The Inbound Marketing Channel
The Inbound Marketing Channel
  • 34
  • 3 732
State of HubSpot 2024: How the Best Do It Differently
Watch this replay of the State of HubSpot 2024: How the Best Do It Differently event, where Jonathan Burg, SVP of Revenue at New Breed, answers the question:
Is Inbound dead?
In this insightful presentation, Jonathan leverages survey data from over 1,600 revenue leaders to address this critical question.
He explores how top-performing companies are not just surviving but thriving by adapting their strategies to meet changing market demands.
Watch Jonathan as he highlights:
✅ The evolving role of inbound marketing in a digital-first environment
✅ Key differentiators that set successful companies apart
✅ How to utilize HubSpot as a data powerhouse for informed decision-making
✅ Embracing AI and automation to enhance productivity and efficiency
✅ The alignment challenge: identifying the metrics that matter
This session is designed to help you pinpoint where to focus your investments for maximum impact and discover how HubSpot can empower your growth and technology transformation.
🔖 Video Chapters:
• Introduction: 0:00
• Agenda: 1:23
• State of HubSpot 2024: 2:51
• Is Inbound dead? 3:39
• Top Challenges: 9:24
• How the best do it different: 29:00
💥 Subscribe to The Digital Marketing Channel: / @thedigitalmarketingchannel762
✅ Join the Boston HubSpot Users Group:
events.hubspot.com/boston/
****************************************************************************
About the Boston HubSpot Users Group (Boston HUG):
Master your marketing skills and have fun doing it.
The Boston HubSpot User Group is an impassioned community of inbound marketers. We meet quarterly at the HubSpot HQ in Cambridge (and sometimes virtually) to discuss marketing trends, learn best practices from world-class speakers, and network with Boston's elite marketers. Events are free and lots of fun!
Still not convinced? One time, we threw a pizza party with HubSpot co-founder Dharmesh Shah! 🍕
Переглядів: 12

