Foundr Stories
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The State of Email Marketing in 2024 | Email Expert Chase Dimond
Email is still the highest converting and cheapest marketing channel for ecommerce. But how can you scale your program, protect against unsubs, and stay engaged with your audience? Ecommerce email marketer Chase Dimond returns to the podcast for a state of email marketing in 2024, including what AI tools are helping brands reach their audience efficiently. Dimond is an ecommerce email marketer and partner at Structured. Since launching in June 2018, Structured has helped clients send over a billion emails, resulting in over $150 million in email-attributable revenue.
In this episode, you’ll learn:
Why email accounts for up to half of ecommerce revenue
7 steps to setup your email marketing program
Why email only converts if you have good leads coming through
How frequently you should send emails
Why a preference page will save unsubscribes
Frequency vs variety
Why you should allow people to self-select
About AI email tools
Dimond’s AI hacks for scaling content
What is predictive analytics
And more email marketing advice…
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Переглядів: 492

Відео

Stop Sending Thank You Cards With Products | Anaita Sarkar
Переглядів 4892 місяці тому
Including thank you cards in your packaging could hurt your business. Find out why from Hero Packaging’s Anaita Sarkar as she discusses the myths around sustainable and eco-friendly packaging with Nathan Chan. Plus, she’ll share advice from starting two companies from scratch, covering TikTok marketing, packaging, demand generation, and more. Sarkar is the CEO and co-founder of Hero Packaging, ...
Neil Patel Thinks Free Products are the Best Marketing Tactic
Переглядів 3182 місяці тому
Marketing is expensive. But you can get your brand in front of people much cheaper-by giving something away for free. In Neil Patel’s return to the podcast, he’ll share lessons from years of marketing consulting and explain why free products are cheaper for your business in the long run. If you haven’t seen Patel on social media, he’s the co-founder of Crazy Egg and Hello Bar and helps companie...
I Used AI to Gain 100K Followers in 30 Days | Domenic Ashburn AKA Mr. Grateful
Переглядів 8883 місяці тому
How do you go from zero to 100,000 followers in 30 days? By removing ego. After multiple failed business ideas, Domenic Ashburn ran an experiment using AI to gain 100K social followers in 30 days. He did it in 22 days. By sharing his learnings, Ashburn developed a cult following and placed himself as an influencer in AI implementation. He is also the founder of Grateful Labs, an AI teaching pla...
How to Outthink Amazon Using AI | Melisa Vong
Переглядів 3383 місяці тому
Whether you like it or not, your competitors use AI to sell on Amazon. Melisa Fong says don’t get left behind. Vong is a founder, mentor, and investor in multiple 6-figure and 7-figure ecommerce brands. She’s also the instructor of our Infinite Amazon course. She returns to the podcast to teach how to incorporate AI into your Amazon strategy. In this interview, you’ll learn: The state of Amazon...
Wild SEO Hacks to Boost Ecom Traffic in 2024 | Ronnie Teja
Переглядів 2803 місяці тому
Ronnie Teja has a strong personality, and he knows it. That’s why he’s not afraid to give his opinions on the state of SEO. Teja returns to the podcast to break down how to use SEO to gain traffic and the AI tools to scale at speeds. He is a self-taught digital marketer, entrepreneur, and founder of Branzio watches, with a portfolio of 14 other brands. In this interview, you’ll learn: - The sta...
Partying with Elon Musk | TMG’s Cody Ko and Noel Miller
Переглядів 5813 місяці тому
How did two former co-workers turned content creators find themselves partying at Elon Musk’s house? Listen to find out. ​​ Cody Ko and Noel Miller are the creators of the Tiny Meat Gang Podcast as well as the production company TMG Studios. The duo first rose to internet fame on Vine. They’re now some of the most successful UA-camrs in the world, with close to 12 million subscribers across the...
Create Ads That Shock and Convert w/ Phoenix Ha
Переглядів 4404 місяці тому
Phoenix Ha says media buying is like dating because there’s so much noise. So, how can you create an ad that makes the audience feel like they’ve found the one? Get ready for a media buying crash course. Phoenix Ha is the CEO of Ad Beacon, a leading data company that helps founders stop burning ad spend and start scaling faster in a post-iOS 14 environment. She’s also one of the new instructors...
How Branding Reduces Acquisition Costs with Richard Li of July
Переглядів 4254 місяці тому
We last chatted with Richard Li, the founder of the luggage brand July, right before the pandemic changed travel forever. In Li’s return to the podcast, we’ll hear how he survived the past three years and created a luxury brand coveted by travelers. He’ll also break down how to implement AI tools in your ecommerce business and why brand is your strongest competitive advantage. Listen to Nathan ...
