Marketing Management | Part 1 | Class 12 | Chapter 11 | Business Studies
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- Опубліковано 9 лют 2025
- Marketing Management | Part 1 | Class 12 | Chapter 11 | Business Studies
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1. Needs and wants
2. Customer values
3.creating a market offering
4. Exchange mechanism
Chori chori tak le dil vich rakh le
Sanu teri ankh de ishare maar gye🤣@@Rk7-F
@@Rk7-F aajao
Hiee Paridhi ❤ @@paridhijain4569
@@paridhijain4569hlo
What is marketing management?
It is the management activities related to the Market.
Marketing is based on the philosophy that " satisfaction of consumer is the basic purpose of the business
What is marketing?
It is the process with involves creating of offers and exchange of products between producer and consumer in return of money.
Functions of marketing
Needs and wants of the consumer
Creating marketing offerings for the consumer
Exchange mechanism
Customer value
Marketing philosophy
It is based on 5 philosophies:-
Production concept - large scale production which reduces the cost
Product concept - quality of product since due to production of products in bulk consumer need to have varities to choose from
Selling Concept- selling the product to the consumer by any means
Marketing concept- satisfaction of consumers wants
Societal marketing concept-look out for the society ( providing employment, protecting environment) since resources are taken from the society
Calling students a customer directly. Which teacher does that but then too we are loving him. Generosity of a true teacher 🙏❤
2024-2025 batche attendance here guyss 😊
Revision:
What is marketing management?
It is the management activities related to the Market.
Marketing is based on the philosophy that " satisfaction of consumer is the basic purpose of the business
What is marketing?
It is the process with involves creating of offers and exchange of products between producer and consumer in return of money.
Functions of marketing
Needs and wants of the consumer
Creating marketing offerings for the consumer
Exchange mechanism
Customer value
Marketing philosophy
It is based on 5 philosophies:-
Production concept - large scale production which reduces the cost
Product concept - quality of product since due to production of products in bulk consumer need to have varities to choose from
Selling Concept- selling the product to the consumer by any means
Marketing concept- satisfaction of consumers wants
Societal marketing concept-look out for the society ( providing employment, protecting environment) since resources are taken from the society
Chori chori tak le dil vich rakh le
Sir mai sirf aap se padhti hu you are the best commerce teacher in the world 🥺🌼
Hlo😂
Sunil Sir + Rajat Sir = Success 😊
Sunil sir kon ?? 🤔
@@HemantChauhan8ooo Sunil Panda
Yea sunil sir is also a best teacher ❤
What about ca parag sir
Sir bhut acchi video thi u are the best teacher
Previous year mai sir ne jo upload Kiya tha wo abhi dekh ke aaya hun ..
Ab phir se ye dekhunga aacha chapter hai fav chapter ❤🥀
PRESENT SIR...❤❤ thank you for all your efforts and guidance 🌟🌟
Oyeeeeee chori chori tak le dil vich rakh le
Present Sir and
Thank you so much for your efforts 🙏
Chori chori tak le, dil vich rakh le
Market philosophies
1. Production concept
2. Product concept
3. Selling concept
4. Marketing concept
5. Societal marketing concept
Oyeeeeee chori chori tak le dil vich rakh le
@@Rk7-F😂😂
@@gauristinyworld3718 😈
@@gauristinyworld3718 Tu kya has rhi ha. Tu v chori chori tak le dil vich rakh le 😈
@@Rk7-F😂😂😂😂😂😂nasa kyuch jaada ho gaya lagta h 😂😂😂😂😂
thank you sir these videos are very helpful!!
Oyeeeeee chori chori tak le dil vich rakh le
1:49 Commece padhane ke liye aur bhi bahut sare teachers hai pr Rajat Arora hi kyun.
Kyuki ye sir ka smjhana ka technique alag hai buhat unique hai rajat sir is the best teacher in the world because I'm got in business 80/80 and other subjects like accountant, economics and physical education sab mei 80/80 mila h mujhko so rajat sir is best love from me for sir❤😊
Q ki or koi ni chireee bs ...👍👍👍
He is the best one...
