The Marketing Meetup
The Marketing Meetup
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How Daniel Priestley links marketing with business and sale strategies
Daniel Priestley is a serial entrepreneur, CEO and founder of @ScoreApp , public speaker and author of 5 best selling books.
In this session, Daniel talked us through
- the value of upstream insights
- the power of being boring
- being in vision mode or autopilot depending on what the business needs
and so much more!
If you'd like to join our future sessions for free you can do so at themarketingmeetup.com
Take the time to check out our partners, all of whom we work with because we think they're useful companies for lovely marketers.
Frontify - All your brand assets in one place: Frontify combines DAM, brand guidelines, and templates into a collaborative source of brand truth.
Cambridge Marketing College - The best place to get your marketing qualifications and apprenticeships.
Redgate Software - Now hiring marketers!
Exclaimer - the power to create, control, and deploy company email signatures and fire up a new marketing channel with world-leading email signature management.
Planable - the content collaboration platform that helps marketing teams create, plan, review, and approve all their awesome marketing content.
ScoreApp - where you can quickly and easily create a customised quiz funnel that engages your customers. Lead generation & customer engagement at its best!
Storyblok - empowering all teams to create content experiences across any digital channel. Flexible, intuitive, seamless... the only CMS you'll ever need!
Переглядів: 484

