The Micro Modular Reactor: Reliable Zero-Carbon Energy Anywhere

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  • Опубліковано 21 гру 2024

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  • @hibou-cool2
    @hibou-cool2 8 місяців тому +28

    I need one for my appartment

  • @bnelson5044
    @bnelson5044 Рік тому +25

    Excellent concept and design! Hope to see many of these built!

  • @etbadaboum
    @etbadaboum Рік тому +16

    Great to see a truly renaissance in nuclear tech through start-ups!

    • @FixItStupid
      @FixItStupid Рік тому +1

      Take The Money Greed lie Of Nuclear Come DUE In The Cancer Lotto

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +2

      We want to help them all!

  • @freerovingbovine
    @freerovingbovine Рік тому +5

    She lost me at 3:40 when she said higher latitudes more mmr. No, water vapor not latitude limits solar.

    • @WJV9
      @WJV9 10 місяців тому +1

      No sunlight for a few months can also limit solar, which happens at higher latitudes.

    • @freerovingbovine
      @freerovingbovine 10 місяців тому +1

      @@WJV9 yes, but shorter daylight during winter is made up by longer daylight during summer.
      How does latitude affect solar insolation?
      Generally, the higher the latitude, the greater the range (difference between maximum and minimum) in solar radiation received over the year and the greater the difference from season to season.
      Water vapor, humidity and cloud cover are bigger factors on annual solar production.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +3

      @@freerovingbovine you're gonna need a lot of batteries to make up that difference :)

  • @grantwilliams8164
    @grantwilliams8164 8 місяців тому +3

    I would love for this to work but molten salt is hell on pipes. I want to hear how you are going to deal with that problem because over a number of years it is going to be a problem.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      it is a well known problem, built into the design and inspection / maintenance schedule.

  • @waynesworldofsci-tech
    @waynesworldofsci-tech Рік тому +15

    Has there been a reactor built to this design? If not, where are you in the development and build process?

    • @caav56
      @caav56 Рік тому

      Chinese HTR-PM is similar in construction and works already.

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому

      ​@@caav56just what we need: nuclear tofu dregs

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +4

      Multiple similar reactors have been built in China, @caav56, Japan, Germany, and the US. Russia is even starting a similar program. We're ahead for now.

    • @waynesworldofsci-tech
      @waynesworldofsci-tech 7 місяців тому +1

      @@ultrasafenuclear
      Thanks.

  • @mitch2192
    @mitch2192 11 місяців тому +3

    How and who will handle radioactive waste disposal?

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому

      It will vary depending on the country and site. In the US, the US DOE is mandated to do this. Ordinarily, the used fuel is stored on-site in dry casks storage. Eventually, the DOE will relocate it to a consolidate repository and then a permanent repository. Same as current reactors. Can potentially be improved.

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      @@ultrasafenuclear I've seen a train wreck carrying one of those nuclear casks, the cask was intact the train was not.

  • @YitzyLaniado
    @YitzyLaniado 2 місяці тому

    Who should I reach out for more info for a new development?

  • @TerryClarkAccordioncrazy
    @TerryClarkAccordioncrazy Рік тому +3

    What is the plan and cost for decommissioning and waste storage?

    • @stanleytolle416
      @stanleytolle416 Рік тому +10

      Waste storage is not an issue. The used fuel can be used to power fast reactors which will reduce the waste by 99.9% with the last portion becoming harmless in 300 years. We are talking about 20 grams of waste for the total lifetime per person energy use. Less than a US penny. This is not a substantial amount to worry about.

    • @Unknown15916
      @Unknown15916 Рік тому +1

      @@stanleytolle416 FAST REACTORS. Great ! Now every small county can become a nuclear-armed country - with or without a dictator !

