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2H Media
Canada
Приєднався 11 лют 2021
2H Media is a user-first agile marketing agency based in Southern Ontario. We help deliver and close leads by offering full service marketing and design across a variety of platforms. By building real relationships and fostering transparency, we turn small business into big business. We offer a full range of services with specializations in ecommerce, branding, media, and education.
Meta Kills off Misinformation Tracking Tool Crowdtangle
Meta recently took the controversial decision to shut down CrowdTangle, a tool used by researchers, journalists, and watchdogs to track misinformation on Facebook and Instagram. Despite protests from several organizations, Meta replaced it with the Meta Content Library, which has limited access and functionality. We discuss the implications of this move, the challenges in fighting misinformation online, and what this means for transparency during critical periods like elections.
If you need expert assistance for your business, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call
Watch our full August stream here: ua-cam.com/video/G5BLpIfUdC0/v-deo.html
___________________
Subscribe for more guides, tutorials and tips:
bit.ly/2HMedia-UA-cam
Follow 2H Media on LinkedIn:
bit.ly/3hM27Xw
Check out our website for step by step guides:
2h.media/guides/
If you need expert assistance for your business, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call
Watch our full August stream here: ua-cam.com/video/G5BLpIfUdC0/v-deo.html
___________________
Subscribe for more guides, tutorials and tips:
bit.ly/2HMedia-UA-cam
Follow 2H Media on LinkedIn:
bit.ly/3hM27Xw
Check out our website for step by step guides:
2h.media/guides/
Переглядів: 5
Відео
Google Pulls the Plug on Ublock Origin
Переглядів 13819 годин тому
We talk about Google's decision to disable uBlock Origin, a popular ad blocker used by over 30 million Chrome users. With the shift to the new Manifest V3 framework, Google is pulling the plug on ad blockers, citing security concerns. However, many believe the real motive is financial, as ad blockers decrease Google's revenue from ads. If you need expert assistance for your business, you can sc...
August 2024 Full Stream | Tech News
Переглядів 1714 днів тому
In our most recent stream, Matt and Aron talk about Google pulling the plug on uBlock Origin, a judge warning Google of a shakeup, Meta killing off Crowdtangle, and Reddit considering user-created paid subreddits. If you need expert assistance about any of the topics discussed in this stream and more, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/genera...
Breaking down Conversion Rate by Percentage
Переглядів 821 день тому
Even minor adjustments, like using high-contrast buttons instead of low-contrast ones, can significantly impact your sales. In this video, we discuss how small tweaks can lead to big gains in your Shopify store's performance. If you need help with your marketing strategy, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call Watch our full...
AI Image Generation Comes to Shopify
Переглядів 2628 днів тому
AI tools misrepresent products, causing customer confusion and returns. However, using AI to generate accurate color variants from a product photo could be a game-changer for small stores in Shopify, saving time and resources. If you need help with your e-commerce strategy, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call Watch our fu...
What Does the US Countering CCP Drones Bill Mean for Canadians
Переглядів 47Місяць тому
Recently, the US FTC issued a bill on Chinese technology, specifically focusing on DJI drones. So far, this doesn't mean anything in Canada, but there are important trends to watch. If you need help with your marketing strategy, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call Watch our full July stream here: ua-cam.com/video/86zVo_uf...
Discussing Dark Patterns and the Adobe Lawsuit
Переглядів 123Місяць тому
Dark patterns are deceptive design techniques some companies use to trick customers into making unintended purchases or continuing subscriptions. In this clip, we discuss a recent lawsuit against Adobe, the use of dark patterns and ways to improve conversion rates without resorting to shady tactics. If you need help with your marketing strategy, you can schedule a strategy session with one of o...
July 2024 Full Stream | Tech News
Переглядів 24Місяць тому
In our most recent stream, Matt and Aron talk about dark patterns, the Adobe lawsuit, the US Countering CCP Drones bill and what it means for Canadians, AI-generated images in Shopify and conversion rates. If you need expert assistance about any of the topics discussed in this stream and more, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strate...
Meta Ads Vs Google Ads
Переглядів 118Місяць тому
#digitalmarketing #forbeginners Should you invest in advertisements on social media with Meta, or should you look at the Google Network for online advertising? Christina answers this question by highlighting the key differentiators for each platform. When advertising on Meta you’ll want to consider all the benefits and data points that Meta can utilize when targeting your advertisements as well...