Foundr’s BEST of 2023: Lessons Learnt From The World's Greatest Entrepreneurs
Переглядів 4634 місяці тому
In 2023, we had our most raw and relevant conversations with founders yet. To cap off the year, we've compiled their most impactful lessons, stories, and business advice into a final episode for 2023. In this exclusive episode, you'll gain valuable insights from: Amy Porterfield on how she almost lost her self-titled business. Simon Sinek and how you can find your 'Why'. Evan Goldberg on how to...
Is AI Killing Facebook Ads? | Nick Shackelford Interview
Переглядів 9364 місяці тому
Listener favorite Nick Shackelford returns to the podcast to share the current state of paid ads and how to incorporate AI in building them. Shackelford is the co-founder and managing partner at Structured Social, co-founder of Brez, and co-founder of Constant Creative. He’s spent the last ten years immersed in the performance marketing world. After working with legacy brands Pepsico and Apple,...
The Reality of Being Trinny Woodall
Переглядів 7 тис.5 місяців тому
Trinny Woodall returns to the podcast for a deep dive into AI and how she’s evolving Trinny London in a changing DTC landscape. Woodall is confident, direct, ambitious, and fabulous before fabulous was cool. She knows what she’s doing because she knows her customers. After a 20-year career in television and styling, she established Trinny London as a brand that gives everyone the tools they nee...
Creating Humanized Automations Using AI | Nat Choprasert
Переглядів 2605 місяців тому
Nat Choprasert, founder of Brand Nat and Future AI Lab, is an AI and automation specialist for businesses on a mission to demystify AI. After starting and exiting her successful ecommerce tea business, she's now helping companies implement "Humanized Automation" to save time and grow revenue. Nat has 400,000 followers across her platforms. Listen to Nathan and Nat discuss: Starting her tea busi...
Crafting Virality on TikTok | Talia Datt
Переглядів 3055 місяців тому
Talia Datt returns to the podcast to share how her agency uses AI to produce viral content on TikTok. Talia Datt is the CEO and founder of The Social CliQ, a full-service digital marketing agency with a social media-first approach to online platforms. They leverage their group of 3,000 TikTok creators worldwide via their sister agency, The Content CliQ, to help plan, create, and execute so foun...
Why Ambassadors are Better Than Ads | Brittany Stewart
Переглядів 4275 місяців тому
Why Ambassadors are Better Than Ads | Brittany Stewart
What AI Will NOT Replace in Business | Michael Fenech
Переглядів 2876 місяців тому
What AI Will NOT Replace in Business | Michael Fenech
How to Use AI to Source Products Faster and Better | Kian Golzari
Переглядів 1,8 тис.6 місяців тому
How to Use AI to Source Products Faster and Better | Kian Golzari
Replicating Ecommerce Success Using AI with Tony Matusiak of Velocity
Переглядів 5 тис.6 місяців тому
Replicating Ecommerce Success Using AI with Tony Matusiak of Velocity
How to Interrupt an Audience with Shark Tank’s Sabri Suby
Переглядів 1,5 тис.6 місяців тому
How to Interrupt an Audience with Shark Tank’s Sabri Suby
The D'Amelios Like You've NEVER Seen Them Before
Переглядів 9846 місяців тому
The D'Amelios Like You've NEVER Seen Them Before
Building a 100M Food Empire in 3 Years | Gail Becker
Переглядів 5077 місяців тому
Building a 100M Food Empire in 3 Years | Gail Becker
Co-Founders Formed on Friendship | Chris Savage and Brendan Schwartz
Переглядів 1897 місяців тому
Co-Founders Formed on Friendship | Chris Savage and Brendan Schwartz
Growing My Luggage Company From $0 to $5 Million in 1 Year | Richard Li
Переглядів 1,4 тис.7 місяців тому
Growing My Luggage Company From $0 to $5 Million in 1 Year | Richard Li
Hope Is The Best Strategy | Brad Pedersen
Переглядів 5707 місяців тому
Hope Is The Best Strategy | Brad Pedersen
Why Consistency Beats Recessions | Evan Goldberg
Переглядів 3088 місяців тому
Why Consistency Beats Recessions | Evan Goldberg
Design Slow to Go Fast | Philip Fierlinger
Переглядів 3028 місяців тому
Design Slow to Go Fast | Philip Fierlinger
TikTok Content Recipe for Founders | Talia Datt
Переглядів 6478 місяців тому
TikTok Content Recipe for Founders | Talia Datt
Why Market Uncertainty Is Good for Founders | Sebastian Siemiatkowski
Переглядів 5228 місяців тому
Why Market Uncertainty Is Good for Founders | Sebastian Siemiatkowski
From Internet Sensation to Category Contender | Nik Mirkovic & Alex Tomic of HiSmile
Переглядів 1,4 тис.8 місяців тому
From Internet Sensation to Category Contender | Nik Mirkovic & Alex Tomic of HiSmile
Unboss Yourself and Feel Worthy of Your Business | Amy Porterfield
Переглядів 3,5 тис.9 місяців тому
Unboss Yourself and Feel Worthy of Your Business | Amy Porterfield

