In this episode of the Club Innovators Podcast, host Kyle Bradburn sits down with Brian Friedrichs, CEO of Capstone Hospitality; Greg Rotzell, VP of Operations; and Adam Shamsie, VP of Sales, to discuss the revolutionary new product reshaping membership sales in private clubs-Drive CRM.
Listen in as Brian shares the backstory of Capstone’s journey from its founding in 2009 to becoming a leader in membership sales. Learn how Drive CRM, built on over a decade of expertise and powered by advanced analytics, is transforming how clubs track leads, close memberships, and create retention strategies.
Greg takes us through the detailed build-out of the system, emphasizing its intuitive design for sales teams and its powerful reporting features that deliver actionable insights. Plus, Adam highlights how the platform is enhancing sales efficiency and creating a seamless experience for membership directors.
If you’re in the private club industry and looking to supercharge your sales and retention efforts, this episode is for you!
Key Topics Covered:
The origin and purpose behind Capstone Hospitality’s Drive CRM.
How the tool supports sales directors in growing membership revenue.
Real-world success stories from clubs leveraging Drive CRM.
🔗 Learn more about Capstone Hospitality: www.capstone-hospitality.com
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