10 Ways To Increase Brand Awareness - So Customers Know, Like and Trust You

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  • Опубліковано 15 чер 2024
  • The very first step in building a brand is letting the world know that you exist, that is, establishing brand awareness. Ultimately, products and services that achieve and maintain a high level of brand awareness are likely to generate more sales. Why? That’s because when consumers are confronted with a variety of choices, they are simply more likely to buy a product they recognize than an unfamiliar one. In this video I introduce 10 ways that you can build that kind of familiarity with your brand including brand design, content marketing, brand partnerships, events and others.
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    This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.
    Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.
    Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

КОМЕНТАРІ • 12

  • @JGeezy216
    @JGeezy216 3 дні тому +1

    This is we clear and straight to point. With excellent examples thank you!! ❤

    • @PhilipVanDusen
      @PhilipVanDusen  2 дні тому

      @JGeezy216, You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!

  • @TheBusinessHandyMan
    @TheBusinessHandyMan 5 місяців тому +1

    I really needed this video;this is great stuff

  • @DeZi-Bel
    @DeZi-Bel 2 місяці тому

    Gold!!!! ❤

  • @dashiajames1882
    @dashiajames1882 Рік тому +2

    I literally needed this video cuz in my Home decor business seems like its taking of very slowly. I know it's not gonna fast. I have alot of inventory. I truly don't think I'm promoting & networking enough as I should. Ppl do order, which I'm happy. But I don't wanna keep having alot of inventory cuz im as small business owner. And I don't have a big inventory room. My mom helps & she tells me you need to sell these cuz your inventory is big..!! This was very teachable, luvvved it. Thanks alot..!!

    • @balex556
      @balex556 Рік тому

      You can market in social media platforms or do SEO if you have a site to further expand your business and if you don't have a site try creating one it really improves buisness, you can hire me to do this for you as am expert in website design and development and social media ads in various platforms

  • @catstickler
    @catstickler Рік тому +1

    2:54 It's funny you mention smell! I'm not a visual brand designer (I'm a verbal brand creator), but I have synesthesia and aphantasia.
    I can't see mental imagery, but I process visual stimuli as smells and textures.
    When I was creating my brand, I immediately gravitated toward which senses I processed best since I couldn't rely on visual associations as well.
    Anyway, if you're curious, it's cinnamon and old books, which went so well with my later-developed brand archetypal blend -- the earthy cinnamon (everyman) and old books (sage).

    • @PhilipVanDusen
      @PhilipVanDusen  Рік тому

      That's really interesting to hear Cat. I had heard of synethesia but not aphantasia. I LOVE the cinnamon old books smells assignment to your brand. Really brilliant and VERY unique.

  • @RH-vq6gk
    @RH-vq6gk Рік тому

    Great video. Is there a blog or infographic version of this?

  • @Kenyibosco-rx1cd
    @Kenyibosco-rx1cd 2 місяці тому

    The meaning of the word brand only

  • @jamikal5
    @jamikal5 Рік тому

    I wish I could work with you with my Landscaping business.

  • @lemlemdema567
    @lemlemdema567 11 місяців тому

    DR T YOU.