    • @stanleytolle416
      @stanleytolle416 Рік тому +3

      @@Unknown15916 fast reactors have the ability to destroy weapons grade nuclear material. It is true breeder reactors can produce plutonium but these reactors have to be designed to do this and operated on such a way as to not produce Pt isotopes that will denatured the usefulness of the Pt for making bombs. Fast reactors can also be designed such that weapons grade Pt can not be produced and in some cases destroy this material. To shorten, fast reactors can be designed not to produce weapons grade material.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      @@Unknown15916 this is not a fast reactor. it is a thermal reactor, and the spent fuel is TRISO, which is basically impossible to reprocess. It would be easier to create an enrichment facility by several orders of magnitude.

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      @@Unknown15916 Many nuclear warheads have been disassembled and decommissioned by use in nuclear reactors

  • @artysanmobile
    @artysanmobile 3 місяці тому

    100% agree. Do our best always. Basic engineering.

  • @DaWalkDude
    @DaWalkDude 11 місяців тому +2

    Could you elaborate more in the "eventual decommissioning" process?

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +2

      So at the end of the project lifetime, say in 40-80 years, you're going to want to shut down the site. the site needs to be returned to green field, which means removing any activated materials and structure, and even industrial materials and structures at the site. Unlike other industries, we create a fund of approximately 15% of the initial CAPEX to execute the decommissioning process.

  • @CurtisC-d2n
    @CurtisC-d2n 2 місяці тому

    Why do they need to be decommissioned?

  • @komolkovathana8568
    @komolkovathana8568 Місяць тому

    Yes, Solar & wind need lots of reserved Battery
    ...and they're not Stable: Weather depending.!!
    If Lots of Clouds, No power that Day.. (5 hours daily @ most)

  • @fareedmurtaza6347
    @fareedmurtaza6347 6 місяців тому

    I Want A few For my Doomsday Bunker. What's The storage Life Span If Not Activated At All

    • @ultrasafenuclear
      @ultrasafenuclear  6 місяців тому

      Not that we'd design or certify it for just sitting there, but I don't see why you coudn't leave it there for decades. It's all ceramcis and metals in highly controlled environments. There are some subsystems with plastics, electronics, and water cooling. Those would not fare too well for very long with inspection/maint

  • @ronmaximilian6953
    @ronmaximilian6953 6 місяців тому

    I'd love to see these powering the ConEd steam pipes in New York City. Of course! Replacing the fossil fuel burning power plants in Manhattan is easier said than done. The engineering I should be secondary to the political issue. But I would have no problem with having one of these in the plant across the street from me, provided a nice rebate on electric power.😅
    It hit over 90° today and I am more than a little worried about power going out over the next few days

  • @petenztube8592
    @petenztube8592 Рік тому +5

    Looks fantastic, but have you actually built and deployed a single one?

    • @FixItStupid
      @FixItStupid Рік тому +1

      Never Will Cancer Unit ALL Leak & Vent Cancer @ 32 CPM

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      We have built 0 units. We have 2 projects that will have shovels in the ground soon. Similar technology has been demoed and is operating in China and Japan. Must accelerate.

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      Probably not, very few big investors interested in "risky" nuclear infrastructure.

    • @ultrasafenuclear
      @ultrasafenuclear  6 місяців тому +2

      @@Neoprenesiren correct. few and far between. but some have real conviction. the type of conviction humanity needs

  • @ariasm8911
    @ariasm8911 6 місяців тому

    How long each MMR last?

  • @kloyster
    @kloyster Рік тому +6

    World definetly needs more of these!

    • @FixItStupid
      @FixItStupid Рік тому +1

      And More Cancer Right Fool Lies Of Nuclear @ 34 CPM

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      Thanks for the support

  • @Joshee365
    @Joshee365 Рік тому +2

    it gives you power, but even in places like BC where i live, where we get 90% of our power from renewable energy (we got lots of lakes and rivers, so hydro in this case) the company that supplies this form of power is still gonna gouge ya, because they know you'll pay long after the infrastructure is paid for

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +2

      Hopefully, local utilities will gain power and each city controls its own MMR units and therefore the price. Also less transmission cost, which is often more than half the cost of power.

