In today’s episode of the Wealthy Woman Lawyer® podcast, I chat with Marilyn Jenkins, Founder of MJ Media Group and Law Marketing Zone. Marilyn is a seasoned digital growth strategist specializing in all aspects of digital marketing for law firms, including paid advertising, SEO, Google Business Profile Optimization, Reviews Management, and Database
Reactivation.
With a proven track record of helping law firms achieve remarkable growth, Marilyn has crafted strategic marketing plans that have led many clients to exceed seven-figure revenues, with some realizing returns on investment as high as 14x. She also hosts the popular podcast Leadership in Law and is the author of several books, including Profit
Driven Digital Marketing and the Google Business Profile Training Guide.
*Listen in as Marilyn and I discuss:*
- The importance of a comprehensive approach to digital marketing for law firms, combining SEO, ads, and local outreach.
- How Google Business Profiles can be optimized to dominate local search results and attract new clients.
- The differences between Local Service Ads and Google Ads, and when to use each for maximum ROI.
- Strategies for managing online reviews effectively and addressing negative feedback constructively.
- Why attorneys need to shift their focus from complex, academic content to client-focused, SEO-friendly materials.
- Marilyn’s innovative services, such as Maps Power Boost, which help law firms achieve higher rankings in Google Maps.
*Key Moments:*
00:00 Intro
00:07 Meet Marilyn Jenkins: Digital Growth Strategist
01:44 MJ Media Group and Law Marketing Zone
03:56 The Importance of Comprehensive Digital Marketing
04:48 Understanding Google Business Profile
06:16 Managing Reviews and Reputation
08:52 Books on Digital Marketing for Lawyers
10:57 Local Service Ads vs. Google Ads
15:13 Address Verification for Virtual Law Firms
19:03 Boosting Your Google Maps Ranking
21:02 Writing Articles for Legal Blogs
25:06 Top Tips for Improving Your Digital Footprint
*LINKS TO LOVE:*
To learn more about Marilyn and connect with her, visit her website at
lawmarketingzone.com or book a call (lawmarketingzone.com/bookacall/)
You can also purchase her books, including Profit Driven Digital Marketing and the Google Business Profile Training Guide, on Amazon. Grab her brand-new book, The 2025 Local SEO Playbook for Law Firms, Outrank, Outshine, Outperform! lawmarketingzone.com/our-books/
*ABOUT DAVINA:*
When I tell my story to other women lawyers, they often tell me it sounds a lot like theirs. I’m a high-achieving woman, who studied hard, worked even harder, and thought that’s what it took to get what I wanted in life. At first, I made money-a whole lot of it. But, eventually, I wound up burned out; emotionally, physically and financially bankrupt; and on the brink of divorce. When that happened, I knew I needed to make a change.
My journey of self-discovery led me to solutions, and a life of joy, fulfillment and abundance I could never have imagined. That’s the path I walk today, teaching others along the way. One thing I know for sure: You can have wealth, abundant resources, more options, and a life you love. There’s also a way to wealth without sacrificing yourself to the alter of your career. You have the power to choose the life you truly desire, and you are entitled to pursue your dreams, whatever they may be. I’ve done it; so can you if you are open to exploring new possibilities for your business and your life.
🔗 *CONNECT WITH ME*
Looking to build a Wealth Generating Law Firm? Check out my *FREE* video training: www.wealthywomanlawyer.com/build-wealth-generating
Visit my Website: wealthywomanlawyer.com/
Follow me on Instagram: wealthywomanlawyer
Contact me: davina@wealthywomanlawyer.com
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