The Rolex Submariner

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  • Опубліковано 6 жов 2024
  • An unwavering ally. The Submariner accompanied pioneering marine professionals and became the benchmark among divers’ watches. A true tool watch, it is constantly evolving while retaining the original characteristics that made it an icon. Waterproof to a depth of 300m (1,000ft). Discover more on.rolex.com/3...
    #Rolex #Submariner #Perpetual

КОМЕНТАРІ • 876

  • @AngeloShoeShine
    @AngeloShoeShine 3 роки тому +555

    Beautiful! If only we could even buy one in a boutique :/

    • @rakeshrosan4998
      @rakeshrosan4998 3 місяці тому +1

      If anybody could buy it, it would be just another Casio 🤷

  • @sabre720
    @sabre720 3 роки тому +366

    I love how they advertise for something that is impossible to buy

  • @steelstunners1862
    @steelstunners1862 3 роки тому +206

    See an ad for a watch and then visit your local AD to see empty watch cases and bored staff scrolling listlessly on their mobiles. Be amazed that not only is the watch advertised to you not available, there is not even a single men’s watch available in store for you to buy or order and that the staff actually laugh at you for enquiring about it.

  • @derekflanderschang9654
    @derekflanderschang9654 3 роки тому +1017

    “You never really own a Rolex. You just pass your spot on the waitlist onto the next generation.”

    • @legendaryff25
      @legendaryff25 2 роки тому

      ₹#(-

    • @syhtv9531
      @syhtv9531 2 роки тому +10

      😊

    • @carlashcroft6652
      @carlashcroft6652 Рік тому +21

      Nice one Derek, I've just busted all my ribs laughing at that one.
      I've wanted a Submariner all my life. In around 1990 I could have bought one from Watches Of Switzerland, brand new for £1050. No wait list and no silly games. For a working class lad like me, it was unthinkable to spend such a sum on a watch. I've been kicking myself ever since. I still want one, but no one will sell me one.
      I think I'll spend my money on an Omega Seamaster 300 M. Not quite the same, but it will do.
      Now I'm going to take care of my ribs. Hope one day we both get our dream watch. Good luck!

    • @lightyeargeneral001
      @lightyeargeneral001 Рік тому +6

      "Unless you buy it at an auction"

    • @panorama4526
      @panorama4526 Рік тому +1

      Unless you pay extra…

  • @bystin
    @bystin 3 роки тому +65

    An advertisement to feed the souls in the waiting list. The depth of the waiting list is similar to the depths of the ocean. It is infinite.

  • @maverickwatchreviews
    @maverickwatchreviews 3 роки тому +199

    "The Submariner, impossible to find and impossible to buy. Not located at an authorized dealer near you". I fixed the narration for you Rolex😁

  • @bhaijaansabka
    @bhaijaansabka 3 роки тому +234

    The question is, “can I buy one from an authorized dealer for retail price like a normal human being?”

    • @lougoecker9650
      @lougoecker9650 Рік тому

      Nope...

    • @fatehdz8624
      @fatehdz8624 6 місяців тому

      U must have profile
      And write your name in the list

    • @selkieva
      @selkieva 5 місяців тому +1

      They don't wanna sell to a flipper

    • @renataquezada1453
      @renataquezada1453 3 місяці тому

      😅😮 Wii mundo templado para moto de otra persona ukhgjgjg😊🎉❤

  • @BiffTannenBTTF
    @BiffTannenBTTF 3 роки тому +57

    I'll add two lines to the end. "See your local grey market dealer to purchase. Because you'll never get one from us."

  • @hlee2
    @hlee2 3 роки тому +14

    Wanted to get a sub to celebrate a promotion but the AD sniggered and told me that it was a “long wait”. I walked out into the Omega boutique where I was treated with the utmost respect. Got myself a seamaster and haven’t looked back since.

  • @slashd0t
    @slashd0t 3 роки тому +106

    Have a look at the watch that we will only sell to the grey market lol ... I've moved on from Rolex and into brands that actually care about their customers.

  • @jackchiu23
    @jackchiu23 3 роки тому +22

    It takes something special to be on the decades long waiting list

  • @skyworks1621
    @skyworks1621 Рік тому +5

    Today was the day I got the call. So happy to finnaly have a watch I wanted for many decades since beeing a teenager.

