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Element212
United States
Приєднався 10 січ 2012
Element212, LLC
2701 Enterprise Drive
(317) 296-7314
Element212 is a strategic branding agency helping family-owned businesses attract, engage, and retain their ideal customers.
element212.com
2701 Enterprise Drive
(317) 296-7314
Element212 is a strategic branding agency helping family-owned businesses attract, engage, and retain their ideal customers.
element212.com
What Your Family Business Website Should Be Doing in 2025
If you’re running a family business, you already know it’s not enough to just ‘have a website.’ It’s imperative to have a website that works for you-helping to support awareness strategies, showcasing your legacy, and emphasizing your unique contribution to the market. In this Vlog we discuss actions you can take to ensure your website supports brand awareness, lead nurturing, and conversion for your family business in 2025. #marketingstrategies #webdevelopment #websitedesign #familybusiness
Переглядів: 13
Відео
Empowering Family Businesses: The Essential SEO Components for Growth
Переглядів 4914 днів тому
In this episode, we will help guide you, the family business leader, through the vital components of SEO that can transform your company’s online presence. We'll explore the significance of tools like Google Analytics 4 and Google Business Profile, the importance of regular web audits, staying updated with Google’s algorithm changes, crafting relevant content, and effective keyword research and...
Improve Engagement With Customer Segmentation
Переглядів 18Місяць тому
As a family business owner, you take pride in making personal connections with your customers. But how can you ensure your marketing truly resonates with the right people at the right time? In this Vlog discuss best practices for segmenting your customers to support your marketing strategies and business growth. #customersegmentation #familybusiness #marketingstrategies
Opening the Vault: Accessing the Treasures of Economic Development Incentives
Переглядів 31Місяць тому
In this episode, Todd Rimer sits down with Brittany Mann, co-owner of Business Growth Consultants (BGC), to unlock the secrets of economic development incentives. Brittany will share how developing businesses-particularly family-owned and privately held companies-can identify, access, and maximize discretionary incentives to secure savings, drive business growth, and fuel long-term success. Thi...
Stand Out Uniquely As a Family Business
Переглядів 37Місяць тому
Have you been asking yourself what it is that you can do to stand out as a business? You aren’t the only one! Family-businesses have a unique opportunity to leverage their brand stories, their personal relationships with customers, and their ties to the community, in ways that many larger businesses can’t. Check out our Vlog and let our Brand Strategist help you think of ways to stand out as a ...
Rooted in Leadership: Don Lamb on Advancing Indiana Agriculture and Family Farming
Переглядів 502 місяці тому
In this episode, Todd Rimer of Element212, sits down with Don Lamb, Director of the Indiana State Department of Agriculture and second-generation farmer at Lamb Farms. They discuss the future of Indiana agriculture, the challenges facing family farms, and how ISDA advocates for farmers across the state. Don highlights his family's agricultural mission work and the importance of youth developmen...
Another Renfro Production: 70 Years of Connecting Outdoor Enthusiasts and Businesses
Переглядів 222 місяці тому
In this special episode, Todd Rimer and his guest, Mitch Renfro (3rd gen), dive into the storied history of Renfro Productions and Management, a family-owned leader synonymous with consumer trade shows for the past 70 years. Join us as we explore the journey of the original owners who laid the foundation for what would become an annual destination for outdoor enthusiasts. They look at the tradi...
How Podcasting Supports Marketing, Business Development, and Sales
Переглядів 293 місяці тому
Podcasts are no longer just for entertainment; they're a powerful tool for family businesses to connect with their audience, build authority, and drive growth. Podcasts serve as a multi-faceted tool - they can enhance marketing strategies, foster business development, and even influence sales. Join us in today’s Vlog to learn how starting a podcast can give your family business a competitive edge.
Sustaining Community Wellness: A Journey with Georgetown Market's Third-Generation Owner
Переглядів 294 місяці тому
In this episode, we’re excited to welcome Andrew Montieth, who will take us through the fascinating 50-year history of Georgetown Market, a cornerstone of health and wellness since 1973. Andrew shares the rich heritage and core values that have shaped this family-owned business, while also offering insight into its future as a trusted community resource.
BMM CPA Recruiting Video
Переглядів 144 місяці тому
Bucheri, McCarty, & Metz, LLC (BMM CPAs) is a respected CPA firm with offices in Wabash, Kokomo, and Carmel, Indiana. Element212 was hired to create a dynamic recruiting video designed to captivate potential CPA candidates across various platforms. Understanding the challenges of crowded and noisy job fairs, BMM CPAs wanted a video that conveyed key information without relying on audio. Element...
