Are your Instagram Reels views lower? This is what you should be posting instead.

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  • Опубліковано 1 чер 2024
  • There's proof of a major update to the Instagram Reels algorithm that you need to know about. Watch to find out where attention is shifting in 2023 and 2024.
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    --
    🕛 TIMESTAMPS 🕛
    0:00 Intro
    0:31 Instagram Reels reach study
    4:40 Are reels still the best way to grow?
    6:18 What you need to start posting on Instagram
    8:36 Secret to more reach for smaller accounts
    11:26 Head of Instagram reveals new focus
    15:27 Best tool to increase Instagram engagement
    --
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    🍿 WATCH THIS NEXT 🍿
    Instagram Reels Tips + Tutorials: • INSTAGRAM REELS TIPS &...
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    --
    This video is all about: a new update to the Instagram reels algorithm that is causing instagram reels views to decline. Have you ever wondered, "Why are my Instagram Reels not getting views?" You're not alone. Many are asking, "Why my Instagram Reels not getting views?" especially after the recent Instagram algorithm update. In this video, we'll dive deep into the Instagram Reels algorithm and provide essential Instagram Reels tips to help you get more views on Instagram Reels. As the platform's dynamics shift, many have noticed their Instagram Reels views lower than before. It's crucial to stay updated on how to increase Instagram views, particularly on how to increase reach with Instagram Reels. If you're looking to get more views IG Reels or increase Instagram Reels views, this video will provide you with actionable steps to achieve your goals. Don't miss out on the best strategies to get more views on Instagram Reels and understand the ever-evolving dynamics of Instagram Reels.
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КОМЕНТАРІ • 284

  • @Highseasonco
    @Highseasonco  7 місяців тому +2

    🌟 Our members heard the news first. Join our membership channel and become a High Season Insider for access to exclusive members-only content like:
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    📑 Free templates and resources
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    ➡ Join here: bit.ly/HSInsidersYT

  • @chazb3224
    @chazb3224 7 місяців тому +261

    Instagram is annoying.

    • @Highseasonco
      @Highseasonco  7 місяців тому +5

      It can be, but with the right strategy and equipped with accurate information as to how it works, it can also be great :) - C

    • @lindsayblair5181
      @lindsayblair5181 7 місяців тому +7

      ​@@Highseasoncocan you guys do a video on how to address these issues with our clients? Because I'm starting to feel a little crazy coming back month-to-month with a different strategy and need help trying to explain all this.

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Hi! I'd suggest you could show them the study and go through the full report with them. We made it into a blog post that might be easier and simpler, too: www.highseasonco.com/blog/instagram-reels-views-declining. The big point is your clients need to shift their expectations as far as their growth on social - C@@lindsayblair5181

    • @purpleandpeach
      @purpleandpeach 7 місяців тому +4

      Period lol

    • @elliemandeville
      @elliemandeville 7 місяців тому +5

      Same I’m over it 😭

  • @cosmicbrownie333
    @cosmicbrownie333 7 місяців тому +34

    This makes sense. I have a smaller following (a little less than 2k). The most views I got on a reel was 15k but my average is about 1200-2000. Been posting more to my stories because I just wanted to share ideas without feeling the pressure of needing to be a "polished production" and my engagement has gone up significantly. Like went from 95-100 views to 175-250 on average and I'm posting way less if at all on my main page. I will keep adding to my stories and work on more engagement type posts.

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      Love to hear that you're seeing results from what the study actually suggests. That's great. Sounds like you're on the right path, keep going and keep leaning into what's working for you. Thanks for watching! - C

    • @palomimita8547
      @palomimita8547 7 місяців тому +3

      I have 7k followers and my reels only reach about 500 people on average

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Test out some of the ideas in the video to see if it boosts the views/reach - C@@palomimita8547

    • @kandaliaco2920
      @kandaliaco2920 7 місяців тому +1

      I have 200 followers and my reel’s reached less than 30 people. 🤷🏽‍♀️🤷🏽‍♀️🤷🏽‍♀️

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      That sounds about right. Keep posting, lean into Stories, test out new ways to create your content etc! - C@@kandaliaco2920

  • @kristenmargiotta
    @kristenmargiotta 7 місяців тому +19

    The reach and engagement keeps getting worse. We are tired. I keep having the same 20 people see/interact with my posts. On occasion my photo posts do better than reels. I also think people are tired of videos and want photos.

    • @faa1412
      @faa1412 7 місяців тому +8

      It is exhausting. Every time you do one thing, then you gotta switch it up and do something else. Sometimes I just want to say ahh f-it. IG is trying too hard to compete with TikTok. They should stay in their lane.

    • @Highseasonco
      @Highseasonco  7 місяців тому +3

      It's definitely worth switching up your content as per the video and see how it goes (eg try more photos and carousels). At least you know it's not just you! - C

  • @trentan
    @trentan 7 місяців тому +22

    This is so helpful and honestly - thank you for filming and presenting this in a way that is calming and informational, not just another hard & fast edit on "why our content isn't good enough" which seems to be the narrative of most social media educators. Thank you!

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      Hey Trentan, that's super kind of you! Genuinely love to hear that, we've always tried to not to BS anybody and just lay it out so it's actionable and simple, so this is amazing feedback. Really appreciate you! - C

  • @TheArtOfBeingFreed
    @TheArtOfBeingFreed 7 місяців тому +4

    Love to see y’all pop up on my feed. Big fan and have been for a long time!