  • @bto7779
    @bto7779 3 роки тому +13

    What’s the point in advertising a product you’re not making available for purchase?
    I’ve had cash in hand all year seeking to buy a submariner and have been unable to get one.
    This ad just makes all that even more annoying.

  • @champeight6737
    @champeight6737 3 роки тому +4

    I think Rolex just makes these ads to see the funniest comments on UA-cam. Major entertainment

  • @LockheedMartinF22Raptor7
    @LockheedMartinF22Raptor7 3 роки тому +15

    If Wilsdorf was alive today, he wouldn't allow any AD to sell watches to the grey market. 'Bundling' wouldn't have existed. The brand would've had higher respect. People would be able to afford such watches, to achieve their goals.

  • @petergoh4425
    @petergoh4425 2 роки тому +72

    I had always dreamed of owning a Submariner since I was in my mid-twenties in the 1980s when I scuba-dived as part of my job. I couldn't afford it then. I have recently retired at the age of 65 and wanted to obtain my dream. I went into an authorised dealer and they were amazing and helpful. They got me a Submariner Date in exactly two weeks. I am so happy.

    • @krisz9490
      @krisz9490 2 роки тому +3

      You are really lucky to have it in 2 weeks.Enjoy it its a beautiful masterpiece

    • @thebigpapa5828
      @thebigpapa5828 Рік тому +1

      What a luck man

  • @MrMightyyy
    @MrMightyyy 3 роки тому +10

    I just got mine. My waiting Time was eleven months. Cheers.

  • @rr8299
    @rr8299 3 роки тому +76

    The ad money could have been spent making more watches.
    Rolex : no gray market
    Also rolex : let’s artificially slow production and ramp up Advertizment to make demand even higher.
    Gray market : damn demand is so high thank you
    Rolex

    • @cazmatism
      @cazmatism Місяць тому

      this ad probably cost like 250 dollars bruh

  • @sifisflisk7408
    @sifisflisk7408 3 роки тому +15

    Perfection… Wish I could only have one…

  • @Rippin76
    @Rippin76 3 роки тому +33

    Yes, a wonderful watch. Too bad we can't purchase it.

  • @gajendrakc3713
    @gajendrakc3713 3 роки тому +6

    I've been waiting for a phone call from AD for over 5 years for this watch. Perhaps I need to be a professional driver to own this watch 🤣

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      Frogmen wear a Sea Dweller, pro divers a Deepsea...both can be had but are for bigger wrists only

  • @mkyhou1160
    @mkyhou1160 3 роки тому +24

    Great watch - shame I can’t just walk into a store and buy one.

  • @luxwatchesfornewbies3245
    @luxwatchesfornewbies3245 3 роки тому +8

    👑 An advertisement for a watch you cannot walk in and buy today. Or next week. Or next month. Or next year. But yah, cool camera work tho... 🤦🏽‍♂️

  • @markreynolds9135
    @markreynolds9135 3 роки тому +17

    If only people could buy them without having to go to the grey market. There are some unscrupulous ADs and buyers.

  • @David-cn6nq
    @David-cn6nq 3 роки тому +63

    What a magnificent piece of engineering. I hope to own one some day.

  • @tomep19
    @tomep19 3 роки тому +21

    Great commercial. Too bad there isn’t any available to purchase at an AD.

  • @tonyf3100
    @tonyf3100 3 роки тому +7

    if only i could find one at an authorized dealer

  • @AKhan.28
    @AKhan.28 3 роки тому +2

    the people in this commercial are the only ones diving with their subs lol

  • @SsSs-eo2gx
    @SsSs-eo2gx Рік тому +1

    A boy like me rolex is the mowt luxurious dream but i love to work on myself in terms of personal and professional for making my dream cone true in reality. ...Rolex is not just brand of watches its an inspiration, motivation, dream goal in life we achieves thank you so much Rolex for being my inspiration ❤️☺️

  • @ahmeddanial8546
    @ahmeddanial8546 3 роки тому

    You may notice their UA-cam ads are divided into exact 30 second divisions! Sign of a company that appreciates precision.

  • @GameOmar7261
    @GameOmar7261 2 місяці тому

    I really like how they do commericals like this it's like the commercial is saying "just by it."

  • @roryjacobs2140
    @roryjacobs2140 3 роки тому +1

    This commercial reminds me of those spoof product videos, advertising products you can’t actually buy and don’t really exist.