КОМЕНТАРІ

  • @orkhanhajiyev3625
    @orkhanhajiyev3625 4 години тому

    loved it

  • @shoaibriz
    @shoaibriz 2 дні тому

    I wanna work for Mary

  • @elida77ver84
    @elida77ver84 3 дні тому

    Su esposo es el hombre más rico del mundo bien por ella

  • @dhampoet
    @dhampoet 4 дні тому

    If you're familiar with Airtasker, you're probably aware of how frustrating the app can be. Many users end up wasting both money and time because of it. He is basically profiting off of my labor by paying me less than the minimum wage. Enjoy your wealth, Tim Fung

  • @silviapoli100
    @silviapoli100 4 дні тому

    Such a pleasure listening to this lady. What a perfect combination of beauty and brains. Thanks for sharing! ❤

  • @bestkeptshop-rs6wq
    @bestkeptshop-rs6wq 6 днів тому

    Exactly what I needed today tysm

  • @timleclerc12
    @timleclerc12 9 днів тому

    For a guy that watches a sh*t ton of Hormozi content, this video is a goldmine. Posted two years ago and only 23k views??!!

    • @el1zar497
      @el1zar497 4 дні тому

      Agree, I think this was the best podcast with him

  • @dankelly
    @dankelly 11 днів тому

    $2,800/mo per person for health consulting? That's extremely inspiring!

  • @Comradh
    @Comradh 12 днів тому

    How do retailers agree with those terms?

  • @k2industries43
    @k2industries43 13 днів тому

    This channel is slept on!

  • @k2industries43
    @k2industries43 13 днів тому

    love this channel. never stop guys 🙌🏼🔥

  • @leoliuuu
    @leoliuuu 16 днів тому

    Interesting to see how are they different from other marketplaces for local services like task rabbit, thumbtack, etc, and how often do users post tasks

  • @user-vy8ei4vy5t
    @user-vy8ei4vy5t 16 днів тому

    Go away Emma.. Kimberly s girl

  • @thuramuzumaki5665
    @thuramuzumaki5665 18 днів тому

    11 September: Excuse me !

  • @joeheesakkers
    @joeheesakkers 19 днів тому

    Whats Carl's last name? 😂 awesome interview, thanks for your time and valuable content.🙏

  • @Pulliefabulous
    @Pulliefabulous 22 дні тому

    I totally agree with time blocking 🙌🏽🙌🏽practising to be consistent. She is such an open soul

  • @raybassman7536
    @raybassman7536 22 дні тому

    Oh....I thought this was the Greta Van Fleet band, channel

  • @globalana8951
    @globalana8951 27 днів тому

    Incredible interview. It so resonates.

  • @omeravci8038
    @omeravci8038 28 днів тому

    Starting my E com bizz this year! Love from Belgium Tony!

  • @music-trap5418
    @music-trap5418 29 днів тому

    cool stuff

  • @amilebendiker3692
    @amilebendiker3692 Місяць тому

    Who is the guy from Melbourne that did the renders of the website? I want to hire him!

  • @jennifermarca7119
    @jennifermarca7119 Місяць тому

    Intelligent and sophisticated!

  • @JohnRamstedt
    @JohnRamstedt Місяць тому

    Great episode! Good strategy, automation is key 4:30!

