How Greed Changed Sriracha's Flavor

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  • Опубліковано 28 вер 2024
  • Sriracha - that beautifully red hot sauce made of red jalapenos, garlic, and vinegar from Huy Fong foods has become not only a culinary but also a pop culture icon and staple on the tables of millions of people throughout the world. However, deep within its bottle is a story of greed and corruption that ultimately changed the flavor of Sriracha. Explore the people behind the hot sauce.
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КОМЕНТАРІ • 413

  • @ccrazool
    @ccrazool 5 місяців тому +78

    Please explain how a dragon is "racist" that doesn't make any damn sense.

  • @FESOURCING
    @FESOURCING 7 місяців тому +50

    Yeah, not a racist label. Save your juice for real racism.

    • @Nickomalley0557
      @Nickomalley0557 6 місяців тому

      Microaggressions = racism. Pick up a book

    • @nomanejane5766
      @nomanejane5766 6 місяців тому

      It's defy cultural appropiation imo. But hey we not Asian, so he has a different poverty of things

    • @itzahoax934
      @itzahoax934 5 місяців тому +9

      @@nomanejane5766 you must have forgot all of the other ancient civilizations who also had dragons in their lore. Why do people think asians are the only ones who had stories of dragons LMAO

    • @Caballeroshot
      @Caballeroshot 5 місяців тому

      White man tells asian people they're wrong about their culture being misappropriated....what else is new!?

    • @DemetrioXavier69
      @DemetrioXavier69 5 місяців тому +2

      Same with aunt Jemima

  • @-o-The-Duke-o-
    @-o-The-Duke-o- 6 місяців тому +47

    How is a dragon racist? WTF? Costco has 2pks of the Original Underwood Farms' Pepper Sauce for a great price! You also left out the fact that Tran took the recipe for Sri Ratcha Sauce from Thais, originating in Sri Ratcha, Thailand. He has been a snake all along.

  • @JJI685
    @JJI685 6 місяців тому +21

    I’m actually from Sriracha in Thailand and can say the Thai version is better. Age old story, the “sister in law/ mistress “ blew him in many ways

    • @patriciovarela8794
      @patriciovarela8794 4 місяці тому +2

      Thanks for you comment 😂😂😂

    • @eriksonyw
      @eriksonyw 4 дні тому

      I've watched a different UA-cam video about your town and your more original sriracha hot sauces. I gotta visit!

  • @panaceiasuberes6464
    @panaceiasuberes6464 6 місяців тому +35

    Underwood's Shirachha is the real deal now.

  • @souk4507
    @souk4507 3 місяці тому +9

    After the shortage of Sriracha, the taste was not the same. One day, i bought the Underwood twin pack Sriracha, absolute love it and remind me of the old Sriracha.

  • @michaelakkerman407
    @michaelakkerman407 6 місяців тому +47

    I will be buying Dragon Sriracha chili from here on out...

    • @josephgaviota
      @josephgaviota 6 місяців тому +2

      I think that may be the right move too.

    • @hoobeydoobey1267
      @hoobeydoobey1267 6 місяців тому +3

      Likewise. An asian girl I follow on here did a vid 4 months back on the flavor change. She preferred the dragon.

    • @michaelakkerman407
      @michaelakkerman407 6 місяців тому +1

      @@hoobeydoobey1267 I also watched that. Very informative.

    • @lorindadaigle8517
      @lorindadaigle8517 6 місяців тому

      EMMY? ​@@hoobeydoobey1267

    • @vernongandy9026
      @vernongandy9026 6 місяців тому +2

      I'm going back to my habanero sauce. I can't support a bad business.

  • @meetdogblack8277
    @meetdogblack8277 7 місяців тому +13

    What’s slightly racist about the bottle? Stop bringing up race card…we just wanna know if it taste good. 🤦‍♂️

    • @PatternsofBehavior
      @PatternsofBehavior  7 місяців тому

      Then tell me what dragons has to do with sriracha sauce without bringing up race.

    • @bighomie6724
      @bighomie6724 6 місяців тому +9

      ​@@PatternsofBehavior I think you might be over-thinking that one. It's a dragon bro. Dragons are not exclusive to asians. I think it was marketing. Sriracha was primarily an asian hot sauce. It's become much more than that. I think the design is cool, but to each It's on. This is coming from an African American. I know a thing or 10 about racism. It was probably between a volcano or a dragon and they went with the cooler looking design. You might be right, but idk.

    • @PatternsofBehavior
      @PatternsofBehavior  6 місяців тому +2

      @@bighomie6724 that is clearly an Asian dragon and what does dragons have to do with sriracha? Using an image to make it “more Asian” is stereotyping and based in racism. Imagine if someone made a brand of doo rags and the logo was a piece of fried chicken. Wouldn’t that be racist? What does fried chicken have to do with doo rags other than to stereotypically say “this is from/for Black people”. Stereotyping Asian things have just become normalized in the west… doesn’t mean it’s not problematic.

    • @bighomie6724
      @bighomie6724 6 місяців тому +5

      @@PatternsofBehavior doo rags by fried chicken would be hilarious 😂. I can kinda see where you're coming from, and you're entitled to feel how you feel. It's all about prospective, I guess. Is the dragon supposed to be a negative stereotype? That's like me getting offended by watching a popeyes commercial and feeling a type of way because the lady on the fried chicken commercial is black. I know you seen an Aunt Jemima commercial. What about lucky charms and Irish people? If it were known as a Mexican style hot sauce, would it be offensive to have a chihuahua on the label? The answer is yes and no. I'm not Asian, so I don't know the cultural significance that a dragon has. Just like I didn't know what the rooster meant with the huy fong product. If an Asian person made the product, would you still feel offended by the dragon? Would it be better if the dragon looked more like a European one? You might be right and I just don't get it. It's all love bro. Thank you for taking the time out to respond. That's dope homie. Great job on the video. You got a lot of talent

    • @nobodyspecial5026
      @nobodyspecial5026 6 місяців тому +5

      Chill out on the racism thing, there’s no ill will or harmful intent. You’re just as likely to be ignorant on various things as anyone else. The key is not to be an overly sensitive, easily triggered nitwit.
      Are all the people commenting that it’s not racist, now racist for thinking that? People aren’t perfect and neither are you. Life will really suck if we’re so hard on each other that we have to live our lives walking barefoot on the sharp edge of a razor blade.