  • @georgelazenby1
    @georgelazenby1 3 роки тому +7

    A watch that can't be purchased retail. Sort this out Rolex.

  • @jamieopulence
    @jamieopulence 3 роки тому +14

    Wow - that was a great video - very well produced. God bless the submariner - an absolute weapon!

  • @edynmontenegro3398
    @edynmontenegro3398 2 роки тому +3

    My favourite dive watch ♥️

  • @jamesgarcia4365
    @jamesgarcia4365 3 роки тому +7

    What’s the point of this ad? Rolex sells the majority of their products to the gray market. Gray market doesn’t need a UA-cam ad, just the comfort of being able to sell your product at a 100% mark up. Rolex has fueled this market which makes the suggested retail prices on their website almost comical. Anyway great looking watch and I would be happy to pay MSRP any day.

  • @ajpt4336
    @ajpt4336 2 роки тому +2

    A Rolex watch is primarily designed to maintain its timing under the harshest outdoor conditions possible and this quality has made Rolex one of the most reliable watches in the world. Therefore, Rolex has preserved the classic structure of its watches as a sign of luxury.

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      And not just Submariner. Non-pro Rolexes like Oyster Perpetual Date also very robust. Nitric acid splashed over them, no problem. 40 years old? No problem, they just keep ticking🙃

  • @bsblv99
    @bsblv99 Рік тому +2

    This watch is iconic.

  • @ghupft-wie-ghatscht
    @ghupft-wie-ghatscht Рік тому +2

    Submariner no doubt the best watch ever produced

  • @Fredrikwatchesandartwork
    @Fredrikwatchesandartwork 3 роки тому +2

    👏👏❤️My submariner 116613 LB ( Bluesy). A perfect summer watch 👌

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      Very nice and posh...white gold. It'll survive winter as well, with flying colours...

  • @CC-lq8st
    @CC-lq8st 3 роки тому +1

    impossible to buy and get on the waiting list...purchased the omega seamaster 300m instead....glad i did and saved a couple thousands of dollars

  • @dman2523
    @dman2523 3 роки тому +2

    The watch that cannot be found in any Rolex store. Buy it now.

  • @AssimilateSOG
    @AssimilateSOG 3 роки тому +4

    The mystery is that I never see and can buy one at my AD ever.

  • @jacobh784
    @jacobh784 3 роки тому +3

    Rolex hit it out of the park with the green bezel & black dial combination. Here's hoping I'll "get the call" some day.

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      Hulk and Kermit were anniversary Submariner limited editions, no longer made.

  • @Nmh2el
    @Nmh2el 3 роки тому +8

    Still being told I can't even get on the waitlist though. Getting your first rolex is impossible nowadays..

  • @lhorloger2953
    @lhorloger2953 3 роки тому +2

    The notorious wristwatch 😊

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      Agree... Submariner notorious, Sea Dweller a**, Deepsea badass😀

  • @mrmotel9977
    @mrmotel9977 3 роки тому +3

    Just curious, why bother advertising when the stores are empty?

  • @ahmadrafaah3638
    @ahmadrafaah3638 3 роки тому +3

    Best design ever 😍

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      Submariner, Sea Dweller and Deepsea are engineering masterpieces

  • @Lucas.c2
    @Lucas.c2 3 роки тому +4

    The quality of yesterday with the prices of tomorrow.

  • @mrpomm5900
    @mrpomm5900 3 роки тому +4

    Rolex, use your marketing money to produce more watches that we can actually purchase.

  • @Liam-nx7hf
    @Liam-nx7hf 3 роки тому +2

    Nice….I might pop into my AD tomorrow and pick one up…

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      Some are more readily available than others, e.g., DateJust and Day-Date gold. Professional watches are more difficult to get, because it takes a higher manufacturing effort, and margins are smaller.

  • @Greybacco
    @Greybacco 3 роки тому

    We just hope that rolex can wakeup and read through all the comments. Its heartbreaking

  • @repsolnow
    @repsolnow 3 роки тому +2

    The ADs only sell watches to people who doesn't even wear Rolex watches. They all some how end in the secondary market. Pretty ridiculous.

  • @gokaytuna4466
    @gokaytuna4466 2 роки тому +1

    The most beautiful watch ever made.

