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designs for health
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Приєднався 1 лис 2018
The Attractive Future of the Medical Aesthetics Industry with Audrey Neff
Audrey Neff serves as the Director of Marketing for PatientNow, which provides practice management and marketing solutions for over 3,000 aesthetic practices worldwide. Audrey brings over a decade of experience in elective medicine and sales and marketing, seven years of which has been in the healthcare and medical aesthetic verticals. She has a strong passion for helping practices achieve maximum success in their business, and is a frequent industry speaker on practice management and marketing strategy and is faculty for 28 prestigious medical associations and conferences across the U.S.
Together Audrey and I explore the medical aesthetics industry and the growing trend of functional medicine providers offering aesthetics as part of their practices. We discuss the key factors that are driving the exponential growth of the medical aesthetic industry, effective ways to incorporate a supplemental nutrition program into your practice, and how to tailor offerings to meet the needs of both male and female patients, including the language that practitioners want to use - and avoid. The future of the medical aesthetic industry is happening now, and practitioners who are considering taking part in this exciting and growing aspect of whole health will be delighted to learn more about the Designs for Beauty offerings from Designs for Health.
I’m your host, Evelyne Lambrecht, thank you for designing a well world with us.
*Episode Resources:*
Audrey Neff - www.linkedin.com/in/audreyneff/
PatientNow - www.patientnow.com/
True To Form Podcast - www.patientnow.com/resources/podcast/
*Design for Health Resources:*
Designs for Health - www.designsforhealth.com/
Designs for Beauty - designsforbeauty.com/
Blog: Skin Health: The Benefits of Collagen Peptides - www.casi.org/benefits-of-collagen-peptides
Blog: Ten Nutrients to Help Your Skin Glow from the Inside Out - www.casi.org/ten-nutrients-help-skin-glow-from-the-inside-out
Visit the *Designs for Health Research and Education Library* which houses medical journals, protocols, webinars, and our blog.
www.designsforhealth.com/research-and-education/education
*Chapters:*
00:00 Intro
03:15 Audrey broke into the medical aesthetic industry at age 22 and quickly excelled with the help of a powerful mentor.
06:16 Key factors that are driving the exponential growth of the medical aesthetic industry.
09:23 Highly effective marketing directed at millennials starts with addressing their 5 core values.
14:10 The importance of practitioners addressing patient values and strategies in their practice efforts.
19:15 The value of before and after photos in establishing client relationships.
20:45 Numbers and growth trends in the medical aesthetic industry, as well as some of the greatest challenges.
27:25 Strategies for making effective supplement and nutrition recommendations and selling value over price.
32:15 Incorporating supplements into a full treatment plan for greater conversion rates.
38:14 The value of offering nutrition protocols in establishing long-term patient loyalty.
40:20 Potential future benefits of offering GLP-1 medicines as a key practice differentiator.
44:54 Tactics for crafting membership models that include contractual commitments and a monthly fee.
49:00 Crafting a tailored offer that is designed to meet the needs of male patients.
50:53 Audrey’s career advice to you younger self, the ideas she has changed her mind about, favorite supplements, and top health practices.
Together Audrey and I explore the medical aesthetics industry and the growing trend of functional medicine providers offering aesthetics as part of their practices. We discuss the key factors that are driving the exponential growth of the medical aesthetic industry, effective ways to incorporate a supplemental nutrition program into your practice, and how to tailor offerings to meet the needs of both male and female patients, including the language that practitioners want to use - and avoid. The future of the medical aesthetic industry is happening now, and practitioners who are considering taking part in this exciting and growing aspect of whole health will be delighted to learn more about the Designs for Beauty offerings from Designs for Health.
I’m your host, Evelyne Lambrecht, thank you for designing a well world with us.
*Episode Resources:*
Audrey Neff - www.linkedin.com/in/audreyneff/
PatientNow - www.patientnow.com/
True To Form Podcast - www.patientnow.com/resources/podcast/
*Design for Health Resources:*
Designs for Health - www.designsforhealth.com/
Designs for Beauty - designsforbeauty.com/
Blog: Skin Health: The Benefits of Collagen Peptides - www.casi.org/benefits-of-collagen-peptides
Blog: Ten Nutrients to Help Your Skin Glow from the Inside Out - www.casi.org/ten-nutrients-help-skin-glow-from-the-inside-out
Visit the *Designs for Health Research and Education Library* which houses medical journals, protocols, webinars, and our blog.
www.designsforhealth.com/research-and-education/education
*Chapters:*
00:00 Intro
03:15 Audrey broke into the medical aesthetic industry at age 22 and quickly excelled with the help of a powerful mentor.
06:16 Key factors that are driving the exponential growth of the medical aesthetic industry.
09:23 Highly effective marketing directed at millennials starts with addressing their 5 core values.
14:10 The importance of practitioners addressing patient values and strategies in their practice efforts.
19:15 The value of before and after photos in establishing client relationships.
20:45 Numbers and growth trends in the medical aesthetic industry, as well as some of the greatest challenges.
27:25 Strategies for making effective supplement and nutrition recommendations and selling value over price.