  • @nateone6632
    @nateone6632 9 місяців тому +127

    Bro it's not racist, it's marketing. Really enjoyed the story told differently and in more detail

    • @mariex800
      @mariex800 7 місяців тому +12

      Can't disagree :)

    • @GLsJAwtomatica
      @GLsJAwtomatica 6 місяців тому +9

      And racist isn't even the right term, it's "xenophobic" you'd think if this guy was going to virtue signal he'd at least get the terms right

    • @redoxjames2506
      @redoxjames2506 6 місяців тому

      Racist is the term he used so I'm going with that. If he'd said xenophobic my response would be different. @@GLsJAwtomatica

    • @nobodyspecial5026
      @nobodyspecial5026 6 місяців тому

      my immediate thought was “the comment is ignorant”, hmmmm …
      .

    • @vernongandy9026
      @vernongandy9026 6 місяців тому +1

      The new flavor and look sucks. I bought my first and last bottle.

  • @frankcheung99
    @frankcheung99 4 місяці тому +7

    A lot of people tasted the Underwood Ranches' sriracha they actually liked it a lot!

  • @curtis8966
    @curtis8966 3 місяці тому +4

    I’ve been buying Sky Valley sriracha since the shortage, and I had no plans of going back to HF, or trying any other kind of sriracha. But… after hearing you say that Underwood was racist for putting a dragon on their bottle, I’m totally going to buy a couple of them.

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      Loudly announcing your proclivity to having a very sensitive white fragility so publicly is hilarious. Good luck with embodying 🤏🤏🤏. I hear insecure people go far in life 😂

    • @curtis8966
      @curtis8966 3 місяці тому +3

      @@PatternsofBehavior says the guy that brings up fried chicken and doo rags the second a guy says he’s African American 😂 😆 😝

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      @@curtis8966 ah so you don’t understand “context”. Or like I said. Loudly proclaiming your proclivity to show your chosen ignorance. Like I said. Good luck with your loud aura of 🤏🤏🤏. Explains the incel energy tho. So all of it checks actually.

    • @oneandy2
      @oneandy2 3 місяці тому +4

      @@PatternsofBehavior dude, just stop shooting yourself in the foot. You are not covering yourself in glory with this stuff.

  • @TunaCat929
    @TunaCat929 2 місяці тому

    this is the most in depth story I have come across! thank you!

  • @coryses
    @coryses 6 місяців тому +17

    Love the video and just subscribed! However I don't see how using the Dragon is Racist... Most different types of Sriracha sauces have asian inspired art. I would be very surprised if even 75% were asian owned. it is just a way to show the style of sauce it is without even having to read it. It's almost like saying Hoy Fong are racist for using a Mexican derived pepper in their sauce...

  • @tetchuma
    @tetchuma 6 місяців тому +30

    How is a dragon, racist?
    If anything, paying homage to the original is an honor (something the Tran family doesn’t seem to possess anymore)
    The dragon slayed the rooster. It’s fitting.

  • @Edward-Norton
    @Edward-Norton 6 місяців тому +36

    Explain how mythical dragons are racist?

    • @josephgaviota
      @josephgaviota 6 місяців тому +11

      They're NOT--that was the one dunk on this vid.

    • @hoobeydoobey1267
      @hoobeydoobey1267 6 місяців тому +1

      That caught me too. He's regurgitating leftist propaganda.

    • @streakers2947
      @streakers2947 4 місяці тому +1

      Is it racist if you put on an Asian accent to sound Asian? Putting a dragon on a product to make it seem Asian is the same thing

    • @josephgaviota
      @josephgaviota 4 місяці тому

      @@streakers2947 Is it racist when Hillary speaks to a black crowd and feigns a "southern accent," for "I ain't no was tired" ?

    • @hoobeydoobey1267
      @hoobeydoobey1267 4 місяці тому

      @@streakers2947 I can't fathom the mental gymnastics you went thru to arrive at that. I'm guessing you're a leftist, cause you play Satan, the accuser well.

  • @HarryManback46and2
    @HarryManback46and2 19 днів тому

    Well done video!!! Thank you!!!

  • @jeil5676
    @jeil5676 6 місяців тому +4

    I paid $3 dollars for 4 jalapenos at the grocer a couple weeks ago. The world has gone mental. Sell your chilis in canada and make a fortune.

  • @AngieMelgar-kf6ol
    @AngieMelgar-kf6ol 3 місяці тому +1

    I just bought a new bottle the other day and it does taste different. It’s sad that David did that to Craig. But David’s sister-in-law is definitely suspicious… The moment the huy fong duo proposed paying for acres planted was when they were plotting against underwood farm. Nobody is that nice for no reason, they wanted to gain control of their crops. But yeah they had a long standing relationship, Craig had no reason to distrust David. But damn the way David burned the bridge by not paying the advance, sharing the drone footage of the harvesting machine, then suing for that 1.3 mil was unreal! This story was definitely crazy, or dare i say SPICY! Lolll
    P.S. people in the comments freaking out over the most irrelevant part of the video need to hop off their high horse. Just don’t buy huy fong siracha anymore okay lol

  • @lindaw4579
    @lindaw4579 2 місяці тому

    an Asian couple didn't think the dragon was racist; they thought the font used on the bottle was racist. Personally, I like both font and dragon.