  • @KaninManeepairoj
    @KaninManeepairoj Рік тому

    the music is incredible

  • @helisoma
    @helisoma 2 роки тому +2

    My senses were blurred as I pushed my limits and pioneered into a Rolex dealer expecting fully not to be able to purchase one but I faced my greatest challenge nevertheless.

  • @GitanoGrisPeru
    @GitanoGrisPeru 2 роки тому +3

    Que hermozo es el mundo debemos cuidarlo y mantenerlo vivo para seguir existiendo

  • @chrisbreuer3575
    @chrisbreuer3575 3 роки тому +3

    Wish I could buy one from an AD

  • @FoxThePainkiller
    @FoxThePainkiller 3 роки тому +17

    Absolutely great watch. Absolutely great marketing strategy: to make this watch more exclusive, instead of rising the price, Rolex tries to increase the demand. It is quite obvious: anyone wants just what it is almost impossible to get. Anyway the Submariner is an icon, is one of the best watch in the market: it is beautiful, you can wear it with a suit or with a jeans and a T-shirt at the same way. It is absolutely reliable and resistent. I think that Submariner is almost the perfect watch (I mean, the stainless steel one. the gold one I think it is a little boor for my taste)

  • @carmenrosas2342
    @carmenrosas2342 2 роки тому +1

    one of the most beautiful models, it fascinates me

  • @Yakman18
    @Yakman18 3 роки тому +2

    Would love to walk into my dealer and buy one today.

  • @billclifton731
    @billclifton731 3 роки тому +7

    I love the non- date submariner, its such an icon.

  • @piero.melofiro
    @piero.melofiro 2 роки тому +8

    Wonderful models and fine finishes, impressive watches.

  • @MrAashithShetty
    @MrAashithShetty 3 роки тому +3

    It’s a great video for grey market sellers.
    Ive asking the Rolex store to put my name on the list for two years now.

  • @altorre5739
    @altorre5739 2 роки тому +2

    I thought for a moment that this watch didn't exist, because you can't find it at AD.
    It makes you wonder if they still sell watches at Rolex.
    The only thing they know how to do is piss off the customer.
    they would be well advised to teach politeness to their employees.
    A little anecdote: a few years ago I was at the Baselworld show in Switzerland,
    I was removed manu militari from the Rolex stand, on the grounds that there was a wealthy client there.

  • @alialhashim9394
    @alialhashim9394 3 роки тому +3

    I pushed my limits but your ADs wouldn't sell me one🙃

  • @gustavopotozen6525
    @gustavopotozen6525 2 роки тому +2

    Hermosura de vídeo, me encanta

  • @algernonwolfwhistle6351
    @algernonwolfwhistle6351 3 роки тому +2

    Love it! I want one but my A.D. just can't seem to get one unfortunately.

  • @jaimemeana8356
    @jaimemeana8356 2 роки тому +10

    This watch is a treasure. Difficult to get. When you have it you feel lucky.... Rolex handles marketing like nobody else. This should be studied in universities. Rolex is like a library of case studies in Economics. This is why my initial comment. Shortage advertising that increases desire and strengthens brand image ... In full shortage. A genius!

  • @LifestyleoftheAmbitious
    @LifestyleoftheAmbitious 3 роки тому +1

    The watch many other watches are compared against. Iconic

  • @fabriziot.4657
    @fabriziot.4657 3 роки тому +3

    Beautiful Watch , It would be even Better if you decided to sell It in your ADs... 🤦

  • @RyanLink
    @RyanLink 3 роки тому +4

    Be great if you could actually buy one

  • @tebonginc
    @tebonginc 3 роки тому +4

    True divers watch. Dives deep down into the very abyss of my pockets

  • @stevenli9142
    @stevenli9142 3 роки тому +2

    So... How long's the waitlist?

  • @Alexpress81
    @Alexpress81 3 роки тому +3

    I truly believe Rolex benefits from grey marker in terms of craze created

  • @bowlingmatt
    @bowlingmatt 3 роки тому +17

    Sure would be nice to be able to walk into a dealer and buy one right out of the display case…

  • @johanvandersandt8904
    @johanvandersandt8904 3 роки тому +1

    A true classic and a grail watch for many...Myself included.

  • @cctc788
    @cctc788 3 роки тому +3

    A lot of us are definitely pushing our budget limit to get this over retail.