Retaining Your Loyal Customers
Переглядів 194 місяці тому
In this vlog, we discuss the best practices for family businesses to retain their loyal customers. These include consistency in the customer experience, evolving with the customer's needs, urgency in customer relations, and staying relevant in a competitive marketplace.
Back to the Roots: A Return to the Family Business
Переглядів 375 місяців тому
In this episode, Todd Rimer sits down with Rick Meyer, a dynamic leader who ventured beyond his family business to gain valuable outside experience. They explore Rick’s unique journey, which led to his return to the family enterprise. His fresh insights and perspectives have revitalized the company's operations and vision. Listen in as Rick, the Vice President of Truck Service Inc. and TSI Truc...
Leveraging Technology for Your Family Business
Переглядів 155 місяців тому
Over the past few years, ChatGPT has transformed from a novel idea to a powerful tool that's being adopted by businesses of all sizes. Today, we are exploring how small family businesses can leverage the power of AI for their own business success.
Unmasking Deception: Understanding, Avoiding, and Recovering from Business Fraud
Переглядів 5415 місяців тому
In this insightful episode, Todd Rimer sits down with Greg Bramwell to discuss business fraud. This episode explores the many facets of fraudulent activities that target businesses and offers comprehensive strategies for protection and recovery. Topics include the most common types of business fraud, emerging trends, technology’s dual role, case studies, and stories of recovery. This podcast is...
Is The Right Person Managing Your Marketing?
Переглядів 196 місяців тому
Family business owners can struggle with ensuring the right person is in the right role. When it comes to hiring family members it is important they have all the qualifications needed for their position. In this episode we discuss the dynamics of the Director of Marketing role for a family business.
Reeling in Success: The Caplinger Legacy in the Heartland Seafood Market
Переглядів 746 місяців тому
Reeling in Success: The Caplinger Legacy in the Heartland Seafood Market
Treating Your Brand As A Valuable Asset
Переглядів 247 місяців тому
Treating Your Brand As A Valuable Asset
Infusing Contemporary Design While Honoring a Legacy Brand
Переглядів 257 місяців тому
Infusing Contemporary Design While Honoring a Legacy Brand
Unlocking Growth: Building a Marketing Roadmap for Achieving Business Goals
Переглядів 268 місяців тому
Unlocking Growth: Building a Marketing Roadmap for Achieving Business Goals
The Risks of Outsourcing Marketing for Your Family Business
Переглядів 149 місяців тому
The Risks of Outsourcing Marketing for Your Family Business
Communication, Culture, and Commission: Nurturing individual growth and organizational success
Переглядів 459 місяців тому
Communication, Culture, and Commission: Nurturing individual growth and organizational success
Navigating the Demands of Managing Multiple Family Businesses
Переглядів 729 місяців тому
Navigating the Demands of Managing Multiple Family Businesses
Strategies to Overcome a Slow or Stagnant Business
Переглядів 1710 місяців тому
Strategies to Overcome a Slow or Stagnant Business
Research-Based Marketing Grows RV Company
Переглядів 12010 місяців тому
Research-Based Marketing Grows RV Company
Element212 Podcast with Family Business Owner Jeff Boone, of Cowpokes Work & Western
Переглядів 44710 місяців тому
Element212 Podcast with Family Business Owner Jeff Boone, of Cowpokes Work & Western
Up In Your [Family] Business Podcast Trailer
Переглядів 5911 місяців тому
Up In Your [Family] Business Podcast Trailer
My Journey as a Graphic Designer in a Family Owned Business
Переглядів 2711 місяців тому
My Journey as a Graphic Designer in a Family Owned Business
So good, Tammy!
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I've been a fan since the original Shadeland location! Nice interview!
Thanks for the opportunity @element212
Wow wonderful video. All the videos on your channel are fantastic. But your video views are lower. Because your optimization is very poor. Your optimization needs to improve as soon as possible.,........................
hi Element212 , i would like to do video editing for your content , looking forward to hear from you soon
I'm looking forward to seeing all of these this year!
Dan your brother
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Y
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Really END up and
Tori is awesome! She's helping us achieve our goals :)
Very nice content. You deserve more subs. Check out promosm, a lot of channels are using it to promote their videos.
great video🥰🥰
gg per i miei compagni di corso