Understanding Demna’s Vetements
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- Опубліковано 27 вер 2024
- Full analysis of every detail in the Vetements Fall Winter 2019 show as part of Paris Fashion Week. Throughout December of 2020, I submitted 3 looks from this show each day to my IG story and everyone submitted their own analysis. I compiled over 1,000 submissions into this final video. Thank you to everyone who participated.
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Correction! I erroneously said this was the Spring Summer 2019 collection. It is in fact the Fall Winter 2019.
aye, I like you. You truly care...about fashion....your viewers..Good for you Bliss. Check your IG dm's.
@@stevenwessel9641 lmaooo
What does post soviet Russia has to do with all of this? Demnas Georgian and his work reflects on soviet and post soviet Georgia. Therese a huge difference between post soviet Russia and post soviet Georgia they became different countries and always had completely different cultures although both have been previously influenced by soviet union.
@@claws811 ??
Being from Georgia myself, all the references to the soviet union and Georgia specifically are really interesting to me. I read one of the comments saying the clothing reminds them of what people actually dress like here, and I agree. It's ironic how expensive the Vetement's clothes are and how now, it has become clothing that the people from other "social classes" wear. I love your channel and these videos, and it was especially interesting watching different people's take on Demna's work.
this is what I've thought of...very post-ironic...
it's weird how the rich and wealthy always want to embrace and misappropriate the poor's culture in some way.
I don’t think they dress like this in Atlanta 🤔
@@i_is_here8000 I might be missing something, but how is it “post-ironic”? It seems like simple irony to me, I’m not seeing any extra layers
shengechidave
Congrats on the project, it is really insightful and Vetements is really well suited for this excercice !
I just want to add my 2 cents on Demna's irony and its impact on local Georgian fashion, based on my own experience of Georgia. As mentioned in your video, the looks presented are familiar to anyone living in post-soviet countries as it is EXACTLY how Georgian youth used to look un-ironically and looks like now, ironically. What I've found absolutely brilliant about Vetements' international aura is that it made Georgian local sens of fashion (creating looks from whatever you find in 2nd hand shops, from humanitarian aid and fake brands imported from nearby Turkey's huge textile industry) into a worldwide trend as well as a fashion prank on the wealthy. From the civil war in the 90s, Georgia's new state developed in a context of chaos and highly unregulated market, where a few got insanely rich and powerful while the rest of the population still lives in deep poverty. There is no middle class in Georgia: you have on one side the young student taking the old soviet bus dressed in all-synthetic fake brands and some random t-shirts from the thrift shop, starring the logo of a local Germany volleyball club no one has ever heard about... and people dressed in full real Prada driving their BMW G-Wagon on the shitty roads of Tbilisi. Since Vetements got international, these insanely rich people of Georgia are now dressed exactly like the young kid working at the local liquor store because they now shop at Vetements and Balanciaga. To me, this is the ultimate power and irony of Vetements : empowering the disadvantaged Georgian youth by making them the aesthetics of the local oligarchs.
this is like the best interpretation of vetements i've heard
Brilliant
Sending my love to Georgia from Romania. I completely understand and relate to what you are saying. At the same time, I am happy that Demna succeeded in refining the best that could be extracted from the moda-povera of Eastern Europe and creating a new type of elegance - it's not just irony.
I love this a lot! Thank you for sharing your experience, I cant help but feel so empowered for those kids. beyond beautiful
So how is the empowerment working out for the Georgian youth? Are they still poor? Poor, but happy people find them trendy? I don't mean to be rude but I came here to learn more about Demna and why he styled that ad campaign they way he did.
this is fantastic. I gained so much in-depth understanding of Vetement's collection by watching this. thanks man!
lol And you styled like Our Generation
I've been watching this video at least once a day for about 2 weeks now. I can't get enough of it. I truly appreciate these videos.
Wow I’m honored! I’m so glad it’s been useful for you, Tiffany 😊
@@BlissFoster I'm honored that you replied back! Really! Sorry this is such a late reply.