Discussing Googles New AI Overviews
Переглядів 14Місяць тому
No matter what people say, AI is a tool. However, the misuse of this tool can bring issues such as incorrect or false information and more. In this clip, we discuss Google's new AI overviews. If you need help with your marketing strategy, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call Watch our full June stream here: 2h.media/video-...
The Importance of an SEO Content Strategy
Переглядів 203Місяць тому
#seo #seostrategy #digitalmarketing When creating a Content Strategy it is integral to make SEO a part of that strategy. Christina talks about the importance of an SEO Content Strategy and why businesses need to be considering SEO when creating any content for their website. To be competitive in today’s market an SEO Content Strategy is what makes you a cut above the rest, as it will not only d...
Discussing The Google Search Leak
Переглядів 802 місяці тому
Recently, there was a search algorithm leak from Google's new updates, and while they keep ranking factors secret to prevent manipulation, this leak gives us more information on the importance of SEO and content focused on an audience. If you need help with marketing strategy, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call Watch our...
What is Google Tag Manager Used For?
Переглядів 422 місяці тому
#googletagmanager #analytics #digitalmarketing Google Tag Manager is a tool that allows you to easily manage and deploy marketing tags (such as conversion tracking codes and analytics) on your website. Christina explains Google Tag Manager so that you can have the quick know-how to get started on conversion tracking and its benefits for empowering data driven decisions. What are some of Google ...
Discussing Ads In Video Games
Переглядів 162 місяці тому
There are certain aspects of a video game ad that many people don't know of, such as their ad networks, targeting options, and how advice from experts influences the advertising budget. If you need help with your ad strategy, you can schedule a strategy session with one of our experts here: calendly.com/2h-media/general-strategy-call Watch our full June stream here: 2h.media/video-resources/jun...
What Are the Benefits of Digital Ads?
Переглядів 5432 місяці тому
#digitalmarketing #forbeginners Are you new to digital advertising? You’re probably familiar with traditional advertising like the billboards you often see from highways and major roads. Digital advertising isn’t much different, but where it differs in its use of technology to bring targeted advertising straight to your target demographic. Christina gives a quick overview of what digital advert...
The Benefits of Ads That Appear Where People Are in a Shopping Mood
Переглядів 72 місяці тому
The Benefits of Ads That Appear Where People Are in a Shopping Mood
What is Retargeting? Transform Clicks to Conversions
Переглядів 522 місяці тому
What is Retargeting? Transform Clicks to Conversions
Reacting to Google Serving AI Search Answers
Переглядів 73 місяці тому
Reacting to Google Serving AI Search Answers
Who was Impacted by Google’s March 2024 Algorithm Update?
Переглядів 243 місяці тому
Who was Impacted by Google’s March 2024 Algorithm Update?
How User Experience UX Impacts SEO Performance
Переглядів 373 місяці тому
How User Experience UX Impacts SEO Performance
How To Identify an AI Generated Image
Переглядів 754 місяці тому
How To Identify an AI Generated Image
Commenting on the Lululemon Greenwashing Allegations
Переглядів 414 місяці тому
Commenting on the Lululemon Greenwashing Allegations
How To Tell What Will Resonate With Your Audience
Переглядів 104 місяці тому
How To Tell What Will Resonate With Your Audience
How Useful Are AI Generated Images for Businesses
Переглядів 74 місяці тому
How Useful Are AI Generated Images for Businesses
February 2024 Full Stream | Tech News
Переглядів 105 місяців тому
February 2024 Full Stream | Tech News
So someone who creates AI art in Midjourney fir example would be stupid to use that exact same image for e commerce? 🤔
I am using windows 10 ltsc and firefox on all my pc's. I also have U Block origin on all of them. For some reason, on 2 of my pc's ad block does not work. even though FF and Ublock are all up to date. this has me kind of baffled. worked fine 3 weeks ago. any ideas? Like om this pc I am writing this on I start a YT video, and it just sits there with a spinning wheel for like 3 mins. then starts to play the video. if I pause and restart it. It will sometimes start right back up but others it will spin/buffer for like 1 or 2 mins. Very frustrating. any idea how to stop this BS?
Am I the only one who has never used chrome?
never would have expected you here
@@Jecobe I'm everywhere.