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Appreciate that so much 🙏 Let us know if there’s anything you want to see on the channel! - T

  • @patriciaiha-breithaupt
    @patriciaiha-breithaupt 6 місяців тому +2

    Ohhh my , so glad I saw this news. It’s really now making sense , I have been trying with what I considered as amazing reels and the engagement hasn’t been uplifting. Was just considering quitting Insta but listening to the tips is now helping me to change the tactics. Stories is getting more interesting and exciting . Thank you so much 🙏🏽🥰

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      Love to hear that! The best part about social as a whole is that there is no right answer, and all of us need to constantly be testing and tweaking our content until we find something that works (which will only work until it doesn't). Stories are the key! Appreciate you, Patricia! - C

  • @fnitupwitherickafncutlass6982
    @fnitupwitherickafncutlass6982 7 місяців тому +6

    I recently decided that I would increase the amount of reels I post per week. This video was very helpful! I don’t post stories that often & now I know that that’s what I need to focus on.

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Amazing! Let us know how you go once you've ramped Stories up, based on these numbers you should see some results. Good luck! - C

  • @nathalieann
    @nathalieann 7 місяців тому +7

    I really appreciate how professional both of you are and the no BS approach. Thank you for saying it like it is. 👍

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Thank you for the kind words, Nathalie! We try to be as honest and straight-forward as possible, we don't want people trying to read between the lines as such, and we aim to empower people to win online 🙏 Thanks so much for watching! - C

  • @automioai
    @automioai 7 місяців тому +2

    love the way you guys explain ! so smooth

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Thank you so much, truly appreciated! - C

  • @madhudas573
    @madhudas573 6 місяців тому +3

    Your video is really really underrated, i would really like to thank you for providing actual value and i was so worried because my account wasn’t getting reach.

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      That's super kind, truly appreciate that. That's always our aim, to give real value and actionable tips, and this study was a great one to shine some light on. It's not just you! Thanks again for watching :) - C

  • @PassionProfitsPurpose
    @PassionProfitsPurpose 6 місяців тому +1

    You guys are so amazing! I LOVEE watching your style of explaining this valuable information! Thank you :))

    • @Highseasonco
      @Highseasonco  6 місяців тому

      Thank you so much, Lasiah! You're too kind, very happy to hear you're digging the content. Appreciate you! :) - C

  • @TheCatarah
    @TheCatarah 7 місяців тому +6

    OMG THANK YOU cause it’s been wild

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      We had to let everyone know!! It makes a lot of sense now. - T

  • @lupus4565
    @lupus4565 7 місяців тому +18

    STOOOP! Can we just look how beautiful these two are! Not only from the outside...❤

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      You are too kind!!! Thank you so much. ♥️♥️♥️ - T

    • @ManPursueExcellence
      @ManPursueExcellence 7 місяців тому +2

      @@Highseasonco Are y’all married? 😀

    • @Highseasonco
      @Highseasonco  7 місяців тому +4

      Not married but we've been together for 12.5 years today, actually! - C@@ManPursueExcellence

    • @ManPursueExcellence
      @ManPursueExcellence 7 місяців тому +1

      @@Highseasonco Yeah, You’re married lol. Well, don’t actually get married. If you get married, your relationship might end quickly. I’ve seen that happen. Best wishes to both of you!

  • @CFEmusic
    @CFEmusic 5 місяців тому +2

    Lots of great points! Was going to ask for more in-depth on the DM strategy till it popped up as the next video you suggested! Thanks for all the info!

    • @Highseasonco
      @Highseasonco  5 місяців тому

      Love it! So welcome, glad it's helpful and thanks for watching :) - C

  • @DreaDBee
    @DreaDBee 7 місяців тому +5

    So helpful. Thank you!

    • @Highseasonco
      @Highseasonco  7 місяців тому

      So happy to hear that! You're welcome! - T

  • @rachelsnyder7415
    @rachelsnyder7415 6 місяців тому +3

    Thank you for sharing this information. IG's climate has been very difficult and I appreciate the statistical data and suggestions for moving forward.

    • @Highseasonco
      @Highseasonco  6 місяців тому

      So welcome! It's definitely a challenge, we found this study super helpful as well, especially as it allowed us to see some openings for future strategies to mitigate the algorithm. Appreciate you! - C

  • @rasalresid9147
    @rasalresid9147 7 місяців тому +12

    Amazing video and I feel like today it has never been easier to make your reels go viral (if you use a little bit of Famester of course). No worries about algorithms ever again!!

  • @YoungLightOfficial428
    @YoungLightOfficial428 7 місяців тому +2

    I’m so glad I’m seeing this so much new information I need to post more on stories then

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Definitely lean into Stories, especially now that it's data-backed - C

  • @calimeetsnycco
    @calimeetsnycco 7 місяців тому +3

    Great video! Thank you 😊

    • @Highseasonco
      @Highseasonco  7 місяців тому

      You’re so welcome! Glad you found it helpful.

  • @kennyvspoverty
    @kennyvspoverty 7 місяців тому +5

    Instagram is a damn nightmare trying to grow when you see people following the fake pages and copycat etc 🤦🏾‍♂️ I just want to build my lil business and goto bed 😆😣

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      😂 I feel you, Kenny! It's a whole thing sometimes, but hopefully you'll feel a little more equipped after seeing the results of the study in this video. Keep going (and get some sleep)! - C

  • @cylecamfpv
    @cylecamfpv 7 місяців тому +6

    I went from getting 10-15k view per post to 1k per post almost overnight in the last few months. I have 74k followers and havent changed anything. The current algorithm is trash

    • @Highseasonco
      @Highseasonco  7 місяців тому +5

      Sounds about right. If you look at the study in the video, you can take some optimism from there that it's literally everyone who is affected and there are ways to combat it - C

  • @meadowbelle
    @meadowbelle 7 місяців тому +2

    Oooh, very interesting to hear how you guys interact with stories. I never thought about it, but I interact in a very similar way!

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Love it! Stories are super key, which we all felt but it was nice to see it in concrete via the study. :) - C

  • @tonyabeauty
    @tonyabeauty 7 місяців тому +6

    I love this! Time to post more stories!