32:15 Incorporating supplements into a full treatment plan for greater conversion rates.
38:14 The value of offering nutrition protocols in establishing long-term patient loyalty.
40:20 Potential future benefits of offering GLP-1 medicines as a key practice differentiator.
44:54 Tactics for crafting membership models that include contractual commitments and a monthly fee.
49:00 Crafting a tailored offer that is designed to meet the needs of male patients.
50:53 Audrey’s career advice to you younger self, the ideas she has changed her mind about, favorite supplements, and top health practices.
Переглядів: 55
Відео
Quality Control in the Supplement Industry with Élan M. Sudberg
Переглядів 43День тому
Élan M. Sudberg is CEO of Alkemist Labs, a passionately committed contract testing laboratory specializing in plant authentication, botanical ingredient identification and quantitative analytical services to the Food & Beverage, Nutraceutical and Cosmeceutical Industries. He holds a degree in chemistry from California State University Long Beach and has authored numerous journal articles on phy...
Effective Nervous System Regulation with Jen Donovan
Переглядів 10714 днів тому
Jen Donovan is a gut-brain axis specialist who completely rebuilt her life and career as a result of her experience with severe chronic illness. Jen has diverse and comprehensive training including a master’s of science in family therapy, a Tension and Trauma Releasing Exercises certification, a Nutritional Therapy Practitioner certification, and a Gut and Psychology Syndrome certification. She...
Optimizing Weight Loss: The Role of Functional Medicine and GLP-1 Medications with Dr. Latisa Carson
Переглядів 14421 день тому
Latisa S. Carson, M.D. is a board-certified physician in Obstetrics and Gynecology and a medical weight loss specialist and is board-certified in Obesity Medicine and is a member of the Obesity Medicine Association. She is the only female African American obstetrician-gynecologist in solo private practice in San Diego County. Her residency training was completed at Southern Illinois University,...
Supplements and Skin Health for Radiant Beauty with Dr. Mark Tager
Переглядів 237Місяць тому
Dr. Mark Tager, MD is a speaker and the author of Feed Your Skin Right: Your Personalized Nutrition Plan for Radiant Beauty and is the CEO of San Diego-based ChangeWell Inc. Mark attended Duke University Medical School and trained in family practice at The Oregon Health & Science University. As a physician, he is well-grounded in aesthetic, lifestyle, regenerative, and integrative medicine. Mar...
The Intersection of Mental Health and Gut Health with Dr. Oscar Coetzee
Переглядів 300Місяць тому
Dr. Oscar Coetzee has been a pioneer in the field of nutritional science and research for more than 25 years and currently serves as the Senior Director of Clinical Education at Designs for Health. He is an Associate Professor at the Maryland University of Integrative Health, Associate Director of the DHSc program at the University of Bridgeport, and Adjunct Professor at Georgetown Medical Scho...
A Naturopathic Approach to Common Skin Issues with Dr. DeJarra Sims
Переглядів 178Місяць тому
Dr. DJ Sims is a Naturopathic Doctor, published author, and prolific speaker. She received her Bachelor's in Biology from Prairie View A&M University, in Texas and completed her doctorate at Sonoran University of Health Sciences in Phoenix (formerly SCNM). She has served as an Assistant Professor and Core Faculty at Bastyr University California and was a former Adjunct Professor at SCNM in Ariz...
Encouraging Real Healing and Creating Change in Healthcare with Dr. Tieraona Low Dog
Переглядів 184Місяць тому
From a young age, Dr. Tieraona Low Dog has been deeply drawn to the natural world and the field of natural medicine. Her academic journey encompasses a diverse range of disciplines including massage therapy, martial arts, midwifery, and herbal medicine, before going to earn her medical degree from the University of New Mexico School of Medicine. She is the Founding Director of the Medicine Lodg...
Optimizing Prostate Health and Boosting Testosterone Naturally with Dr. Geo Espinosa
Переглядів 2392 місяці тому
Dr. Geo Espinosa is a renowned Naturopathic and Functional Medicine doctor specializing in urology and men's health. He has over two decades of experience and has provided care to thousands of men, addressing various urological and male health issues, from sexual dysfunction and low testosterone to different prostate conditions, including cancer. Leveraging natural therapeutics and integrative ...
Stimulating the Vagus Nerve Function with Dr. Navaz Habib
Переглядів 1613 місяці тому
Dr. Navaz Habib is the bestselling author of Activate Your Vagus Nerve and the newly released Upgrade Your Vagus Nerve. He is also the host of ‘The Health Upgrade Podcast’. After graduating as class valedictorian from Canadian Memorial Chiropractic College in 2010 he went on to practice traditional chiropractic for years until he utilized the power of functional medicine to transform his own he...
How to Approach Brain Health After Traumatic Brain Injuries with Simone Fortier
Переглядів 943 місяці тому
A highly regarded lecturer, teacher, and innovative fascia therapist, Simone Fortier is also the author of How to Beat Brain Burps (an exercise-based way for children to ignite all facets of their brain for streamlined learning) and Gaining Control Over Pain which contains eleven secret healing therapies that patients can practice in their own time. As an acclaimed International Concussion Teac...
