer by its label.Tastes like beer at first finishes withthe taste of a roomfreshener.

  • @stevebenoit1082
    @stevebenoit1082 2 роки тому +1

    Dude legit thinks he’s wonka

  • @foresakentonone4148
    @foresakentonone4148 5 років тому

    You have just lost a paying customer...I will never drink Sam Adams again...due to your involvement in Supreme Court Ginsburg beer!!!

  • @cenoviopereira8603
    @cenoviopereira8603 9 місяців тому

    They just made him look like a bafoon

  • @captaincodebook3200
    @captaincodebook3200 5 років тому

    Used to drink it. Sam Adams would roll in his grave with the upcoming commie tribute beer to Ruth. Never buy it again. No Sam....no Ben and Jerry's....gonna get skinny now.

  • @EmmanuelGloriaBMore
    @EmmanuelGloriaBMore 5 років тому

    Is not that good.

  • @georgewashington8184
    @georgewashington8184 6 років тому +1

    My bro is a snob. He thinks Bernie Sanders is going to help siege Boston. I don’t think so. Bernie would probably sail to France.