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Yesss that’s where our focus is!! 👏

  • @Soulfulandvegan
    @Soulfulandvegan 7 місяців тому +3

    Good info! Thank you

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Our pleasure, thanks for watching! - C

  • @FloydMarshallJr
    @FloydMarshallJr 4 місяці тому +2

    76.8% drop, yet IG floods you with messages to increase your reels.

    • @Highseasonco
      @Highseasonco  4 місяці тому +1

      They don't want everyone to stop posting them completely, but the data is clear that they're not reaching folks like they used to so I'd suggest to follow the numbers - C

  • @worldfootballclub
    @worldfootballclub 7 місяців тому +8

    Around 400% view increase on our recent stories. Very interesting to see the shift. Great video again! 🔥

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Yessss that's what we're talking about 👏👏👏 and TY! We may need to get you on to spill some of your social media secrets to our members soon. 👀

    • @thisisamy0609
      @thisisamy0609 7 місяців тому

      @@Highseasonco @worldfootballclub Yes please share :)

    • @worldfootballclub
      @worldfootballclub 7 місяців тому +1

      @@Highseasonco would love to 🔥🔥

    • @freyafoxmusic
      @freyafoxmusic 7 місяців тому

      Not for me I only reach 200 ppl out of my 41k 😂 it’s bullshit

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Are you doing all the other things that the study explained? Including switching up your content to see what is working (usually that can result in higher reach across all elements of the platform)?@@freyafoxmusic

  • @gotanlam
    @gotanlam 7 місяців тому +5

    I have also read this report few weeks ago. Thanks for the data based advice, lots of other advice out there is just guessing, I rather prefer this approach

    • @Highseasonco
      @Highseasonco  7 місяців тому

      So welcome, it's definitely a better base for strategies. There are very few studies on this stuff so when you find a good one, we take from it whatever we can. Thanks so much for watching - C

  • @williamford9564
    @williamford9564 6 місяців тому +3

    I have less than 500 followers ( by design and personal preference) and I was noticing a year ago that likes from falling on my posts. But I was getting a lot of views on my Stories. I started posting screen shots of my Posts in my Stories with a heading New Post!. I noticed an uptick in my likes on my posts. People were looking at my stories but never going to the posts on my feed.

    • @Highseasonco
      @Highseasonco  6 місяців тому

      That's a key way to drive traffic to your feed, everyone should definitely be sharing every new post to Stories! - C

  • @Father.Beocca
    @Father.Beocca 3 місяці тому +1

    I appreciate your honesty. Some of your competition are saying the exact opposite, saying this is the best time ever to grow your account (so hire them for coaching, lol).

    • @Highseasonco
      @Highseasonco  3 місяці тому +1

      So welcome. We don't see the point in misleading our audience and not telling it how it is. Interesting lol, gotta respect the hustle! 🤣 Thanks for watching! - C

  • @4rluxuryevents1
    @4rluxuryevents1 7 місяців тому +3

    This was a great vkdeo! Now i understand why my views on stories are so high. DM and Stories are my favourite

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Love it, if you're already doing well, double down! Thanks so much for watching - C

  • @ElizabethMcDow
    @ElizabethMcDow 7 місяців тому +3

    Such valuable info! I had wondered if there was more emphasis on dms now! Thank you so much for this!! Would love more info on dms & story strategy!!

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Thank you so much, Elizabeth! We'll look at some more Stories and DM videos seeing as this should be a focus for all of us moving forward. Thanks for watching! - C

  • @artisttinaurgo
    @artisttinaurgo 3 місяці тому +1

    Thank you for the info! Last year I was accumulating 20 followers a week with wonderful reach on reels. Since September’23 my reach stopped and followers stopped.
    I have started to give stories more attention and I’m thinking maybe carousels. DM’s scare me lol!!! I’m always being scammed or asked if I need a companion ugh!!! I just want to share my art and hopefully sell🥰thank you again for your great info!! Tina

    • @Highseasonco
      @Highseasonco  3 місяці тому

      So welcome, Tina! The pause in Reels reach would likely align with the algorithm switch. Stories are definitely worth your attention to re-engage your existing followers. The idea behind DMs is just to bring real followers and potential customers there vs engaging with any of those scammers. :) Thanks for watching!! - C

  • @deinterieuringenieur
    @deinterieuringenieur 7 місяців тому +4

    This video has already been more helpfull than what the social media creators are saying about this

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Thank you so much for the kind words! It's all data-backed so this is the most accurate information we've found on the state of Reels and the algorithm - C

  • @Nviaz
    @Nviaz 7 місяців тому +6

    Yes the last 2 months has been lower(and my content was still great and consistent) but last week I went viral again with millions of views a day and a average of 8000 followers a day. (6 million in 5 days)

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      Very cool, congrats! That's amazing to hear. Hopefully you can ride that momentum and keep it going! - C

    • @Nviaz
      @Nviaz 7 місяців тому +2

      @@Highseasonco yeah I'm doing a lot of testing 🙂 but with the data I have there was definitely a drop in the last couple of months

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Very cool. At least the data is telling us all that we're not crazy and that it's not just us, huge relief - C@@Nviaz

  • @WorksofWhimsyCrochetCo
    @WorksofWhimsyCrochetCo 7 місяців тому +4

    New to this channel. Only initially clicked because upon first glance, I thought this was Seth Rogen and Gabrielle Union doing some type of video on a channel called HIGH Season Co. But, I'm actually a content creator, so I found the topic intriguing, and stayed for the info.

