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Northwoods
United States
Приєднався 21 лис 2011
When you choose Northwoods, you’ll get a true digital partner - a digital best friend - who’s focused on your ultimate success and happiness. Through honest guidance, outstanding service and exceptional expertise, our team is dedicated to helping your team consistently meet and exceed your business goals.
Digital Marketing | Websites | Software Development
See how we can help you achieve your goals at www.nwsdigital.com.
Digital Marketing | Websites | Software Development
See how we can help you achieve your goals at www.nwsdigital.com.
Around the Campfire | Navigating the World of WordPress
(Season 1, Episode 5) Host Jaimie Somlai and guest Matt Karge, WordPress practice director at Northwoods, discuss what marketers need to know about the latest happenings in the world of WordPress, from AI to security issues and more.
Catch previous episodes of Around the Campfire at www.nwsdigital.com/AroundtheCampfire.
#wordpress #wordpressdevelopment #wordpressdesign #wordpresstips
Catch previous episodes of Around the Campfire at www.nwsdigital.com/AroundtheCampfire.
#wordpress #wordpressdevelopment #wordpressdesign #wordpresstips
Переглядів: 45
Відео
Why You Need to Build Prototypes & Wireflows Before Choosing a New CMS
Переглядів 25День тому
Choosing a new web content management system can become a lot more clear-cut once you have a strategy and either prototypes or wireflows (or both) in hand. Sharing these with potential vendors ensures the CMS can handle the functionality you're seeking and helps you get an accurate estimate, as well. Patrick Bieser, CEO and founder of Northwoods, explains the value of strong UX, which translate...
Secrets to Successful CMS Selection & Implementation
Переглядів 2114 днів тому
Forget complicated feature spreadsheets and CMS comparison tables! Patrick Bieser, CEO and founder of Northwoods, shares what really matters when it comes to choosing a new content management system for your website. Learn more at www.nwsdigital.com. #contentmanagementsystem #digitalexperiences #webplatforms #websites
Around the Campfire | What Marketers Need to Know About Digital Advertising Right Now
Переглядів 3128 днів тому
(Season 1, Episode 4) Host Jaimie Somlai and guest Ed Kozlowski, digital marketing practice lead at Northwoods, talk about what marketers need to know about changes and updates in the digital advertising space in the summer of 2024. Topics include: - AI's role in digital advertising - Third-party cookie deprecation and how to prepare - The latest advancements in Google Ads - Budgeting for digit...
Tracking the E-Commerce Purchase Journey in GA4
Переглядів 16Місяць тому
Fred Pike, GA/GTM expert and practice lead at Northwoods, shows you where to track the e-commerce purchase journey and associated events in GA4. To learn more, visit www.nwsdigital.com/GA4Hub. #googleanalytics4 #ga4 #ecommercewebsite #ecommercemarketing
Understanding the GA4 E-Commerce Model
Переглядів 23Місяць тому
Fred Pike, GA/GTM expert and practice lead at Northwoods, shares an overview of the key elements of GA4's e-commerce model so you can ensure your GA4 set up and tracking are accurate. Learn more at www.nwsdigital.com/GA4Hub. #ga4 #googleanalytics4 #ecommerce #digitalmarketing
Around the Campfire | UX 101: A Beginner's Guide
Переглядів 37Місяць тому
(Season 1, Episode 3) Host Jaimie Somlai and guest Katelyn Goerke, UX research lead at Northwoods, discuss all things UX - what it is, why it's a critical business and marketing imperative, and the difference between a one-time UX project and ongoing UX. Catch previous episodes of Around the Campfire at www.nwsdigital.com/AroundtheCampfire. #ux #uxdesign #uxresearch #userexperience #uxtrends #v...
