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Michael Richeson
United States
Приєднався 17 січ 2021
Commercial photo & video, advertising & content strategy
Creativity Is Total BS
So what is creativity? To be honest, I have a definition, which I’ll get to, but I don’t think a definition is that useful.
What I’m way more interested in, is how do I get better at being creative?
If you’re a creative type, or you want to be one, here are the collection of traits I’ve seen that produce the most consistent, high quality work.
0:00 - The problem with creativity
0:54 - Be Insatiably Curious
2:24 - Devotion To Craft
3:44 - The Courage To
5:15 - Redefine It
1. Be Insatiably Curious. About everything, especially people and why they do the things they do. Most creative endeavors are motivated by solving a problem rooted in human behavior and how to influence it. Be observational always. Let yourself sit with confusion or contradictory philosophies without needing to solve or cast judgment. Go deep and then you’ll always be able to go wide. Understand that your job is to find life fascinating. Try to live a thousand lives because curiosity leads to an ever-expanding data set you can draw from to connect dots that others can’t. And that, I think, is the fertile soil in which creativity thrives. Your ability to combine more ideas into unique insights is what makes people stop and pay attention, and that makes you wildly valuable. And do things in real life. Social media is not real life. You will gain few useful insights by scrolling all day.
2. Devotion to your craft. The better you get at a craft, whether that’s design, writing, video, painting, whatever, the bigger your ideas can be because they won’t be confined by the limits of your skillset. It’s easy to be great in your mind. It’s a lot harder to be great in public. When you see someone do something that looks impossible, they’ve just practiced more. They’ve developed a set of skills that to an untrained person resembles magic. But for them it’s just another day at work. We are so quick to ascribe genius to years of dedication because it lets us off the hook. Oh, I couldn’t do that because I’m not a genius. Being creative is not some thing reserved for geniuses. It’s reserved for those who work. And your work is what you have to show. Portfolios are not built on IOUs and potential so care, deeply, about your craft.
3. The ability to fail in public and keep going. Doing creative work means putting yourself out there constantly. Your ideas, your worldviews, your solutions, your work. And you will be judged. Whether by a creative director in an internal review. Or by a client in a pitch meeting. Or by keyboard warriors on UA-cam. Your survival will come down to thick skin, knowing the difference between a troll and a constructive critic, and the belief that you have something worth sharing. Oh, and realizing that even though we like to think otherwise, the stakes are quite low. I mean, what, someone won’t like your idea? They won’t like your video? The horror! We can enjoy our jobs and take pride in our work while also recognizing that we’ve chosen a career of mucking around in a sandbox.
Be curious. Work hard at developing skills. Have the courage to put yourself into the world. And then do that over and over and over. The more I think of myself as a craftsman instead of a creative, and the more I realize that great work comes from a lot of hard work, the more “creative” I get.
What I’m way more interested in, is how do I get better at being creative?
If you’re a creative type, or you want to be one, here are the collection of traits I’ve seen that produce the most consistent, high quality work.
0:00 - The problem with creativity
0:54 - Be Insatiably Curious
2:24 - Devotion To Craft
3:44 - The Courage To
5:15 - Redefine It
1. Be Insatiably Curious. About everything, especially people and why they do the things they do. Most creative endeavors are motivated by solving a problem rooted in human behavior and how to influence it. Be observational always. Let yourself sit with confusion or contradictory philosophies without needing to solve or cast judgment. Go deep and then you’ll always be able to go wide. Understand that your job is to find life fascinating. Try to live a thousand lives because curiosity leads to an ever-expanding data set you can draw from to connect dots that others can’t. And that, I think, is the fertile soil in which creativity thrives. Your ability to combine more ideas into unique insights is what makes people stop and pay attention, and that makes you wildly valuable. And do things in real life. Social media is not real life. You will gain few useful insights by scrolling all day.
2. Devotion to your craft. The better you get at a craft, whether that’s design, writing, video, painting, whatever, the bigger your ideas can be because they won’t be confined by the limits of your skillset. It’s easy to be great in your mind. It’s a lot harder to be great in public. When you see someone do something that looks impossible, they’ve just practiced more. They’ve developed a set of skills that to an untrained person resembles magic. But for them it’s just another day at work. We are so quick to ascribe genius to years of dedication because it lets us off the hook. Oh, I couldn’t do that because I’m not a genius. Being creative is not some thing reserved for geniuses. It’s reserved for those who work. And your work is what you have to show. Portfolios are not built on IOUs and potential so care, deeply, about your craft.
