- 530
- 318 673
Chris Marrano
United States
Приєднався 18 вер 2018
Welcome to your source for everything about Facebook Ads, Google Ads & Search Engine Optimization so that you know how to grow your business in the digital world.
My name is Chris Marrano, I'm an agency founder, eCommerce store owner, dropshipping owner, CMO, affiliate marketer, content creator, fisherman, & most importantly, family-man, enjoying life on UA-cam teaching people everything I've learned over the last 15 years (and continue to learn) about scaling businesses with digital marketing.
My name is Chris Marrano, I'm an agency founder, eCommerce store owner, dropshipping owner, CMO, affiliate marketer, content creator, fisherman, & most importantly, family-man, enjoying life on UA-cam teaching people everything I've learned over the last 15 years (and continue to learn) about scaling businesses with digital marketing.
Meta Ad Secrets EXPOSED for $500K/Month Shopify Success!
Discover the secrets to unlocking $500K/month with Meta ads for Shopify! If you're tired of throwing money at ads that don't convert, this video is your game-changer. Hi, I'm Chris Marrano, founder of Blue Water Marketing, and I've generated over $20 million in 2023 by mastering ad accounts and creative strategies for Shopify brands.
In this video, I dive deep into the art of finding winning creatives and structuring ad accounts that skyrocket your revenue. I'll walk you through how my team scales ad campaigns to generate half a million dollars monthly using Meta ads. You'll learn crucial strategies for budget allocation and identifying key metrics that ensure your ads succeed.
Whether you're a seasoned Shopify owner or just starting, understanding your unique selling propositions and testing angles can make all the difference. Ready to transform your ad strategy and boost your brand's growth? Let's get started!
Resources
Agency Site
bluewatermarketing.com
1-On-1 Coaching
chrismarrano.com
✍️⌨️✍️ Blog ✍️⌨️✍️
bluewatermarketing.com/blog
📸🤳 Instagram 🤳📸
bluewatermkting
👌 Twitter 👌
bluewatermkting
🔥 Facebook 🔥
BlueWaterMkting
CHAPTERS:
00:00 - Intro
01:24 - What Data to Look at
04:46 - How to Find Winning Creatives
08:48 - Budget Allocation
10:09 - What to Look for When Scaling
11:23 - How to Scale Your Ad Account
11:27 - Book a Call with Billy Willson
11:29 - Billy Willson Services
11:34 - Billy Willson Consultation
11:41 - Billy Willson Expertise
11:44 - Billy Willson Solutions
11:48 - Outro
In this video, I dive deep into the art of finding winning creatives and structuring ad accounts that skyrocket your revenue. I'll walk you through how my team scales ad campaigns to generate half a million dollars monthly using Meta ads. You'll learn crucial strategies for budget allocation and identifying key metrics that ensure your ads succeed.
Whether you're a seasoned Shopify owner or just starting, understanding your unique selling propositions and testing angles can make all the difference. Ready to transform your ad strategy and boost your brand's growth? Let's get started!
Resources
Agency Site
bluewatermarketing.com
1-On-1 Coaching
chrismarrano.com
✍️⌨️✍️ Blog ✍️⌨️✍️
bluewatermarketing.com/blog
📸🤳 Instagram 🤳📸
bluewatermkting
👌 Twitter 👌
bluewatermkting
🔥 Facebook 🔥
BlueWaterMkting
CHAPTERS:
00:00 - Intro
01:24 - What Data to Look at
04:46 - How to Find Winning Creatives
08:48 - Budget Allocation
10:09 - What to Look for When Scaling
11:23 - How to Scale Your Ad Account
11:27 - Book a Call with Billy Willson
11:29 - Billy Willson Services
11:34 - Billy Willson Consultation
11:41 - Billy Willson Expertise
11:44 - Billy Willson Solutions
11:48 - Outro
Переглядів: 188
Відео
Why Your Shopify Profits Aren't Growing: The Truth
Переглядів 86День тому
🚀 Looking to scale your Shopify store to seven figures? In this video, we delve into advanced strategies for maximizing profits, including optimizing your website's usability and design, enhancing SEO, implementing effective email marketing campaigns, and utilizing data analytics to make informed decisions. Learn how to take your store to the next level with these actionable insights. 📞 Book A ...
Testing FB Ad Campaigns | Key Strategies for Success in 2025
Переглядів 5314 днів тому
Discover how to optimize your ad campaigns with effective testing strategies. In this video, we analyze our latest test campaigns, showcasing creative performance and cost efficiency to improve your results. Learn what works best and scale up with confidence! #adcampaigns #DigitalMarketing #MetaAds #CreativeTesting #MarketingStrategies #CostPerResult #ScalingCampaigns #OnlineAdvertising #Market...