Відео

How to build a bare minimum marketing strategy
Переглядів 305День тому
I know how it feels to not know what to do next with your marketing. I know how it feels to not have buy in from the rest of the team on your work. I know how it feels to feel like you have to say yes to everything that comes along. I know how it feels to feel like my marketing is just spinning the wheels. For me, the unlock came with the idea of building a decent strategy But, a lot of us our ...
How to leverage influencer marketing for 2025
Переглядів 10414 днів тому
Influencer marketing has evolved massively over the years. in this episode, Nicole Ponce, (Influencer Marketing Team Lead at Semrush), and Sarah Adam, (Head of Partnerships & Influencer Marketing at Wix) talk us through how they approach working with influencers. You'll learn: What makes for a great influencer relationship What to measure and why How to find influencers And much more Thanks aga...
The secrets behind creating vertical video for social media
Переглядів 21021 день тому
Vertical video is having a moment across the social channels. But, for some it remains an impenetrable fortress of confusion or intimidation. In this session, we've curated a panel of a personal branding expert, a creator, and a videographer to share with you: - How each approaches video creation - The actual real business impact of creating for socials using vertical video - And gaining tips a...
how to get stakeholder buy-in for your ideas, every time
Переглядів 65Місяць тому
Matt Saunders, Business Coach spoke at our IRL event in Leeds. His talk covers the age-old problem of getting buy-in from senior decision-makers and some of the frameworks you can use to help you do that.
Why Innocent Drinks' Social Media Team is the BEST in the Business
Переглядів 258Місяць тому
Anni & Ellie manage the team at innocent drinks in the UK. Anni heads up the planned content side of things whilst Ellie is on the reactive community front. Together they have a huge amount of experience in running effective social channels...which also happen to be a lot of fun! Frontify - All your brand assets in one place: Frontify combines DAM, brand guidelines, and templates into a collabo...
Using customer reviews to inform your marketing strategy
Переглядів 78Місяць тому
Adison Clark Co-founded a fashion brand called P&Co. They built a community around a love for design, coffee and motorbikes. But most importantly they listened to their customers to understand what mattered to them. And now Adison uses this experience to help other D2C brands grow. This was filmed in Birmingham at our in-person event. There are events all over the world you can attend, please c...
The latest social media updates with Lucy Hall from SocialDay
Переглядів 200Місяць тому
The brilliant Lucy Hall from SocialDay takes us through some super useful updates on the social media platforms from Linkedin and TikTok to UA-cam and Instagram. If you're a marketer looking to keep up to date on all the latest trends, you're going to love this video. The folks below are the brands we work with because we think they're useful companies for lovely marketers. Please go check them...
How to make a business case for social media
Переглядів 256Місяць тому
Michael Corcoran is the former head of social media for Ryanair and now the Managing Partner at Frankly. So many marketers have a hard time convincing their leadership team that social media is a valuable marketing tool and should form part of an overall business strategy. Michael certainly makes the case for investing in the platforms and in this session you'll learn why. ⚠️Warning, this one i...
Chain your brand to a tree inside your customer's minds
Переглядів 1872 місяці тому
At the Reading's Marketing Meetup in June 2023, we had Giles Edwards, founder of ...Gasp! explain exactly 𝗛𝗼𝘄 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱 𝗰𝗵𝗮𝗶𝗻 𝗶𝘁𝘀𝗲𝗹𝗳 𝘁𝗼 𝗮 𝘁𝗿𝗲𝗲 𝗶𝗻𝘀𝗶𝗱𝗲 𝘁𝗵𝗲 𝗺𝗶𝗻𝗱𝘀 𝗼𝗳 𝗮𝗹𝗹 𝘆𝗼𝘂𝗿 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 💡🌳⛓️ Key takeaways were: • The power of context - and the life-or-death nature of standing out • The commercial significance of brand awareness - and why more than 70% of B2B buyers buy from a ven...
The secrets of B2B marketing on social media
Переглядів 4922 місяці тому
The secrets of B2B marketing on social media
how to manage posting across multiple social media channels
Переглядів 1982 місяці тому
how to manage posting across multiple social media channels
Secrets of Innocent's Social Media Management
Переглядів 1,3 тис.3 місяці тому
Secrets of Innocent's Social Media Management
Why LinkedIn IS the new Facebook
Переглядів 2,6 тис.3 місяці тому
Why LinkedIn IS the new Facebook
How I Learned to Embrace Quiet Confidence
Переглядів 1183 місяці тому
How I Learned to Embrace Quiet Confidence
How marketers can keep their customers happy
Переглядів 1193 місяці тому
How marketers can keep their customers happy
What marketers should know about CEOs
Переглядів 1573 місяці тому
What marketers should know about CEOs
What marketers should know about sales
Переглядів 3064 місяці тому
What marketers should know about sales
Marketing brainpower and how you can best use it
Переглядів 1224 місяці тому
Marketing brainpower and how you can best use it
What marketers should know about finance
Переглядів 2614 місяці тому
What marketers should know about finance
How marketers can get the most from AI
Переглядів 3684 місяці тому
How marketers can get the most from AI
What can marketers learn from Canva's growth? - Amanda Zafiris, Head of Marketing (Europe), Canva
Переглядів 11 тис.5 місяців тому
What can marketers learn from Canva's growth? - Amanda Zafiris, Head of Marketing (Europe), Canva
The Four Secrets to Cultivating a Marketing Effectiveness Culture
Переглядів 2135 місяців тому
The Four Secrets to Cultivating a Marketing Effectiveness Culture
How to tell stories with your data - Thierry Ngutegure
Переглядів 3395 місяців тому
How to tell stories with your data - Thierry Ngutegure
Seth Godin on Marketing: Trends, AI, & Ethics
Переглядів 19 тис.5 місяців тому
Seth Godin on Marketing: Trends, AI, & Ethics
Measuring marketing efforts through MMM (Marketing Mix Modelling)
Переглядів 6885 місяців тому
Measuring marketing efforts through MMM (Marketing Mix Modelling)
Build marketing reports that ACTUALLY tell you about your customer - Reema Vadoliya
Переглядів 3355 місяців тому
Build marketing reports that ACTUALLY tell you about your customer - Reema Vadoliya
How leaders are approaching AI - Thomas Barta
Переглядів 3166 місяців тому
How leaders are approaching AI - Thomas Barta
Ai for non-techies - How Marketers can get the most from chat GPT
Переглядів 1,2 тис.6 місяців тому
Ai for non-techies - How Marketers can get the most from chat GPT
What AI tools are available to social media marketers?
Переглядів 9527 місяців тому
What AI tools are available to social media marketers?

КОМЕНТАРІ

  • @youngboygrowin
    @youngboygrowin 4 дні тому

    Very qualitative video !!

  • @tartmart3
    @tartmart3 4 дні тому

    This is gold ❤

  • @Kaitrece
    @Kaitrece 10 днів тому

    This is great, thank you! If I may suggest- end the video with the name of the tool again please.