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      That's because city officials quietly privatize the resources we pay for with taxes, they sell them off to private investors who then in return charge us all for the infrastructure and resources we paid with taxes to build and supply to ourselves. The only way to stop this is to bring light to their manipulations. For instance please look up how water plants are being bought by private owners from the local government sometimes within days of initial offers while only going through at most 2 or 3 people and never reaching public attention sometimes even after the purchase.
      This isn't a problem with the source of energy production it's a problem with both a lack of investment (not of money, but attention and concern) from private citizens and also corruption within the government and institutions that are in bed with said government.

  • @FrankPCarpi
    @FrankPCarpi 7 місяців тому +3

    I like it. When are we going to start building them all over the country?

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +2

      We need firm financial commitments from customers and off-takers before we can engage in mass manufacturing. Support starts from the bottom.

    • @obsoleteoptics
      @obsoleteoptics 6 місяців тому

      @@ultrasafenuclear tell me you're out of touch with the 99% without telling me

  • @butchfajardo8832
    @butchfajardo8832 Місяць тому

    I hope they can invent a nuclear battery that can power houses, buildings and vehicles.

  • @danielhanawalt4998
    @danielhanawalt4998 Рік тому +11

    MMR's sound good. Whether or not climate change will end the planet in 10 years or whatever the alarmists are saying at any given time, why not come up with better ways to produce the energy needed now and in the future? Just in case?

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому

      Climate change won't end the planet; it will end humans' ability to grow and store grains at scale, leading to famines and societal collapse.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +2

      right?

  • @Tbone913
    @Tbone913 Рік тому +1

    How much does it cost per unit?

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому

      Too much & takes too long. Faster & cheaper to buy wind & solar.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +3

      it is affordable, especially when coupled with solar and wind.

    • @clarkkent9080
      @clarkkent9080 7 місяців тому

      @@ultrasafenuclear Yea NuScale said the same thing and they are being sued for FRAUD.

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      @@obsoleteoptics Good luck building a giant wind device faster than a mini nuclear plant.

    • @obsoleteoptics
      @obsoleteoptics 6 місяців тому

      @@ultrasafenuclear tell that to Vogtle

  • @nibiruresearch
    @nibiruresearch Рік тому +2

    Sounds great. When is it available?

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      We want to engage in mass production as well licensing to other manufactures in late 2020s. Need as much support as possible. Tell your friends. This is for all mankind.

  • @AmjadKhagga
    @AmjadKhagga Рік тому +1

    Price please

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому +1

      Too much $ & too much time. Cheaper to buy wind & solar.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      Most cities and industrial sites can afford this type of reactor. they prefer on-site and on-demand power.

  • @stupendouslife8128
    @stupendouslife8128 Рік тому +7

    It is the safest and cleanest way to produce green hydrogen 😱😱
    👏👏👏👍👍👍😃😃😃

  • @JNJNRobin1337
    @JNJNRobin1337 Рік тому +1

    how long actually would this take to construct
    even if it just says it would take less than a year, is one going to be constructed in the decade?

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому

      No, they're just gonna keep taking free Price-Anderson money at the taxpayers' expense and never deliver, same as the NuScale scam.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      We're aiming for much sooner. Need as much support as possible. Tell your friends. This is for all mankind.

    • @JNJNRobin1337
      @JNJNRobin1337 7 місяців тому +1

      oh that was a while for a reply, but thank you

  • @sunroad7228
    @sunroad7228 Рік тому +1

    "In any system of energy, Control is what consumes energy the most.
    Time taken in stocking energy to build an energy system, adding to it the time taken in building the system will always be longer than the entire useful lifetime of the system.
    No energy store holds enough energy to extract an amount of energy equal to the total energy it stores.
    No system of energy can deliver sum useful energy in excess of the total energy put into constructing it.
    This universal truth applies to all systems.
    Energy, like time, flows from past to future".