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      😂 That is HILARIOUS. Seth is a champ and Gab is lovely so we'll take that as a compliment. Happy to hear you enjoyed the video! - C

    • @WorksofWhimsyCrochetCo
      @WorksofWhimsyCrochetCo 7 місяців тому +1

      @Highseasonco Definitely love them both and they're both beautiful people 💕

  • @healwithkaylie
    @healwithkaylie 7 місяців тому +5

    interesting!!! I have 900 followers. for awhile reels got me to about 800 and then stopped. i tried carousel posts and each post is reaching 300+ likes. reels are now not hitting 1k views and hardly getting likes. I'm also getting 50+ story views when i. use to get like.... 5 LOL. I'm glad there's stats behind this happening, I'll shift to creating more carousels now!

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      300 likes on a carousel with 900 followers is awesome! Like 30% engagement. Definitely lean into them! But yes, it's great to know that it's not you, it's just the algorithm :) - C

  • @Chefjaye_JayesKitchen
    @Chefjaye_JayesKitchen 7 місяців тому +2

    Very helpful

    • @Highseasonco
      @Highseasonco  7 місяців тому

      So welcome, thanks for watching! - C

  • @janiceprimetimecleveland7568
    @janiceprimetimecleveland7568 7 місяців тому +2

    Thanks 😊

    • @Highseasonco
      @Highseasonco  7 місяців тому

      So welcome, thanks for watching! - C

  • @steveniannelli2756
    @steveniannelli2756 7 місяців тому +4

    So then if starting a brand new account and with reels having less reach then what should we post to grow? How many followers do we need to start posting stories? I mean isnt it pointless posting stories until we have enough followers

    • @Highseasonco
      @Highseasonco  7 місяців тому +4

      Hi, you should post to Stories regardless of your followers and create Highlights with the useful posts as per the video. Post a mix of Reels, images and carousels to grow, you'd want to test and see which works best for you. All posts have less reach, and of all posts, Reels still have the highest reach, so try them all (check out the full study via the link in the description, it's fascinating). Stories help keep your current audience engaged which helps you in the algorithm - C

  • @reputablehype
    @reputablehype 7 місяців тому +5

    So weird because my followers tripled from 2.3k to almost 7k now, all because of reels. I really drilled down on my nice though and it's very location based so maybe instagram can distribute that much easier.

    • @Highseasonco
      @Highseasonco  7 місяців тому

      That's great! Sounds like between your niche and potentially the quality and shareability of your content, the algorithm blessed you. Keep going! - C

  • @andrewseeker6970
    @andrewseeker6970 7 місяців тому +7

    Question…if posting more stories, they are only reaching your current base, not reaching potential new followers?

    • @michellegarza9751
      @michellegarza9751 7 місяців тому +2

      That's what I thought too!

    • @Highseasonco
      @Highseasonco  7 місяців тому +12

      Hi! So Stories are to keep your current base engaged, so that the algorithm knows to continue to feed your posts to your followers. It uses data like how engaged your audience is with your Stories to determine whether people want to see your content, so that would be the primary use for them. An account that is receiving engagement is often suggested to other new users, and that's how you'd use Stories to grow. Hope that helps! - C

  • @justwandermaya
    @justwandermaya 7 місяців тому +3

    Do you think the algo only cares about incoming DMs -or- would proactive DMs with followers/potential audience as long as there's a back-and-forth dialogue kick start the algo?

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      They didn't specify how the DMs were to go, so I'd imagine it wouldn't matter. As long as conversations are going down in there, I don't think the algo is looking at how they started. - C

  • @TheClassicMotorcycleChannel
    @TheClassicMotorcycleChannel 7 місяців тому +2

    Good video :)

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Appreciate it, thanks for watching! - C

  • @BexEtcArt
    @BexEtcArt 7 місяців тому +3

    What’s the current recommended amount of stories if too much is a thing ?

    • @Highseasonco
      @Highseasonco  7 місяців тому +3

      Aiming for 3-5 per day is a good sweet spot we’ve found. If very rich in storytelling / value you could get to 7-10 but that’s really content depending as you want to reduce the chance of having people exit early. Hope that helps!

  • @MVREMD1
    @MVREMD1 7 місяців тому +5

    Reels will become popular again when they introduce “horizontal reels”. It’s just short form regular videos lol

  • @RubisLive
    @RubisLive 7 місяців тому +2

    I get all the weirdo’s in dm’s, hate the dm noting but scammers

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      Totally get it. This is more about getting to know your core audience better and speaking with people who are actually interested in what you're selling rather than just DMing randoms (not something we'd suggest) - C

  • @rattybabby
    @rattybabby 7 місяців тому +2

    Yes, for me too!

    • @Highseasonco
      @Highseasonco  7 місяців тому

      This gives a lot of insight into why!

  • @Marylmac
    @Marylmac 3 місяці тому

    What is the DM you mention here?
    Direct Marketing? Direct Message?
    I havent used Insta yet, but did put up a pic last week to test my account worked.
    And have not been back since.
    And are insta reels the same as fbk ?
    And are insta 24 hr stories the same as fbks stories.
    If I post some pics on my fbk, mainly for friends and family, fbk says "here's a piece of music you may like to add to your post and make a reel."
    Confused.

    • @Highseasonco
      @Highseasonco  3 місяці тому

      Hi Mary, DM in this case is Direct Messages, so the private inbox that Instagram has where you can message people away from public posts. Yes, IG Reels are the same as FB Reels for the most part, and IG Stories are the same as FB Stories (24 hour life span). You also can add music to a post or a Reel on IG, it's very siimilar to FB in the offerings, it's just presented differently - C

  • @atastewithtamaralee
    @atastewithtamaralee 5 місяців тому +3

    Thank you! As an account with 356k and someone who enjoys social media marketing..this is so helpful!!!