Scale Your Shopify Store | FB Ads 2024 | Proven Methods
Переглядів 30614 днів тому
🚀 Ready to take your Shopify store to the next level in 2024? In this video, we reveal the most effective strategies to scale your Shopify store using Facebook Ads. Whether you're just starting out or looking to boost your e-commerce growth, these actionable tips will help you optimize your ad campaigns, increase your ROI, and skyrocket your sales. 📞 Book A Call With Me! bluewatermarketing.com/...
How We Scaled to $500K/Month: Proven Strategies Revealed
Переглядів 3643 місяці тому
How We Scaled to $500K/Month: Proven Strategies Revealed
Scaling eCommerce: How We Cut CAC from $200 to $30 in 3 Weeks!
Переглядів 3273 місяці тому
Scaling eCommerce: How We Cut CAC from $200 to $30 in 3 Weeks!
eCommerce Insiders Podcast: Lavigne Naturals
Переглядів 713 місяці тому
eCommerce Insiders Podcast: Lavigne Naturals
Lavigne Naturals With Jennifer Geneve
Переглядів 383 місяці тому
Lavigne Naturals With Jennifer Geneve
Creating Viral Content for E-commerce: Our Crazy Shoot Day
Переглядів 1663 місяці тому
Creating Viral Content for E-commerce: Our Crazy Shoot Day
Behind the Scenes: Epic eCommerce Rebranding
Переглядів 543 місяці тому
Behind the Scenes: Epic eCommerce Rebranding
Boost Shopify Sales by 693% in 30 Days! 🚀
Переглядів 2104 місяці тому
Boost Shopify Sales by 693% in 30 Days! 🚀
E-commerce Gold: Transform Your Brand with Subscription Success
Переглядів 724 місяці тому
E-commerce Gold: Transform Your Brand with Subscription Success
Scale Your E-Commerce Store with Our Secret Framework!
Переглядів 1554 місяці тому
Scale Your E-Commerce Store with Our Secret Framework!
From Failing Ads to $118K in 9 Days: My Strategy Revealed!
Переглядів 1,8 тис.4 місяці тому
From Failing Ads to $118K in 9 Days: My Strategy Revealed!
eCommerce Insiders: Beardbrand's Secret to 7-Figure E-Commerce Success!
Переглядів 924 місяці тому
eCommerce Insiders: Beardbrand's Secret to 7-Figure E-Commerce Success!
Skyrocket Your Ecom Brand with This Google Ads Script!
Переглядів 5055 місяців тому
Skyrocket Your Ecom Brand with This Google Ads Script!
Unlock the Secrets to High-ROI Facebook Ads!
Переглядів 3325 місяців тому
Unlock the Secrets to High-ROI Facebook Ads!
eCommerce Insiders: Mastering Ecom Growth With Angie Petitti
Переглядів 2175 місяців тому
eCommerce Insiders: Mastering Ecom Growth With Angie Petitti
eCommerce Insiders: Mastering Ecom Growth
Переглядів 565 місяців тому
eCommerce Insiders: Mastering Ecom Growth
8 Steps to 8 Figures: Shopify Success Blueprint Revealed!
Переглядів 6475 місяців тому
8 Steps to 8 Figures: Shopify Success Blueprint Revealed!
Unlock Facebook Ads Success: Custom Metrics Deep Dive 📈
Переглядів 2785 місяців тому
Unlock Facebook Ads Success: Custom Metrics Deep Dive 📈
eCommerce Insiders: Unlock E-Commerce Growth with Creative Media Magic ✨
Переглядів 605 місяців тому
eCommerce Insiders: Unlock E-Commerce Growth with Creative Media Magic ✨
Scale Your Ecom Brand: Behind-the-Scenes Agency Workflow
Переглядів 466 місяців тому
Scale Your Ecom Brand: Behind-the-Scenes Agency Workflow
Behind-the-Scenes of E-Commerce Agency: The Ultimate Onboarding Process
Переглядів 256 місяців тому
Behind-the-Scenes of E-Commerce Agency: The Ultimate Onboarding Process
Unlock $100K in 30 Days with These Email Flows!
Переглядів 686 місяців тому
Unlock $100K in 30 Days with These Email Flows!
Meet Arch Pet Food: Where Innovation Meets Pet Nutrition
Переглядів 286 місяців тому
Meet Arch Pet Food: Where Innovation Meets Pet Nutrition
Hi, I'm a professional video editor with [3 years] of experience. I'd love to work with you and help edit your videos to match your style and vision. I understand that you may already have editors on your team, but if there's an open position, I would love to join.