1:03
Isliye jis liya tu aya hai yaha phadne 😂
Present sir , 🙋🏻♀️
Thank you for your efforts and guidance ❤....
oye Sufitya which college in you are
Please sir make pdf of this notes so it become easy for us
And thank uh so much
Ur teaching way is very different thank uh for best explanation 🙏
U can take notes from deecee application even free of cost
Sir your way of teaching is very good ❤❤
kya baat hai sir kya padha te ho APP
Sir aap hamare liye bohot mehnat karte ho
Thank you so much sir g❤❤
Love you 😊
Oyeeeeee chori chori tak le dil vich rakh le
Thank you sir 🙏😁❤❤
Philosophies of marketing
1) Product concept
Focus : manufacturing good quality product for the consumer no what how much is the quantity of the product
2) Production concept
Focus: large scale production , no matter what is the quality of the product
3) Marketing concept
Focus: consumer satisfaction
4) Selling concept
Focus: sell by hook or by crook
5) societal concept
Focus: take care of society 😊
Sir Rajat arora explanation is the best explanation 💓
Oyeeeeee chori chori tak le dil vich rakh le
Business studies padhna hai😂😂to rajat arora sir se hiii😊😊
kuch yaad nhi rehta h us sunil se
Features of marketing
Needs and wants nu satisfy kare
Creates a market offering like a cell phone with camera ,memory, internet connection , calls ,screen viewing
Exchange mechanism - exchanging goods for cash or kind in which consumer is willing to pay , should be kept in view by the marketer
Customer value - for example apple iphone adds to standard of living of the consumer . It acts like a status symbol in the society ❤
Features of marketing:
1. Needs and wants
2. Customer value
3. Creating a market offering
4. Exchange mechanism
Yaar mujhe note de do please
Sir please provide a question paper of business studies after completing the business studies whole syllabus so that that we could analyse our potential that how much we can score at this time and it will be more beneficial to know our weake points so that we could revise them once again ❤❤❤
Sir you are the best teacher in the world.
1:43 Jb bi baat ho commerce ki toa dimaag mai Rajat Arora he aaye ❤
Present sir
Starting today , hope I will do it regularly 🤌
Oyeeeeee chori chori tak le dil vich rakh le
Finally, after 2 years got a chance to learn again from Rajat Sir after class 12th.All thanks to marketing management subject.I truly believe if I can study a subject from Rajat Sir, I can do top in that Subject in anyway. Thanks, A Lot Sir 😍😍😍🥰
Thank you sir ham bhi sham se baith kar marketing management padh rehe hai apki old video se bas adha hua hai or adha baki to apka Aaj ka dekh lenge thank you sir for support
1:49 jab bhi techer ho to pehle dimag me rajat sir hi aaye👍👍
Selling concept is important for me.
Present Sir ❤
This is best lecture really
Oyeeeeee chori chori tak le dil vich rakh le
Needs and wants , Consumer Value , creating a market offering , Exchange mechanism
We understand easily you are like wiserd
Ek baar mein smjh aa gya sir ❤thanku❤
Thank u sir for akways helping us 😊😊😊😊
Class 12th students of 2024-25 attendance lagao✋️🫡
00:02 Marketing is a practical and essential subject for businesses.
02:18 Marketing management focuses on meeting customer needs and wants
04:38 Marketing focuses on satisfying needs and wants of customers.
06:55 Adding value to products attracts customers and boosts sales.
08:52 Marketing has evolved to be more inclusive and accessible to everyone.
11:07 Production focuses on large scale production to reduce costs and maximize profit.
13:19 Marketing concept focuses on satisfying customer needs and societal responsibility.
15:54 Focus of marketing is on satisfying the customer
18:09 Basic marketing features of the society
Sir NIOS student hu ...apse padhkr acha lagta hain samaj atta hain sab...
Love from Agra UP 💓
Jai shree shyam ji 🙏🙏🙏🙏🙏 Jai mata ki jai ji 🙏🙏
Thanks sir to provide all chapter videos 😊
My favourite is "selling" concept
Happy Diwali sir you are always healthy and happy enjoy your life❤❤🎉🎉
Happy Diwali 🎇🪔
How to become strategic salesman via MBA in sales and marketing?
How to do internship in MBA in sales and marketing?
1:52 this reminded me of that trending Baba these days 😭😭
Yaar yeh 4RA pe customer support bhi bahuth helpful hai bro, kabhi bhi problem solve ho jati hai 👍🏼😃
I love you so much Sir❤( IAM Boy)😊
😂😂😂
Thank so muchh sir for being our supporter and for every guidance ✨
Oyeeeeee chori chori tak le dil vich rakh le
🙂👍👍 very easy to understand ☺️☺️
Thank you sir you are the best teacher ❤❤❤❤
Thank you sir apne ye video upload kiya kal mari exam che bst ki pre board are muje ye chapter me kuch samj nahi aa raha tha 🙇
Present sir 😊 thanku for your all efforts 😊
okhie putt
Thanks a lot sir for this video ❤❤
Oyeeeeee chori chori tak le dil vich rakh le
Revision in hindi
1. विपणन प्रबन्ध क्या है ?