    • @Highseasonco
      @Highseasonco  5 місяців тому +2

      So welcome, so happy that it helps! And congrats on 356k, incredible achievement 👏 - C

  • @Aphrodyuti
    @Aphrodyuti 6 місяців тому +3

    My reels dont reach to non followers at all. Like if it reaches 500 people, it will be 20 non followers. Unless my fellow content creators do me a favor and share it in their stories and my non followers reach increase.
    However my carousels reach a lot more people. Sometimes more than my reels and a lot more non followers. Hashtags are working for carousels because it shows in my insight how much reach my hashtags gave. But for reels, hashtags are not working to reach new people.

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      Interesting. That's essentially what the study is saying for the most part, and perhaps partially it's due to your carousels receiving more engagement from your followers so then the algo feeds it to more non-followers. Keep testing different approaches to your Reels to see if you can change that! - C

  • @OfficialAdrianHuang
    @OfficialAdrianHuang 4 місяці тому +2

    So stories help to expand our reach if I understand this correctly? How about the types of stories to create? Any examples to share and the frequency per day? How many reels a day/week would you suggest a new creator to stick to? 😊 Thank you,

    • @Highseasonco
      @Highseasonco  4 місяці тому +1

      Hi Adrian, correct - Stories expand your reach within your current followers, not to new followers. We've never done a video on types of Stories to create that I can recall, but things like Behind The Scenes, promotions, sharing memes, just casual content that wouldn't really be suited for the feed. Reels don't need to produced as much as before, you could do one Reel per week and see how it goes. I'd suggest that you stick to a posting cadence that you can consistently manage, so that your audience knows when to expect content. Hope that helps! - C

    • @OfficialAdrianHuang
      @OfficialAdrianHuang 4 місяці тому +1

      @@Highseasonco thank you so much for your reply. I have been binge watching your videos because I want to grow on IG.
      Your recommendation will be to do 1 reel a week, how about stories? 3 a day or up to me?
      Actually, would also like to ask you, based on your expertise, will 1 reel a day be too many?

    • @Highseasonco
      @Highseasonco  4 місяці тому +2

      So welcome, and thank you for watching! Stories would be good to do 3+ per day, as much as you can manage, but don't stress yourself about it. And yes, one Reel a day is too much, the research suggests they're not performing as well as they used to be so choose a posting cadence (3 times per week, etc) and stick with that. Test carousels out, they're performing really well - C@@OfficialAdrianHuang

  • @byflaviomiguel
    @byflaviomiguel 7 місяців тому +3

    I can not stress enough how much I appreciate this video and everything you shared with us here! This might save my life as content creator. And I’m serious. Instagram has been my biggest mental struggle that I have been through since the pandemic.
    Thank you! Thank you! Thank you!!!!!!
    You got a fan and a subscriber!
    🫶

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      That makes us so so happy to hear Flavio!! 🤍 That's what we're here for. We understand how frustrating it can get, but you got this! Glad to have you here as a subscriber, and if there's anything you'd like to see on the channel, let us know! ✨ - T

  • @peterrabjergrasmussen6354
    @peterrabjergrasmussen6354 2 місяці тому +1

    Hi cool peeps. Which font do you use for your cool interactive subtitles?

    • @Highseasonco
      @Highseasonco  2 місяці тому

      Hey Peter! We use SubMagic for our captions on our Reels - here's a link: submagic.co?via=highseason. Use code HIGHSEASON for 10% off. It's easily our fave captions app - C

  • @LoungingWithDe
    @LoungingWithDe 5 місяців тому +2

    Question: if only people who follow you can see your stories, how will that lead to more reach?

    • @Highseasonco
      @Highseasonco  5 місяців тому +2

      Hi, the point with Stories is to increase your ranking in the overall algorithm which leads to you being shown to your followers more often, and supports the growth of your account when your followers share your content either in their own Stories or directly to a friend. So it's more of a long play but it's super effective if you're consistent - C

  • @QuickWit04
    @QuickWit04 7 місяців тому +9

    This video came just in time. Cause yeah the reel views are trash

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      Glad it came on time, explains a lot! - T

  • @shontal_ceramic2830
    @shontal_ceramic2830 6 місяців тому +1

    I give up. No matter what I do , the number of my flowers will always stay at 1220 it has been like this for a year

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      I get it, it's frustrating. At least you know now it's not just you and it's the algorithm. Try switching up your content, doing things differently, give people something new that they can engage with. Always be testing! - C

    • @shontal_ceramic2830
      @shontal_ceramic2830 6 місяців тому +1

      @@Highseasonco Thank you so much for getting back to me. And I am sorry for being negative. I just was feeling down yesterday. I will definitely try new things. Thanks again 😃

    • @Highseasonco
      @Highseasonco  6 місяців тому

      Oh it's fine! We know the feeling, it can certainly be a lot to handle on top of running your business and all the other things you're already doing. We're here to support, keep going! :) - C@@shontal_ceramic2830

  • @Thewellnessbudget
    @Thewellnessbudget 6 місяців тому +1

    I'm starting a new brand should I just transition my current account or start a new account if the struggle is real for reach?

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      Hi, there's arguments for both options. You could attempt transitioning your current account, and that would depend a lot on whether the topic/niche will be too far of a reach for the existing followers. You may be able to clear out those who aren't interested and attract new folks quickly if you have a strong content strategy. But if you don't want the uncertainty or to do the extra work that it'd take to transition it over and keep the followers, then just kick off fresh - C

    • @Thewellnessbudget
      @Thewellnessbudget 6 місяців тому

      Thank you for your response! You guys are the best! @@Highseasonco

  • @healsprings
    @healsprings 6 місяців тому +1

    We toke a year off. Now that we are back our reels views are terrible. Only getting 10 views now as oppose to 500 to 1K per video. Any tips ?