What’s the hydra group?
A 🔥consulting group how agency owners www.workwithhydra.com/
🎉
Your videos are hepfull
Thank you! Glad you enjoy them!
I am a loan broker and I am looking for mortgage leads in Florida
Thanks for the tips!
Must-watch! 🚀 Facebook Ads are still king when it comes to scaling. Definitely tuning in for those ROI-boosting tips! 💡
Awesome Aiden! Thanks!
Thanks for the insights!
Glad it was helpful! Thanks Meelad!
Hey Chris, love the video. I want to run Google Ads for a client selling a supplement pill but every time I try to create a search campaign it says “non-approved” substance even though I don’t list ingredients in the ad itself and it completely legal. Anything I can do or is it impossible for me to advertise supplements on Google? Thanks :)
So my daily spend on a womens clothing brand is $50 a day, do you recommend creative testing via traffic campaign. Secondly i wanna ask you that I know what is cost cap but how does it lower the cpa goal just by lowering imp dosent mean goal gets lower
Looking to scale your store? Book a call with yours truly... lp.bluewatermarketing.com/meet-with-chris
Hey chris thank for the information i have 2 years old store & i have few questions 1. can please tell what kind of data "Yoast " is delete? and what data we have to take backup before install Yoast 2. dose is delete data in trial version & if we it delete data so it will recover after we end trial version and discontinue it 3.can you suggest any better tool over Yoast for Shopify store? Thank you
This was awesome but my man can you help me out with figuring out how to know what amount to keep as a starting cost cap
*Your breakdown makes it clear where each tool excels. Great content as always!*
This is edited and filmed like he's got 250k subs, keep up the great work!
I wish! I really appreciate it! That's an old video too. Check out some of the new ones!
Great video. How come you dont use h2 tags in the description on the productpage? Looking forward to your reply
We do sometimes, for this example, we didnt!
Hi Chris.. do you recommend running PMAX campaign on a brand new store? Some of the videos I checked online say the PMAX campaign shouldn’t be run until there have been at least 30 conversions per month via other google Ad campaigns. I would appreciate your thoughts on this, thanks.
Hey! I definitely would not run PMAX campaigns for a new store. Definitely get some traffic and conversions coming through before launching Pmax. ALSO, make sure to add your brand as a negative when you do launch.
@@ChrisMarrano thanks Chris. I have an e-commerce gifts store selling personalized metal wall art gifts like personalized address signs for Housewarming gifts, soccer jersey metal sign gifts from parents to kid, garage signs for gifts to dad etc. I am losing to launch a google shopping campaign with 20 products that have a greater chance of selling in U.S.A in months of august like infinity metal sign with couples’s names and date for wedding gifts, first time home buyers gift etc. but my budget is only $50/day. So I would really appreciate if you can advise me on the best google shopping campaign Ad for my metal wall art products, thanks!
great info! tahnk you. curious if you have had the opposite, cost cap getting max spend over a 7-14 day period but very few conversions and cost per purchase sky rocketing above the cap?
Yes, that has been happening a little more frequently than time past!
Set expectation for video then absolutely say nothing, great idea.. -_-
What chrome extensions do you use?
If I use bid cap, Must I only use CBO? Because I don’t see a place to set bid cap at the ad set level, only a place to set cost cap
You can with ABO. It's within the campaign settings and then ad set level
If I use bid cap, can I only use CBO? Because I don’t see a place to set bid cap at the ad set level, only a place to set cost cap
Yo sauce the excel sheet pls 🙏🏻
How can I create a new account, for a new customer, from my merchant center account? ( may ) ? How do I create an MCC Merchant Center account?
With this strategy, how do you recommend going about testing new creatives? Start running them with a high cost cap for a few days to see if they get any spend?
So we test at times using landing page views campaign at a super cheap budget, then taking the winners and putting them in highest volume, cost cap, bid cap. We're using the client's CPA as a baseline for kill
Really cool
Awesome, thanks!
why you make video 😅😅😅??
Thanks! Any chance you could share a template of your spreadsheet? :)
Hey man great content. I have a question, my costcap is only spending half of my daily budget. Should I INCREASE MY COST CAP, or just try to LAUNCH NEW CREATIVES and find a creative that will work for the current cost cap I have?
I would try new creative first, if that doesn't work, increase your cost cap by a couple of dollars to start.
@@ChrisMarrano how often should you launch new creative and what should the max amount of creative be running at any time?