We need to protect you by all costs! This type of videos literally gives me chills, I’m always too damn excited 😄
The project was soooo fun and this episode is sooo exciting it made me understand and appreciate Demna’s work more and more even though it was hard for me to understand the collection at first but now I know that it’s coming mostly from his background and his love for music and art. So grateful and hope to participate in more analyzing in the future
I have been dying to know what the "MADE IN EUROPE" reference was from for two years now. Thank you to the individual who brought it to your attention, and thank you for sharing. Great video!
babe wake up new bliss foster video
Every 10 days 💫💫
@@BlissFoster talk to em bliss 🗣️🗣️🗣️
I think the anarchy motif is in no way a criticism of anarcho-socialism especially if you look at Denma's work as a whole. By far the most common thread throughout all of his work is satirizing consumer capitalist culture so it's hard for me to believe that he would turn around and say "well socialism is also bad as you can see from the anarchy symbol being upside down". I think it's much more likely a criticism of the cooptation of more radical leftist ideas to fit into capitalist culture (take for instance the new Disney-owned Cruella movie whose identity revolves around anarchistic ideals).
I’ve always been super interested in Vetements and own a few pieces at the moment, but I never thought it went this deep. This is super interesting and an overall well made video !
I watched this video for the first time while having dinner, now I 'm going to watch it again to fully enjoy the expecience. Great content!
Vetements with Demna was so beautiful 🤩🤩🤩 cant get enough of it
What people in the west usually don't understand is how similar fashion shopping, luxury industry and the whole subculture surrounding it is similar to everyday shopping experience in the eastern bloc. Food and other items were distributed as 'drops', and you had to know people to get a good position in the queue to buy this stuff first. You buy ANYTHING regardless, because later you may exchange it for something else. Everyday consumer goods were similar to Hermes bags and the way they were distributed was very similar.
This made me fall in love with fashion again for a really long time. I love demna and missed this show but damn I love fashion. The art is beautiful and so meaningful that actually has depth to talk about with each garment. Do more balenciaga pls because demna isn’t really creative director of vetements anymore...!!!
The fit & this video is insane!
Thanks for all!
This really opened my eyes on demna. Looking back, it’s prob his best work yet, hopefully more to come
this analysis is crazy. well done u guys
not even a huge fan of vetement but dis vid fye
I LOVE Hamcus! They really have the coolest sweaters! That being said, Vetement is such an interesting brand and Demna really is a visionary.
The model and outfit at 1:53 is crazzzzzy🔥
“Well guys, maybe being evil is not so bad.”🤣😂🤣
just wanted to point out that "ch" in "dacha" is pronounced the same way it would in the word "cheese"
thank you for these analysises by the way! extremely entertaining and insightful stuff
I love being corrected, thanks for the info 💫💫
great video . demna's 16-19 seasons at vetement are some of my personal favorite collections from his and the styling is very thought provoking to say the least . glad someone covered this
Excellent video. Love seeing you dive into shit like this especially with help from fans because it offers such a multicultural perspective
I think the upside anarchy sign is a talk on how commodification has abstracted and takes Revolutionary aesthetics in order to delude them and remove the message instead of just a general diss on anarcho communism
Gotta love Our Bliss
Demna Gvasalia is the greatest troll of our times.
Everybody go watch this woman’s channel. She rules
But what about Philip Plein ?
LoL And you styled like My Generation and Culture
Just found my new favorite UA-cam channel thank you
Hell yeah, my favourite brand and designer in one, you can't go wrong!!! 🙌
Reporting in from eastern Europe, vetements is my favorite
Loved this video! And the idea of us adding our interpretations and helping you find the different references!! This was very insightful, and I can’t wait for more videos to come! :)
The placement of the parental advisory patch on look 5 reminded me of priests.
This video made me join the Patreon, supporting Boss Bliss fam! priceless content.
Yooooo 🙏🙏 tysm!!!!
this was absolutely amazing! Been waiting for this episode forever
Please do more of this with more shows
The next group analysis is in February!
