Timo Dechau
Timo Dechau
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Measuring Product Evolution Through Core Features - Miro Analytics Setup
# Creating a Tracking Plan for Miro Using AI
Part 8 of 20: Analytics Implementation Series. Discover how to create an effective tracking plan for Miro, focusing on its evolution from a digital whiteboard to an innovation workspace. Watch the complete process of designing an analytics implementation that captures collaboration workflows, asset management, and strategic product growth.
If you'd like to use the same ebook in Claude or ChatGPT, you can buy it here: link.timodechau.com/4hw90y
# What You'll Learn
- How to identify core product entities like boards, users, accounts, and assets
- Structuring tracking around meaningful use cases instead of granular clicks
- Designing events that reflect collaboration dynamics and project management
- Using AI to streamline tracking plan creation and enhance iteration
- Implementing a flexible analytics setup that evolves with product changes
- Tracking strategic metrics to measure innovation workspace adoption
- Leveraging proxy metrics to support product team insights
The video demonstrates how to:
- Break down Miro’s product structure into entities, activities, and properties
- Create tracking plans with a three-layer framework: Product, Interaction, and Customer
- Identify and measure the impact of AI-driven features like asset transformations
- Design heartbeat events to track user engagement over time
- Connect tracking data with strategic product goals
- Implement continuous improvements in analytics based on evolving business needs
- Balance core use case tracking with experimental strategic metrics
## Key Topics Covered
00:00 Introduction to the Series
01:04 Creating a Tracking Plan with Cloud AI
04:53 Understanding Miro's Product Strategy
07:23 Initial Tracking Plan Review
08:00 Defining Entities and Activities
16:51 Adding Strategic Direction to the Tracking Plan
23:57 Conclusion and Next Steps
# Resources Mentioned
📘 Analytics Implementation Workbook: link.timodechau.com/4hw90y
📠 Companion Blog Post: coming soon
🔗 GitHub Repository: link.timodechau.com/xiBt63
🧘 Miro Board: link.timodechau.com/IDmLcx
# Next Steps
* Subscribe for daily tracking plan implementations
* Join the newsletter for weekly analytics insights: timo.dechau.com/
* Get the Analytics Implementation Workbook for the complete methodology and use in your AI workflows: link.timodechau.com/4hw90y
#AnalyticsImplementation #ProductAnalytics #DataTracking
ABOUT MY CHANNEL
Event data and analytics can help businesses create better products, support growth teams, and even make sales teams happy. In this channel, I post videos explaining how to work with event data, how to master event analytics tools, and how to apply these things to your business.
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