  • @moneygiantmusic
    @moneygiantmusic 9 місяців тому +7

    Wow, what a stupid move on the part of Tran. Makes no sense.

  • @martinklaus2203
    @martinklaus2203 6 місяців тому +6

    A dragon on a lable is racist now? What a bunch of crap.

    • @PatternsofBehavior
      @PatternsofBehavior  6 місяців тому +2

      You’re right… a Klaus probably knows more of what it’s like to be discriminated against as an Asian person. Please tell me more of what it’s like to be Asian as a white guy.

    • @martinklaus2203
      @martinklaus2203 6 місяців тому

      @@PatternsofBehavior So, now dragons can only be represented, by Asians? A mythical creature at that (which is in many cultures). Looks like you are the racist.

    • @hao6097
      @hao6097 6 місяців тому +9

      @@PatternsofBehavior as a half white half Asian my dad died when I was nine he is white.
      My mom who is Vietnamese raised me up as Asian and trust me growing up in the late 70 and 80 I got more raciest remarks from my Vietnamese side more than my White side reason is I was a half breed.
      But with that said the dragon not raciest.

  • @UpcycleShoesKai
    @UpcycleShoesKai 4 місяці тому +2

    Sister in Law.......sketchhhhhhhh

  • @dennisp8520
    @dennisp8520 6 місяців тому +3

    I have not had Huy Fong anything in a while and honestly I don’t even miss it. Unlike back then there is so many different Siracha now and ironically enough my new favorite one is a store brand from a local grocery chain in my area.
    The Tobasco brand sirracha also isn’t too bad if you’re looking for something available on a national scale.
    It’s a shame to see Huy Fong go down the path that they have but their are so many more hot sauces out there that are fantastic for people to try

  • @shadowpapito
    @shadowpapito 2 місяці тому

    Thank you for the content ... I am one of the only people that does not like that Brand and it turned me off to try any other version of that style, so I am happy to see the go! Hopefully that means I don't have to see old bottles of that stuff on the tables anymore! For those you like it, I am sorry that you do not get to enjoy one of your very favorites anymore! Peace

  • @slangoftheregions
    @slangoftheregions 4 місяці тому

    Glad I finally watched this. Comments everywhere kept blaming an MBA son?

  • @Oddzilla51
    @Oddzilla51 4 місяці тому

    It is different. Store near me has it in stock and I've seen three different shades in all the bottles. Some are more orangish, some are red like the original and some were a little more brownish. It's not bad, but it's not the same as it was originally.

  • @anthonyplayground1402
    @anthonyplayground1402 2 місяці тому +1

    I hope the Dragons get revenge ;)

  • @mrhankbotful
    @mrhankbotful 5 місяців тому

    I bought and tasted about a dozen different brands of Sriracha back to back with an old bottle from before the drama, and the Kroger brand Sriracha is maybe the closest to the original. The Thai brands have a more raw and umami fish sauce quality (despite not using fish sauce), and most of the other American brands are a little too sweet and not hot enough. Shocked me that a grocery store chain is getting closer to the original than all these smaller and more "authentic" brands.

  • @bloodlove93
    @bloodlove93 Місяць тому

    idk why I'm watching this, never even tried the stuff, no reason, just never got to it i guess.
    maybe I'll try a few eventually,see if i like it.
    i wonder which few i should try, seems there's always been plenty but only one was popular.

  • @johnshields1050
    @johnshields1050 Місяць тому

    And now Underwood Ranch's sriracha is far superior.

  • @tedsmart5539
    @tedsmart5539 7 місяців тому +5

    I don't see the dragon on the Underwood sauce as problematic - the font choice certainly is.

  • @anthonyplayground1402
    @anthonyplayground1402 2 місяці тому

    They also use this sauce to smuggle drugs ... i suppose THAT changes the flavour ;)

  • @normawingo5116
    @normawingo5116 2 місяці тому

    Wow, what a truly awful and greedy way to do business. I like dragons!

  • @GingerDRan
    @GingerDRan 6 місяців тому +5

    Dragon ball z is racist?

    • @Nickomalley0557
      @Nickomalley0557 6 місяців тому +1

      Being racist to prove it’s not racist. Good move 😂

  • @coloradoan2199
    @coloradoan2199 6 місяців тому +5

    It was a great video . . . until you labeled Underwood as a racist for using an Asian icon to market an Asian-style hot sauce.

  • @claudiaoctavia6340
    @claudiaoctavia6340 Місяць тому

    dragons are racist now? lol... bullshit

  • @copmy
    @copmy 5 місяців тому

    I am interested in trying Underwood Sriracha sauce and would like to know where I can find it.

  • @pmlm1571
    @pmlm1571 7 місяців тому +7

    So trendy of you to find something racist in the cool dragon label. Congratulations.

    • @streakers2947
      @streakers2947 7 місяців тому +1

      How weak of you to be offended. COPE 🤡

    • @josephgaviota
      @josephgaviota 6 місяців тому

      That's how the D people are. Everything can be traced to: a) racism, b) climate change, c) Orange Man Bad.

    • @Nickomalley0557
      @Nickomalley0557 6 місяців тому +1

      I’d rather be “trendy” than stupid, ignorance, and racist. But go off.

    • @josephgaviota
      @josephgaviota 6 місяців тому

      @@Nickomalley0557 Don't listen to self-likers. They have no self esteem, and get their jollies by commenting to others.

