Chris Marrano
Chris Marrano
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Top 5 Meta Ads Mistakes I Made in 2024 That You Can Avoid!
Unlock the secrets of Meta ads that convert! After spending millions on ads last year, I'm sharing my team's exact blueprint for creating high-performing Meta ads for your e-commerce store. As the founder of Blue Water Marketing, I've worked with over 150 brands in the last 8 years, scaling stores using Meta and Google ads.
In this video, I break down our framework for going from concept to scale. You'll learn:
- The psychology behind effective ad creation
- How to identify and highlight your product's unique benefits
- Techniques for crafting targeted messaging for different customer personas
- Using tools like Atria to analyze competitor ads
- Our strategy for testing and iterating ad creative and copy
I'll also show you real examples from our client campaigns and share our ChatGPT prompt for developing customer avatars. Whether you're new to Meta ads or looking to optimize your existing campaigns, this video will give you actionable insights to boost your conversions.
Don't miss the chance to transform your Meta ad strategy and scale your e-commerce business. Watch now and start creating ads that truly resonate with your target audience!
Resources
Agency Site
bluewatermarketing.com
1-On-1 Coaching
chrismarrano.com
✍️⌨️✍️ Blog ✍️⌨️✍️
bluewatermarketing.com/blog
📸🤳 Instagram 🤳📸
bluewatermkting
👌 Twitter 👌
bluewatermkting
🔥 Facebook 🔥
BlueWaterMkting
#facebookads #emailmarketing #shopify #facebookadsscaling #howtoscalefacebookads
CHAPTERS:
00:00 - Intro
00:49 - Understanding the Buyer Persona
04:22 - Crafting Effective Ads
08:19 - ChatGPT Prompt Strategies
Переглядів: 183

Відео

3 Steps to Killer Meta Ad Copy (Proven by $1M+ Spend)
Переглядів 24812 годин тому
Book A Call! lp.bluewatermarketing.com/meet-with-Chris Learn the 3 steps to create killer Meta ad copy that converts, proven through over $1M in ad spend. As someone who's managed Meta campaigns for 150 brands, I'll show you exactly how to craft compelling ad copy that drives results. In this video, I break down the essential elements of high-converting Meta ads, including: - How to identify yo...
The Hidden Shopify KPIs That Doubled Our Client's Revenue
Переглядів 12421 годину тому
Book A Call! lp.bluewatermarketing.com/meet-with-Chris Discover the hidden Shopify KPIs that doubled our client's revenue! I'm revealing the financial metrics most founders overlook. In this video, I break down two crucial KPIs: Marketing Efficiency Ratio (MER) and Acquisition Marketing Efficiency Ratio (AMER). I'll show you how these metrics paint an accurate picture of your store's profitabil...
Stop Wasting Money on Meta Ads: The 80/20 Rule Nobody Tells You
Переглядів 427День тому
Stop Wasting Money on Meta Ads: The 80/20 Rule Nobody Tells You
$580K Black Friday: The Ad Strategy That 7X'd ROI
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$580K Black Friday: The Ad Strategy That 7X'd ROI
Meta Ads Tracking System That Generated $30M
Переглядів 22421 день тому
Meta Ads Tracking System That Generated $30M
I Audited a $100K Ad Account: Here's What Nobody Tells You
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I Audited a $100K Ad Account: Here's What Nobody Tells You
3 Ad Frameworks That'll 10X Your Meta ROI in 2025
Переглядів 461Місяць тому
3 Ad Frameworks That'll 10X Your Meta ROI in 2025
Meta Ads Psychology: Turn Pain Points Into Profit (For eCommerce)
Переглядів 202Місяць тому
Meta Ads Psychology: Turn Pain Points Into Profit (For eCommerce)
Unlock 6-Figure Email Revenue: Klaviyo Flow Secrets Revealed
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Unlock 6-Figure Email Revenue: Klaviyo Flow Secrets Revealed
Unlock 7-Figure Meta Ad Creatives: My Secret Tool Revealed
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I Spent $300,000 on META in 30 Days and Lived to Tell
Переглядів 295Місяць тому
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How To Unlock A $6 CPA On META During Q4
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How To Unlock A $6 CPA On META During Q4
Scale Meta Ads: From $5K to $50K in Months!
Переглядів 1,6 тис.2 місяці тому
Scale Meta Ads: From $5K to $50K in Months!
Agency Secrets to Skyrocket Your Shopify Sales!
Переглядів 1262 місяці тому
Agency Secrets to Skyrocket Your Shopify Sales!
PROFIT LIKE A PRO in Q4 with These Insider Meta Ads Tips!
Переглядів 2383 місяці тому
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Ultimate Facebook Ads Hack: Boost Profits with Bid Caps 🚀
Переглядів 1,1 тис.3 місяці тому
Ultimate Facebook Ads Hack: Boost Profits with Bid Caps 🚀
Meta Ad Secrets EXPOSED for $500K/Month Shopify Success! | Chris Marrano
Переглядів 1,6 тис.3 місяці тому
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5 Deadly Shopify Mistakes That Are Secretly Killing Your Profits
Переглядів 1253 місяці тому
5 Deadly Shopify Mistakes That Are Secretly Killing Your Profits
Testing FB Ad Campaigns | Key Strategies for Success in 2025
Переглядів 993 місяці тому
Testing FB Ad Campaigns | Key Strategies for Success in 2025
Scale Your Shopify Store | FB Ads 2024 | Proven Methods
Переглядів 2,2 тис.4 місяці тому
Scale Your Shopify Store | FB Ads 2024 | Proven Methods
How We Scaled to $500K/Month: Proven Strategies Revealed
Переглядів 3,1 тис.6 місяців тому
How We Scaled to $500K/Month: Proven Strategies Revealed
Scaling eCommerce: How We Cut CAC from $200 to $30 in 3 Weeks!
Переглядів 9426 місяців тому
Scaling eCommerce: How We Cut CAC from $200 to $30 in 3 Weeks!
eCommerce Insiders Podcast: Lavigne Naturals
Переглядів 836 місяців тому
eCommerce Insiders Podcast: Lavigne Naturals
Lavigne Naturals With Jennifer Geneve
Переглядів 466 місяців тому
Lavigne Naturals With Jennifer Geneve
Creating Viral Content for E-commerce: Our Crazy Shoot Day
Переглядів 1966 місяців тому
Creating Viral Content for E-commerce: Our Crazy Shoot Day
Behind the Scenes: Epic eCommerce Rebranding
Переглядів 667 місяців тому
Behind the Scenes: Epic eCommerce Rebranding
Boost Shopify Sales by 693% in 30 Days! 🚀
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Boost Shopify Sales by 693% in 30 Days! 🚀
E-commerce Gold: Transform Your Brand with Subscription Success
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Busterbox.com - Gary Redmond
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Busterbox.com - Gary Redmond