@@jacalynboerwe launch new creative as soon as we’ve reached our target cpa without a purchase. Usually every 4-7 days
What is going on here? Why the roas is crazy and you sad when its 3 roas?!! Is this account targeting US ?
Yes, it's targeting the US.
But another factor affecting your website to appear in the first order of the search page is "keywords." <meta name="Keywords" content="your special keywords" ></meta> How to choose the right keywords?
What’s crazy to me is bid cap and cost cap don’t always work. What I mean is, I’ve had both cost cap and bid cap over spend without a purchase. I don’t know what to do
We have been seeing this. More so with cost caps than bid caps.
It’s like sometimes bid cap and cost cap works sometimes it doesn’t . My issue is getting Fb predictable and consistent. My bid caps and cost caps are spending more than the bid . I just started with manual bidding. It was spending slow but getting sales at like $2 today it went up to $100 a purchase, it’s mid day though . I don’t know this has been so difficult
Did you fix it
I've been seeing this a lot lately. Happy to hop on a call to walk through this if you'd like... lp.bluewatermarketing.com/meet-with-Chris
How much you charge to set up google search?
Book a call with me here! lp.bluewatermarketing.com/meet-with-Chris
I want to launch a dynamic add and when i want to scale and know how much the cost per purchase is, then i edit the campaign and make the bid cap. Can i do this?
yes, you can do that
I recently discovered a STRONG correlation between TOXIC backlinks and a drop in organic traffic. Folks, this stuff is REAL!!!
Hey Chris , really nice video ! I was wondering if I could help you with more Quality Editing in your videos and also make a highly engaging Thumbnail and also help you with the overall youtube strategy and growth ! Pls let me know what do you think ?
Thanks for the feedback! We have our editing team already
Where can i find the excel sheet to download?
Great information
Glad it was helpful!
Keep crushing it 💪. I follow your content for at least a year now. I don’t know why you don’t have more viewers or subscribers, your content is fire. Hope you will get out of youtube jail soon.
Thank you so much! I hope so too haha
I just watched your video here. Looked through the comments in case any one asked but didn't find any. My question is about the attribution setting. Do you leave it at default 7 day click 1 day view or just 7 day click? When I leave at default I get a lot of 1 day view conversions that I cannot trace back to my sales dashboard which makes me feel it's just vanity number and not real sales. Any insight here would be appreciated.
yes, 7-day but then also look at attribution columns in Facebook to get a bigger picture.
Should we run Cost Cap or Bid Cap campaigns for early-stage businesses? I am working with a client and we have around 80 conversions in the last 30 days, is it worth trying Bid Cap or Cost cap?
It’s definitely worth trying if you know your target cac
@@ChrisMarrano I tried Bid Cap a couple of days ago and believe me, my CAC reduced from 55 to 25, super happy with the results so far, is there any technique to scale it? Currently its spending around 125-150/day.. where bid Cap is $50/day and budget is set to $400/day... Whats your technique to scale working Bid Cap campaigns?
@@zainmushtaq4425 Amazing! My recommendation would be to SLIGHTLY increase the bid cap by a few dollars to see if you can get it to spend more at your CAC target.
Thanks for your assistance! It's been really helpful. One last question, what to do if Bid Cap is giving result way higher than the set Bid, I am running ads on another account with $80 bid cap and getting CAC of 150 (only 2 sales), should I decrease the bid, try to change audience or something like this? For some context, I am trying Highest Volume in parallel but that aint generating any conversions at all..
Scaling like a boss!
Thank you!
How do you get backlinks?
Create amazing content
Not getting the main points what major changes you do to reduce CAC to 30 $. Please tell
Creative iterations and different value propositions
Bro you are doing great work ❤ .I think shopping campaign is more competitive because of Amazon or other big e-commerce sites .. give me some tips on it ,how can i run profitable shopping campaign ads
Thank you! I would set shopping, search and perf max campaigns
cooked my brain
I hope in a good way!
@ChrisMarrano defiantly you have shown the importance of a well thought out plan My wife and I are looking to get into the affiliate marketing, e-commerce, drop shipping world just finding it hard to know where to start we know what we want to sell and our market it would just coincide our buisness... Guess it just comes down to starting and learning along the way....
Hey Dude you are amazing also your contact. Can you make serise video about the Sales funnel or Complite Facebook ads Campaign Strategy for E-commerce Business that should follow beginning of their business like day one to become profitable . When and how much money soud they spend on facebook ads ? How long they should running campaign ? How build Customer Acquisition in website for long time ?
I'm
Great idea for a series. I will do that for you (and the rest of my subscribers). Connect with me on IG so I can make sure I hit on everything you need. @thechrismarrano
Link to script?