    • @jlp1528
      @jlp1528 Рік тому

      You're half right. Of course the laws of thermodynamics hold true. The difference when you're dealing with nuclear energy is that you're dealing with a unique fuel source, one that stores energy as mass itself. And through E = mc², that's the most dense energy "storage" you can get. The amount of energy just waiting to be extracted from uranium, thorium, and so on is unfathomably large. Of course you still can't break the laws of thermodynamics, but annihilating mass itself to produce energy is the next best thing, whether from the fission of today and tomorrow or the fusion of the hopefully not too distant future.

    • @sunroad7228
      @sunroad7228 Рік тому +1

      @@jlp1528The constant speed of light cannot be increased, yet alone - squared.
      Math is unsuitable language for Physics when it comes to discovering the Laws of Nature.

    • @jlp1528
      @jlp1528 Рік тому +1

      @@sunroad7228 Are you trolling or what?

    • @sunroad7228
      @sunroad7228 Рік тому +1

      @@jlp1528Karl Marx, Nikola Tesla, Einstein, Huxley, Orwell, Turing, Susskind and 20th Century Physics - should be forgiven for thinking their systems can last forever - finite fossil fuels are dangerously hypnotic to humans and their mental capacity.
      ua-cam.com/video/yLOHdW7dLug/v-deo.html

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      The goal of humanity isn't to get more energy out than we put in, it's to convert more useless energy into useful energy than we put useful energy in.

  • @smaragd_
    @smaragd_ 6 місяців тому +1

    Concept is amazing since there's not much new in the field of energy production, but out of all important benefits versus other sources you state WEF forced "zero-carbon" agenda! Come on!

    • @ultrasafenuclear
      @ultrasafenuclear  6 місяців тому +1

      gotta flow with the times. Personally, reducing CO2 emissions from power and heat is just an excuse to reduce the other pollutants and ultimately reduce the cost of power for humanity.

  • @Unknown15916
    @Unknown15916 Рік тому +2

    You made a nice commercial. Nothing more !!!

    • @mandaragattv6851
      @mandaragattv6851 8 місяців тому +1

      This comment make sense,😅 put it online, commercially, and to reality..

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      We have to communicate the ideas, win the support of people like you, and get the financing to deliver working systems. You can help too!

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      100% it's happening.

  • @natas74d7
    @natas74d7 6 місяців тому

    3:07 - 3:45 got me hyped lol

  • @MissilemanIII
    @MissilemanIII 7 місяців тому +2

    Come up with a safe place to put your waste before you build more.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      where do you think current nuclear power plants store their waste? There are many good solutions, already in action, including a national repository.

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      Coal plants don't have any plans on waste storage, in fact they just pump their radioactive materials right into the water and air. NUCLEAR FOR THE WIN!!!

  • @atomatman3104
    @atomatman3104 Рік тому

    ANTAR ATMAN ATMOS THEY WILL FEAR OF WITHIN

  • @edoctronic5207
    @edoctronic5207 Рік тому

    Excellent

  • @양익서-g8j
    @양익서-g8j 7 місяців тому

    몇년안에 3일에 한개씩 생산되는 mmr을 볼거라고 생각해요.

  • @mandaragattv6851
    @mandaragattv6851 8 місяців тому +1

    I wish you put this thing in reality, online and commercially.. earth is dying 😅

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      We are trying. Please keep up the support. Tell your friends. This is for all mankind.

    • @clarkkent9080
      @clarkkent9080 7 місяців тому +2

      @@ultrasafenuclear Stop trying and just do it. Oh yea nuclear is harder than making a YT video......and BTW if telling more people about your dream is you plan, it is already a failure

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      @@clarkkent9080 Every action begins a chain of causality that results in a reactant product. But this process only occurs from a activation attempt. In essence what I am saying is that you ALWAYS just TRY and something HAPPENS there is no such thing as "doing" something. You can't skip right to the end.

