M1 Concourse is an 87-acre playground for auto enthusiasts that includes a secure community of 250+ Private Garages and a state-of-the-art 1.5-mile test and performance track - Champion Motor Speedway - with its own private Motorsports Club. The track and adjoining facilities are rentable for special events like new vehicle introductions, festivals, product demonstrations and car shows.

M1 is a place where enthusiasts can keep, show and exercise their vehicles in the company of other enthusiasts and enjoy unforgettable experiences in a social setting unavailable to people who keep their cars at home or in a traditional storage facility. Plans for the development also include an open-air experiential walkable village of auto-focused retail businesses with year-round entertainment programming open to the public, including car shows, concerts, celebrity speakers, product demonstrations and more.