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The Sustainability Communicator
Приєднався 2 лис 2023
This channel is about two things: sustainability and communication. It has never been more important for organizations to authentically and effectively communicate how and why they are addressing social and environmental challenges. Yet many challenges remain. We'll explore all topics under the sustainability sun through the lens of effective storytelling.
Getting Corporate Sustainability Communications Right
Mike went on CoreNet Global’s “What’s Next” podcast to speak with Dr. Christopher Teng about corporate sustainability communications, avoiding “greenwashing,” and the need for more innovation to reduce carbon emissions in the fight against climate change.
Переглядів: 15
Відео
What a second Trump term means for corporate sustainability
Переглядів 2День тому
The results of the 2024 U.S. presidential election came as a shock to many in the world of corporate sustainability and beyond. In one night, it seemed like years of progress on social and environmental issues were shattered. With a corrupt, climate-denying convicted criminal with blatant authoritarian ambitions heading to the White House in 2025 - corporate sustainability professionals are fee...
Corporate Sustainability in a Second Trump Term
Переглядів 15День тому
On November 8, 2024, over 350 sustainability professionals came together in solidarity to start a discussion for how to continue the fight for a more sustainable world despite Trump returning to power.
Finding a voice for corporate climate policy action
Переглядів 721 день тому
As global temperatures continue to rise and we see the negative effects of a warming world, it’s becoming clear that businesses can’t address the climate crisis through voluntary action alone. Businesses need good policy to shape the rules of engagement that unlock private sector innovation to tackle tough sustainability challenges like climate. Many companies with sound corporate sustainabilit...
A new 'KIND' of sustainability communication strategy
Переглядів 192 місяці тому
While food isn’t always the flashiest sustainability topic, with agriculture being a significant driver of the climate crisis, strong sustainability communication is needed to educate and engage consumers to act. KIND is leading some cutting-edge work around regenerative agriculture - which comes with its own set of sustainability communication challenges. In this episode, Mike speaks with Lind...
The sustainability communication woes of CSOs, with Ellen Weinreb
Переглядів 63 місяці тому
The role of the CSO has changed significantly over the years, from a backroom marketing function to being key figures in their company’s business operation and growth. Roughly 183 public companies in the U.S. now employ a CSO, up from 29 in 2011, according to a recent report from recruiter Weinreb Group. Of those, more than three-quarters sit on the company’s leadership team while just over a t...
Avoiding the legal landmines of greenwashing
Переглядів 223 місяці тому
Greenwashing law is still in its nascency, but recent regulations in Europe and case law in the U.S. is beginning to shape its future. In Europe, companies must prove that they aren’t greenwashing, while in the U.S. the burden is on the consumer to prove that a company is making false claims. As companies navigate this new legal landscape, they must tread carefully with their sustainability com...
How Microsoft maintains an ‘ESG mindset’ in the era of AI
Переглядів 64 місяці тому
Now that we’re halfway through 2024, it’s safe to say that ESG has been having a “complicated” year. With the anti-ESG backlash having been largely successful scaring many companies to backtrack or downplay their social and environmental work, the future of ESG remains unclear. Despite all of this, companies must strive to maintain an “ESG mindset”, according to Matt Sekol, author of the book “...
What Gen Z wants brands to know about communicating sustainability
Переглядів 244 місяці тому
Companies have always been trying to engage young people on sustainability. But for some reason, this is getting harder. While Millennials were among the first to more heavily weigh social and environmental factors into employment decisions, Gen Z is taking this trend into hyperdrive. Companies hoping to attract and retain the best talent must tell authentic sustainability stories that are capa...
How Neiman Marcus makes sustainability fashionable
Переглядів 75 місяців тому
The fashion industry faces its own unique set of ESG and sustainability challenges. Understanding how to communicate complex sustainability challenges to diverse consumer audiences is critical for companies as they progress on their journeys. In this episode, Mike speaks with Ali Mize, an ESG and sustainability expert to learn more about Neiman Marcus Group’s approach to sustainability storytel...
