In this video, we dive into the biggest trends shaping the non-profit fundraising world in 2025. 🎯
Here’s a quick look at what’s ahead:
🌟 Authenticity will be everything.
We’re predicting that donors will value real, human connections more than ever. Non-profits should focus on being present, transparent, and truly listening to their supporters to build trust.
🤖 Technology will transform donor engagement.
AI and data tools are changing the game. Non-profits should use these technologies to streamline tasks, personalize communication, and save time for what matters most-building relationships.
🔧 Healthy donor pipelines will drive growth.
We’re predicting Non-profits will focus on upgrading donors stuck at lower giving levels. To do this, they’ll need to shift from transactional fundraising to a more relational approach.
💡 Donor offers will need to be more compelling.
Donors want to see the impact of their gifts. Non-profits should create clear, emotionally powerful proposals that connect donor passions with real-world results.
🤝 Balancing tech and humanity will be key.
While technology will make fundraising more efficient, Non-profits must avoid over-reliance on it. Building genuine, personal connections will still be the foundation of success.
🚀 These trends will shape how Non-profits connect with donors, grow giving, and make a lasting impact in 2025.
For more help connecting with your donors and building authentic relationships this year, visit our website, veritusgroup.com. 🔗
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