3. The ability to fail in public and keep going. Doing creative work means putting yourself out there constantly. Your ideas, your worldviews, your solutions, your work. And you will be judged. Whether by a creative director in an internal review. Or by a client in a pitch meeting. Or by keyboard warriors on UA-cam. Your survival will come down to thick skin, knowing the difference between a troll and a constructive critic, and the belief that you have something worth sharing. Oh, and realizing that even though we like to think otherwise, the stakes are quite low. I mean, what, someone won’t like your idea? They won’t like your video? The horror! We can enjoy our jobs and take pride in our work while also recognizing that we’ve chosen a career of mucking around in a sandbox.
Be curious. Work hard at developing skills. Have the courage to put yourself into the world. And then do that over and over and over. The more I think of myself as a craftsman instead of a creative, and the more I realize that great work comes from a lot of hard work, the more “creative” I get.
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Відео
The Perfect FX3 Cinema Rig?
Переглядів 29 тис.Рік тому
One of the biggest struggles with building out the perfect FX3 Cinema Rig has been finding a way to place the monitor in a way that wasn't annoying. And I finally figured out how to place a Atomos Ninja V on the FX3 top handle.
Step-By-Step Cinema Rig Build - ZCam E2-F6 Full Parts List
Переглядів 2 тис.2 роки тому
Here's a step-by-step guide to building out a cinema camera rig. This build is on my ZCam E2-F6, and I include all the exact parts in the video.
When she first launched the brand she didn’t promote it. The public didn’t know it was hers. The product got the best reviews and customers tried it without knowing. In my mind that is incredible! The product works because the product works. Not because a celebrity made it. And that is something that a lot of celebrity products lack, it’s popular because of them, not because of the product
I didn't know that. That makes me like them even more!
That’s an impressive story 🎉❤
You just sent him the heads of his enemies of course that’s going to work
When i think i cant like that couple more ❤
Right?! They're awesome.
Cool photo and congratulations on the actual founder reaching out to you! :)
Thank you! Definitely a cool experience.
I’ve never seen you come across my page, but those photos are beautiful and it’s funny how things work out. Congrats on your shout out and DM continue the amazing work!!!
Thank you! Appreciate that.
I subscribed, you too man
Smallrig makes a top plate for monitor mounting over the mic box. MD3990. Have it on mine and is great when I use that handle.
am i supposed to be using the follow focus wheel thing? i have one , never installed it and see absolutely no need for it. am i missing something>?
Looks heavy. What is the total weight of this rig?
OMG this video solved all my problems!
You are a genius my friend, thank you! I just tried it, works great! I've been trying for a while to get something that works and nothing except this has worked well. I have a kondor blue handle so it does not fit as well as with a small rig handle, but good enough. Where did you get that monitor mount? Thanks again!
It became a c200 awsome !
i havent seen how you handle audio.
Thanx for the great video btw!
Hi! What brand is the part that holds the monitor? I can´t find any from Small rig with the "hole" beneath it.
Looks like I'm going to be buying this attachment. I have a minimalistic rig but that monitor issue gets too me! I have the handle extension but that rail attachment is fire
nice work ı loved
can you please put the list of parts you use in the description.
great monitor hack best i have seen so far
the fx3 build is such a headache I'm buying an fx6 lol
That's actually what I did. The FX3 kind of sucks rigged out.
You much talked about rig but didn't explain how and from where one could buy these components of camera rig with price and availability.
Hey. Can’t you just push the original image and then ask midjourney to create a different version of it?
Do you know how to do this? That is what I'm trying to find online how to do.