Treating Endometriosis and Pelvic Pain with Functional Medicine with Dr. Jessica Drummond
Переглядів 1423 місяці тому
Dr. Jessica Drummond, DCN, CNS, PT, NBC-HWC, is the founder and CEO of The Integrative Women’s Health Institute, The Outsmart Endo Health Coaching Program, and the creator of the Women’s Health Coach Certification. She is passionate about caring for and empowering people who struggle with women’s and pelvic health concerns. She is equally passionate about educating and supporting clinicians and...
Focusing on the Pediatric Gut Microbiome with Dr. Elisa Song
Переглядів 1453 місяці тому
Dr. Elisa Song is a Stanford-, NYU-, UCSF-trained holistic pediatrician. She founded Whole Family Wellness (formerly Whole Child Wellness), an integrative pediatric practice in Belmont, CA - one of the first and most highly regarded holistic pediatric practices in the country. She also created Healthy Kids Happy Kids - dedicated to empowering parents to take charge of their kids’ health by inte...
Proactive Prenatal and Neurodevelopment Care with Dr. Ari Calhoun
Переглядів 583 місяці тому
Dr. Ari Calhoun is a perinatal and pediatric naturopathic doctor and mother of two. She is the owner and director of Wholesome Brain Medicine, focusing on optimizing neurodevelopment and emotional regulation from the womb onward. As an adjunct faculty of the Medical Academy of Pediatrics, she is a passionate speaker and advocate on the importance of a biomedical approach toward neurodevelopment...
Outsmarting Migraines and Optimizing Pain Management with Dr. Robert Bonakdar
Переглядів 1024 місяці тому
Dr. Robert Bonakdar is the Director of Pain Management at the Scripps Center for Integrative Medicine and a member of the Scripps Green Hospital Pain Management and Physician Wellness Committees. He also serves as an Assistant Clinical Professor at the University of California, San Diego, School of Medicine and is the current president of the American Academy of Pain Management. After completin...
Optimizing Oral Health Alignment with Dr. Staci Whitman
Переглядів 1254 місяці тому
Optimizing Oral Health Alignment with Dr. Staci Whitman
An Integrative Approach to Ocular Health and Nutrition with Dr. Rani Banik
Переглядів 1304 місяці тому
An Integrative Approach to Ocular Health and Nutrition with Dr. Rani Banik
Designs for Health - Experience the Difference
Переглядів 17 тис.5 місяців тому
Designs for Health - Experience the Difference
Advancements in Treating Autoimmune Diseases with Functional Medicine with Dr. Michael Jurgelewicz
Переглядів 2475 місяців тому
Advancements in Treating Autoimmune Diseases with Functional Medicine with Dr. Michael Jurgelewicz
How to Approach Environmental Toxins and Endocrine Disrupting Chemicals with Lara Adler
Переглядів 1256 місяців тому
How to Approach Environmental Toxins and Endocrine Disrupting Chemicals with Lara Adler
A Practical Approach to Metabolomics and Organic Acids Testing with Dr. Dan Kalish
Переглядів 2696 місяців тому
A Practical Approach to Metabolomics and Organic Acids Testing with Dr. Dan Kalish
The Not-So-Secret Power of Supplements in Aging Powerfully with JJ Virgin
Переглядів 4556 місяців тому
The Not-So-Secret Power of Supplements in Aging Powerfully with JJ Virgin
Cardiovascular Care: Testing and Treating Heart Disease in Women with Dr. Kristine Burke
Переглядів 1716 місяців тому
Cardiovascular Care: Testing and Treating Heart Disease in Women with Dr. Kristine Burke
Optimizing Heart Health Through Prevention and Early Detection with Dr. Michael Twyman
Переглядів 2967 місяців тому
Optimizing Heart Health Through Prevention and Early Detection with Dr. Michael Twyman
A Functional Medicine Approach to Hypertension with Dr. Mark Houston
Переглядів 1,6 тис.7 місяців тому
A Functional Medicine Approach to Hypertension with Dr. Mark Houston
Optimizing Elite Athlete Performance and Combating RED-S with Jill Lane
Переглядів 1057 місяців тому
Optimizing Elite Athlete Performance and Combating RED-S with Jill Lane
The Sales Side of Supplements: Building Better Businesses and Bodies with Laura Frontiero
Переглядів 2767 місяців тому
The Sales Side of Supplements: Building Better Businesses and Bodies with Laura Frontiero
Mastering the Microbiome and Optimizing Gut Health with Dr. Tom Fabian
Переглядів 2978 місяців тому
Mastering the Microbiome and Optimizing Gut Health with Dr. Tom Fabian
Empowering the Mom Doctor with Naturopathic Medicine with Dr Elana Roumell
Переглядів 1079 місяців тому
Empowering the Mom Doctor with Naturopathic Medicine with Dr Elana Roumell
Designing a Healthier Health Practice: A Lesson in Better Business with Dr. Z
Переглядів 5149 місяців тому
Designing a Healthier Health Practice: A Lesson in Better Business with Dr. Z