This Jaguar Commercial Is TRIGGERING Elon Musk, MAGA
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- Опубліковано 21 лис 2024
- Billionaire Elon Musk is crying over Jaguar's newest ad campaign. Cenk Uygur and Ana Kasparian discuss on The Young Turks. Your Support is Crucial to the Show: go.tyt.com/joi...
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"Billionaire Elon Musk joined a group of online right-wingers in bashing luxury car manufacturer Jaguar over their new rebrand on Tuesday.
On Tuesday, the company unveiled a new promotional video on X with the caption, “Copy Nothing.” The advertisement presented multiple models in bright colored exotic outfits with flashing slogans, including “break moulds,” live vivid,” “create exuberant,” and “delete ordinary.”"
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241121__BE01Conservatives
To be fair, it is one of the cringiest and nonsensical rebrandings of all time. It straight up looks like a condom commercial, and the new logo is objectively worse.
Precisely. It's unintentionally and unironically hilarious and reeks of unadulterated desperation. Jaguar... Oh how far the might has fallen 🤣
@@marcosolo6491 They went full woke/whatever, but forgot to bring quality and purpose along with them.
JaGAYar
Yeah, and its not really smart to paint the bipartisan backlash as a "conservative" thing. Theyre essentially telling ppl that if you dont like this then youre not aligned with us and should join the conservatives, because only conservatives would not enjoy this. This is one of those hidden ways that the left has been isolating itself. "If you feel this way then you must be a Republican." "Sure ok, guess im a Trump voter now."😮
To be fair this ad is getting bipartisan hate and is getting trolled by everyone. Most of the people are trolling them not hating them.
hate for what?
Woke
This ad is the most inoffensive, benign ad that I've ever seen. If people are getting worked up over this and spend more than 10 seconds thinking about it, they ought to get their head checked and turn off social media. There are issues that actually matter. This ad is not one of them.
@@Yutani_Crayven Bro that's not how social media works and most of these are just trolls, have fun and ignore them. Don't get too sentimental about what people says and does on social media.
@@kushagrashukla3403
Also, to be fair , this ad is awesome compared to the cringe “ real men for Kamala “ ad , holy cringe 😬
This ad was plain-and-simply dumb. If you're selling cars at least have *one* car in the commercial.
Apple, Nike, Lexus, perfume ads… many ads in the past didn’t show a product. No one freaked out about it. We live in dumb reactionary times today.
@@UserBDXYZ Jaguar achieved its objective: EVERYONE, including non-carheads, now know of the new Branding & Logo Change.
Jaguar was a luxury sports car brand now it's a rainbow turd actual car people will put the money somewhere else
@@minddrug709 *"Jaguar achieved its objective: EVERYONE, including non-carheads, now know of the new Branding & Logo Change."*
They sure did. Now I know to point and laugh at their new logo whenever I see it. I will also keep poking endless fun at the one Jaguar owner that I know. Thank you for the info, Jaguar 🤣
@minddrug709 What's the point if we hate it? Ok now I know that buying these cars will give me AIDS...ok so?
How does this sell more cars
I'm gay and you would think I like that commercial based on stereotypes, but that commercial is DUMB and really bad. I don't understand what's going on with Jaguar, but their new image is awful. What was the point of that ad exactly?
I am a conservative and nobody is crying about the ad, the opposite is true, everyone is laughing at how stupid this ad is. Elon nailed it with his comment “do you sell cars?”
only part he was right about though.
This comments section would beg to differ.
It’s stupid but almost every car commercial sucks
Occasionally Toyota does a funny one
seems like a cool commercial with very bright colors.
Dodge had a good one: ua-cam.com/video/hPmYxLUoZVc/v-deo.htmlsi=TiISAF4eQfdE9vdK
One of the greatest advertising campaigns of all time was for a car - and the entry-level, non-luxury Volkswagen Beetle at that...early 60s DDB, print and TV...
"Are the British known for their creativity?"
Now listen here. We've had some of the greatest writers, poets, artists, film-makers, actors, game developers and musicians of all time. Do not come at us with that.
Americans just think their better at everything
It is just one of 1000's of wanna be edgy commericals, but are instead, tacky, pretentious one that think they look cool, au contrar, it's more of a carnival statement that anything else as is Musk, he is equally pretentious, and a wannabe whose sardine truck or whatever it it is not edgy at all but a more of a carnival looking eye-sore!
