Відео

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By digitizing old habits instead of innovating, we planted the seeds of today’s technological challenges. The key to unraveling these knots lies in reimagining our approach to air travel technology.

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It was a privilege to discuss on stage what the implementation of our Triplake digital commerce platform meant for our launch customer Air Malta. For us, every project is not just a technology implementation or a consulting project. It means making a difference for our customers. And this is something we want to keep this way, also during our growth journey. Also customers - travellers -increasingly expect more from companies they decide to buy from, both in terms of customer experience and digital as well as authenticity and way of doing business. I think airlines and other travel companies should expect the same from suppliers - partners they decide to work with, all the way. Better together.

It is rare to find such clear and detailed insight with lots of examples and use cases about airline offer order management. Thank you to Radu Iliescu, our Director Digital Solutions and Consulting. He also wanted to know what ChatGPT says about the subject. He prompted it - using the latest GPT-4 version - as follows: “Write a 300 words text about the airline industry’s upcoming transition to offer & order management”. This is the surprisingly precise and clear response - even though it is lacking the concrete use cases: The airline industry is in the midst of a major transition as it moves towards a new approach to managing the sale and distribution of air travel products. The shift is from the traditional global distribution system (GDS) model to a more modern approach called offer and order management. Offer and order management is a new method of selling air travel products that enables airlines to create and distribute personalized offers to customers. It is based on the principles of retailing, where airlines are able to create unique offers that meet the specific needs and preferences of individual customers. This approach allows airlines to differentiate themselves from their competitors and provide a better customer experience. The transition to offer and order management is being driven by several factors. One of the main reasons is the changing nature of customer expectations. Customers are no longer satisfied with a one-size-fits-all approach to air travel. They want more personalized and tailored experiences that meet their individual needs and preferences. Offer and order management enables airlines to provide this level of personalization. Another factor driving the shift to offer and order management is the rise of new distribution channels. The traditional GDS model is no longer the only way to distribute air travel products. New channels such as direct channels, metasearch engines, and online travel agencies (OTAs) are becoming increasingly important. Offer and order management enables airlines to distribute their products across multiple channels and reach a wider range of customers. The transition to offer and order management is not without its challenges. One of the main challenges is the complexity of the new system. Offer and order management requires airlines to adopt new technology and processes, and to integrate with multiple distribution channels. This can be a daunting task for airlines, particularly smaller ones with limited resources. Despite these challenges, the transition to offer and order management is essential for airlines that want to remain competitive in the modern travel industry. By providing personalized offers and distributing their products across multiple channels, airlines can differentiate themselves from their competitors and provide a better customer experience. As such, the airline industry is likely to continue its transition towards offer and order management in the years to come. Join our poll and share your experiences with Chat GPT in the #aviation and #travel #technology space. (link to poll) #ChatGPT #distribution #airline #offer #order #retailing

Hi, Good insights on the subject and what challenges industry will face in the adoption.

🎶 Promo-SM!

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