- 19
- 610
How I'm Building This with Prateek Mathur
United States
Приєднався 24 лют 2022
Growing Gush with Nayrhit Bhattacharya
In this episode, of How I'm Building This, Prateek interviews Nayrhit Bhattacharya the Co-Founder of Gush who shares his entrepreneurial journey, the challenges of building Gush, a productized service business, and insights on funding, hiring, and mental health as a founder. He emphasizes the importance of adaptability, proactive hiring, and the role of founder-led branding in driving growth. Nayrhit also discusses strategies for customer acquisition and the future direction of Gush, including expanding service offerings and enhancing their software capabilities.
Takeaways:
- Nayrhit's journey from corporate to entrepreneurship was gradual and influenced by his experiences in venture capital.
- The launch of Gush was inspired by the potential of AI to transform service delivery.
- Raising funds requires a probabilistic approach and having a plan B is crucial.
- Maintaining growth in a venture-funded business is about compounding growth, not just absolute numbers.
- Hiring in a startup requires looking for proactive talent who can thrive in ambiguity.
- Productized services can democratize access to high-quality services for SMBs.
- Founder-led branding can significantly enhance customer acquisition efforts.
- Content creation for social media should be authentic and human-driven.
- Outbound sales should be thoughtful and personalized, rather than brute force.
- Mental health management is essential for founders, requiring support systems and professional help.
Sound Bites:
- "Always have a plan B."
- "We are not a pure SaaS play."
- "You can’t be reactive anymore."
In this episode, we cover:
00:00 Introduction to Nayrhit and Gush
01:24 Nayrhit's Journey to Entrepreneurship
05:25 Navigating the Funding Landscape
08:58 Challenges of Venture-Funded Businesses
11:39 The Art of Hiring in Startups
16:42 Understanding Productized Service Businesses
21:49 Solving Problems for Small and Medium Businesses
23:25 Converting Traffic to Customers
24:10 Innovative Customer Acquisition Strategies
25:59 The Role of Founder-Led Branding
30:27 Balancing Outbound and Inbound Strategies
32:59 Navigating the VC Landscape
36:01 Debunking Common Startup Myths
37:56 Mental Health and Founder Challenges
42:50 Future Plans and Business Expansion
Where to find Nayrhit:
LinkedIn: www.linkedin.com/in/nayrhit/
Gush: www.gushwork.ai/
Where to find Prateek:
LinkedIn: www.linkedin.com/in/prateekmathur
Activated Scale: www.activatedscale.com
For inquiries about sponsoring the podcast, email prateek@activatedscale.com
Takeaways:
- Nayrhit's journey from corporate to entrepreneurship was gradual and influenced by his experiences in venture capital.
- The launch of Gush was inspired by the potential of AI to transform service delivery.
- Raising funds requires a probabilistic approach and having a plan B is crucial.
- Maintaining growth in a venture-funded business is about compounding growth, not just absolute numbers.
- Hiring in a startup requires looking for proactive talent who can thrive in ambiguity.
- Productized services can democratize access to high-quality services for SMBs.
- Founder-led branding can significantly enhance customer acquisition efforts.
- Content creation for social media should be authentic and human-driven.
- Outbound sales should be thoughtful and personalized, rather than brute force.
- Mental health management is essential for founders, requiring support systems and professional help.
Sound Bites:
- "Always have a plan B."
- "We are not a pure SaaS play."
- "You can’t be reactive anymore."
In this episode, we cover:
00:00 Introduction to Nayrhit and Gush
01:24 Nayrhit's Journey to Entrepreneurship
05:25 Navigating the Funding Landscape
08:58 Challenges of Venture-Funded Businesses
11:39 The Art of Hiring in Startups
16:42 Understanding Productized Service Businesses
21:49 Solving Problems for Small and Medium Businesses
23:25 Converting Traffic to Customers
24:10 Innovative Customer Acquisition Strategies
25:59 The Role of Founder-Led Branding
30:27 Balancing Outbound and Inbound Strategies
32:59 Navigating the VC Landscape
36:01 Debunking Common Startup Myths
37:56 Mental Health and Founder Challenges
42:50 Future Plans and Business Expansion
Where to find Nayrhit:
LinkedIn: www.linkedin.com/in/nayrhit/
Gush: www.gushwork.ai/
Where to find Prateek:
LinkedIn: www.linkedin.com/in/prateekmathur
Activated Scale: www.activatedscale.com
For inquiries about sponsoring the podcast, email prateek@activatedscale.com
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