One of the most innovative people are Anglo-Saxons. Especially on global scale.
The only thing that bothers me is... Wheres the car??? Lol
My thoughts exactly.
If I didn’t already know Jaguar was a brand of car, this commercial would give me the wrong impression.
It’s a ridiculous commercial though. And kind of brand suicide.
Nobody’s crying. But neither are we buying new Jags.
Being offended by an Ad shows weakness and vulnerability
I know right, the hypocrisy of the right is utterly hilarious and depressing at the same time.
The ad is about they them. It's not about the car. There is no car. Lots of they thems.
To be fair the commercial is ridiculously nonsensical and a waste of time.
This commercial reached exactely that what it supposed to get. Attention ! All people are talking about it. ! ! More will come.
Jaguar is one of the best cars you'll ever stick a Corvette engine in.
well played... the 80's 90's xjs is perfect for that
The ad was as boring as the expressions on the actors faces.
Elon names his kids X Æ A-Ⅻ and Exa Dark Sideræ but this is too weird for him?
Not fair to pile on X. Jaguar is getting slammed on ALL social media. Even on TikTok 😅
We’re not crying. We’re laughing
Sounds like crying disguised as pointing fingers to me!
@@JohnnyFontane528 It is silly! Being angry about it is just as wierd.
What I really hate is the use of the word ‘woke’ for anything but its original meaning.
They have no clue what it means.
Can he even say "Jaguar"? This is a car company! Not a social movement.
Woke or not, it’s just a dumb commercial if you don’t even know what the product is
Exactly!
This is absolutely true. Without knowledge of the brand or what it produces you would be left with zero idea what that was after watching this.
Oh come on! The British aren't creative? Shakespeare, Handel, Wren, Turner, Hitchcock. I believe there are others.
yeah let alone the tv they watch their tv shows and ads on...
No. I’m British and from the city where Jaguar is headquartered so I spend most of my childhood seeing exactly who the brand attracts to its orbit - and I can promise you, it’s not the likes of that advert.
In addition to that, I’m also gay and a fashion design graduate from UAL so I’ve also sadly spent a lot of my life around the types who push this stuff and finally, for the first time, people are pushing back on it. I cannot fathom why someone would have felt this commercial to be a good idea.
It's not a good commercial I agree, but I think it does what advertising sets out to do. It's gotten people talking. I'm not sure if that will sell more cars, but like they say, bad publicity is better than no publicity.
@@ErikaTBuscope. It's a disastrous ad
@@StandinOnBuniss and here you are talking about it 😂 what a horrible ad
@@ErikaTBus I dunno man, I feel like the only reason people are gonna remember the name is so they can avoid it lol. It’s very similar to the bud light thing to me
Obviously, the aim is to expand the appeal of the brand. It's not like there's any indication that they plan to only use this kind of ad going forward.
And pushing back "for the first time"? The only period in living memory Conservatives didn't fight tooth and nail against LGBT was the early 2010s.
It makes sense because Jaguar as an iconic company is part of pop culture which goes hand in hand with fashion, beauty and cultural diversity. I love it.
To anyone who isn’t terminally online, or if you watched MTV in the 90s, there is no sane reason to seethe over this ad.
The commercial is pretty gross
The commerical is ridiculous.
Y'all call this avant garde and it's just art some peeps don't like. I'm not into that style but the ad is just about human rights and I think the car, at the end of the day. Human rights is normal. Overusing and misusing the word "woke" is what's really fkn annoying. Fair is Fair. Human Rights For ALL.
What was the point of this ad. I am with Elon. The ad do look gay...
Eh, marketing cars to gays worked out well for Subaru.
When you define something as “looking gay” as a pejorative, you out yourself as a massive homophobic bigot!
@@BeloupaIt is wierd, but your characterization says more about you than the ad.
This ad triggering people is such a first world problem. You should just be glad to be able to afford a Jag.
I'm no fanboy of Elon Musk; but this Jaguar commercial is a bit odd. It's not a lie right wing social media is triggered though.
This commercial is like putting milk in lemon tea. Or ketchup on chocolate cake. Some things just don't go together.
I think that's the point... Jaguar (luxury sports car) + EV (usually not luxurious or sporty). But what do I know, I'm just a professional Ad Designer. -See Apple's 1984 First Macintosh Commercial. The Macintosh was never shown.
