Debbie Poh
Debbie Poh
  • 46
  • 120 635
HOW TO LAND YOUR BIGGEST BRAND COLLAB YET | My Highest Paid $12,000 Brand Deal as a Microinfluencer
Exposing how I managed to attract, negotiate, and execute a $12,000 Brand Campaign with only ~20,000 followers on Instagram and ~3,000 followers on Tiktok (back in 2022).
As a conscious fashion and lifestyle content creator, I've been working full-time in the influencer industry since quitting my corporate job in 2021. Since then, I’ve worked on over 100 campaigns and earned over $200,000 on Instagram and TikTok. Learning how to monetize my content allowed me to quit my corporate finance job and earn more than I was ever paid in that role!
Over the past 7 years of being a creator, I've also developed a passion for helping other Creators to succeed, especially when it comes to Paid Brand Partnerships, building Strong Branding, and Growth on Socials! Since 2023, I've been focusing on sharing Social Media Tips and have broadened my services to include Social Media Coaching.
🎀 CHAPTERS 🎀
00:00 INTRODUCTION
00:28 THE 4 STAGES OF BRAND DEALS
00:44 SOME BACKSTORY FIRST
02:23 STAGE 1: ATTRACTION
02:36 OPTIMIZE YOUR BIO
03:28 ALIGN YOUR CONTENT
04:22 STAGE 2: NEGOTIATION
04:51 MY CURRENT CONTENT RATES
05:34 THE CAMPAIGN DELIVERABLES
06:11 CONTRACT NEGOTIATION TIPS
07:48 STAGE 3: EXECUTION
08:26 CREATIVE BRIEFS
09:12 BRIEFING CALLS
09:27 WRITING A CAMPAIGN CONCEPT
10:39 PROPER EMAIL ETIQUETTE
12:38 THE CONTENT CREATION PROCESS
13:19 SUBMITTING FOR APPROVAL
13:57 BEST POSTING PRACTICES
15:41 POST-CAMPAIGN ADMIN
16:36 STAGE 4: RECIPROCITY
17:02 THANK YOU NOTES
17:51 ONGOING PARTNERSHIPS
19:35 CONCLUSION & THANK YOU!
Interested in upgrading your Creator game with my E-Book on Paid Partnerships? Follow the link to my Creator Store below! ♥️ 🛒👇🏻
🎀 My Creator Store & More!
linktr.ee/thestylishwordsmith
Переглядів: 300

Відео

How Much Can You Earn As A Full-Time Microinfluencer with UNDER 50,000 Followers on Social Media?
Переглядів 517Місяць тому
Learn how I managed to earn a liveable income from content creation over the past 4 years of being a full-time Microinfluencer with 36,000 followers on Instagram and 5,200 followers on Tiktok. As a conscious fashion and lifestyle content creator, I've been working full-time in the influencer industry since quitting my corporate job in 2021. Since then, I’ve worked on over 100 campaigns and earn...

КОМЕНТАРІ

  • @mostlytriss
    @mostlytriss 4 дні тому

    Girlie i love your videos so much!! so much helpful information 💘🫶🏼 im so happy there are people like you out there - transparent and willing to help others 🎀

  • @itsdearearth
    @itsdearearth 9 днів тому

    Thank you for this video! I’ve been struggling with getting brand collabs (my content is trash imo but I’m working on it). I’ve been working on my content and pitching to like 5-10 brands per day which takes time away from creating quality content.

  • @heyrheayang
    @heyrheayang 12 днів тому

    Wow! That was only when you had 20K followers? That is so incredible Debbie. 12K is a lot especially since 2 content were repost to other platform. I still can’t believe the opportunities I am getting all because of your guidance and inspiration! Thank you for this insightful video. I also love how you edited it 🥰❤️

    • @thestylishwordsmith
      @thestylishwordsmith 11 днів тому

      Hehe thank you so much for your kind words and support (on multiple platforms now 🤭) Rhea!! ❤ I’m so glad you found this content interesting and hopefully helpful! 🙏

  • @kellative
    @kellative 12 днів тому

    Love how thorough this was and how you detailed all the steps even though it was an overview!!