    • @pmlm1571
      @pmlm1571 6 місяців тому

      @@Nickomalley0557Well, at least you got the trendy part right, baaaaaaa

  • @liteprotoss
    @liteprotoss 5 місяців тому +46

    As a Chinese guy, I really don't think having a dragon logo is racist. Don't be pushing that kinda culture please.

    • @PatternsofBehavior
      @PatternsofBehavior  5 місяців тому +4

      So as a Chinese person you like to ignore how Orientalism is historically documented as a tactic used to rally hatred towards these mystical people to ban Chinese people from the US and burn down Chinatown and hng Chinese people? Weird thing to ignore and be obtuse about… you know as an alleged Chinese person…

    • @fabiodlx
      @fabiodlx 2 місяці тому

      ​@@PatternsofBehaviorlmao! you're such a loser.

    • @AJ-iu6nw
      @AJ-iu6nw 6 днів тому

      @@PatternsofBehavior exactly he doesn't know what he's talking about. My grandparents were chinese and i'm white, but as a person the dragon is very racist.

  • @SOAD36fanatic
    @SOAD36fanatic 9 місяців тому +86

    Great video.
    I don't see the dragon being used on an Asian product as racist but to each their own opinion.

    • @humanvoicemail5059
      @humanvoicemail5059 9 місяців тому +10

      Remove dragon? Terrible fortune.

    • @cashnelson2306
      @cashnelson2306 5 місяців тому +3

      If Asian people were making it you'd be entirely correct

    • @jblenh
      @jblenh 4 місяці тому +4

      She sees racism in everything. Such a sad existence

    • @Daddysfisting
      @Daddysfisting 4 місяці тому +3

      Dragons are cool af. if it had Chinese letters or something that would be reaching. But it just has a cool dragon. You can’t really go off on JUST a dragon.. idc what meaning it has or what race uses it. Dragons are depicted in like 90 percent of cultures btw. Vikings had similar looking things, England : popular stories bout slaying dragons lol etc etc. as long as they don’t put a slanted eye asian with a bamboo hat then it’s all good

  • @californiabrad
    @californiabrad 6 місяців тому +101

    i just got my first bottle of Underwood Sriracha It is good stuff. And just having a dragon on a bottle is not racist.

    • @AJ-iu6nw
      @AJ-iu6nw 6 днів тому

      incredibly racist. it's not for UNDERWOOD to use this imagery.

    • @californiabrad
      @californiabrad 4 дні тому

      @@AJ-iu6nw Many cultures have dragons or some form of a dragon. YOU seem to be a lunatic with your reaction.

  • @BlackJesus8463
    @BlackJesus8463 5 місяців тому +34

    Dragons are racist now. 🤣🤣👍

    • @PatternsofBehavior
      @PatternsofBehavior  5 місяців тому +3

      That’s like someone saying blackfacing is racist and someone going “makeup is racist now”. Not that it wasn’t obvious you weren’t being obtuse on purpose.

    • @curtis8966
      @curtis8966 3 місяці тому +6

      @@PatternsofBehavioris the girl with the dragon tattoo racist?

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому +2

      @@curtis8966 announcing your lack of basic comprehension skills is wild. Is putting black skin makeup on a black person the same as on a white person?! Go on be more intentionally obtuse…

    • @marcuspoopismaximus3795
      @marcuspoopismaximus3795 3 місяці тому

      @@PatternsofBehaviorso thinking dragons are a part of Chinese culture is the same as believing Chinese people are inferior, because that’s what racism is despite what perpetually offended privileged people will tell you. Focus on real racism that hurts people

    • @durthed
      @durthed 2 місяці тому

      Just KKK Grand Dragons.

  • @jeil5676
    @jeil5676 6 місяців тому +28

    Dragons are racist now? Someone please explain to me how the heck dragons offend them. I think some people just dont know what racism means.

    • @PatternsofBehavior
      @PatternsofBehavior  6 місяців тому +1

      You’re right using symbols to yellow face as Asian bc it’s an “Asian” product isn’t racist. Masquerading to show a race definitely has been proven throughout history to not be racist - you’re right. We should go back to putting black makeup on to show “Black people stuff” and taping eyes back to make sure people know the characters are East Asian and make sure they sound like Apu if they’re south Asian. 🙄

    • @curtis8966
      @curtis8966 3 місяці тому

      @@PatternsofBehavior Vikings believed in dragons, and they were mostly white. You’re the racist here.

    • @marcuspoopismaximus3795
      @marcuspoopismaximus3795 3 місяці тому +16

      @@PatternsofBehaviordude 🤣 I can tell you live a sheltered life, who else does double time trying to see racism where there is none

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      @@marcuspoopismaximus3795 yup the person who isn’t scared of whiny ignorant idiots on the internet is the sheltered one. And not the one who closes their ears and cries “nah uh” online. 🤣👏

  • @jt8218
    @jt8218 7 місяців тому +71

    Showing a dragon is now racist?

    • @LMXPebble
      @LMXPebble 6 місяців тому

      I wish he would have started with that stupid comment. It would have saved me 20 minutes of watching him. What a clown.

    • @chinaboss6683
      @chinaboss6683 6 місяців тому

      Yee if youre a white culture vulture.

    • @demus89
      @demus89 6 місяців тому +11

      Yeah I was thinking the same thing. Dragons are synonymous with cultures all over the world.

    • @darkhierophant4914
      @darkhierophant4914 6 місяців тому +15

      Great breakdown of what happened, but he lost the plot at the end. Dragons aren't exclusively asian. Yes. It's an asian dragon, but so what?

    • @neyder9309
      @neyder9309 5 місяців тому +1

      🤷‍♀️

  • @tofulee5706
    @tofulee5706 4 місяці тому +13

    I'm Asian and I don't find the dragon label racist, dragons have never been associated with any kind of derogatory statement. Racist would be something like a Fu Man Chu label, but they didn't do that here. Your shirt is probably more controversial because it's an eagle spreading its wings on a black background...