Відео

How to Use Adobe Express with HubSpot
Переглядів 119 годин тому
Check out this quick demo from the Boston HubSpot User group on the Adobe Express integration with HubSpot. You'll learn all about this integration, including: What does it do?🤔 Add Adobe Express designs to your HubSpot content. Create graphics with an in-app version of Adobe Express that fits right into your HubSpot workflow for creating a social post, ad, page, or email. Update and edit image...
HubSpot AI Settings | How to Find and Optimize
Переглядів 1821 день тому
You've seen the power of generative AI in marketing-it helps you create faster, be more productive, and get more done in less time. And if you're a HubSpot user, you're even more excited about how HubSpot is integrating AI into the platform to take your productivity to new heights. In this short video, we'll walk you through how to access your AI settings, manage user permissions, and set up ke...
Next-Gen Social: Unleashing AI for Epic Social Media Success
Переглядів 6628 днів тому
Watch this replay of the Boston HubSpot User Group event to learn the best way to leverage AI for social media WITHOUT sounding like a robotI! Brooke Sellas, award-winning CEO of B Squared Media, takes you through her proven strategies to boost your social presence through the creative use of AI. Don’t get lost in the sea of AI-generated content - follow Brooke’s tips to stand out, connect with...
Using AI for Social Media Success: Join Me to Save Time & Boost Engagement
Переглядів 16Місяць тому
Feeling overwhelmed by social media? As a busy entrepreneur, I get it! That's why I'm excited to invite you to the Boston HUG webinar, Next-Gen Social: Unleashing AI for Epic Social Media Success with Brooke Sellas. Join us to learn how AI can help you automate tasks, find content faster, and engage with your audience in real-time-all within your social strategy. Don't miss out on this interact...
ABM-Bound: How To Use HubSpot To Manage Your ABM Campaigns
Переглядів 56Місяць тому
Watch this video replay of the Boston HubSpot User Group to discover how to manage your ABM campaigns using HubSpot! Curious about Account-Based Marketing (ABM) and Account-Based Experience (ABX)? Watch this session for a breakdown of what ABM/ABX really means. Learn how smaller teams are achieving big success without the need for pricey ABM software. In this session, Nick Zeckets of Air Traffi...
Content Hub: Everything You Need to Know About HubSpot's Newest Hub
Переглядів 682 місяці тому
Watch this video replay of the Boston HubSpot User Group for a deep dive into HubSpot's new Content Hub, which combines the power of generative AI with the HubSpot tools you know and love to make creating content in your brand voice quick and easy. Watch live as we create an entire campaign's worth of content - website, blog, podcast, social media posts, and more - in under an hour. Watch a det...
QUICK WIN Email Tips That WORK
Переглядів 1445 місяців тому
Watch this video replay of the Boston HubSpot User Group to learn about the latest email marketing best practices! Think you know the ins and outs of email marketing? Think again! Follow along with Jay Schwedelson, President/CEO of Outcome Media & Founder of SubjectLine.com/GURU Media Hub, as he guides you through the latest email marketing best practices. These quick win tips/tricks will ensur...
How to Create an Automated Marketing Report in HubSpot
Переглядів 237 місяців тому
Learn all about a new update in HubSpot that enables users to share report and dashboard data via email. Watch this video to learn how to easily generate a monthly report for your boss, your stakeholders, or even yourself. Steps covered in the video: 1. Click on the top right corner of a report and select Share this report 2. Select recipients - Users can multi-select many recipients. 3. For re...
How to Set Up Reporting Dashboards in HubSpot
Переглядів 349 місяців тому
Learn how to set up reporting dashboards in HubSpot. One of the most powerful tools in HubSpot is reporting. You can set up a new reporting dashboard or utilize one of HubSpot’s many templates. To get started, we recommend starting with the provided templates first, then moving to creating your own once you’re comfortable. Follow along with this video to set up your reporting dashboards in HubS...
How to Import Your Mailing List into HubSpot
Переглядів 2439 місяців тому
Learn how to import your existing mailing list into HubSpot step by step. If you already maintain a database of leads acquired before setting up HubSpot, it's crucial to import these leads into HubSpot promptly to unlock your ability to re-engage, gain lead intelligence, and refine your list. Most importantly, this helps expedite your return on investment (ROI) from HubSpot compared to delaying...
How to Create Custom Properties in HubSpot
Переглядів 279 місяців тому
Learn how to create custom properties in HubSpot step by step. Properties in HubSpot are essentially fields that store information on HubSpot records. For example, you can utilize a property like "City" for companies to specify their respective locations. While HubSpot comes equipped with default properties for each object, you also have the option to create custom properties tailored to your b...
How to Connect Your Domain or Subdomain to Hubspot
Переглядів 2489 місяців тому
Learn how to connect your domain or subdomain to HubSpot step by step. Connecting your domain or subdomain is a crucial step in your HubSpot setup. By doing so, you can publish your content on your HubSpot-hosted website, landing pages, blogs, and more. Watch this short video for step-by-step instructions. For more instruction, download a free copy of our HubSpot Implementation checklist: 21789...
How to Embed HubSpot Forms on Your Site
Переглядів 23010 місяців тому
In this video, you'll learn how to embed HubSpot forms on your externally hosted website, step-by-step. If you have an external website, meaning it’s not built on HubSpot CMS, you’ll want to update all of the forms on your site to HubSpot forms. This will ensure that the data contained in every form submission is captured inside your HubSpot CRM. This will grow your marketing contacts and allow...
How to Use Drag And Drop Email Templates in HubSpot
Переглядів 6310 місяців тому
How to Use Drag And Drop Email Templates in HubSpot
How to Add an Externally Hosted Website Page to Your HubSpot Campaigns
Переглядів 5311 місяців тому
How to Add an Externally Hosted Website Page to Your HubSpot Campaigns
How to Connect Your Ad Accounts to HubSpot
Переглядів 6711 місяців тому
How to Connect Your Ad Accounts to HubSpot
How to Connect Google Analytics to HubSpot
Переглядів 22311 місяців тому
How to Connect Google Analytics to HubSpot
How to Set Up Your Meeting Link in HubSpot
Переглядів 5911 місяців тому
How to Set Up Your Meeting Link in HubSpot
How to Connect Your Email Inbox to HubSpot
Переглядів 6211 місяців тому
How to Connect Your Email Inbox to HubSpot
How to Connect Your Social Media Accounts to HubSpot
Переглядів 2011 місяців тому
How to Connect Your Social Media Accounts to HubSpot
Tour HubSpot's Prospecting Workspace for Sales Hub
Переглядів 45Рік тому
Tour HubSpot's Prospecting Workspace for Sales Hub
How to Set up Your HubSpot Blog
Переглядів 23Рік тому
How to Set up Your HubSpot Blog
How to Exclude Your Own Traffic from HubSpot Analytics
Переглядів 45Рік тому
How to Exclude Your Own Traffic from HubSpot Analytics
How to Install the HubSpot Tracking Code
Переглядів 391Рік тому
How to Install the HubSpot Tracking Code
How to Set Up Your Brand Kit in HubSpot
Переглядів 115Рік тому
How to Set Up Your Brand Kit in HubSpot
How to Use ChatSpot to Ask the HubSpot Academy for Answers
Переглядів 37Рік тому
How to Use ChatSpot to Ask the HubSpot Academy for Answers
Designing a Personalization Strategy for Your Business
Переглядів 82Рік тому
Designing a Personalization Strategy for Your Business
The Four Horsemen of the Inbound Apocalypse: How to Market in This Weird New Era
Переглядів 113Рік тому
The Four Horsemen of the Inbound Apocalypse: How to Market in This Weird New Era
How to Clean Up Your Portal and Keep It That Way
Переглядів 107Рік тому
How to Clean Up Your Portal and Keep It That Way

