Points of Content at the Point of Care with Keith Sedlak - Episode 3: Campaign Measurement

Unlock the secrets to successful POC (Point of Care) marketing with our deep dive into campaign measurement strategies. Understanding the effectiveness of your marketing campaigns is not just necessary-it's essential for refining tactics and improving outcomes.
In this enlightening session, we explore how to harness the ROI (Return on Investment) capabilities of third-party tools to evaluate if your campaigns are effectively driving prescriptions via claims data. Additionally, discover the importance of assessing the engagement depth of your content among physicians or clients.
Join Health Monitor CCO, Keith Sedlak as he discusses why brands that excel in measuring both ROI and engagement are the ones that stand out in the competitive healthcare market. Don't miss out on these actionable insights to elevate your marketing strategy.
Check out Health Monitor Network to explore more of what we do: www.healthmoni...
For more empowering stories, subscribe to our channel: / @healthmonitornetwork
Visit Health Monitor Network on LinkedIn: / health-monitor-network
Follow Health Monitor Network on Instagram: / healthmonitornetwork
#CampaignMeasurement #POC #POCMarketing #MarketingROI #ContentStrategy #DigitalMarketing #HealthcareMarketing #ContentEngagement #MarketingStrategy #HealthMonitorDifference