  • @jordanliu9747
    @jordanliu9747 3 місяці тому +16

    I'm Chinese. Chinese/asian people don't own the idea of a "dragon". And it is not racist to use the image of a dragon on your product.

  • @Michael-plays.0517
    @Michael-plays.0517 3 місяці тому +6

    Will happily be enjoying some extra Dragon Sriracha on my meal after watching this 🐉😋

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      Announcing your proclivity to racism… yeah you really got me. Good luck with the small brain life.

  • @sh0t0kan
    @sh0t0kan 4 місяці тому +5

    Underwood is killing It. Just got it from Costco spicy and hot. I'll never buy the garlicy Fong stuff again.

  • @jblenh
    @jblenh 4 місяці тому +24

    it’s an asian sauce hence the dragon

    • @PatternsofBehavior
      @PatternsofBehavior  4 місяці тому

      Cool so you don’t mind calling you a colonizer bc you’re white.

    • @jblenh
      @jblenh 4 місяці тому +19

      @@PatternsofBehavior Okay

    • @PatternsofBehavior
      @PatternsofBehavior  4 місяці тому

      @@jblenh what kind of insecure man-child likes their own comments?! 🤣🤣🤣

    • @jblenh
      @jblenh 4 місяці тому +20

      @@PatternsofBehavior Don’t quit your day job princess

  • @dumpnutz756
    @dumpnutz756 7 місяців тому +76

    You had me until you called a dragon logo racist. No ill intent in the slightest...

    • @josephgaviota
      @josephgaviota 6 місяців тому +13

      I have to agree. It's iconography, not racist. A "slanty eyed" "ch, ink" picture, THAT would be racist.
      There's a _mild_ case for "cultural appropriation," but NOT racism.

    • @Caballeroshot
      @Caballeroshot 5 місяців тому

      Let me guess, you're not asian? That's why you don't see the racist dogwhistle plain as day!

    • @PatternsofBehavior
      @PatternsofBehavior  5 місяців тому +4

      @@josephgaviota you’re right. By your logic. Putting black paint on a face isn’t racist nor is putting tape on a white person’s eye.

    • @PatternsofBehavior
      @PatternsofBehavior  5 місяців тому +4

      @@volkskrieg8735 vs not having the cognitive skills to deduce yellow facing a product is racist…

    • @josephgaviota
      @josephgaviota 5 місяців тому

      @@PatternsofBehavior Sorry to hear you're such a hard core leftist. Really, it's a terrible way to live.
      FWIW, I'm not offended by "black face," nor by the movie "White Chicks." It's the INTENT that makes the racism.
      I wonder if using Hindu-Arabic numbers is racist? If speaking English is racist? If you look hard enough, EVERYTHING is racist, and that's where the modern left has brought us.

  • @familytrieserichiltz940
    @familytrieserichiltz940 9 місяців тому +37

    I grew up loving Huy Fong Sriracha and now feel like I’m gonna have to see if another brand can be close in taste…So crooked.

    • @PatternsofBehavior
      @PatternsofBehavior  9 місяців тому +3

      I hear ya. If you find a good one, let us know!

    • @chrisinsocalif
      @chrisinsocalif 7 місяців тому +22

      Try Underwood Farms siracha. People say it's closer to the original Huy Fong.

    • @tliew3846
      @tliew3846 6 місяців тому

      Everything Chinese is suddenly evil. Tiktok, Sriracha. LOL. Just like how Japanese was evil when its economy started to threaten American in the late 1980s.

    • @papalegba6796
      @papalegba6796 3 місяці тому

      Linghams is a good brand imo. Their chilli & garlic sauce is my favourite but they make several types.

    • @siamsasean
      @siamsasean 3 місяці тому

      Try Shark Brand from Thailand. 750 ml glass bottle. Yellow label, red chilis on. Way better.

  • @jarynn8156
    @jarynn8156 4 місяці тому +7

    Racist? That is an.. Unexpected take. Could you clarify exactly what makes it racist?

    • @justincallen5817
      @justincallen5817 29 днів тому

      This show was perfect until he dropped the racism bomb. WTF?

  • @jbobruleful
    @jbobruleful 5 місяців тому +12

    Asians dont own Dragons is that a stereo type now?

    • @PatternsofBehavior
      @PatternsofBehavior  5 місяців тому

      You’re right. That’s exactly the type of dragons that were depicted in medieval European art 🙄

    • @jbobruleful
      @jbobruleful 5 місяців тому +4

      @@PatternsofBehavior I Love dragons you can hand them over to us mexicans. We own tons of roosters too. Only ever seen Dragons on Chinese New year parades and some asian Super markets that have amazing imported candies food and sauces from their mainland.

    • @johnnybandit5141
      @johnnybandit5141 3 місяці тому +2

      @@PatternsofBehaviornever heard of Mexicans?

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      @@johnnybandit5141 thank you for showing the lack of brain cells in these comments

    • @johnnybandit5141
      @johnnybandit5141 3 місяці тому

      @@PatternsofBehavior don’t go woke it’s like dope

  • @kevincarr335
    @kevincarr335 7 місяців тому +12

    I don't understand farming ( as most people ) but it is pretty clear Tran screwed over Underwood Farms. Sorry this guy Tran became so disloyal. Karma is a bitch.

  • @11_11awake
    @11_11awake 5 місяців тому +14

    The farm he ditched is now producing Siracha with the original flavor! I just ordered some from Amazon and it's amazing. Maybe even better than the original. Tastes fresher...

    • @Fridelain
      @Fridelain 5 місяців тому +3

      They use less sugar, which is good.