    • @Highseasonco
      @Highseasonco  6 місяців тому

      It takes time. Try all of the tips in the video and just adjust expectations that it may take a few months or longer to get back on track - C

  • @PassionProfitsPurpose
    @PassionProfitsPurpose 6 місяців тому +1

    What do you guys think about threads?

    • @Highseasonco
      @Highseasonco  6 місяців тому

      It's cool! It still has a lot of work to do as far as ways to keep people engaged. It's a tough ask to get people into a whole new app so it'll be a slow burn most likely but they seem very dedicated to it, and they're leveraging IG to push users to Threads. So I'd say we're optimistic about it, mostly because it's Meta behind it and they'll be relentless as far as making it work. How do you feel about it so far? - C

  • @SayconTalks
    @SayconTalks 6 місяців тому

    It’s crazy I just had my first viral video in the last two weeks - - now reels are no longer popping

    • @Highseasonco
      @Highseasonco  6 місяців тому

      Interesting - it doesn't mean it's over for you! How have your Reels been performing since you had the viral post? - C

  • @lifeofadaphodil
    @lifeofadaphodil 7 місяців тому +4

    Only problem is the annoying "$eggs" bots that view your stories 😢

    • @Highseasonco
      @Highseasonco  7 місяців тому

      😂 Those are super annoying, not sure how to get rid of them intentionally. They just disappeared from some of our clients' accounts in the end so you might have to wait it out - C

    • @OlgaintheKitchen
      @OlgaintheKitchen 2 місяці тому

      I block them and then I didn’t get any for weeks. Then I got another 1 and I blocked it again, so far dont see any 😃

  • @MadinaVadache
    @MadinaVadache 7 місяців тому +6

    Bc there so little of original content but repurposed so ppl are jaded

    • @Highseasonco
      @Highseasonco  7 місяців тому +3

      There is definitelyyyy a lot of repurposed content, which Instagram has said they don't want on the app and prefer original content... but the people don't listen!

  • @janiceprimetimecleveland7568
    @janiceprimetimecleveland7568 7 місяців тому

    I post story a lot and my views is still low as well as shorts it hard to break the algorithm on instagram I feel their standards are very high

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      The algorithm has changed a lot, it's not so much about standards than the sheer volume of competition (2 billion users). Keep going! - C

  • @radio_bassment8681
    @radio_bassment8681 6 місяців тому +1

    This world is doomed if were saying theres just too much content being shared that its bringing everyone down.

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      It's to be expected with over 2 billion users! The key is to look at how to maximize your chances of reaching more people - C

  • @shoppingislifeuk
    @shoppingislifeuk 7 місяців тому +1

    Great

  • @1juicebae
    @1juicebae 6 місяців тому

    The algorithm have no real structure it gives random ppl high numbers on post that aren’t even following these strategies. It’s sad.

    • @Highseasonco
      @Highseasonco  6 місяців тому

      It's quite structured in that it's constantly feeding posts to people and if they engage, then it feeds it to more people and so on. If the post doesn't get engagement then it stops feeding it to people. There's definitely some luck involved in parts of it but if your content is hitting, then the algorithm can be your friend :) - C

  • @monica4158
    @monica4158 7 місяців тому +2

    DM's I don't get it.... so you're meant to message people on DM's? Sorry I still don't get it?

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Hi, Instagram is prioritizing DMs because as Adam said, more content is shared via DMs than in the feed. The idea is to get your audience into the DMs so you can have more personal 1:1 conversations which can lead to sales and building a better community. - C

    • @monica4158
      @monica4158 7 місяців тому +1

      Ohhh, got it! thank-you for explaining @@Highseasonco

  • @FamilyIsEveryThingREEL888
    @FamilyIsEveryThingREEL888 7 місяців тому +1

    How do you access carousels on Instagram?

    • @Highseasonco
      @Highseasonco  6 місяців тому +2

      Hi! When you go to make a post, it takes you to a screen with all of your Recent photos and videos. If you select the little icon with a square with a shadow (right next to the camera button), that will allow you to select up to 10 images and videos to post as a carousel. I found this tutorial that might be helpful: sproutsocial.com/insights/instagram-carousel/ - C

    • @FamilyIsEveryThingREEL888
      @FamilyIsEveryThingREEL888 6 місяців тому +1

      @@Highseasonco Got it. Thank you 😊 so very much!

  • @mrbush37
    @mrbush37 7 місяців тому +3

    what is a carousel?

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Hi, a carousel is a slideshow post where you can post multiple images or videos (up to 10) and people can swipe through them to see them all - C

  • @sw33ts81
    @sw33ts81 7 місяців тому +2

    Not everyone wants to DM people all day. Especially as a content creator. 😅

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      That's what ManyChat is for! - C

    • @sw33ts81
      @sw33ts81 7 місяців тому +2

      @@Highseasonco Oh?! I may have to look into this!!! Thank you!

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      We have a full walkthrough of ManyChat coming this weekend, but we also have a link that gets you a free month of their Pro feature to try it out: manychat.com/product/instagram?HIGHSEASON. Use our code “HIGHSEASON” for a FREE Pro trial (and then continue with Pro or take advantage of the free plan - it’s a game changer!) @@sw33ts81

  • @LiveThroughHope
    @LiveThroughHope 6 місяців тому +1

    I deleted my last 2 reels because the reach was soo low and based on what my audience loved I was sure it would work. I knew it made no sense

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      I wouldn't necessarily encourage you to delete the content if it doesn't hit. You can repost it in the future and mostly just learn from it and tweak and adjust your next batches of content. - C

    • @LiveThroughHope
      @LiveThroughHope 6 місяців тому +2

      @@Highseasonco it’s just really embarrassing when the rest of my content gets like 1000 or 3000 thousand views and then all of a sudden 2 or 3 videos hit only 400 and doesn’t push it’s like stuck. Making my account look like it’s declining it’s so weird.

