Bank Churn Analysis Dashboard: Uncovering Key Factors Behind Customer Retention!

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  • Опубліковано 18 жов 2024
  • In this video, I’ll take you through a deep dive into our interactive Bank Churn Analysis Dashboard. We explore insights from 10,000 customers, where 20.4% have churned. Using Power BI visuals, we break down the major factors behind customer churn, empowering you with actionable insights to drive better retention strategies.
    Key Insights Include:
    Churn by Age Bracket: Discover how churn varies across different life stages, from Young Professionals to Senior Years, and which age group is at the highest risk of leaving.
    Churn Rate by Gender: Learn how churn patterns differ between male and female customers and what this means for your engagement strategy.
    Churn by Credit Score: Examine the impact of credit scores, showing the highest churn rate among customers with fair credit, and why those with very good and excellent credit tend to stay.
    Churn by Product Ranking: See how customer product engagement affects churn, with insights into new customers versus loyal customers and which groups need attention.
    Churn by Geography: Understand churn behavior across Germany, Spain, and France, and how regional factors influence customer retention.
    Churn by Tenure: Analyze how long-term customers compare to newer ones in terms of churn, identifying critical moments in the customer lifecycle.
    This data-driven dashboard offers a comprehensive overview of the bank’s churn rate and helps to uncover the underlying causes of customer turnover. Whether you're looking to improve retention, create targeted marketing strategies, or simply understand your customer base better, this dashboard has it all!
    📊💼 Watch the video to see how data can lead to actionable insights for reducing churn and enhancing customer loyalty!
    #ChurnAnalysis #BankingInsights #PowerBI #DataVisualization #CustomerRetention #DashboardDesign #BusinessIntelligence

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