  • @mikethomas6162
    @mikethomas6162 4 місяці тому +5

    Race bait much? That was pretty pathetic. You should probably correct yourself.

    • @PatternsofBehavior
      @PatternsofBehavior  4 місяці тому

      Gaslight much? Imagine thinking a white person can define what is racist 🤣

    • @mikethomas6162
      @mikethomas6162 4 місяці тому

      @@PatternsofBehavior Oh, so now I'm white? Sorry, this won't be that easy for you... Imagine thinking a sad little boy can't do nothing right and tryin to tell me shit 🤣

  • @LMXPebble
    @LMXPebble 6 місяців тому +9

    🐉 omg! UA-cam allows racist emojis! 🐉

    • @PatternsofBehavior
      @PatternsofBehavior  6 місяців тому

      It’s hilarious when people with 🤏🤏 tell on themselves about their insecurities of lacking intellect.

    • @nobodyspecial5026
      @nobodyspecial5026 6 місяців тому +6

      the worst kind are the ones running around throwing the R card.

    • @PatternsofBehavior
      @PatternsofBehavior  6 місяців тому

      @@nobodyspecial5026 you’re right. The Jews were the worst kinds calling racism out vs the nazis. And you’re right black slaves calling out racism against slave owners were the worst. Or what about the indigenous people of this country when they called out racism against the colonizers. The worst. Imagine being on the same side as nazis and calling others the worst 😂

  • @glennzac63
    @glennzac63 4 місяці тому +7

    How in the hell is having a cool dragon on the label racist?

  • @at39degrees
    @at39degrees 4 місяці тому +3

    I am happy to see that Underwood is also making a Sambal Olek, and a chili garlic paste, As those items are delicious too.
    Ill be ordering their 3 pak.
    I wonder if they have a storefront on property, I might drive there if so..

  • @williamcornelison4721
    @williamcornelison4721 5 місяців тому +4

    When I finish the Two Large bottles I have left of the Sriracha original recipe, I'm probably going to try Underwood Sriraca..... I had stocked up on about 8 or 9 bottles when I first heard that there were production issues. (original story I heard was that a bad crop year had happen in Viet Nam, not knowing that the peppers were grown in California...) looking forward to getting my first bottle of Underdwood Sriracha's........ Greed is an ugly animal.....

  • @mariex800
    @mariex800 7 місяців тому +6

    Excellent contents. Greed at it finest. Unbelievable!
    Not gonna support this type of Huy Fong Sriracha's greed. I gonna get my dragon Sriracha instead :)

  • @GLsJAwtomatica
    @GLsJAwtomatica 6 місяців тому +15

    A couple things I'd add for context:
    1. Huy Fong screwing over underwood wasn't David Tran's idea, it was actually planned by Tran's son who had just received a business degree and thought he could apply what he had learned in order to increase profits
    2. this one is more speculative but I think the reason Dave Tran was originally so eager to work exclusively with underwood and pay them per acre was because not only was the ranch offering consistent peppers and higher yields every year, but underwood also transported the crop directly to Huy Fong free of charge

    • @PatternsofBehavior
      @PatternsofBehavior  6 місяців тому +7

      My source is the actual court documents that documents David Tran making the decisions and nothing about his son… you?

    • @dhkim3986
      @dhkim3986 5 місяців тому +1

      @@PatternsofBehavior Either way, the apple never falls far from the tree.

    • @romeogerolaga7505
      @romeogerolaga7505 5 місяців тому +3

      ​@@volkskrieg8735reality is you are correct. Outside influence is the culprit even if its not in court document and if the son graduated from business school. His stupidity destroyed his dads legacy.

  • @oneandy2
    @oneandy2 3 місяці тому +3

    Damn. Tale as old as time but it never ceases to amaze me how people go out of their way to screw their long-term business partners and friends... and only wind up screwing themselves in the process.
    Great video. I was actually wondering why my siracha looked so dark.

  • @johnblake2045
    @johnblake2045 7 місяців тому +8

    Wow I had no idea David Tran was so terrible, I've known about him for a long time but damn he's like a comic book villain but with hot sauce

    • @chinaboss6683
      @chinaboss6683 6 місяців тому +1

      Yeh right and i know your mama.

    • @edwardfletcher7790
      @edwardfletcher7790 3 місяці тому

      It's mainly the Sister in law/Mistress..... SIGH

  • @samlyons3552
    @samlyons3552 5 місяців тому +2

    Biblical principals .........older guys ; please keep in mind that the youth of today have never been in the Boy Scouts or military (mostly ) . They are delicate flowers

    • @PatternsofBehavior
      @PatternsofBehavior  5 місяців тому

      The lack of self awareness is actually hilarious. The “delicate flower” who is triggered is literally you. Literally getting so upset bc someone said no. But hey what do you expect from someone who wrote “biblical principles”…. You know during the times that rape and child molestation was at an all time high. Those the good ole days you talking about?! Yikes for you

  • @catlady8324
    @catlady8324 6 місяців тому +15

    🇺🇸 Underwood Farms is making Sriracha hot sauce great again! 🇺🇸

  • @davidgriffiths2223
    @davidgriffiths2223 6 місяців тому +9

    I want to try the underwood sauce now.

    • @josephgaviota
      @josephgaviota 6 місяців тому +3

      I just got two bottles from Costco ... I will be trying it soon. Actually, looking forward to it.

    • @Johnny-nd4lu
      @Johnny-nd4lu 2 місяці тому

      It is amazing.

  • @akhilesh5027
    @akhilesh5027 12 днів тому +1

    I dont understand why they moved backwards from written to oral contracts. No amount of trust justifes that.