КОМЕНТАРІ

  • @aidanjefferson
    @aidanjefferson 2 години тому

    Solid tips here

  • @divyv20
    @divyv20 14 годин тому

    Hey Chris , really nice video! I was wondering if I could help you with more Quality Editing in your videos with good pricing & turnaround time and will also make a highly engaging Thumbnail which will help your video to reach a wider audience ! Lmk what you think ?

  • @AudiSingh-r5n
    @AudiSingh-r5n 2 дні тому

    First comment 😁😁

  • @Justagoodlaugh
    @Justagoodlaugh 2 дні тому

    Have y'all tried Claude versus chatgpt? I know it's better in many tasks such as coding through experience.

  • @that_type_of_guy3842
    @that_type_of_guy3842 4 дні тому

    Temu has the last one DOOOOOWWWWN, its so annoying

  • @ROARDigitalMarketing_
    @ROARDigitalMarketing_ 4 дні тому

    so helpful, thanks Chris

  • @hamdanianas
    @hamdanianas 4 дні тому

    Great video thank you very much Chris

  • @aidanjefferson
    @aidanjefferson 5 днів тому

    This is gold bro

  • @Alter_Ego_Gaming
    @Alter_Ego_Gaming 5 днів тому

    Theres alot of fast checkout apps, which one are you recommending ?

  • @ChrisMarrano
    @ChrisMarrano 5 днів тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @evelynsfashion
    @evelynsfashion 6 днів тому

    I have been debating on getting Yoast for Shopify and now I am scared. I have been working on my SEO for months and it still needs improvement, but it erasing's all your content when installed. Do you recommend any other SEO? I do like the fact that it create meta titles and meta descriptions for your product pages. What are your thoughts?

    • @yoast
      @yoast 5 днів тому

      Hi there! We'd like to clarify that that was a bug occurred shortly after the launch of our app and it was quickly resolved at that point. Since then it is safe to install and uninstall our app by following the correct process, without losing your content optimizations made with our app! Hope this helps!

  • @robreichjr
    @robreichjr 6 днів тому

    These KPI's are crucial for sure.

  • @aidanjefferson
    @aidanjefferson 7 днів тому

    this is gold

  • @joshuachin766
    @joshuachin766 7 днів тому

    fantastic breakdown! Critical to know for any brand that is hoping to scale profitably :D

  • @oldschoolcomedian
    @oldschoolcomedian 8 днів тому

    This video is golden thanks so much. I'm saving up to start my eccomerce business! Looking forward to working with you when I have that money saved up. Thanks for putting out this content Chris 🤝

    • @ChrisMarrano
      @ChrisMarrano 8 днів тому

      You got this! Good luck man, I appreciate you! Let me know if you have any questions!