Bliss always dresses well he reminds me of my older brother who would make his own clothes with fine materials. We always would steal each other’s pieces
Incredible video bliss I so appreciate the time and dedication to making these videos and this one along with all your others have taught me so much about fashion and art and I sincerely thank you and hope you keep this up
I don’t think I could stop if I tried 💫💫
the warning on the first shirt reminds me of an intro to an episode of the twilight zone, I can hear Rod Serling speak those words!!
As a Georgian person here, I actually think that the EU logo with one star missing might represent the idea that Georgia has been trying sooooooo hard to officially join the EU and still hasn’t been able to. It’s a common joke here that we wanna belong to europe so badly and yet europe couldn’t care less about us honestly lmao. Also, I do feel that the essence of Vetements is !truly! satire.
Bliss ! you’ve outdone yourself again! This is so crazy good. i have always been so inspired with what he did especially back in 2016 during Vetements plus I love Lotta V! however I kinda stopped loving the “streetwear” but this video is a great way for us to really get into the details and rationale behind the elements! thank you✨
lolz
love your work fam
this was amazing! can you make another video about other VETEMENTS runway show please?
What are you wearing Bliss? The hoodie, astronaut look is flames! Pants, too, tie dyed! Holla at ya boy!
Hamcus sweatshirt and custom jeans by @Tiqoff on IG 💫💫
you are so much fun! i love learning new things from you!!
I think the green hair, white hoodie with the silk road logo look is a direct reference of Rou Rot, a member of CRIM3S, one of the bands to pioneer the witch house sound and aesthetic in the early 2010s. He rocked camo a lot and if you google image his name and scroll down a bit you'll find a flick of him with the same greasy green hair in a camo jacket and hoodie.
Also SALEM one of the biggest bands in the genre recently made a resurgence after years of silence and released merch incorporating the silk road logo with their own on a white t shirt just like this hoodie. That was less than a year ago though so maybe they got it from here?
The Vetements Universe
Sincerely, internet makes me happy 4 this
yo the "this website has been seized" hoodie ties into the silk road reference. After FBI caught the guy behind silk road they wiped out the site and placed this message there instead.
First video I’ve watched of you and I love how passionate u are about fashion. Gained a sub
I love that Courtney weighed in to roast it. That's 100% Courtney behavior.
That thing you wearing is fire
I love these can’t wait for February
would love to see a video on understanding gosha rubchinskiy
That was true! what you read in the start
Super late, so someone might've pointed this out but I'm pretty sure the B on the Hocus Pocus hoodie is also the logo of the Mexican snack company, Barcel.
This is super great thank you so much for making these
Omg 15:00 .! That blew my mind and so magnificent. I always think about that problem
Loved being a part of this:)
"I LOVE MW" hoodie may refer to Call of Duty: Modern Warfare. Just like the cap you mentioned!
I could have sworn that Marina’s red gown she wore in her public installations was a Tisci-Givenchy piece and not Balenciaga. While I was in art grad school, I was lucky to check her out at MOMA and loved it! The entire production was such an affiar. It was great to walk between the doorway where two nude models were standing, making people either arroused or uncomfortable as they were walking into the space. lol
Hey! You’re correct, Marina’s dress was made by Givenchy. I just reviewed my comments on that part of the video and I definitely phrased things unclearly, my bad 😅
@@BlissFoster ahh ok gotcha. I thought I had dreamed up the Givenchy part there for a second. lol
One of the sickest videos you have, now will spend all my money on vetements
Vetements is lit
13:08 I have military family who actually have bald spots (obviously not to this extreme) that came from wearing their helmets/ protective gear
Another great video Bliss aaaaaaand another great sweater that I’m going to need to link to. 😭
New to this channel - this video was soooooo good wow
I'm so glad i discovered your channel!
Glad you’re here, Emir 🦾
Bliss Don't Miss
The sweatshirt you're wearing is absolutely fantastic! I failed to find it online, though... may I ask where you acquired it?