  • @jakobbourne6381
    @jakobbourne6381 26 днів тому

    If you're looking to use AI with your marketing, you won't be disappointed with *phlanx* and their caption generator With the right input, one can easily market with their content AKA caption marketing

  • @wobblydangly
    @wobblydangly Місяць тому

    Is it a good idea for the likes of Sainsburys and Tesco to position themselves again say Aldi or Lidl and promote them in store with price comparisons in every aisle?

  • @trona_freeman
    @trona_freeman Місяць тому

    yes! love that the Tango ad got a mention.

  • @luntoinside
    @luntoinside Місяць тому

    Fascinating insights. Thanks Michael & Joe!

  • @helengreenwoodcreative
    @helengreenwoodcreative Місяць тому

    Great video, Gus! Still not convinced we need yet more video on Linkedin though...

    • @mguruuk
      @mguruuk Місяць тому

      It’s currently being pushed heavily, but specifically portrait, short-form video - and I’m not sure it’s needed either.

  • @rebeccapay1059
    @rebeccapay1059 Місяць тому

    I love LinkedIn. As you know. 😁 Useful stuff which I agree with Gus!

    • @mguruuk
      @mguruuk Місяць тому

      Much appreciated, my friend! :-) x

  • @pritpalchahal
    @pritpalchahal Місяць тому

    I love you Gus!

    • @mguruuk
      @mguruuk Місяць тому

      Ha, right back at ya!

  • @basanti2006
    @basanti2006 Місяць тому

    Linkedin is the place to be

    • @mguruuk
      @mguruuk Місяць тому

      100% agree!

  • @overilaye3056
    @overilaye3056 2 місяці тому

    This is so insightful 😅😅😅 i have taken a screenshot of the photo😅

    • @mguruuk
      @mguruuk Місяць тому

      Thank you! And don't share that too much, my inbox is already fire! Haha!

  • @unlostm8
    @unlostm8 2 місяці тому

    good chat

  • @cinematictrailerstudios
    @cinematictrailerstudios 2 місяці тому

    Love Seth! He's amazing, great interview

  • @monicamomney8756
    @monicamomney8756 2 місяці тому

    We are so inclined not to bother anyone, it is difficult to make connections. A privilege and pleasure to watch this, thank you both.

  • @emmaradcliffe9290
    @emmaradcliffe9290 2 місяці тому

    Loved this - thank you for doing it. Lots of social media content inspiration!

  • @nonefvnfvnjnjnjevjenjvonej3384
    @nonefvnfvnjnjnjevjenjvonej3384 2 місяці тому

    bruh.. facebook is dying .. and linked in is corny..

  • @---jh4nf
    @---jh4nf 2 місяці тому

    Of course a drinks company targeted towards children is infested with disgusting transgender and gay pride symbols. Go woke go broke

  • @BrandBoostReviews
    @BrandBoostReviews 3 місяці тому

    Incredible! Thanks very much. Informative and helpful to capture new clients on this professional platform.

    • @mguruuk
      @mguruuk 3 місяці тому

      Good luck with the 'three Cs'!

  • @CindiRamm
    @CindiRamm 3 місяці тому

    Terrific conversation. Loved seeing the Purple Cow milk carton. I recently moved and made the horrible decision to let mine go. Kept Free Prize Inside though. Having some regrets about Purple Cow now.

  • @vimalpatra1440
    @vimalpatra1440 3 місяці тому

    Every slide was so full of value! No fluff, Love it. ❤

    • @mguruuk
      @mguruuk 3 місяці тому

      Thank you, I appreciate this.

  • @taishankm
    @taishankm 3 місяці тому

    👌

  • @DeborahMason-k7n
    @DeborahMason-k7n 3 місяці тому

    Love this Gus, rocking the room.

    • @mguruuk
      @mguruuk 3 місяці тому

      Thank you Deb! 🧡

  • @rakhamadahar1580
    @rakhamadahar1580 3 місяці тому

    Really useful Gus!

    • @mguruuk
      @mguruuk 3 місяці тому

      Thank you for watching, Rakha! 🧡

  • @v33377
    @v33377 3 місяці тому

    Thank you for the valuable content!