@@shad0wCh8ser Who's talking about EVs? Nobody minds Jaguar making EVs ffs. But what do I know, I'm just a person that can draw conclusions from the information in front of me. They are trying to sell Jaguars to clowns. But clowns drive clown cars. They are a tiny minority and usually don't have the money to buy a Jaguar. And regular Jaguar buyers don't want to be associated with neither clowns nor men in transparent tops and sequin jackets on a mission.
Who, apart from a lot of people in the US, who cannot afford a Jaguar, GAF what Elon Musk "thinks" about anything?
Love Ana’s candid disgust witth ads.
It’s not a British company for a long time. Indian company owns jaguar now
That Ad is stupid
Break molds, copy nothing...yet that's what everyone today does . That ad was diverse but boring. Interesting but still boring.
Looks like it was produced by the same poeple that brought us the Paris Olympic opening ceremony.
It was a great show❤ Colorful and about French and European culture with scenes about history back to the roots of the Olympic Games in Greece, sa amazing.
"I would like my Jaguar ad to have no car in it, in order to appeal to girls.' Zoolander voice.
it looks like a deleted scene from the Fifth Element
It wishes it was even that good.
Faguar the combustible engine that shoots rainbows out of its backside 😂
😂😂😂😂🎉
LOL
You know what's really "woke"? Calling your child X Æ A-12
It’s weird not woke woke are destroying the society
Elaborate please, cause you're making zero sense
That commercial is dumb tho let’s be honest
I'm not gonna lie. I can't afford a Tesla, but I wouldn't drive one even if Elon himself gave me one for free only because he has aligned his brand with politics. And not the good kind of politics. He's completely disconnected from reality. #Volvorocks.
DEI=WOKE
What is woke?
typing in caps = i'm begging to be heard.
"hur hur hur are the British really known for their creativity"
Yes? Britain's one of the most creative civilisations in world history, you just take British innovations for granted because they're so pervasively influential you think of them as there by default.
We love and appreciate diversity art something American's don't know about..!!
Uk is the real World Lead and America knows it..!! IMO
The Brits literally stole everything in their "culture" from somewhere else. I say this as both a history buff _and_ a first-generation British-American.
@@SigmAnalog Really painfully silly cliche, whoever you're 'saying it as'. Britain is responsible for a wildly disproportionate range of contributions to humanity across science, technology, medicine, literature, philosophy, sports, music, law, institutions, etc. etc. It just is.
@SigmAnalog I totally agree 💯
To be fair on beauty & fragrance products: you can't smell it from a commercial
In a few years there will be scent emulation built into electronics lol I'm sure but until then yeah :-P
Good point
I remember seeing the license plate: "FAGUAR" on a Jaguar while doing a road trip through Delaware in 2002. I guess ads like these are what attract that clientele.
LOL
I mean it's not just triggering people, it's actively ruining their brand - have you even read the comments? It has a guy in a pink dress and you don't call it woke?
That commercial is disgusting indeed.
Awww don't like pretty colors?
@@starkravingralph Colors are actually fine, the sexual deviants and the annoying black woman propaganda is not.
@@kippakeppa1731 here’s a 🌈 for you BOO!
@@shaymalchione809 Thank you!
@@shaymalchione809oh fock .now I have AIDS.
I thought it was visually beautiful. The message...Jaguar is unique.
My life has improved considerably since I got youtube adblock!
Dumb af ad for cars. lol
No one is canceling color. People are upset because this is supposed to be a car advertisement, yet the car itself is nowhere to be seen. Everyone appreciates vibrant colors, and it would make sense to showcase a car with striking colors. Instead, the focus is on hiring DEI representatives, who are parading around in colorful outfits as if this were a fashion or makeup advertisement. The ad completely misses its purpose.
Calm down... Many are calling it out for being woke
Advertising is ALSO about getting people to talk about your product, even if you don't actually see the product in the ad
@@marioozzieyea,just like bud light,lol
@@marioozziecope
no one’s “triggered”. it’s just a dumb ad. like the bud light one.
@@callamastia Anyone angry at this strange ad is a wierdo too.
I can guarantee you that most people that didn’t like this commercial can’t afford a Jaguar.
I can guarantee you that most people who did like it can't either
@@MrAngryCucaracha agreed!!!
Still rather have a jaguar than a god ugly Tesla at least they don't explode.