Hamcus 💫💫
Demna - a crazy man.
it's pronounced dacha, like [ˈdæʧə], ch sound is just like in chat or chapter etc.
Someone called Vetements a “Diet Balenciaga” and I think that’s really insulting tbh because Demna uses this as his other creative outlet imo
There’s crossover for sure, but it’s definitely a different energy to it
while in fact Balenciaga is a "Diet Vêtements"
i own the leather jacket with the face covering , and tan one
I feel like the upside down anarchy symbol is just there because it looks like a V for Vetements (or Vendetta)
Sick episode🖤
“ great news ! we found everything “ 🤣🤣🤣
I think the Birthday hoodie is more akin the auto generated Facebook/Amazon shirts. Makes a bit more sense with the internetty themes of the first half of the show.
11:14 Not only Kurt Cobain but also such or similar dresses are quite famous among 90s women in their 40+ in postsoviet countries (Ukraine for example) even now you can see grandmas wearing them and they are sold at the markets (usually open, or street)
The bell was kurt
beginning of this video: vetements trash all they do is blank hoodies with text
end of this video: damn vetements kinda deep
Love the outro quote
I feel like I cry every time I watch you videos
Love the channel man !
disagree with the point on the upside down anarchy top in this only because it feels pretty important that the upside down anarchy symbol here is forming a "V." he's definitely mocking anarchism to some extent, but by inverting the symbol, he also brings it closer to his own brand. plays well with the rest of the half-parody half-appropriation he's doing elsewhere in the show.
mannn I love bliss
It reminds me of Rafs 2001 Riot Riot Riot collection being based off of Eastern european youth culture fashion
I think the warning symbol or at least how the whole text is styled is a reference to the jackass warning at the beginning. And the skull drawn on the caps also looks similar to the jackass logo.
“The young William eyelash” ahhahaha
I might have a note on the hair for look 41.
In the dark and Middle Ages up to atleast the end of ww2 it was common practice to denude a woman to publicly shame her for being adulterous. Denuding was a process of shaving the woman’s head and normally stipping her naked; generally just to humiliate, but it’s impossible to say if some of this did not escalate.
This was done to humiliate, not for cleanness, or to give them a “look”. Denuding was wide spread during the later part of ww2, as towns were being liberated, women who had worked with the nazis or were suspected to have done so were denuded.
Idk if this is a really solid reference point, but if you’re the brave of heart type, you can look into it your self.
In Episode 4 of Band of Brothers there is a depiction of this act, as the Americans have liberated this Dutch village from the nazis.
Hell yes, thank you so much for sharing. Great thought!
I thought the seized website page was another reference to the takedown of the silk road.
I believe it is! 💫💫
@@BlissFoster thanks! another great video btw.
you kept the hamcus jacket? cool!
I love this thing 💫💫
insanely interesting
After watching this video and the one about Balenciaga there’s one thing that strike me. The trend they are trying to portray is very in line with what is going on right now in 2020/21 with this stupid pandemic. A lot of security presence, online or offline. Conformism, socialization of the media. I like the presidential sweater with the corporate mocking jeans as if he’s like a NASCAR or F1 driver with all the sponsorship endorsement. Ironic indeed. I don’t want to sound crazy but these ppl from all those houses are very well informed/connected.
That's a stunning jacket
i strongly disagree on the analysis on demna’s views on anarcho-communism. any disdain towards the soviet union’s authoritarian regime is a dislike for state capitalism as the idea that the soviet union was communist was a farce. anarcho-communism necessitates communism with a lack of different levels and classes of power, something evidently present in the soviet union.
I loved this videooooo
awesome! really goooooood thank you
I have look 10 and 15 jackets and they are well worth the price
hey! just followed you on patreon and absolutely love what you do! the episode is fantastic. just wanted to correct you on something really small - dacha (Russian country house) is pronounced with a ch (like chair) and not an h.
Ayyyyy thanks so much for the support!! 💫💫
One interesting thing you missed refference for is 2:58 which is based on a catholic priest cassock.
love your nails !