Ans विपणन प्रबन्ध, प्रबन्ध का एक महत्वपूर्ण भाग है । इसमें ग्राहकों की आवश्यकताओं के ज्ञान से लेकर उनको संतष्टि प्रदान करने तक की सभी क्रियाएँ सम्मिलित की जाती है।
Marketing includes all those activities ranging from knowing the needs of the consumers to their satisfaction..
your help towards us is amazing ❤❤❤❤
welcome beta
Thank u sir g you made marketing an easy subject for us ❤
Nice explanation sir hats of too you sir ❤❤❤
Jab bhi baat aaye commerce ki rajat sir he padhae ❤❤
Thank you sir 💗✨
aaj bhaiya ne hame customer bana hee diaa
app ka rahatay hua koi dikat ho hi nahi saktai sir❤❤
😊😊
Humare school mein toh marketing ek alag subject hai, iske karan marketing chapter bohot easy lagta hai 😂
Sir I think you forgot some topic to teach ..
What can marketed
Meaning of marketer
Concept of marketing management
Process of marketing concept
Difference between marketing & selling
Kindly go through this topic please🙏
And also traditional and modern definition of marketing
Thanku sir for your efforts 😊😊
It's like when we say commerce teacher we remember rajat arora sir💟
I love u sir ..... i am watching ur videos till know when i am in my 2nd year of my grad.... love u too much sir .... following since 11th class sir .... its the loyalty of mines towards RAJAT ARORA Brand ..........
All time chintu and chite on top 😂☑️🔥🔥
Congratulations sir 3M🎉
My favourite is
"Wants"
7:01
Main white board pe padhata tha
Bacchho ko problem hoti thee😢
Hamare liye itna sochtey hain sir
Salute to your hardwork sir
We love you❤
Achca
You are the best sir❤❤❤❤
Thanks alot sir❤❤
Bhaiya please teach 12th grade entrepreneurship as well please 🙏
Sir please upload videos of class 11 financial statements..
Please sir 🙏🙏
Thank you sir ❤
🎉sir u are great
Good explanation
Best teacher 💫
My also favourite chapter
जय जिनेन्द्र सर
Nice explanation sir
Thank you ❤
Sir maza aa gya ❤❤❤❤
Everything thing is temporary but Indians saying neudles is permanent 😂❤️
sir tussi great ho
Hlo sir.. mujhe apka class bhut ache lg❤
At the very starting of 12 socha tha rajat sir ko consistently follow karungi aur hs mein 80/90 laungi but ....yaha 12 mein aa k tho mera aukat dikh gaya ...aur abb pass mark nikalna v muskil ho raha hai 😅😅
Same daily sochti hu kl se consistently pdhugi but nhi hota 😁
@@Priyaydv__228 Moye moyee ho gaya bro 🤣🤣
Thank you so much sir for your efforts and guidance❣❣
Exams are over now legends say that I wish everyone get 95+ in board exams ✨❤️
Wednesday is my unit test
24-25 batch😊😊
Bhai kia mst smjhaya end krdya
Revision
Features
Needs and wants
Customer value
Offering of product
Exchange mechanism
Philospies
Production concept
Product concept
Selling concept
Management concept
Soceital management concept...
Thank you so much sir Hamar college ek mahine spot ki bajaae band ho gayaa he ye chapter mam padha ne wale the aap ne stat kardi
Thankyou for this video 😊
Sir please jaise previous year aap ne economics & business studies ka imp topics per road map nikala tha waise he is saal jo important topics hein un topics per bhi videos bna do kuj bhi yaad nhi hota sir eco or bst ka bhot tension ho rha hai sir 🥺🥹
Features of marketing
Needs and wants
Customer value
Create market offering
Exchange mechanisms
Marketing management philosophy
Production concept
Product concept
Selling concept
Marketing concept
Societal concept
Thks u❤🎉
kaun exam se ek din pehle dekh rha hai
Oyeeeeee chori chori tak le dil vich rakh le
Everyone is not like mate
Ik din phele nahi ik 1 HR pehle
Sab hi dkhte h ek din pehle hi
aap 😂
Sir iske baad thoda economic ki strategy pehle bana dijiye ga iss chapter ko khatam hone ke baad marketing management ke baad thoda economic strategy
Day 1 of studying in 12th with Rajat Bhaii 0:49