    • @Highseasonco
      @Highseasonco  6 місяців тому +1

      Ah gotcha. I get it. I don't think anyone would be judging because this is happening to everyone! @@LiveThroughHope

    • @LiveThroughHope
      @LiveThroughHope 6 місяців тому +1

      @@Highseasonco that’s a really nice way of putting it. I didn’t think about it that way. Thank you.

  • @thailandcinema
    @thailandcinema 7 місяців тому

    Instagram... been distant! So many influencers

    • @Highseasonco
      @Highseasonco  7 місяців тому

      There's definitely a lot of creators taking up a lot of the space on IG, but there's a huge potential for small businesses - C

  • @justbnmina
    @justbnmina 7 місяців тому +2

    I posted more stories and more content. It was doing well. I paid for a boost and it seems like my page has dropped ever since.

    • @Highseasonco
      @Highseasonco  7 місяців тому +2

      Could just be a coincidence, tough to know for sure. Everyone's reach has dropped as per this study so at least you know it's not just you - C

    • @justbnmina
      @justbnmina 7 місяців тому +2

      @Highseasonco It could be. I stopped posting for 3 days. I followed your tips. It seems like my engagement is getting better.

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Great to hear! Keep going and keep testing, try different posting schedules etc@@justbnmina

  • @KarLDian
    @KarLDian 2 місяці тому +1

    what's the most suitable Insta post for business?

    • @Highseasonco
      @Highseasonco  2 місяці тому

      Hi Karl, what do you mean specifically? Could you expand? - C

  • @Highseasonco
    @Highseasonco  7 місяців тому +7

    Like this comment if you noticed our two special guests. 🤣

  • @jaidagarrison2605
    @jaidagarrison2605 7 місяців тому +2

    I thought it was just me

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Fortunately not! Very cool to know it's across the board, and there's ways to combat it - C

  • @Taramanly
    @Taramanly 6 місяців тому

    So how are non followers seeing stories?

    • @Highseasonco
      @Highseasonco  6 місяців тому

      The point about Stories is to cultivate and serve the community that you have, getting more interactions and therefore increasing your standing in the algorithm, which leads to being exposed to new people. Here's a video we did with more information about the algorithm: ua-cam.com/video/9Cn6jJ7ZumU/v-deo.html - C

  • @jrhernandez7282
    @jrhernandez7282 2 місяці тому +1

    I’m new on Instagram. No view nothing. Reason thank you

    • @Highseasonco
      @Highseasonco  2 місяці тому +1

      Hi, it takes time to build up the account, just post consistently, follow accounts in your niche, etc. Keep going! - C

  • @danyavilaoficial
    @danyavilaoficial 7 місяців тому +2

    What a beautiful hostess!

  • @mex5341
    @mex5341 7 місяців тому +2

    Reels will be there and will still rock. Stories only visible only for 24 hours , Reels - forever. Some Reels might hit after a few months or even 1 year. Do Reels and post them as your Stories. But stop doing dummy Reels , please

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Fair points. I'd add that it'd be optimal to share all posts as Stories and have a separate Stories strategy to ensure you're taking advantage. And definitely don't waste Reels :) - C

  • @BTAVmusic
    @BTAVmusic 7 місяців тому +1

    This is exhausting, instagram and social media should just die already. Gotta do all this just for some eyes, straight up ridiculous.

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      It's a lot, but it's part of the culture at this point. If you want to capitalize on the opportunities that social media provides, it's the only way, but the good news is that with some hard work and dedication, it's possible! - C

  • @Amine4pf
    @Amine4pf 6 місяців тому +1

    Last year two of my reels one reached 64m views and the second 30m views, now i get consistent 4k views . That reach drops should be studied lol
    PS : i have 95k followers

    • @Highseasonco
      @Highseasonco  6 місяців тому

      Those are some serious numbers! This demonstrates the level to which Reels views have dropped, though a more extreme case. But the same strategies should get you back up there, potentially there's a better chance since you've already done it before - C

  • @Postingam2
    @Postingam2 3 місяці тому

    But how are people going to see your stories outside of your followers?

    • @Highseasonco
      @Highseasonco  3 місяці тому

      They don't! The idea is that you're engaging your current followers with Stories, and if your content is good enough they'll share it with someone and your account can grow from there - C

  • @crazymoe8494
    @crazymoe8494 7 місяців тому +2

    Create a reel then share it as a story.

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Always share every in-feed post to Stories! - C

  • @neverlookback7039
    @neverlookback7039 7 місяців тому

    I can´t have access to my 117k account, cause a technical glitch of the platfor, I can´t even send them " help " how could I contact them to give me a solution ¿? ( challenge- required glitch )

    • @Highseasonco
      @Highseasonco  7 місяців тому

      You could pay for Meta Verified for another of your accounts (either FB or IG) and that'll get you access to their support directly. That's likely your best option - C

  • @ashleymachellea
    @ashleymachellea 7 місяців тому +1

    No wonder I have zero views on my new account

    • @Highseasonco
      @Highseasonco  7 місяців тому

      It's OK - the algo seems to prefer smaller accounts so go hard on Stories! - C

  • @purpleandpeach
    @purpleandpeach 7 місяців тому +1

    What about the bots? 😢

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Not much we can do about those, you can manually remove bot followers (which we'd highly recommend, especially as they come in, we do that for our accounts and all our clients) though - C

  • @dafingaz
    @dafingaz 7 місяців тому +1

    Algorithm will be different in a week. 😅

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      😂 I really hope not lol. Fortunately this study used two years worth of data and millions and millions of posts, so it's spread out over time to be able to provide a reasonable result. Should be set for a bit! - C

