Discover how Manchester United are scoring big in eCommerce! Get the inside story on their retail revolution by watching the full video now.
Manchester United have successfully launched their new eCommerce store, built on SCAYLE’s cutting-edge infrastructure, in just seven months.
The club is committed to excellence on the pitch, with numerous domestic and European titles. Off the pitch, they’re dedicated to delivering outstanding fan experiences. And a great commerce experience is key to this. They provide fans with the very best in official apparel and accessories - and their goal is to provide the very best shopping experience too.
Putting fan satisfaction at the heart of its plans, Manchester United chose SCAYLE to operate a new direct-to-consumer platform. It is based on and powered by the SCAYLE commerce engine, providing a captivating and customized experience that quickly adapts to fast-changing requirements.
This partnership is redefining how United’s global fanbase shops. With SCAYLE’s robust infrastructure, Manchester United are able to offer fans seamless, localized shopping experiences.
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○ SCAYLE: www.scayle.com/
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► ABOUT SCAYLE
SCAYLE is a flexible B2C SaaS enterprise shop system built on a headless and API-first architecture. An extensive feature set, including PIM, Shop Management, Checkout, and OMS, is combined with an intuitive UI. Brands and retailers use SCAYLE to stay on track with fast-changing market developments and to drive differentiation in commerce. SCAYLE GmbH is a member of the ABOUT YOU Group and unites modern technology with a unique retail DNA. Leading brands like Deichmann, Fielmann, FC Bayern, and Manchester United choose SCAYLE’s Commerce Engine.