  • @june2420111
    @june2420111 3 місяці тому +1

    Calling dragons on products "racist" is beyond ridiculous. Tons of American companies put mexican flags, mexican women, roosters and all kinds of Mexican symbols on Mexican products like Guacamole and other products. Is that racist? No. That's just marketing. You don't see any Mexicans claiming racism 😅 that's crazy

  • @kazoopate
    @kazoopate 3 місяці тому +2

    I was with you until you got racist. How is a dragon on a Chinese recipe racist?

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      “It’s not racist”… continues to be racist in the same comment… 🙄

  • @mabeljoe4305
    @mabeljoe4305 3 місяці тому +2

    The dragon is the fifth of the 12-year cycle of animals that appear in the Chinese zodiac related to the Chinese calendar.
    So, it is not okay for Underwood Ranches to use the Chinese Dragon Image on the Underwood Ranches Limited Edition Dragon Sriracha Sauce Hot Sauce Bottle

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      Now explain what the Chinese Zodiac has to do with a sauce from Thailand

    • @mabeljoe4305
      @mabeljoe4305 3 місяці тому

      @@PatternsofBehavior ua-cam.com/video/t8pacTAmaFA/v-deo.html

  • @tummagatukjitgachakjai2162
    @tummagatukjitgachakjai2162 6 місяців тому +4

    Well sriracha is actually start and made in Thailand and named after small town in there, and somehow we lost our names of it for this guys which cares only about money and not even care about taste. Trust me once u actually look into the deep story of it u will understand it all.

  • @MedalionDS9
    @MedalionDS9 4 місяці тому +4

    I misread the title as how Creed changed Sriracha and was like.. dammit Scott Stapp

  • @diytwoincollege7079
    @diytwoincollege7079 4 місяці тому +1

    It’s definitely not the same. I’m going to try the Underwood Farms one if I can find it. Trader Joe’s had no heat.

  • @MMM-z2d
    @MMM-z2d 8 місяців тому +6

    I wonder what was really going on with D Tran & the sister in law for him to start a whole new company and mess up a great business relationship just to "give her a raise"! Wonder how much the greed truly cost on top of the judgment when one factors in the product often being out of stock for years AND consumers moving to other brands. Real shame, used their brand for decades for various chili sauces and there was little competition for it in the average grocery store so they had it made.

    • @-o-The-Duke-o-
      @-o-The-Duke-o- 6 місяців тому

      Having multiple wives is normal in many South East Asian cultures.

  • @MisterBean99431
    @MisterBean99431 Місяць тому +1

    I liked this video for the information up until the point you said a Dragon logo is racist. As an Asian you should be happy they as a company appreciate and recognize Asian culture and Asian sauces. Especially after getting screwed over by an Asian owned business. People like you would be equally upset and in uproar if they put a picture of Carrie Underwood on the bottle and called it Underwood Sriracha. Hey here’s some alternative Sriracha brands you can cry about for being racist : Ninja Squirrel Sriracha, Yellow Bird Sriracha, Roland Sriracha, and Trader Joe’s Sriracha.

    • @Hehehetf7sf
      @Hehehetf7sf Місяць тому

      Yes am agree so much x2 am agree

  • @a-a-ron2336
    @a-a-ron2336 6 місяців тому +2

    Underwood farms is better ✌️

  • @josephgaviota
    @josephgaviota 6 місяців тому +8

    I enjoyed this deep dive into Sriracha, which I've been using for gosh, 20+ years.
    The one point I _must_ disagree on ... using a dragon is NOT racist.

    • @Nickomalley0557
      @Nickomalley0557 6 місяців тому +2

      “Must”? 😂 it’s crazy seeing all these non-Asian people gaslighting Asian people what is racist. You are all over these comments - you didn’t read and learn what he replied? What does a dragon have to do with sriracha other than to “orientalize” it? Yeah, that’s barely a microaggressions and pretty blatantly racist.

    • @josephgaviota
      @josephgaviota 6 місяців тому +3

      @@Nickomalley0557 Don't be a self-liker.

    • @josephgaviota
      @josephgaviota 6 місяців тому +7

      @@Nickomalley0557 An ethnic Chinese from South Vietnam, comes to Boston, then Los Angeles. Goes by the name “David” Tran, uses Mexican jalapeno peppers to make his sauce in the multicultural land that is America, becomes a multi-millionaire … and WE are the racists for NOT seeing a problem with a dragon logo. Can’t make this stuff up.

  • @rygregory
    @rygregory 5 місяців тому +4

    Watch this at 1.25x speed. It’ll sound more like natural speech than overdramatic storytelling. Save time. You’re welcome.
    The use of dragons…”racist”?! I’m Asian and even I’m laughing at this.

  • @sta9706
    @sta9706 6 місяців тому +5

    It's a new version of Thai chili sauce. Original one's called Sriracha Panich. Sriracha is the town in Thailand.

    • @chinaboss6683
      @chinaboss6683 6 місяців тому +1

      The thais recipe never blew up in the us because it contained too much vinegar and is too sour. Too bad.

    • @joelamaro4525
      @joelamaro4525 6 місяців тому

      Many families in Thailand have always made their own.

  • @777RL
    @777RL 7 місяців тому +3

    It’s the same color in the OC, CA.
    It’s just a lot spicier with no acidity. The previous version was better.

  • @eriksonyw
    @eriksonyw 4 дні тому

    I've heard that Underwood sriracha tastes more like the original recipe of Huy Fong sriracha than the new Huy Fong recipe does. The new Huy Fong sriracha tastes disgusting now. I don't buy it anymore.

  • @mushie4445
    @mushie4445 2 дні тому

    I’m very proud of the fact I’m year of the dragon, I love dragons sooo much and you can’t take that away from me man!!!!!!!!