КОМЕНТАРІ

  • @MollieSmith-b2e
    @MollieSmith-b2e Місяць тому

    The url provided for the quick start sheet is resulting in a 404.

    • @InboundMarketingChannel
      @InboundMarketingChannel Місяць тому

      Hi Mollie, it looks like you're right. Sorry about that! Let me see if I can find the new url for you. I'll report back.

    • @InboundMarketingChannel
      @InboundMarketingChannel 28 днів тому

      Here you go: 21789760.fs1.hubspotusercontent-na1.net/hubfs/21789760/Boston%20HUG/Pillar%20Page%20Quick%20Start%20-%20INBOUND%202022.xlsx

  • @FranBoloni
    @FranBoloni Місяць тому

    This is such useful information. Thank you! Rethinking our entire content strategy after watching this.

    • @InboundMarketingChannel
      @InboundMarketingChannel Місяць тому

      Glad it was helpful! If any questions come up as you start implementing, don't hesitate to reach out.

  • @sultanarolly1906
    @sultanarolly1906 2 місяці тому

    hello,your channel so good but some problem.I want to discuss your channel problem & solution.

  • @dianafehr2870
    @dianafehr2870 4 місяці тому

    Where can I find the presentation and the checklist? Would love to get my hands on it

    • @InboundMarketingChannel
      @InboundMarketingChannel 4 місяці тому

      Hi @dianafehr2870! Here is the folder with the resources Will mentioned in the session, including his slides, templates, and checklists: drive.google.com/drive/folders/1tyvOucRvkHE8Ffa8-4WklKuNx_3_uIUK

    • @dianafehr2870
      @dianafehr2870 4 місяці тому

      @@InboundMarketingChannel thanks a lot 😊

  • @alanmiles6680
    @alanmiles6680 10 місяців тому

    1 full hour one guy talks endless...

  • @WahatKom
    @WahatKom 10 місяців тому

    Thank you for this excellent information. I couldn't access the tool (Pillar Page Quick Start); please send me the file?

    • @InboundMarketingChannel
      @InboundMarketingChannel 10 місяців тому

      You should find all of George's resources here: www.georgebthomas.com/inbound2022. Enjoy!

  • @joshuatennefrancia1942
    @joshuatennefrancia1942 10 місяців тому

    Exciting Information: 💯💯💯