Cannabis Industry Sales and Marketing - ICBC BARCELONA 2024

Cannabis businesses face unique challenges when it comes to marketing and selling their products and/or services. Part of that is due to lingering prohibition stigma and policies, and another part of it is due to an ever-evolving industry landscape. Strategies related to reaching a target audience and achieving meaningful sales must constantly evolve to keep up with trends. This panel brings together experts in cannabis business development and marketing to discuss strategies for sales and marketing success in the rapidly changing cannabis industry.
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