    • @dafingaz
      @dafingaz 7 місяців тому

      Fingers crossed! @@Highseasonco

  • @noface_singer
    @noface_singer 7 місяців тому

    My Instagram has been stock at 400 followers for 2 years now

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Have you tried anything to change it as far as switching up the content, Reels, daily Stories, proactive daily engagement, working with theme accounts etc? - C

    • @noface_singer
      @noface_singer 7 місяців тому +1

      @Highseasonco switching up contents as in changing niche? No... upping my game? Yes.
      Daily stories? No
      I try to engage but I think it's poor

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Not changing niches but changing the approach to your content. Eg if you do the same types of Reels all the time, try something new, a different approach to your content. Definitely keep the niche. I'd love to see how you go if you commit to daily Stories. Also I imagine your account is about your music based on your handle, so try to come up with some sort of series where people can follow along and have some sort of expectation for the next piece of content, something like BTS recording an album, the writing or recording process etc.@@noface_singer

    • @noface_singer
      @noface_singer 7 місяців тому

      @@Highseasonco thank you very much. What's your advice for cover artists?

  • @mocktailswithalina140
    @mocktailswithalina140 6 місяців тому +1

    Its really sad that as a small content creator you sit your ass down to write your content and film it to post then you get no views but a big account will check up your page copy and remake it on thier page then bammmm they get 1.2 million views, Instagram is about copy and paste 😏

    • @Highseasonco
      @Highseasonco  6 місяців тому

      I can see how that could happen, and it makes sense why. It wouldn't always work, and it's definitely a grind being a small creator but we all just need to keep testing and lean into what works - C

  • @doboy930
    @doboy930 7 місяців тому +2

    Reels = the knock off TikTok

    • @Highseasonco
      @Highseasonco  7 місяців тому

      It does its thing though! - C

  • @Kali-dw5cq
    @Kali-dw5cq 5 місяців тому +1

    It doesn’t matter what you post!!!!! They ruined the platform!!!! You don’t even reach your own followers anymore, you have to DM as an artist who wants to show his art??? how sick is that???

    • @Highseasonco
      @Highseasonco  5 місяців тому

      There are a number of ways to increase your reach - we went over them in the video! It's not just about DMing, that's a great strategy and that's why something like ManyChat is perfect. Tons of ways to grow on IG if you focus on the positive :) - C

  • @REPCITY
    @REPCITY 7 місяців тому

    UA-cam INSTAGRAM IS ALL TIMED AND MEASURED ITS AN ALGORITHM IT HAS VARIABLES WHICH SOMEONE CONTROLS AND ADDS PARAMETERS BUT ONLY THOSE WHO MADE THE ALGORITHM NO WHAT THOSE PARAMETERS ARE GOOD LUCK WITH FIGURING THAT OUT

    • @Highseasonco
      @Highseasonco  7 місяців тому

      Correct, but we can make educated inferences and the study in this video is large enough to warrant that - C

  • @joamai1204
    @joamai1204 7 місяців тому

    views a lower because people are elsewhere.

    • @Highseasonco
      @Highseasonco  7 місяців тому

      That's likely another reason. But with the study's results and Adam himself confirming it, reach has been reduced across the board. - C

  • @thisgirlpppaula
    @thisgirlpppaula 7 місяців тому +2

    Not the best time to start new accounts 😂

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      According to the study, accounts with less than 500 followers have some of the best reach in Stories so it's definitely still worth it! - C

  • @PensAndAPlan
    @PensAndAPlan 7 місяців тому +1

    What are your opinions on doing giveaways or a giveaway to help grow your instagram?
    Always appreciate all your advice and opinions. 💙

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      Great question, and thank you for the kind words! ♥️ Giveaways are still a fantastic way to help grow your account. We'd just suggest that you make sure it's either your product or service, or something that is really relevant to target audience so that way you don't run the risk of just having randoms enter and follow you who won't end up being engaged in the future. We also recommend that you add "share this and tag us" so you can get more shares on your post. Hope that helps! :) - T

    • @lizet3more
      @lizet3more 7 місяців тому +1

      ​@Highseasonco great advice. I've found that giveaways aren't bringing in followers as much as they used to last year. Not many people are doing it and I have also noticed that when people do a giveaway; not so many people are commenting and they are not gaining followers from it

    • @Highseasonco
      @Highseasonco  7 місяців тому +1

      @@lizet3more ty! It’s definitely not as aggressive as before which is a good thing! That used to flood feeds so now there’s less saturation. From what we’ve assessed the prize has to be of true value and worth someone taking the time to perform the actions, additionally the higher the value the more you can ask for. Overall though we’d never recommend someone give away a MacBook Pro for example if it has nothing to do with their business, hyper relevance is the key.

  • @Greatestrickshoterever
    @Greatestrickshoterever 4 місяці тому

    It feels like slavery. They want us to work for them by posting daily but most of us get nothing in return. They want us to post to keep people on the platform but whats the incentive for us who are posting daily.

    • @Highseasonco
      @Highseasonco  4 місяці тому

      I get it. It can be a lot. It didn't used to be like this, before social was inundated with everyone as creators plus businesses. The incentive would be to build a community around your brand and your content. It's the most overlooked part of social as most people tend to be distracted by the numbers. - C

  • @wandaworx1217
    @wandaworx1217 6 місяців тому

    just tell your viewers the truth "If you're not rich or you're a female dancing in your underwear you won't get views, there's algorithmic needed period but the honest truth.

    • @Highseasonco
      @Highseasonco  6 місяців тому +2

      That's always been part of anything when it comes to humans, unfortunately. There's definitely ways to grow online without dancing in your underwear - C

  • @cathychats
    @cathychats 6 місяців тому

    Frustratedddddd by ig

    • @Highseasonco
      @Highseasonco  6 місяців тому

      It definitely can be a lot! But at least this study shows that it's happening to all of us, so all we can do is keep testing and tweaking to see what sticks - C