Data Visualization: The Value of Performance Dashboards
Переглядів 692 місяці тому
Performance dashboards provide a concise way to focus on key analytics and metrics, offering at-a-glance insights for strategic decision-making. Alex Boston, digital strategist at Northwoods, explains and shares some examples. Learn more at www.nwsdigital.com. #datavisualization #datavisualizationtips #dashboards #digitalmarketing
Data Visualization: The Value of Analysis Interfaces
Переглядів 322 місяці тому
Alex Boston, digital strategist at Northwoods, explores the challenges and benefits of using data analysis tools like Google Analytics, as well as the importance of skillful setup and interpretation for gaining valuable insights. Learn more at www.nwsdigital.com. #datavisualization #datavisualizationtools #datavisualizationtips #marketingdata
A Brief Look at Popular Data Visualization Tools
Переглядів 902 місяці тому
Explore the diverse range of tools, from Google Analytics to Semrush, ahrefs, Looker Studio, Domo, Power BI, Visme, Canva, and Tableau, for data analysis and visualization, with Alex Boston, digital strategist at Northwoods. Learn more at www.nwsdigital.com. #datavisualization #datavisualizationtools #datavisualizationtips #digitalmarketingtips
The Three Key Stages of Data Visualization
Переглядів 1292 місяці тому
Alex Boston, digital strategist at Northwoods, defines the three stages of data visualization and why they need to work together for peak effectiveness. Learn more at www.nwsdigital.com. #datavisualization #datavisualizationtips #digitalmarketing #digitalstrategy
Around the Campfire | Dos and Don'ts of Website RFPs - Part 2
Переглядів 402 місяці тому
(Season 1, Episode 2) Host Jaimie Somlai and guests Jim Brophy and J.R. Samples continue their discussion of the biggest mistakes organizations make when developing website RFPs. The team offers tips, suggestions and insights for improving RFPs so issuing organizations receive the best possible responses and reasonable cost estimates. Catch Part 1 in our Around the Campfire playlist here on UA-...
Around the Campfire | Dos and Don'ts of Website RFPs - Part 1
Переглядів 413 місяці тому
(Season 1, Episode 1) In this inaugural episode of Northwoods' Around the Campfire vodcast, host Jaimie Somlai and guests Jim Brophy and J.R. Samples discuss the biggest mistakes organizations make when developing website RFPs. The team offers tips, suggestions and insights for improving RFPs so issuing organizations receive the best possible responses and reasonable cost estimates. Catch Part ...
What You Need to Know About the European Accessibility Act
Переглядів 1713 місяці тому
The European Accessibility Act (EAA) takes effect in spring 2025 and requires EU-based websites and companies with websites targeted at EU member countries to meet accessibility guidelines for persons with disabilities. Jim Brophy, group director of digital at Northwoods, shares a high-level overview of the act and why accessibility overlays and widgets, in their current form or version, will n...
Enhancing Website Accessibility for Screen Reader Users
Переглядів 293 місяці тому
Sydney Shimko, front end developer and web accessibility lead at Northwoods, takes viewers through a real screen reader experience that underscores the importance of using descriptive link text. Learn more about web accessibility at www.nwsdigital.com. #webaccessibility #accessibilitymatters #screenreader #websites
Google's Response to AI and SEO: Embracing High-Quality Content
Переглядів 324 місяці тому
Google's Response to AI and SEO: Embracing High-Quality Content
The Role of AI in Content Development
Переглядів 284 місяці тому
The Role of AI in Content Development
The Process of Building a Complex Website
Переглядів 745 місяців тому
The Process of Building a Complex Website
Building an Effective Website: Necessary Skills
Переглядів 515 місяців тому
Building an Effective Website: Necessary Skills
What Is the Definition of a Complex Website?
Переглядів 705 місяців тому
What Is the Definition of a Complex Website?
The Influence of UX Research on Website Design & Functionality
Переглядів 256 місяців тому
The Influence of UX Research on Website Design & Functionality
Structuring Product Data for Improved User Experience: A Case Study
Переглядів 296 місяців тому
Structuring Product Data for Improved User Experience: A Case Study
UX Research: The Key to Effective UX Design
Переглядів 186 місяців тому
UX Research: The Key to Effective UX Design
Tips for Using AI to Generate Unique Article Ideas
Переглядів 367 місяців тому
Tips for Using AI to Generate Unique Article Ideas
Understanding the Impact of Search Intent on SEO Strategy
Переглядів 357 місяців тому
Understanding the Impact of Search Intent on SEO Strategy
Email Marketing in 2024: The Power of Personalization
Переглядів 5437 місяців тому
Email Marketing in 2024: The Power of Personalization
2024 Website Design Trends: The Pop-Out Effect
Переглядів 747 місяців тому
2024 Website Design Trends: The Pop-Out Effect
AI Generated Images: Challenges & Considerations
Переглядів 177 місяців тому
AI Generated Images: Challenges & Considerations
2024 Website Design Trends: Bold Shapes
Переглядів 287 місяців тому
2024 Website Design Trends: Bold Shapes
Very interesting. Could you please share the article number you're referring to? Thanks
Hello! We're not sure exactly which article you're referring to, but we do have an article on our website that provides more detail about overlay accessibility tools: www.nwsdigital.com/Blog/Thinking-About-Using-a-Website-Overlay-Accessibility-Tool-Think-Again. Let us know if you're looking for something else and we'll be happy to help. Thank you!
