Brand strategies need to be adaptive and actionable | Simon Dixon, DixonBaxi

Simon Dixon shares why any brand strategy needs to be practical and able to be used like a recipe, rather than a set of guidelines.
Simon Dixon is a designer, creative director, strategic thinker, and co-founder of DixonBaxi. He’s explored where creativity, design, and technology overlap for well over two and a half decades. ‘Be Brave’ is DixonBaxi’s defining spirit. Driven by the enduring power of creativity, they’re designing a better future. They work with some of the world's most iconic companies across sports, entertainment, media, new economy, technology, and beyond.
This video is an excerpt from One More Question 📻 if you want to listen to the full episode head to nwrk.co/omq-di...
===
👉 Subscribe and don’t miss out: nwrk.co/UA-cam
Join us in bringing a little bit of niceness to Web3 and stand a chance to win!
nicework.in/pr...
🎙 One More QuestionPodcast: nwrk.co/omq
✍️ The Nicework Medium: nwrk.co/medium
Visit our website:
www.nicework.co.za
-
Are you still old school?
Send us some post or pop in for a cup of tea:
Office 107, Second Floor, WeWork, The Link, 173 Oxford Road, Rosebank Johannesburg, GP 2196
-
Host: Ross Drakes
Guest: Simon Dixon
Nicework team: Robyn Miguel, Jason Tuohy, David Hillier, Shannon Davis, and Robyn Salvador
Nicework Theme Music: Audio Militia www.audiomilit...
Music by David Cutter www.davidcutte...