Google - Jaguar EV recalls after exploding. ☠️
😂😂😂 this shows you have zero idea about cars. Ask any mechanic or car person. Jags are specially infamous for having bad safety
Everything about the ad is upsetting to car lovers
Commercial does suck 😂
The target audience for this ad could not even afford the price of the oil change on a Jag, as Chato says. Also the rebranding is so poor, the Creative and Art directors should be fired, and the creative team sent back to design college. 0/10.
So the target audience of jaguar buyers can't afford to have the oil changed....so are you a moron because that makes less sense than electing a Nazi rapist.
This!
You got it exactly backward, ironically enough. The target audience for this ad knows that Jaguar never cared about others and always embraced individualism and freedom. It's all the people that are getting worked up over it who'd never in a million years have owned a Jag.
Elon is correct WTF going on ?? 🇺🇸🇺🇸❤️
Keep crying.
We aren't crying over it we're laughing at it it's incredibly stupid
Says the people who still have over four years of triggering to go. You lost and this is why.
Ad isn't woke because I'm not sure what that means. The ad is 100% stupid. Jaguar stock has been down 30+% in the last several months. this should tank it more.
Increasing prices didn't work for Jeep, broke w/o woke.
That ad is pure Gay & That Jaguar Guy is pure Gay.
You sound like a gay expert. Very odd that you focus on gayness so much
True, they'll rebrand it to FAGUAR 😂😂😂
Besides the obvious of who cares, I really want to know why you all are obsessed with caring about something you don't care about it's an ad don't watch it, if it's on TV flip the channel. You're an adult right and if you're not you shouldn't be on this platform.
@starkravingralph it is fun to Participate in a democracy, Getting offended and distancing your self is not the way.
@@PropertyCentral-007 no it's not but it's what the right side wants so I'm just going to roll with them and stoop to their level. I'll play dirty if they want to play dirty I I don't have fear over these keyboard Warriors, I troll in real life and URL so come at me IRL and you'll hear the same that you hear here. The wing nuts are dividing us the normal people are actually trying to come together to get rid of the crazy weirdos who don't believe that humans should have rights.
If you dislike the ad, don't buy a Jag.
We're pretty that's what will happen.
Hell, I dislike the ad, but if I was gonna buy a brand-new European luxury/sports car, I'd probably still go Jag.
I don’t hate the ad. I just don’t think it should leave anyone thinking a “Jag” is a bright-colored jacket.
If a “Jag” is a car, show a car.
I hope Jaguar/Land Rover can transition to EV successfully. I'm from NY, so my interpretation is the future is accepting of all and judging none. They put beautiful dark-skinned and beautiful pale white people in the ad. Some like it, some don't.
The Insanity to be anti woke and bring up Banning Bud Light. Crazy Town.
Imagine being a century-old automotive manufacturer, with a rich history and pedigree in producing well-renowned cars, and some guy comes along, works in the marketing department for a few months and completely destroys the brand’s image and reputation.
The brand isn’t destroyed. Stop complaining every time you see a person of colour in an ad.
The adverting industry is stuffed with talentless people who can't separate their politics from their jobs.
So get rid of all artsy (avant-garde) ads and just stick with those wonderful laundry detergent, leak free panties, tampax and other super annoying ads. What happened to freedom of expression. And what does "woke" actually really mean?
I would take a Jaguar over a shit Tesla any day of the week.
You cant afford a jag. Starting 120k
Two different cars for 2 different purposes.
@wanderlusttv4382 that doesn't change my answer. Good attempt though
My critique of this advertisement is not that it’s “ *woke* “ (ie. shows racial diversity), but that it comes off more as an ad for anything other than a high-end vehicle.
That's not what woke means anymore, give it a google.
"What is woke about this ad?"
Feminized men.
It is a terrible ad... Maybe Elon can buy Jaguar and destroy that too.
You do realise Twitter was dead in its state before he purchased, it was confirmed acting propaganda for CIA. All free to again information. Some people really do just want to be so subservient.
It is just one of 1000's of wanna be edgy commericals, but are instead, tacky, pretentious one that think they look cool, au contrar, it's more of a carnival statement that anything else as is Musk, he is equally pretentious, and a wannabe whose sardine truck or whatever it it is not edgy at all but a more of a carnival looking eye-sore!
Whats woke about it? Did you miss the dude in the dress?
That what I was thinking. Wouldn’t say this is super woke….but it BAD.
Did you see JD Vance dress as a woman? Is he "woke"?
@@truebluereef419 cross dressing I
Wouldn’t not say is woke, you can do whatever you want to. But if people have an opinion and says it woke, can’t really tell them it not.
