In this eye-opening episode, we sit down with Kanika Talwar, the visionary co-founder of CosIQ, to uncover the lesser-known truths about the skincare industry, especially the so-called "Natural" and "Organic" products.
Kanika, who gained recognition on Shark Tank India, shares her incredible entrepreneurial journey, from working in the manufacturing sector to building a revolutionary skincare brand.
CosIQ stands apart with its innovative, science-backed products, like India's first 2-ingredient Vitamin C serum and its unique serum-based sunscreen that absorbs into the skin within seconds, leaving no white cast.
In this candid conversation, we dive deep into topics such as:
- The misleading marketing tactics of "Natural" and "Ayurvedic" skincare brands.
- How CosIQ prioritizes transparency, ethics, and results over trends.
- Behind-the-scenes insights from Kanika’s Shark Tank India experience, including how she secured ₹50 lakh funding from Vineeta Singh and Anupam Mittal.
- The challenges and milestones of scaling a startup in the competitive skincare industry.
- Practical advice for aspiring entrepreneurs and skincare enthusiasts.
Whether you're curious about skin care, entrepreneurship, or the journey of building a brand from scratch, this podcast has something for everyone!
Follow Kanika Talwar:
Instagram: paintingthetownpink
LinkedIn: www.linkedin.com/in/kanika-talwar-383aa011/
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Instagram: campuscodein
LinkedIn: www.linkedin.com/company/campuscodein/
Connect with Mayank Arora:
Instagram: arora1mayank
LinkedIn: www.linkedin.com/in/arora1mayank/
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