@@FABLEorTRUTH upload your product image first. Then copy the link of the uploaded image. Then use that link in your next product image midjourney prompt. Do like this: /imagine A clean and minimalist product image featuring a 70g pack of [PRODUCT IMAGE LINK]. The toothpaste tube is placed on a white background, surrounded by fresh turmeric roots, turmeric leaves, and a small turmeric figurine. The tube is adorned with fairness-related icons, highlighting its whitening properties. The overall presentation exudes a sense of simplicity and purity, emphasizing the natural and traditional aspects of the toothpaste, --ar, blah blah blah, etc. Include all parameters. Cheers Buddy. 🥳
@@Vi.Maragathamanilegend Ty
Isn't the bottom of the Smallrig FX3 cage an integrated Arca plate? (I believe most of their cages are designed like this) So if you just rotate the quick release receiver 90°, you can mount the camera + cage straight to it and allowing you to eliminate that tripod plate?
Can you tell me the name of the spiral? I mean that charging line of usb 2-USB3
This is a really clever way to solve it
One of the smartest all around. Simple and efficient. Bravo. I would also like to get a vote in for some links to these components. You have several little parts that are crucial so I’d love to know the exact versions. Have a great day!
I personally attach my monitor to the Nato rail of the handle extension using the Nato monitor mount 2906B of smallrig... and it really works like a charm. The Nato mount makes it super fast to attacha and adjust.. it also allows to tilt and rotate the monitor with one hand and tool free. No problem to grab the handle, index finger in front of the monitor mount, rest of the fingers behind.. That being said, your solution is more versatile when it comes to the position of the handle, and the ability to tilt it almost horizontal without bouncing into the XLR unit.
wow! great rig idea!
Very Nice! May I ask what matte box that is? Im in the market for one!
PolarPro Basecamp
Great rig! I have a very similar build, but instead I‘m using a 20cm rod and a 10cm rod. The 10cm I mount to the rod-rail of the half-cage and connect it to the 20cm rail with a „Rail Block V3“. This way i can then mount the monitor just below the handle at the front and it doesn‘t go up in hight so much. But I‘ll add all the other parts you showed, love it!!
what Nitze monitor rail mount is that? you have a amazon link?
Links to those accessories?
awesome rig, great video ! i think i became your 100th subscriber congrats !
Thanks!
Sweet setup I wish u put your parts list in the description with links 😢
Thanks for sharing this, really great idea! I already own this clamp so it'll be easy to try out. For my setup I'll probably go with a longer rod so I can also put a different mic mount on the other side. The Sony mic mount just produces waaaay too much rattling noise. I already kicked it off with the current solution I'm running
Nice ninja mount move, I'd had a leather strap and grip.
Hey Michael, where can I find the usb to usb c sony fx3 cable?
www.amazon.com/gp/product/B08LB89T83/ref=ppx_yo_dt_b_asin_title_o06_s00?ie=UTF8&th=1
Is there a specific reason why you chose the 35 GM as opposed to the 35 1.8? I'm looking at both but even with focus breathing compensation, the crop it gives is far from ideal
Aperture ring, much better manual focusing feel, 1.4.
@@MichaelRicheson thanks
Hey i love the video. Can you please link the products down in the description? it would mean the world to me!
Great vid! Can you use describe prompt to use a source image of eg: a model in front of a plain background, then get it to add in backgrounds you describe? TY!
I'm not sure. I haven't tried it that way.
Hey man great build would you be able to provide us with a list of your items so we can purchase them directly? Thanks in advance and welcome to UA-cam ❤
ThaT was brilliant
great setup man! i probably have the least popular question, but what USB cable is that specifically? I'm looking for that exact style and that one looks great
It's this one: www.amazon.com/gp/product/B08LB89T83/ref=ppx_yo_dt_b_asin_title_o06_s00?ie=UTF8&psc=1
I've watched countless fx3 rig videos. this is by far the BEST. thanks so VERY much for sharing. brilliant.
Appreciate that!
Sir you are a hero. Thank you so much for sharing this tip. I just placed my order and I'm going to be in a great mood for the rest of the day.
Thanks! Glad it was helpful!
50% are now commercials that you're forced to watch because they're paid promos. 10% are porn ads. 20% are video game shorts. 29% are stolen content and memes on repeat. 1% is original content, most of which are dating coaches and politics.
Sounds like you dislike shorts 110%
Hate shorts, wish I could turn them off. I'm considering dumping UA-cam because shorts can't be disabled.
I don't really like shorts, either.
Great build man! And an excellent solve for the monitor. Cheers 👍🏻
Thanks! 👍
Can you leave all the stuff in the description? Good stuff but im a beginner eheh