  • @kenxiong6830
    @kenxiong6830 6 місяців тому +4

    Greed is the morrow of this story. And no using a dragon is not racist. Dragons aren’t specific to Asians or owned by them. USA is a free country so use it by all means

  • @TT.100
    @TT.100 5 місяців тому +1

    Damn so the sriracha owner”s sister in law/ possibly mistress ruined it for everyone .

  • @PaulCHa
    @PaulCHa 4 місяці тому +4

    This was a really great video until you said the dragon made the bottle racist. You should take a poll to see if anybody agrees with you.😂

    • @PatternsofBehavior
      @PatternsofBehavior  4 місяці тому

      Polls aren’t going to do so much irl bc being a pick me doesn’t make you white. But good luck with that.

  • @paulbegley1464
    @paulbegley1464 28 днів тому

    I still have a bottle of the original. Unopened. Saving it for my retirement fund 😂should get boko bucks, talking about real mad money

  • @desterdum2625
    @desterdum2625 Місяць тому

    Not doubt this brand is famous. But Sriracha sauce originated from Thailand, from a town called Si Racha in 1930s, recipe from a lady called Thanom Chakkapak, and established a brand called Sriraja Panich.

  • @redoxjames2506
    @redoxjames2506 6 місяців тому +8

    I was going to subscribe until you said that Underwoood Farms bottle was slightly racist because it has a dragon. WTF is wrong with you? Will not subscribe.

    • @PatternsofBehavior
      @PatternsofBehavior  6 місяців тому

      ✌️

    • @jblenh
      @jblenh 4 місяці тому +2

      yeah, dudes a snowflake

    • @PatternsofBehavior
      @PatternsofBehavior  4 місяці тому

      @@jblenh publicly announcing your lack of comprehension and self awareness is hilarious. The man who is triggered bc something he does it racist and crying about it isn’t the snowflake? 🤏🤏🤏 much?

    • @jblenh
      @jblenh 4 місяці тому +3

      @@PatternsofBehavior Cry more

    • @PatternsofBehavior
      @PatternsofBehavior  4 місяці тому

      @@jblenh yeah you literally are. But you wreak of insecurity as someone who likes their own comment 🤏🤏🤏🤏🤏

  • @Blztrls
    @Blztrls 2 місяці тому

    I was wondering why Huy Fong Sriracha looked and tasted different, not as good. Now I know and I’m disgusted at Tran’s behavior. Just ordered some Dragon Sriracha, if it’s better I’m never buying Huy Fung again. Btw, Dragons aren’t racist. That was a pretty dumb statement.

  • @justincallen5817
    @justincallen5817 29 днів тому

    I was going to subscribe and I loved the story but saying that someone from CA can’t use Dragons in marketing ? WTF?

  • @zBernie12345
    @zBernie12345 4 місяці тому

    It is May 2024 and I have partial bottle of Hoy Fong sriracha about 2 - 3 years old, and just compared it to a brand new bottle. The new sriracha is redder than the old, and has less peppery flavor. I still like it though. But now knowing what a scumbag David Tran is I won't be buying Hoy Fong any longer!

  • @aqn1976
    @aqn1976 4 місяці тому

    When you make money with a good partner you should both be happy!!! But when GREED & EGO rears their ugly heads then it all blows up!!! I bet you although Sriracha will never admit it they will forever regret the decision they made with the original supplier!!!

  • @Jeff250lbc
    @Jeff250lbc 4 місяці тому

    1973 Paris peace accord ended the Vietnam war with a victory for south Vietnam. 1974 democrats voted against funding that treaty losing a won war. Then fought against allowing any refugees from south east Asia.

  • @skratched
    @skratched 3 місяці тому +4

    Hmm. I was really into this video, and would have subscribed but just thinking that the dragon was racist kinda was off-putting. As a Chinese- Canadian i honestly don't see it as racist and I'm having a hard time seeing how anyone would think that. I've seen your rebuttals of "oh blackface is racist so makeup is" to other people and it's just honestly not very professional of you. Thank you for this mostly excellent reporting, unfortunately i will not be back for future uploads

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      They’re never going to “pick you”. And also this isn’t an airport ✌️

    • @skratched
      @skratched 3 місяці тому +4

      ​@@PatternsofBehavior what a terrible attitude, look at your comment section and read the room brother, it's OK to be wrong and make changes to be a better content creator, good luck going forward and I hope you're able to change your mentality for the benefit of you and whatever community you are able to develop

    • @PatternsofBehavior
      @PatternsofBehavior  3 місяці тому

      @@skratched haha an ignoramus telling someone calling out racism that they have a “bad attitude” is idiotic gaslighting at its best. Read the room?! You mean of all the non-Asian people crying bc they get called out for ignorance? Good one. Like I said… they’re never going to pick you so you can be a pick me all you want. Good luck with that. Hopefully one day you can not have internalized racism and you can work that out

    • @mranime42O
      @mranime42O 5 днів тому

      What a Sensitive Snowflake 😂😂😂😂😂💀💀

  • @alonychanda9227
    @alonychanda9227 Місяць тому

    This sauce is originally a Thailand sauce from Sriracha Village where the Thai person that originally made the sauce named it after the village.

  • @oodo2908
    @oodo2908 Місяць тому

    The Underwood Sriracha does look super corny. You can tell an Asian didn't design it, hahaha!

  • @Samsjunk
    @Samsjunk 2 місяці тому

    Alllllmost subscribed, then I read your comment replies. No thanks.

  • @Spambot27374
    @Spambot27374 Місяць тому

    You should boycott them not cause of a logo but cause of what he did too his supplier underwood breaking a contact after 30 plus years of bussiness

  • @hubrisonics9517
    @hubrisonics9517 Місяць тому

    45 years ago, Sri Racha was sweetened with pureed golden raisins. Now Sri Racha is sweetened with sugar.