@@terrnoisrp8894 did you not read Vincent's question? He literally says it's woke because a man is wearing a dress. So, I'm asking if Vance is woke because he dressed as a woman?
@@terrnoisrp8894 cmon, crossdressing is not a christian conservative hobby. The left celebrates weirdos in bizarre grotesque appearance and things like men in dresses. It's 100% woke. Let's not pretend it's a conservative advertisement representing what jaguar was: A masculine male macho brand for sophisticated aggressive competitive white males. Dont play dumb
Teletubbies, they're coming for you.....
"Ads are awful" Agreed
That commercial is absolutely putrid to be honest.
Ok🤨
PEOPLE ARE NAIVE. JAGUAR DID THIS ON PURPOSE!!! NOW, EVERYONE IS TALKING ABOUT THEM!!! DUH!
I totally think it's an ad meant to trigger Elon Musk.
Im not going to comment. Im just going to watch their sales stats over the next year.
Worst brand remodeling in human history. Jaguar will likely go bankrupt.
After watching all of this, I agree. Jaguar is done.
they did once already, i think ford owns them.
Most likely, but not because of this ad. Their decision to switch to only selling EVs is likely going to end up disastrous, if not because EV tech is still nascent and still doesn't have the infrastructural support it needs to make up a major share of the automotive market, then because Jag is specifically making this transition by _shutting down their entire production network for a YEAR._ Please note that gay people are not responsible for either of these things.
William Shakespeare, The Beetles, The Who, The Rolling Stones, Tracey Emin, Banksy, Ricky Gervais, Victoria Beckham, Constable, Turner, Stella McCartney, Vivienne Westwood, the list of British creatives goes on infinitum .........
Half of the musicians you named appropriated a musical genre from America, Rock and Roll.
@nataliekhanyola5669 American rock and roll had its roots in West African music. Much of creativity is born out out of using ideas from somewhere or someone else. Originality is extremely rare.
It just wasn't a good commercial. It's not offensive. It's just not good, lol
It's a very weird ad. I'm guessing only Progressives get it. Jaguar better hope Progressives want to buy Jaguar.
I don’t watch television. If you didn’t do a video on this commercial I would have never seen it.
Its woke...because there are no men or women in the ad and no cars...
Being LGBTQIA’s I don’t care but being insane and push it in my life here is NO
its an add, dude, not an obligation ...
yeah, like YOU're a potential Jaguar buyer...
@@marioozzie woke cry away please stop annoying society with the nothingness inside of you which you fill it with rubbish then come cry again with new issues you create for yourself 😉
@ well I’m leaving this rubbish for people like you
Maybe it's the men in dresses just saying maybe it's just the men in dresses😂😂😂😂😂
"I don't know man looks gay" he nailed the right wing thought process
Who are they trying to reach in this commercial? Aliens from another planet?
The venn diagram of people who can afford Jags and people who don't give a fuck about others is a circle.
Degenerates, deviants, and anyone stupid and desperate enough to become woke minded.
Won’t be buying any woke Jaguar cars soon... Stock will fall off the cliff here in days. CYA ...woke broke
Not that you could ever afford one so they are not the least bit worried!
If this strange ad triggers you then relax. Odd artsy stuff is regularly aventguard and incomprehensible, nothing new here.
"COPY NOTHING" ...except woman with a hammer from 1984 Apple commercial 😄
Good spot! Ironic given that Apple's slogan was "Think different." LOL
I mean the people in it are gender-neutral in several cases.. There's a trans-dude or a dude that is dressed very feminine. The style sticks in the middle. That's what makes it woke.
Isn't Jaguar supposed to be a masculine sports car brand?
or isn't it an old man's sports car brand? (i've had three XJ's an S, an R and an X type, and i'm a graphic designer). (and 70).
You're missing the point. Jaguar sells cars. Why are they making whatever that was? It looks like some weird edit about The Capital from The Hunger Games
Which says it all.
If they want a tranny car then set up a sister company but it's not about cars it's about social engineering and pushing commie intersectionality and destroying what it sees as a "patriarchal" brand name.
@@xiaoliu7071 yeah it is strange. Maybe it's intended affect was to garner attention. Whatever it was, it seems like they've decided they want to appeal to a different audience than the masculine popularity that they were in the past.
didnt know brits where creative whilst watchin an ad on a british invention well done
Bud light is calling TYT
Its not a British company anymore