    • @thestylishwordsmith
      @thestylishwordsmith 12 днів тому

      You’re the best! Thank you so much Kelly, I’m so glad you found this content interesting and hopefully it’ll be useful to you in the future ❤

  • @kellative
    @kellative 12 днів тому

    THE COTTON CANDY SWEATER MAKES A COMEBACK😍

  • @embroideryunnie
    @embroideryunnie 13 днів тому

    as someone that is slowly looking into brand collabs, i found this video so helpful and informative! i hadn't even considered that the email button in my instagram bio wouldn't work for desktop users... 🙈would love to hear more about writing campaign concepts in the future but already looking forward to your next video 💞

    • @thestylishwordsmith
      @thestylishwordsmith 13 днів тому

      Hey Clara! Thank you so much for your kind feedback and for letting me know what you would like to know more about in the future. Writing campaign concepts is definitely great to know more about!! ❤❤

  • @nourishwithnirja
    @nourishwithnirja 13 днів тому

    Loved this video and the way it was done!! More please - I’m in the cultivating community and engagement phase. I’d love intentional brand campaigns this year but don’t want to skip any steps.

    • @thestylishwordsmith
      @thestylishwordsmith 13 днів тому

      Thank you so much lovely lady! So appreciate this kind feedback and will definitely try to speak more about intentionally building an engaged community in the future ❤😊

  • @DavyYap
    @DavyYap 14 днів тому

    i clicked so quickly LOL

  • @thestylishwordsmith
    @thestylishwordsmith 14 днів тому

    What was your biggest Paid Brand Collab as a Content Creator? Is there anything that you wished you had done better while working on the campaign?

  • @sabsstyle_
    @sabsstyle_ 14 днів тому

    This is so helpful! Honesty after watching your creator tips I learned to standup for my values and make sure to mention where my values and the company’s don’t align! Thanks for the tips as always!! 🎉🫶🏼

    • @thestylishwordsmith
      @thestylishwordsmith 14 днів тому

      Thanks so much Sab! I appreciate your feedback and hope you can find this helpful for your future campaigns 🥰 many to come!!

  • @PinkRobinCamp
    @PinkRobinCamp 14 днів тому

    Nice vid. Very informative especially from the big brand's POV . Be empathetic and prompt in communication are key. Brand teame side we have many things to juggle beyond content and stakeholders to for approval 😊 Gladys here.

    • @thestylishwordsmith
      @thestylishwordsmith 14 днів тому

      Hi Gladys! Thanks so much for the kind and insightful feedback. So true that there is a lot going on brand-side, so being extra kind and patient is always a plus for everyone! 💗

  • @itsdearearth
    @itsdearearth 26 днів тому

    I needed this thank you! Also, I follow you off Instagram! I’m so glad that you’re on UA-cam and I can’t wait to see more long form content from you💗

    • @thestylishwordsmith
      @thestylishwordsmith 14 днів тому

      Omg thanks so much girl!! I appreciate the subscription on here and the support on IG too 🥰🎀💗👀🤗

  • @kellative
    @kellative Місяць тому

    OMG I love the thumbnail! You did so good! But also damnnnnn you were SO transparent with the numbers and details. This was so informative and insightful 🩷 excited to see more content!

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      Thanks so much Kelly! I plan to be even more transparent with my next video (once I finally get the time to edit it). You're the best!! Thanks for your support! 🩷🩷

  • @sabsstyle_
    @sabsstyle_ Місяць тому

    Can’t wait to see your growth on YT too!!

  • @heyrheayang
    @heyrheayang Місяць тому

    Totally agree with all of them! I love that carousels are back again and also how longer videos are doing better. I am kinda tired of creating content, just to cut it to 4-7 seconds 😅

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      Right!! I love longer form content and it was kinda annoying that I had to use 3-7 sec long clips just to get views and finally go viral 😭 like where is the craftsmanship?! 😩😅

  • @justjudylemon
    @justjudylemon Місяць тому

    Love this video Debbie! I’ve been wondering who the collaborators are on some of your IG posts! Jaja😂

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      Thank you so much! I’m glad this UA-cam could be more detailed and informative 😂❤

  • @KINGBERNIEE
    @KINGBERNIEE Місяць тому

    I love the video! Cant wait to see your journey on UA-cam

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      Thanks so much Bernie, this means so much to hear!! 🥰🤭

  • @Shanilasays
    @Shanilasays Місяць тому

    Congrats on launching your UA-cam channel! I can’t wait to see more of your amazing journey. Thanks for sharing it with us! 🎉

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      Hi Shanila!! Thank you so much for your kind support on here too!! 🥰🤭🥰🤭

  • @Growwithfrida
    @Growwithfrida Місяць тому

    Wow, this is so inspiring! I love seeing creators like you thrive and share so much valuable knowledge. Your journey is a reminder that consistency and passion really pay off! 💕👏✨

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      Aww thank you Frida!! So appreciate your wonderful support both on IG and now on here. Can't wait to grow together!!

