AR Explainer by INDE #11: How can sports teams leverage tech to engage fans

Sports teams and the brands that sponsor them are facing unprecedented challenges in keeping fans engaged. On the one hand, fans are loyal - they love their teams and will take them however they can get them. On the other hand, the fan experience is undergoing drastic change whether we like it or not.
We explore the pitfalls and opportunities of leveraging technology to take the fan experience up a notch and seek to cover questions like:
- How can we harness the enduring phenomenon of the second screen?
- How can brands help bridge the gap between teams and fans?
- What knock-on effects with the eSports explosion have on the sports experience in general?
INDE is the leading full-service provider of Augmented Reality solutions worldwide. Award-winning AR experiences for Entertainment, Education and Marketing.
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