Hi, should I delay, defer, preconnect, prefetch or load GTM JavaScript asynchronously? Which method would you recommend to speed up your page?
Hey there! The good news is that GTM JS loads asynchronously, so there's nothing you have to do to make that happen. I definitely would not delay the loading of the GTM script - I generally try to load that as high in the <head>, and as early as possible. I have not worked with any preconnect or prefetch methods, so I can't make a recommendation there. It's possible that a site like Cloudflare may have some additional info.
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I am reading a document from. Audioeye about how to build an accessible website. Does building an accessible website eliminate the need for an accessibility widget?
Hi Christine - That is correct. Using solid web development best practices allows for the creation of websites that are best for all users - without requiring alternative pathways for disabled users. Disabled users can leverage their own tools and settings as desired to personally optimize their web experience. Overlay widgets are not only ineffective in allowing users universal engagement with a website, they also do nothing to resolve underlying issues. So, websites with overlay tools engaged not only may not meet WCAG standards, but the widgets may be causing additional harm to site performance, security, user privacy, and accessibility of the content. The best course of action is to build an accessible website. There is no need to take on the cost or risks associated with accessibility widgets. Don't hesitate to reach out to us at accessibility@nwsdigital.com if you have any additional questions. Thanks!
I am reading a document from. Audioeye about how to build an accessible website. Does building an accessible website eliminate the need for an accessibility widget?
Great video. I´ll be waiting for the next video
I agree! Thank you for the help!
Thanks for the video. It helped me solve my issue.
Very good explanation 👏 Thanks!
I see absolutely no point in using GA4, can you explain why we should use GA in these GDPR-times?
This was very helpful thank you so much!
is not a newer programming language python was created in 1991
Here's a challenge I bet you have no answer for: I've been trying to make the debug mode work for the last 12 hours, following basically every rabbit trick the internet has come up with, at no success. Nothing works. Frustrating as hell, since no video, support ticket, or random guy on the internet has managed to solve this issue.
I feel your pain. There are times where the debug view just doesn't work. And lately, I seem to have run into reliability issues with it. The solution is not to rely solely on debug view. Realtime can be helpful, or chrome extensions such as DataLayer Inspector + (from AdSwerve) or GA/GTM Debug (from thyngster) are my go-to-backups.
Hi! How can I see the event parameters for custom events in my reports?
Great video, well spoken and clear sound
Thank you kindly!
the content presented by the two ladies here is the highlight
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The best E-marketing it's email marketing
wow you are genius
Para poder hacer una copia del documento como dice la documentación requiere permisos del administrador. ¿Como se pueden obtener?
Creo que tienes q ser parte del github grupo primero. En la pagina github.com/google/ga4-gtm-migration, hacer click "Join this group". Also (switching to English; it's easier for me), I just went to that page as a new user. I clicked on "create a copy...", which opened the spreadsheet in read-only mode. I made a copy of the spreadsheet, and then had full rights to it.
@@NorthwoodsDigital So OnlyFans and amateur porn?
Excellent tool & great walk-through Fred 👏👏👏
Google blocked it for me. didn't even give me an option to ignore the security screen. Ah well! such is life. thanks for the really detailed tutorial though! you are a gem!
Your tutorial helped me a lot! Tks.
Thank you 🙏
You’re welcome 😊 Happy to help!
This video is out dated -- the plugin has been updated and your video doesn't match what is being reported. Can you make an updated version, please?
Thanks Joel - yeah, you're absolutely right; this is the older version of David Vallejo's tool. He's done a good job of creating some videos on his new iterations, so I think I'll just let his videos speak for themselves now. Much of the same concepts apply to this version and his newer versions, so I think I'll leave this video up.
What are tips to improve the core web vitals?
Hi Nicholas - Our apologies for the delayed reply. We encourage you to check out the recording of our recent Core Web Vitals webinar for more information: www.nwsdigital.com/webinar-recordings/All-About-Googles-Core-Web-Vitals-April-2022. Thank you!
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Hey, thanks for the video. But what is missing is how to configure the crosdomain tracking when you start on the band site and switch to the coffee site. Do I have to add the the same tracking code in the band site? Do I have to create an own property for the band site?