Pretty fucking stupid, if you ask me what a dumb move considering ads are nothing, but full of malware, and viruses, and scams.
Black spot between 6:16 and 7:03
Second black spot at 10:29 and 10:45
@@RadicalEthics Thanks a lot for the heads-up. It looks like the video was supposed to end at the 6:16 mark. The clips after the gaps were scheduled to be posted as other videos. We've since trimmed this video down to the correct length.
Disagree with statement content should be seo first, based on the latest Google Update: Google Search's core ranking systems are designed to better ensure people see original, helpful content that leaves them feeling they've had a satisfying experience. This page brings together answers to questions about how these core systems work to show helpful content in search results. (this means we should serve the intent and give satisfaction with our article for human not for Google). Other than that the video editing is superb keep it up!
Your are so good
Good
I am SEO Expert 💯💪
Big fan ❤❤
This was extremely helpful but I still want my image to be smaller... is there any video you've done you can link to that will show how to adjust the image size? I feel I've tried several different ways and the image is still taking up half the page. Any insigut you can give will help. I've tried adjusting the images in 4 or 5 locations in the CSS code along with the 'resize' method which doesn't adjust anything from what I can tell at least visually...
THANK YOU SO MUCH!!! You are awesome!!!!
is it possible to replace the text block "Look at these ducks" with an image?
I've been going around in circles for days trying to work out how to create new pages in shopify! I know there had to be a customisable setting for creating a landing page in the theme editor/builder! You've solved my problem in less than 2 minutes! Thank you for getting straight to the point with no 'fluff' I have to sit through for you to get to the point.
Right on! So glad we could help you out!
Great video ❤❤
Thank you for this video! Shopify was driving me nuts after I created an "About Us" page and all additional pages I created (and edited) would duplicate "About Us". This was a great short and to-the-point video. Well done and thanks again.
Can you tell me why my page already has content from another page? I'm trying to create a new page but when I change one page it changes the other pages. Very frustrating
It looks like if i purchase something than the free gift will also come with it And the price of gift is secretly included in the original ordered product! isnt ? Marketing strategy?
Yep. Not really a secret. Most giveaways are covered by the price of whatever is being sold. Companies still need to make money at the end of the day but can often adjust prices to make room for giveaways. This is also how free shipping is usually handled.
Thank you very much. Was having issues with collapsable content being put on every single page. This helped to solve it!!
Right on! Glad to hear we were helpful.
How to get video on homepage
On the homepage should be really easy. Just navigate to the customizer and select "Add section" and then "video". A panel will open up with a "heading" and "video link" field. Paste in a youtube or vimeo link and your video should appear.
Hi sir Do you need a UA-cam thumbnail designer??
No thank you. These ones are working for now.
@@2HMediaMarketing Sir if you want i can start working with you my works are very good you give me your contract information we start working there
Is it possible to add bullet points in the text section ? Or make the text section be like : Tittle, subtitles, and content ?? Thank you
There is no way to change up the formatting without a bunch of custom coding. This is going to sound super jank but I typically just use bullet characters and line breaks like so: • Bullet point 1 • Bullet point 2 • Buller point 3
Is there a video you can do to show how to eliminate text from the container on Mobile? Or at least description text on mobile?
Unfortunately, you'd have to do this with code edits. Duplicate your theme so you have a backup. Then, edit your theme. Find the "component-image-with-text.css" file in the Assets folder and add the following code to the end of the file: @media screen and (max-width: 750px) { .image-with-text__content{ display:none; } }
Very useful tips! Nice video :)
Glad you found it helpful. Thanks for commenting.
Hi how can I add a subscribe box to this banner section instead of a button?
Unfortunately, that's not something that you'll find a simple guide for. It's going to require significant custom code to add a custom block to the section.
Hello. This was very helpful. How do I change my button position from the main page slider. It is on top of the graphic copy and is not looking good
Good question. Unfortunately, that's going to be tricky, especially since the website will try to be responsive and may shift the image position based on screen size. Even with custom coding you'll have a hard time making sure the graphic copy isn't covered up. The best thing to do is stop using graphic copy and instead use the actual text elements on the website for your copy. This is especially important since graphic copy can't be picked up by screen readers or search engines so you're really hurting the performance of your site by including copy in the graphics themselves.
