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Author Coach Michaela L. Carson and Business Growth Strategist Cassie Kitzmiller discuss key strategies for building your community, deciding when and where to invest in advertising, and how to determine the right budget for your marketing efforts.

Author Coach Michaela L. Carson teams up with Story Coach Sharon Hughson to explore the pros, cons, and potential pitfalls of traditional, hybrid, and self-publishing. Both published authors share their insights to help you navigate the publishing world.

Author Coach Michaela L. Carson and Author and Marketer Cathy McIntosh explore the differences in marketing fiction versus nonfiction and share valuable tips on how to create an effective marketing strategy tailored to your book.

Author Coach Michaela L. Carson and Designer & Content Creator Jennifer Underwood dive into the importance of branding for authors and share tips on how to effectively use Canva for content creation and design.

Author Coach Michaela L. Carson and Attorney Tanya D. Hendrix delve into important legal considerations for writers, covering topics such as copyright registration, avoiding defamation, and properly citing Scripture and other sources.

Author Coach Michaela L. Carson and Hope*Writers Coach Sarah Brooks discuss what expenses to budget for and share creative strategies for funding your self-publishing journey.

Author Coach Michaela L. Carson and Web Designer Kim Martin explore the essentials of creating an author website-discussing why it's important, what elements to include, and how to get started.

Author Coach Michaela L. Carson and Marketing Coach Charlene Warren discuss when and how to start premarketing your book-likely earlier than you might expect!

Author Coach Michaela L. Carson and Marketing Coach Jennifer Breeze break down the essentials of book blurbs and author bios-what they are, their purpose, what to include, and what to leave out-in order to achieve maximum impact.

Author Coach Michaela L. Carson and Kara Starcher from Mountain Creek Books discuss why self-publishing shouldn’t be intimidating, explore layout and design options, and explain why these elements are crucial to your book's success.

Author Coach Michaela L. Carson and Story Coach Sharon Hughson explore the similarities and differences between writing fiction and nonfiction, focusing on the writing process, revising and editing, and maintaining accountability.

Author Coach Michaela L. Carson and Editor Carrie Turner discuss strategies for maintaining consistency in your writing routine and explore the crucial role editing plays in shaping a polished manuscript.