  • @elenasfait8799
    @elenasfait8799 3 місяці тому

    Sugalaii acasa klari urgent ana mihaela curisti pisamas pe voii mergeti an puscarie doi romani fara soarta gunoie stradale fraudisti hotii lumii fetitele mele acasa dilo gajeii

  • @elenasfait8799
    @elenasfait8799 3 місяці тому

    Buna bonee sparte an hour acasa fetitele mele urgent gailor !!!! Frumosilor acasa fetitele mele ca muriti toata familia voastra impostoare falsilor parintii falsi prin milldesborg 68 sf car fals i am mom no klara ciilla child i am mom bone fute an cur curve javre ordinare vioricile mama fetitelor mele mincinosii impostori laurentiu claudiu lenti sica fratii ady luca daniel tesco hotii lumi escroci impostori cuibusi hulpus marian dumitru boros ioan urgent acasa fetitele mele hotii lumi de copii stradalii fara soarta viorica mocian rosu

  • @David_Beno
    @David_Beno 3 місяці тому

    Position vs big brand

  • @ClintonKhanya
    @ClintonKhanya 3 місяці тому

    One year on and this is still Gold

  • @Hank-ry9bz
    @Hank-ry9bz 4 місяці тому

    7:00 'generous means applying emotional labor and effor to bring empathy to solve a problem'

    • @mcee555
      @mcee555 3 місяці тому

      That is a beautiful quote.

  • @humzamohammed2150
    @humzamohammed2150 4 місяці тому

    😊0ok

  • @LRG53
    @LRG53 5 місяців тому

    15:00

  • @saidyd7577
    @saidyd7577 5 місяців тому

    3:51 usatopnews24-h.blogspot.com/?m=1

  • @sumatisumati8317
    @sumatisumati8317 5 місяців тому

    Yo admin are you there?

  • @MariannMakrai
    @MariannMakrai 5 місяців тому

    Watching this..,Will write when I've watched it in full

  • @tomii5405
    @tomii5405 5 місяців тому

    This guys looks like family

  • @EdLo3
    @EdLo3 5 місяців тому

    Awesome. Such a natural, positive interview. What I love is that Seth doesn't challenge consumerism, he celebrates it as long as it's heart is in the right place and gives people joy. As you say, his clarity of thought and deep consideration about his own endeavors empowers marketers across the world to keep developing their practice.

  • @mrsmifflin
    @mrsmifflin 5 місяців тому

    Two peas in a pod look at you 🤓

  • @mrsmifflin
    @mrsmifflin 5 місяців тому

    You got Seth!!!!

  • @tobitotheworld4805
    @tobitotheworld4805 5 місяців тому

    31:13 - the well

  • @abhipatil4844
    @abhipatil4844 5 місяців тому

    Awesome

  • @debraburke3018
    @debraburke3018 6 місяців тому

    Wow! Wow! Wow! Love this guy's brilliance, originality and being so open. That is not easy to be so transparent and not be afraid to reveal personal things about yourself. Try it yourself to talk about yourself in an open forum. I love how spontaneous he is with questions and so relevant answers. He is also very insightful and understands human nature. He is a genius.

  • @MyraAhmedCopywriter
    @MyraAhmedCopywriter 6 місяців тому

    Love the emphasis on simplicity. Go Vinay!

  • @wolfgangeyre6265
    @wolfgangeyre6265 7 місяців тому

    *promosm* 😑

  • @classactracing
    @classactracing 7 місяців тому

    Rapha doesn't price on a cost-plus basis. They price on a 'it's way more expensive than anything else basis' - that's the entire point of their pricing strategy. They will price themselves out of exitance with more closures. Rapha just has closed its North American office, but the brand's CEO says the area remains its North American headquarters. Strange they opt to remain somewhat there since Bentonville is sometimes called a "Mecca" or "Disneyland" for mountain bike riders.

  • @joeglover
    @joeglover 7 місяців тому

    Legend.

  • @celia879
    @celia879 7 місяців тому

    This was brilliant, thanks so much for putting it out there and for having those experts in your channel, definitely please keep it up. As a small business it helps me a lot being able to get this in depth marketing view!

    • @MarketingMeetup
      @MarketingMeetup 5 місяців тому

      Sorry we missed this. Lovely to hear we’re helping folks like yourself. The plan is to keep uploading ✌️

  • @abhipatil4844
    @abhipatil4844 7 місяців тому

    Awesome

  • @Bequesone
    @Bequesone 7 місяців тому

    Bloody brilliant, thank you Joe and Areej ❤