  • @TracyMercedes_
    @TracyMercedes_ Місяць тому

    I’m so excited you’re making long form videos!!🎉

  • @pcheung53
    @pcheung53 Місяць тому

    Great video and awesome tips! Congrats 🎉 on your first YT post

  • @sabsstyle_
    @sabsstyle_ Місяць тому

    Subscribed!! So happy you’ve made it onto UA-cam finally 😊🎉💗

  • @TheTosinOlaniyi
    @TheTosinOlaniyi Місяць тому

    Yes to content about tracking your expenses as a Canadian creator. Tax season can be such a pain omg

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      It’s the WORST! I’ve already learned some good tips just from you about this 🤭❤

  • @TheTosinOlaniyi
    @TheTosinOlaniyi Місяць тому

    Hiiiii from instagram 😘❤️❤️

  • @TheTosinOlaniyi
    @TheTosinOlaniyi Місяць тому

    Congratulations on your first long form video on UA-cam 🎉🎉🎉

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      THANK YOU TOSIN!! I was trying to search you up earlier, so thanks for finding me instead hehe! 🎉🎉🎉🎉

  • @AditiChengappa
    @AditiChengappa Місяць тому

    Debbie!! Congratulations on your video drop 🤩 You’re such an inspiration for all of us creators, thank you sharing the most valuable tips always!! Can’t wait to follow your youtube journey 😇🎀

    • @thestylishwordsmith
      @thestylishwordsmith Місяць тому

      Thank you SO much Aditi! You're the absolute sweetest as always, I appreciate your kind support on this first video of mine. 😍🥰

  • @thestylishwordsmith
    @thestylishwordsmith Місяць тому

    Are you a Content Creator who is considering going full-time? I would love to hear more about your own Creator Journey below! 🥰🤭

  • @DaveyCurs
    @DaveyCurs 2 місяці тому

    Hi can you help me with determining if this brand deal I received is legit or not?

  • @pcheung53
    @pcheung53 Рік тому

    beautiful

  • @00eee
    @00eee Рік тому

    Prettyy

  • @ninn_ni
    @ninn_ni Рік тому

    so cute! i love the layering

  • @mallikavali9072
    @mallikavali9072 Рік тому

    Super

  • @kavalamsooraj3278
    @kavalamsooraj3278 Рік тому

    Looks more like night pajamas

  • @berlinlikethecity
    @berlinlikethecity Рік тому

    Omg hi! I love this one! ❤

  • @Bea_Esser
    @Bea_Esser Рік тому

    Wispiness remains me of flowy hanbok. ❤

  • @heyisjas
    @heyisjas Рік тому

    Me showing up to school in a paper bag and slicked back bun... :your gorgeous😂💀

  • @KathrinKirkpatrick
    @KathrinKirkpatrick Рік тому

    Beautiful❤

  • @netflix_watcher570
    @netflix_watcher570 Рік тому

    Awewww you’re so beautiful and stylish ❤️❤️❤️❤️slayyyyy

  • @mei9068
    @mei9068 Рік тому

    AAAA GORGEOUS 🫶🫶 u ate this up 😭

  • @deeznutz2454
    @deeznutz2454 Рік тому

    This is so cute!

  • @Nileesha_perera
    @Nileesha_perera Рік тому

    Cute!

  • @Uklown777
    @Uklown777 Рік тому

    Looks ugly

  • @V1rtualmm2.
    @V1rtualmm2. Рік тому

    Good

  • @melowlw8638
    @melowlw8638 Рік тому

    is thr skirt under the white one to match with the top and make it look like u have a bodysuit under?? im a bit confused bc i feel like if u hadnt worn it the outfit wouldnt have changed much

    • @thestylishwordsmith
      @thestylishwordsmith Рік тому

      Haha I get what you mean! The dress is actually super sheer and you could see underwear (which isn’t as obvious in the video), which was why I wore the skorts underneath! 😂

  • @RosiMaki
    @RosiMaki 2 роки тому

    Wenomechindesama

  • @pcheung53
    @pcheung53 2 роки тому

    Loving the edits, great job 👏🏽