    • @clarkkent9080
      @clarkkent9080 6 місяців тому +1

      @@Neoprenesiren I guess that I am somewhat frustrated by all the nuclear startups that have no experience in building anything nuclear and only have a power point, YT video and hand out for government and investor money. There has never been economies of small scale in any generation method and the idea of micro reactors makes no sense. Making a reactor 1/2 the size of a standard 1 Gw PWR will cost much more than 1/2 of the PWR operating cost.
      If anyone is going to succeed in nuclear it will be the well established nuclear companies.

  • @mazwideamahle4091
    @mazwideamahle4091 3 місяці тому

    Hope the nigerian government is watching.

  • @markschuette3770
    @markschuette3770 Рік тому +2

    the fastest and lowest cost energy is Not using enegy (energy conservation).

  • @arnabsaha5185
    @arnabsaha5185 Рік тому

    Make a video on quantum generator patent...

  • @finbo7936
    @finbo7936 Рік тому +1

    Build one in my backyard pls

    • @JNJNRobin1337
      @JNJNRobin1337 Рік тому +2

      are you a millionaire? billionaire?
      nuclear power is Expensive

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +2

      @@JNJNRobin1337 You can get your city and local utility to commit to projects. Need as much support as possible. Tell your friends. This is for all mankind.

  • @vincesu2738
    @vincesu2738 Рік тому +1

    With this plus electric cars. Hmmmmm i can smell the future

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому +1

      What future?

    • @vincesu2738
      @vincesu2738 10 місяців тому

      100% electric vehicles powerd by nuclear powerplants @@obsoleteoptics

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому

      the future is accelerating

  • @jeffbeck9347
    @jeffbeck9347 Рік тому +4

    I hope the Philippine government gets several up and running soon.

    • @FixItStupid
      @FixItStupid Рік тому +1

      You Will Get More Cancer @ 30 CPM

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      They are extremely serious and need exactly this type of power system. We can't wait to deliver.

  • @maxpower9445
    @maxpower9445 5 місяців тому

    🧐

  • @MemeMan_MEMESQUAD
    @MemeMan_MEMESQUAD 7 місяців тому

    Fifty years of anti-nuclear propaganda is going to be the most difficult impediment to this thing. The way things are going I bet we see this on Mars before I see it down the street.

  • @EricPham-gr8pg
    @EricPham-gr8pg Рік тому +1

    Rock and sand under microwave magnetron of medium to small size nuclear rock base is best

  • @aaron_knight
    @aaron_knight Рік тому

    So many excellent designs, ie Oklo, X-energy and Copenhagen Atomics...throw in EV's like the Aptera and fuel like ammonia to seal the deal.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      our design is better. 100%. in fact, almost every new nuclear company founded in the last 5 years has copied our architecture.

  • @sammcrae8892
    @sammcrae8892 Рік тому +2

    Nuclear power ☢️ safe, and carbon free! Go nukes!☢️☢️☢️

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому

      Concrete, steel, and construction are not carbon-free, silly!

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      @@obsoleteoptics If we put 10% of the energy we get out of nuclear into something like carbon capture it would be carbon negative.

    • @obsoleteoptics
      @obsoleteoptics 6 місяців тому

      @@Neoprenesiren carbon capture is a fairy tale fantasy that violates the laws of thermodynamics

  • @heinzbongwasser2715
    @heinzbongwasser2715 11 місяців тому

    juhu

  • @davidwilkie9551
    @davidwilkie9551 Рік тому +1

    A future-past made-of-making elemental e-Pi-i Fusion-Fission Function.

  • @alammd4673
    @alammd4673 Рік тому

    😜😜

  • @artysanmobile
    @artysanmobile 3 місяці тому

    Ridiculous, cherry-picking argument. Economy of small scale is, as you certainly know, not referring to production quantity but to output capability. In all engineering, there is an economy gained at the right scale, a spec derived from the use plan. Exceeding that specification is waste. Duh.

  • @gerrtryks2944
    @gerrtryks2944 Рік тому

    How much how long where and when can't get my teeth into a dream

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому

      we make TRISO fuel in our factory. 2 MMR projects coming along. Many more in the pipeline. Some massive orders soon.

