Sustainability in Digital Advertising Interview with Michelle Carvill

In this sustainability interview, Michelle Carvill, Sustainable Marketing Consultant / Author /Co-Founder of Can Marketing Save The Planet, joins us to share some of her thoughts on decarbonizing media and advertising.
00:00 - Introductions
00:41 - Purposeful & Profitable Brands
07:33 - Ultimate Goal of Book & Best Use Cases
11:35 - How Should Brands Think About Sustainability
15:09 - The European Green Deal
17:09 - Sustainable Lifestyle Changes
18:38 - Priorities for the Digital Industry
21:41 - Advice for Marketers Improving Their Company's Sustainability