What to call this thing we do, with Moody’s Raheem Cash
Переглядів 106 місяців тому
The words used to describe sustainability work have morphed and changed over the years - from corporate philanthropy to CSR, to sustainability and ESG. This constant change in terminology confuses even those who live and breathe it everyday and poses a big problem for sustainability communicators. What exactly should we call this “thing” we do? In this episode, Mike interviews Raheem Cash, vice...
What ESG investors want, according to GreenBiz's Grant Harrison
Переглядів 217 місяців тому
Over the past few years, the surge in energy in corporate sustainability has been fueled by renewed investor interest in environmental, social and governance (ESG). Sparked by Larry Fink’s 2020 investor letter, this seemed to signal a new era of investor enthusiasm for ESG information from companies they invest in. However, the anti-ESG rhetoric and increasing politicization of ESG has caused m...
Quick Connect #6: Tim Mohin on making corporate sustainability communication relatable
Переглядів 117 місяців тому
Communicating corporate sustainability effectively means making it relatable to your different stakeholders. Mike Hower connects with Tim Mohin of Boston Consulting Group to discuss how companies can do better with their sustainability communication strategy. Check out this video preview, and listen to the full episode on The Sustainability Communicator podcast.
Sustainability storytelling in the new era of ESG regulations, with Tim Mohin
Переглядів 327 місяців тому
With several new rules and regulations around ESG communication, sustainability storytellers must adapt. In this episode, Mike speaks with global ESG leader Tim Mohin of Boston Consulting Group to learn more about how sustainability and communication professionals can best navigate this new era. Episode Notes: • Unpacking The SEC’s Climate Disclosure Rule (media-publications.bcg.com/Unpacking-t...
Walk and Talk #1: Stop trying to be perfect with your sustainability story
Переглядів 127 місяців тому
In this episode, he discusses the importance of telling your company's entire sustainability story - and not just the parts that shine.
How the owners of Grand Theft Auto communicate sustainability
Переглядів 247 місяців тому
How the owners of Grand Theft Auto communicate sustainability
What the SEC’s climate rules mean for sustainability communication
Переглядів 228 місяців тому
What the SEC’s climate rules mean for sustainability communication
Navigating the uncertainties of sustainability storytelling, with Allison’s Whitney Dailey
Переглядів 318 місяців тому
Navigating the uncertainties of sustainability storytelling, with Allison’s Whitney Dailey
The Sustainability Communicator Promo
Переглядів 159 місяців тому
The Sustainability Communicator Promo
The fundamentals of effective sustainability writing
Переглядів 279 місяців тому
The fundamentals of effective sustainability writing
2024 sustainability communication trends
Переглядів 639 місяців тому
2024 sustainability communication trends
Rethinking the role of sustainability communicators
Переглядів 239 місяців тому
Rethinking the role of sustainability communicators
Quick Connect #5: Adobe's Kati Kallins shares 2024 ESG in tech insights
Переглядів 639 місяців тому
Quick Connect #5: Adobe's Kati Kallins shares 2024 ESG in tech insights
Quick Connect #4: Talking sustainability storytelling trends with Toyota’s Becky Martin
Переглядів 3611 місяців тому
Quick Connect #4: Talking sustainability storytelling trends with Toyota’s Becky Martin
Maintaining personal sustainability in corporate sustainability
Переглядів 3311 місяців тому
Maintaining personal sustainability in corporate sustainability
Quick Connect #3: 2024 sustainable beauty communication trends with fractional CSO Maggie Spicer
Переглядів 4911 місяців тому
Quick Connect #3: 2024 sustainable beauty communication trends with fractional CSO Maggie Spicer
Thoughts on breaking into a career in corporate sustainability
Переглядів 44Рік тому
Thoughts on breaking into a career in corporate sustainability
Contemplating the climate crisis at the top of Kilimanjaro
Переглядів 7Рік тому
Contemplating the climate crisis at the top of Kilimanjaro
Quick Connect #2: Analyzing AI and ESG with Microsoft's Matt Sekol
Переглядів 58Рік тому
Quick Connect #2: Analyzing AI and ESG with Microsoft's Matt Sekol
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