  • @JZaldivia
    @JZaldivia Рік тому +1

    Good replacement for coal plants.

  • @clarkkent9080
    @clarkkent9080 Рік тому +2

    There is no such thing as economies of SMALL scale. Even with $2 billion in taxpayer welfare, NuScale finally canceled their SMR project that was clearly not cost effective as all of these startups will eventually learn. The only thing these companies are building is their bank accounts with government handouts.

    • @HSstudio.Ytchnnl
      @HSstudio.Ytchnnl Рік тому +5

      do you have idea that solar panels used to be REALLY expensive (& it didn't go bust)? like it was $115.28/Watt back in 1975 & $2.15/Watt in 2010, nowadays it's below $0.5/Watt & it's because of mass-production thus it means lots of solar panel supply
      I believe SMRs of right now are like solar panels of the past, it's very expensive at 1st but overtime the cost will go down, patience is a virtue.

    • @clarkkent9080
      @clarkkent9080 Рік тому +1

      @@HSstudio.Ytchnnl Do you realize that the U.S. over the last 70 years has designed, built, and tested every type of reactor known including SMRs and MSRs? Did you know that the first (Shippingport) commercial reactor was a micro (60 Mw output) reactor and the next 10 or so were SMR output capacity and every one was shutdown early since there is and never has been economies of SMALL scale? Did you know that VC Summer and Vogtle tried the build a module in a factory and ship it to the site and overall it cost more that site builds and cost $$ and build delays?

    • @obsoleteoptics
      @obsoleteoptics 10 місяців тому

      ​@@HSstudio.YtchnnlWhat's Price-Anderson?

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      @@HSstudio.Ytchnnl yep.

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +2

      Thanks for the comment. Of course there are economies of small scale - it's called economies of production and factory fabrication. going to this small size means we produce the reactors and modules in a factory, not as a one-off mega project. To deliver the same 1GW of electric power, we have produce about 50 units in our factory with plenty of automation and specialization. The quality will be better, the cost will be lower. Practice makes perfect. Learning reduces costs.

  • @yoyofargo
    @yoyofargo 7 місяців тому

    "ultra safe" as a naming convention is trying too hard to sell the idea

    • @ultrasafenuclear
      @ultrasafenuclear  7 місяців тому +1

      We're trying to shake people out of the old nuclear reactor paradigm. Open to name changes, suggestions?

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      @@ultrasafenuclear Reminds me of lucky strikes marketing, they refused to say they were the safest ciggie because it drew too much attention to the dangers of ciggies. No one cares if a ciggie is safe, because anyone smoking is already okay with the idea of a ciggie being dangerous. So they just marketed the lucky strikes on things like where they were grown or their taste (which was medicore and the same as other brands) but because no other cig manufacture marketed those basics they dominated with the idea that they were the only ones or at least the first ones to popularize a industry standard.
      Let me also draw your attention to how washing machines were popularized. Husbands thought they were useless and silly "just another thing to buy" but the manufactures of washing machines didn't try to appeal to them. Instead they marketed how much extra time it would save house wives and how clean it could get their clothes. Husbands effectually gave into their wives and were forced to buy the machines even if they initially were skeptical.
      As you say start from the bottom showcase how cheap you could make people's electric bills, simply debunk any crazy claims about safety and focus on the goal. I would personally go with "are you going to really let these guys burn coal, give you cancer, and then take half you pay check for energy" angle to get nuclear fast tracked.
      Micro designs specifically could help defeat the NIMBY effect which has killed many other similar nuclear projects.

  • @MissilemanIII
    @MissilemanIII 7 місяців тому +1

    Calling BS on the carbon free.

    • @Neoprenesiren
      @Neoprenesiren 6 місяців тому

      What carbon is the nuclear fuel going to release into the atmosphere?

    • @obsoleteoptics
      @obsoleteoptics 6 місяців тому

      @@Neoprenesiren the carbon from the concrete and steel used to build the plant, as well as the carbon from mining the uranium