  • @SteveInQLD007
    @SteveInQLD007 Місяць тому

    *Great achievement for Greta at 22yr old but what I can't wrap my head around is her first business was selling Herbal Tea online to 600k/mth. Ok. There's loads and loads of other places you can get herbal tea from, even Woolies, Coles and Aldi have it and you can get it immediately for a substantially lower price. What makes someone buy from her Website, pay more and wait for it to arrive by post?? That's what I don't understand. I've had loads of ideas for products to sell but I ask myself the exact same question, "Why would someone buy from me when they can get it elsewhere, quicker and cheaper?"*

    • @mabel6020
      @mabel6020 Місяць тому

      Marketing!

    • @souhaybzohbi3601
      @souhaybzohbi3601 15 днів тому

      Life style/ trend / something new/ common/ most important crazy marketing strategy

  • @jennifermarca7119
    @jennifermarca7119 Місяць тому

    Is MLQ -Minimum Level of Quality?

  • @vossbotanicals2929
    @vossbotanicals2929 Місяць тому

    The content was helpful for our eCommerce shop.

  • @StrawberrySkyhouse
    @StrawberrySkyhouse Місяць тому

    All about the fabric and perfect graded specs... 🍒

  • @dildou8856
    @dildou8856 Місяць тому

    Excellent interview, very good questions. I really like this CEO Ali Ghodsi, seems very wise and thoughtful guy 👍

  • @quinntrinh5206
    @quinntrinh5206 Місяць тому

    how's you mum feeling😋

  • @farrahm1080
    @farrahm1080 Місяць тому

    Great job. Way to go Prince Albert, SK!

  • @aurtisanminer2827
    @aurtisanminer2827 Місяць тому

    I’ll buy warby parker as long as they are not affiliated with luxotica.

  • @watchmethriving
    @watchmethriving 2 місяці тому

    I'm happy UA-cam suggested this video, I'm currently working on this.

  • @KlaasVictor
    @KlaasVictor 2 місяці тому

    28:15 How to sell a book on TikTok

  • @KlaasVictor
    @KlaasVictor 2 місяці тому

    Thank you for this awesome interview!

  • @Rcaneneophyte8906
    @Rcaneneophyte8906 2 місяці тому

    Sarkar..that's Desi isn't it?

  • @Beachwise
    @Beachwise 2 місяці тому

    Hahahaha BOGO is totally an American thing😂

  • @ac-uk6hs
    @ac-uk6hs 2 місяці тому

    I know her personally. She's my doctor's sister-in-law. She is the sweetest nicest person around and so is her husband.

  • @KlaasVictor
    @KlaasVictor 2 місяці тому

    Thank you for this great interview!🙏

  • @marksimon8393
    @marksimon8393 2 місяці тому

    Being dyslexic, I’ll have to get the audio version. I think this is probably my 11th Dan podcast or UA-cam channel I watched. I’m absolutely addicted to buying back my time. I love it

  • @Rightousbleavher
    @Rightousbleavher 2 місяці тому

    The best CEO ever! Where the world would be if everyone thought like this…

  • @jawadee
    @jawadee 2 місяці тому

    Underrated

  • @ReasonablySpeaking9808
    @ReasonablySpeaking9808 2 місяці тому

    I like this woman and she is so heartfelt and warm. Love that she formed a business with her mom.

  • @danielecohen2266
    @danielecohen2266 3 місяці тому

    What account? The S&P?

  • @KlaasVictor
    @KlaasVictor 3 місяці тому

    35:20 while you feel gratefulness, you can't feel other negative emotions at the same time

  • @KlaasVictor
    @KlaasVictor 3 місяці тому

    Thank you Domenic Ashburn for your insights and letting us know many great AI tools!

  • @KlaasVictor
    @KlaasVictor 3 місяці тому

    This video is a good exercise of seeing the real reason he grew: making good content on a viral topic. The viral topic is a new promising way to grow fast on Instagram. The channel growing is proof and makes the content very credible and real. Using AI to grow on Instagram on another topic won't work that way. Sorry to be critical.

  • @kinghiggins5021
    @kinghiggins5021 3 місяці тому

    I love her

  • @tdog4044
    @tdog4044 3 місяці тому

    How come this is free.

  • @KlaasVictor
    @KlaasVictor 3 місяці тому

    26:34 I am a huge fan of Foundr Stories for years. And finally I understand what Foundr Plus offer is! 😮 This should be pitched more frequently

  • @KlaasVictor
    @KlaasVictor 3 місяці тому

    Fantastic interview full of gold! Thank you Nathan!! Please keep on interviewing the greatest minds on this planet. This is so helpful!