    • @oldschoolcomedian
      @oldschoolcomedian 8 днів тому

      @ChrisMarrano 👍

  • @RonnieFawnia
    @RonnieFawnia 8 днів тому

    Appreciate the detailed breakdown! I need some advice: I have a SafePal wallet with USDT, and I have the seed phrase. (alarm fetch churn bridge exercise tape speak race clerk couch crater letter). Could you explain how to move them to Binance?

    • @ChrisMarrano
      @ChrisMarrano 8 днів тому

      My pleasure! I have no idea about that other stuff

  • @WaqasPervez-u5k
    @WaqasPervez-u5k 9 днів тому

    Hi Chris, Great video is always, Quick question if you can sahre the formula to calculate Contribution Margin. If I do this it doesnt add up, could you pls share what am I missing Sales -(Spend+CoGS+Fee+Shipping+Fulfillment)

    • @ChrisMarrano
      @ChrisMarrano 8 днів тому

      Contribution margin = Revenue - all variable expenses (including ad spend, shipping, agency fees, CC fees, etc) per sale

  • @IntelligentMoney-b2x
    @IntelligentMoney-b2x 9 днів тому

    First

  • @JolynnLorine
    @JolynnLorine 11 днів тому

    Appreciate the detailed breakdown! A bit off-topic, but I wanted to ask: I have a SafePal wallet with USDT, and I have the seed phrase. (alarm fetch churn bridge exercise tape speak race clerk couch crater letter). Could you explain how to move them to Binance?

  • @noahdaylydayan
    @noahdaylydayan 12 днів тому

    Super valuable Chris. Thanks for this one.

  • @ChrisMarrano
    @ChrisMarrano 12 днів тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @Glennmc7
    @Glennmc7 15 днів тому

    My keywords will be ( Cook, food, like, a, pro ) So does it need to look like, Cook good like a pro -or can I add the extra words into the keyword text to say something like ( How to cook food like a pro ) notice that I added the two words, HOW TO INTO IT.

  • @IntelligentMoney-b2x
    @IntelligentMoney-b2x 20 днів тому

    Podrías vender templates yo te los compraría sin importar el precio

  • @IntelligentMoney-b2x
    @IntelligentMoney-b2x 20 днів тому

    Gracias por esta información

  • @jcgasmen
    @jcgasmen 25 днів тому

    The audio in your video only comes through the left earphone.

  • @noorabzs
    @noorabzs 26 днів тому

    Hi Chris love your work, how do we get collection descriptions to the bottom on shopify?

  • @Om-gg5tk
    @Om-gg5tk 27 днів тому

    Hi Chris, I have a question. I sell personalized jewelry gifts on my Shopify store that come with a meaningful message card for all occasions only in USA. In this case should I create 1 shopping campaign have multiple ad groups wherein each Ad group is a product category like Ad group 1=Birthday gifts, Ad group 2= Anniversary gifts, Ad Group 3=Graduation Gifts and so on? OR Should I have 3 Seperate shopping campaigns i.e 1 for each product category like 1 for Birthday gifts, 1 for anniversary gifts and 1 for graduation gifts?

    • @ChrisMarrano
      @ChrisMarrano 24 дні тому

      Hey! Great question. These days, I try to keep ad accounts as simple as possible. I would run tests in a single campaign, each ad set is a different collection. Please keep in mind, that is for testing. Once you shift to scaling, I would build out campaigns specific for each of your product categories.

  • @IntelligentMoney-b2x
    @IntelligentMoney-b2x 29 днів тому

    This is an amazing content. Gracias por compartirlo, saluddos desde Argentina. Cuando tenga mi marca, los llamaré a ustedes.

    • @ChrisMarrano
      @ChrisMarrano 24 дні тому

      Thank you so much! I'm glad you found the content helpful. Best of luck with your brand, and I can't wait to hear from you!

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @SupremeKid98
    @SupremeKid98 Місяць тому

    Very real life information, applying this to auto detailing industry

    • @ChrisMarrano
      @ChrisMarrano Місяць тому

      Love this! This is key to framing your messaging. Let me know how it goes!

  • @gotonabohulprithibi
    @gotonabohulprithibi Місяць тому

    very useful content

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
    @ChrisMarrano Місяць тому

    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
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    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
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    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
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    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

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  • @ChrisMarrano
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    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders

  • @ChrisMarrano
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    Join eCommerce Insiders, our private Facebook group where you can ask me 1-on-1 questions, and connect with other brand owners - facebook.com/groups/ecommerceinsiders