NASSCOM DOCUMENTARY| Mayhigh Films | Director | LD Sharma

The rise of video content in digital marketing
In recent years, we've witnessed a remarkable rise in the prominence of video content within the realm of digital marketing. With platforms like UA-cam, Instagram, and TikTok dominating our screens, it's no surprise that businesses have jumped on the bandwagon to leverage this powerful medium.
One key factor contributing to the surge in video content is its ability to convey messages quickly and effectively. In today's fast-paced world, where attention spans are shorter than ever, videos provide a concise yet impactful way to capture viewers' attention. Whether it's through entertaining storytelling or informative tutorials, videos engage audiences in ways that written content simply cannot match.