@@2HMediaMarketing Thank you so much. I will try doing that. its just that sometimes the fonts and colors are so important for the graphic
@@dsen7212 No problem. I feel your pain. I started as a graphic designer and it was a big shift learning to do everything in real text. A big tip for this kind of thing is to look at your site on a desktop and a smartphone. Shifting well between desktop and mobile is one of the biggest weaknesses of graphic design elements being used on a website. For what it's worth, the look you're going for can probably be created as a web element using custom code but that kind of development can be pricey so it's often not worth it unless the design is really really important.
Awesome 👌
HOW DO I HAVE AN IMAGE ON TOP AND THEN TEXT BELOW IT. I DO NOT WANT IT ON THE SIDE
If you use the Image Banner section instead, you can remove the blocks, leaving just an image. Then, you can add a rich text section below it. That's probably the easiest way to accomplish what you're trying to do.
@@2HMediaMarketing Image banner is waaayyyy to big. I literally just want a normal image and text below it, very simple.
@@JB-dv7ew well, you could do it with a custom html section. Otherwise, you’re going to need a new section added to the theme or a different theme that does what you want.
Hi what's the size for the image banner please?
Very helpful, thanks!
So glad we could help!
Incredibly useful! Thanks
So glad you found it helpful.
Hey, im adding new templates but when i go to pages and assign template i dont see the new template i made. any help?
Are the templates in your live theme or an unpublished theme? You need a template with the same name in your published theme in order to apply it to a page. Usually this is where people run into issues at this step. Hope that helps!
Thank you!
My pleasure! So glad this was helpful.
a year later, you still save lives with this tutorial, thank you.
My pleasure. I'm so glad you found it helpful.
thank you!!! very grateful for the video
You're very welcome. I'm so glad it was helpful.
Hey this is great. I see you have an order notes section in yours. I cannot find it for the life of me and really want a special requests notes bit at the end of my checkout. Can you help me find it please?
Are you on the dawn theme? If so, you should be able to turn it on in the customizer by going to the cart page, seleting "Subtotal" in the left-hand nav, and then selecting the "Enable cart note" checkbox on the right-hand side of the screen.
Is it possible to switch the default mobile order to text first?
Not within the customizer. You should be able to do so by editing the code but it takes a bit of work.
who can help me I want to place my gift voucher on a page
Do you mean you want to display a coupon code on a page? If so, there's lots of ways to do so. You should watch our video on building custom pages on Online Store 2.0
Hi there, I'm having a problem where the image-banner I have on two seperate pages with two seperate templates is being duplicated for both. If I change the image and text on one, it changes on the other and vice versa. I've tested it with a new page with a new template containing nothing but the image-banner and it too gets duplicated. Strangely, this does not happen for the image-banner on the Home page template. Do perhaps know what might be causing it?
This sounds super weird. Assuming you have your pages and templates set up correctly, the only time I've seen this behavior was prior to Online Store 2.0. Some themes used to call the same sections from various templates, and their settings would carry over.
Having the same issue. Was there a solution thats been found?
thanks man LOVE YOU. I needed this soooo bad
Right on! So glad we could help!
hi any ideas how to add images to the image banner on the landing page. the image failed to be loaded no matter what size or format I tried.
That's really unusual. How big were your files? Usually problems like that mean your file sizes (not dimensions) are way to big.
BROOOOOOOO thank you so much. this was so simple i had to comment and say thank you
So glad it helped. This is one of my favourite tricks in Online Store 2.0
SOOOO helpful! Thank you!
So glad we could help! Thanks for the comment.
Thanks man. Great quality of the video.
Really glad you enjoyed it. Thanks for commenting.
Thank you. This was extremely helpful in speeding up the process of discounting items.
Right on! So glad you found our video helpful.
Thank you for your video, what about adding the meta field to the filters but still the colors are not showing
This is a tricky one. The colour metafield won't show up on the front-end on its own. You need someone to add the metafield to your theme's code in order to make use of this content type.
Dang! I've had Dawn for 6 months and just realized I can do that, thanks to this video. Thanks!!
Right on! Super glad to hear you found the video helpful.
Awesome video. Thanks a lot!!!!
So glad you found it helpful!
I have to say a massive thank you for your help on this and for being so direct with the information it took me ages to figure out how this works you'd think it be a little more straightforward haha.
So glad you found it helpful. The customizer is a pretty slick page builder but it's definitely not obvious how everything works.