Sorry about my delayed response! It doesn't really matter the order in which you do it, going from the coffee site to the band site, or vice versa. What's imperative for cross-domain tracking is that the same GA4 measurement ID (the tracking code) is on *both* websites. Both websites are sending their hits to the same GA4 data stream.
Hi, Fred. My debugview doesn't work because: "no device available". I don't know where and how to enable a device!? I set in GTM the debug_mode --> true + I have the google debugger extension on, but I don't have any data in debugview in GA4. What did I do wrong? Could you help me please? Best.
Hey Fred, I've been having difficulty with this. So I set up GA4 by connecting the site tag to my universal account. I don't know if it has any effect on it, but it's the only thing that I can point to that would cause me to have a problem
Thanks for the video, its been a great help to understand both debugging generally and use of this tool. One questin - at 3:00 minutes in re the 'Debug' option on the three dots dropdown. I don't have that, is that feature still present in the latest version or could there be a reason why it isn't showing for me? I have my GTM container open in Debug mode and have tried the GA GTM Debug tool on the site loaded in that GTM Debug Tag, and also in a non-debug tab...
Hi Richard - sorry for my delayed response. I see the three dots dropdown *sometimes* in the GA3 events, but it doesn't seem to work the same as it used to in the older version. So it's nothing that you're doing wrong; it's just different in the new version.
E-Commerce now ?
Hey, very informative video, but I had a query. What is the state model window for?
ua-cam.com/video/RrUonDaVP-c/v-deo.html Do you know about of Google Tag ????
That's the problem that i'm sucking at in - different in attribution modelling in cross platforms. Nice voice and the flow for the video. Appreciate your tutorials :D
Hi. Could you share the research you mention in "[...] the research has shown that if you put them in a tag manager, it's going to have a positive impact on the page speed" ? How/What was the tests made? Thanks.
Very informative!
how did you do it can you share with me , thank you
Updating a WordPress website consists of several steps that is a little difficult to fully explain via a comments section. Basically, there is a process by which to follow to make sure that you run each update and test to make sure that nothing on your website broke because of it. If you need more help, we recommend going to www.wordpressmess.com and filling out the form at the bottom of the page.
Top 18 Content Management System CMS That Support Crypto Payment Gateway of 2021 ua-cam.com/video/VfztIG0qIpI/v-deo.html
So much value out there! Keep it up.
Thanks Salim, we'll keep at it. Appreciate your comment!
Thanks for the great video! Really appreciate your sharing this knowledge
Thanks Ateeq! Always great to hear from you!
Thanks a lot. This is so clean and have better user experience compare to other tools
Glad it helped! Yeah, this is a great chrome extension!
Hi do you know how to set up cross SUBdomain tracking?
Fred, thanks for a very useful video! Correct me if I'm wrong but the starting point is that both websites have the same measurement ID installed? (Assumption based on the fact that at the beginning, in debug view, we see 2 page_view events each with own page_location parameter)
Hi Uros - yep, both sites need the same GA4 measurement ID installed. Thanks for the comment, and thanks for watching! Fred
I have one doubt. I am activate the developer traffic exclude in the data filtering section. from that time debugg view is not working. no devices are not connect. why it is happen and how to resolve this one
Hi Durga, Just to make sure I understand: you made the developer traffic "Exclude" feature active (not testing)? And now DebugView doesn't work? So, how are you trying to start DebugView? Are you using the GTM preview mode (option #3 in the video)? Or are you using the GA Debugger Chrome extension (option #1 in the video)?
@@NorthwoodsDigital Thanks you for your response. I am using option#3 (GTM Preview Mode). Where I am do mistake. How can I fix this issue.
I'm guessing since the video measurements only apply for UA-cam videos?
Hey Nick! Great guess, but no. Even the UA-cam video information, like video title or percent watched, doesn't show up in the GA4 UI, until you create the corresponding custom dimensions (i.e. register the parameters). I am working on another video (maybe blog) on how to get non-UA-cam videos tracked in GA4 as well. Great to hear from you - thanks for commenting! :-) Fred
@@NorthwoodsDigital That would be great. We’ve got Vimeo on our site. I’ve been able to find research that says I can insert HTML coding but I have to be a paid subscriber of Vimeo. I still haven’t been able to figure it out via GTM. The coding language is still hard for me.
Awesome video, keep up the incredible work! :)