  • @lolollolol5654
    @lolollolol5654 2 роки тому +1

    @rolex does somebody of rolex or the rolex fans know who invented the sequence from 0:55 , where the shadow goes 360 degrees? it is an awesome effect, I need every info possible for a university project

  • @user-ps5fw9sj8r
    @user-ps5fw9sj8r 3 роки тому +1

    Rolex customer : "Will I ever get to purchase one from authorised dealers? "
    Dr. Arnim Zola: The answer to your question is fascinating. Unfortunately, you shall be too dead to hear it.

  • @saravaldezrdgz1842
    @saravaldezrdgz1842 2 роки тому +5

    Pensar que son los mejores relojes que existen y que decir de su calidad excelente

  • @erischmann
    @erischmann 3 роки тому +1

    Best iconic watch in the world. 👍🏻

  • @ramy5822
    @ramy5822 3 роки тому +3

    What's the point? No one can obtain one, or any other professional stainless watch, at an AD!

  • @aaronrebello8319
    @aaronrebello8319 2 роки тому +1

    Absolutely Majestic!

  • @lipinglin1994
    @lipinglin1994 3 роки тому +2

    The submariner. The depth of the waitlist.

  • @MSchubbe
    @MSchubbe 3 роки тому +1

    Greatest watch ever manufactured. My dad fulfilled his dream and got his on his 50th birthday. Can’t wait to purchase mine.

  • @richt4472
    @richt4472 3 роки тому +7

    I purchased a pre owned 16610, R serial about 15 years ago when they were still affordable for ordinary people. Seems like a frustrating experience if you want to buy a new Submariner these days; not that I would be in the market for one, much prefer the older case.

  • @joelmelendez3791
    @joelmelendez3791 2 роки тому +1

    Los rolex son muy bonitos elegancia y presencia

  • @yonghanjia3704
    @yonghanjia3704 3 роки тому +2

    It take something special to get into the AD wishlist 😂

  • @Tamil360Tuber
    @Tamil360Tuber 2 роки тому +2

    Vikram - #Rolex 🔥😂

  • @Touyoujin
    @Touyoujin 3 роки тому +9

    Superb, it will stay on my wrist for a long time. Never for once regretted when I decided to pull the trigger on a "no date" 5 years ago with my AD, still in love with it.

  • @shasummo30
    @shasummo30 3 роки тому +1

    Hi , I am from India
    I am your biggest fan Rolex , i want to buy only one watch but i cant
    Everybody knows why
    Bcs it is too expensive , i will buy it one day

  • @corrocket
    @corrocket 3 роки тому +1

    I've been waiting to buy one forever now. I will keep waiting until I get the Call. (Please call)

  • @kuanseow7407
    @kuanseow7407 3 роки тому

    I am Rolex Supporter and wish to buy One, not asking "A Free".....Please do more for your Supporter that had been growing with Rolex for over the timessssssssssssss. TQ

  • @yobanacuellarmandujano7393
    @yobanacuellarmandujano7393 2 роки тому +1

    hermoso sin duda alguna

  • @alekseyyulchuraev1207
    @alekseyyulchuraev1207 3 роки тому +1

    *Soon, instead of gifting Rolex to your son, you will be gifting him your personal name into their waiting list)*

  • @robynsjp
    @robynsjp 3 роки тому +16

    By the way, it also takes something special when a customer wants to buy a piece and has to wait forever because your supply management is a mess - or because you have decided not to care for your customers. Holding a Europeanwide channel management position in a global company much bigger than Rolex, and also facing massive backorders, a key decision - out of respect for customers - is to suspend aggressive marketing. And this is where Rolex is showing it does not care.

    • @SheffieldRock
      @SheffieldRock 6 місяців тому

      My advice: Tone it down. Your global company may be much bigger than Rolex. But the decision to allocate or not allocate you a Rolex lies solely with your AD. He must have been unimpressed with you, leaving you...eh, powerless.

  • @yudistiradaksinaputra1889
    @yudistiradaksinaputra1889 3 роки тому +2

    Nice, hope can get one in the near future!

  • @a9203062000
    @a9203062000 3 роки тому

    You guys threw my waiting list into Mariana Trench!

  • @TheMusicforhealing
    @TheMusicforhealing 3 роки тому

    I just shed a tear, beautiful, beautiful!!!