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Behind the Scenes at AWS re:Invent 2024: Insights from DevRel & Marketing Leaders
Join us at AWS re:Invent 2024 conference in Las Vegas for a quick look at what some of the top tech companies are working on in DevRel and developer marketing.
In this video, we’ll introduce you to leaders who shared what their companies do and highlighted a few key initiatives they’re focusing on to engage developers and grow their ecosystems.
⌛️ Timestamps:
00:00 Introduction
00:30 Spacelift
01:36 FusionAuth
02:50 Twingate
04:45 Slack
06:12 Snyk
08:12 Cloudflare
09:20 Kentik
11:27 ConsoleConnect
12:30 SuperAnnotate
13:50 Retool
14:58 Final Thoughts
📢 Follow us for more updates:
Monthly Webinars: draft.dev/webinars
X: x.com/draftdev
LinkedIn: www.linkedin.com/company/draft-dev/
Переглядів: 108

Відео

Behind the Scenes at KubeCon North America 2024: Insights from DevRel & Marketing Leaders
Переглядів 271Місяць тому
Join us at KubeCon North America 2024 for a quick look at what some of the top tech companies are working on in DevRel and developer marketing. In this video, we’ll introduce you to leaders who shared what their companies do and highlighted a few key initiatives they’re focusing on to engage developers and grow their ecosystems. ⌛️ Timestamps: 00:00 Introduction 00:35 Synadia 01:12 The New Stac...
Strategies for Enterprise Growth through Developer Ecosystems | Draft.dev Monthly Webinar Series
Переглядів 792 місяці тому
In this webinar, you'll learn how enterprises can leverage developer ecosystems to engage developers and drive growth. We'll cover the benefits and challenges of dev ecosystems, the role of technical content in developer transformation, and much more. This webinar is a must-watch for anyone in DevRel or developer marketing at an enterprise company. Host: 🎧 Clayton Kast, Account Director at Draf...
Optimizing Developer Content For Success | Draft.dev Monthly Webinar Series
Переглядів 733 місяці тому
Watch this webinar to discover strategies for optimizing content specifically for developers. We’ll share how to engage technical audiences with content that’s precise, authentic, and adds value to their journey. Learn about optimization tactics, distribution strategies, and the role of analytics in improving your developer content’s performance. Host: 🎧 Clayton Kast, Account Director at Draft....
How to Create Effective Video Content for Developers | Draft.dev Monthly Webinar Series
Переглядів 954 місяці тому
Watch this webinar to explore how to create video content that resonates with developers and technical audiences. We’ll cover strategies for understanding developer needs, planning and producing high-quality tutorials, and balancing educational content with engaging visuals. You’ll also learn about effective promotion, distribution, and how to measure the success of your videos. Host: 🎧 Clayton...
SEO Strategies & Best Practices for Technical Audiences | Draft.dev Monthly Webinar Series
Переглядів 1105 місяців тому
Watch this webinar to learn about SEO strategies tailored for technical audiences and how to optimize your content to effectively reach and engage developers and other technical professionals. We'll cover essential topics such as keyword research, content creation, and measuring ROI, all while keeping in mind the unique needs and preferences of technical audiences. Whether you're a seasoned mar...
Influencer Marketing & the Effective Use of Dev Evangelists | Draft.dev Monthly Webinar Series
Переглядів 1016 місяців тому
Dive into this webinar to discover how to use influencer marketing and developer evangelists to skyrocket your reach in the tech world. We'll explore the world of tech influencer marketing and developer evangelism. We'll define what sets them apart, share how to identify and nurture potential evangelists within your own community, and uncover the most effective ways to reach and engage develope...
How to Find a Technical Writer for Hire
Переглядів 1817 місяців тому
In the past four years at Draft.dev, we've written over 3,800 technical blog posts and worked with more than 300 technical writers. We've reviewed thousands of applications and reached out to hundreds of potential writers to help us create content for our clients. In this video, I'll share the exact process we use at Draft.dev to find the right technical writers. It takes preparation and time, ...
Brand & Content Alignment for Early-Stage Startups | Draft.dev Monthly Webinar Series
Переглядів 937 місяців тому
Is your startup's marketing not getting the results you want? In this webinar, you'll get insights on how to get your brand and content working together effectively. Learn from experienced marketers how to define your brand, understand your audience, and create content that resonates. Host: 🎧 Clayton Kast, Account Director at Draft.dev Speakers: 🎙️ Rebecca Mosner, Managing Partner at Maximize 🎙...
Mastering the Art of Product Documentation & Education | Draft.dev Monthly Webinar Series
Переглядів 1628 місяців тому
This webinar dives deep into the world of product documentation for DevTools, helping you create user-friendly guides that make it easier for users of all experience levels to understand and use your tool. Host: 🎧 Clayton Kast, Account Director at Draft.dev Speakers: 🎙️ Garrett Frohman, Founder of Mendable 🎙️ Randall Degges, Head of Developer Relations & Community at Snyk ⏳Timestamps: 00:00 Int...
Building a DevRel Dream Team | Draft.dev Monthly Webinar Series
Переглядів 1659 місяців тому
Building a DevRel Dream Team This webinar dives deep into the world of building a high-performing DevRel team. Whether you're a startup taking your first steps into developer relations or a scaling company looking to optimize your existing team, this video offers valuable insights on all aspects of the DevRel journey. From defining core responsibilities for your initial DevRel hire to navigatin...
Cultivating a Thriving Developer Community | Draft.dev Monthly Webinar Series
Переглядів 11210 місяців тому
Cultivating a Thriving Developer Community Are you ready to cultivate a vibrant developer community that drives business success? Watch our webinar as we explore the world of community engagement and its impact on the developer ecosystem. Hosts: 🎧 Clayton Kast, Account Director at Draft.dev Speakers: 🎙️ Rebecca Marshburn, Head of Community at Common Room 🎙️ Ron Northcutt, Head of Developer Rela...
Everything I’ve Learned About DevTools Marketing
Переглядів 30910 місяців тому
Everything I Learned About DevTools Marketing I spent years building Draft.dev and helping countless clients crack the DevTools marketing code. What did I learn? Buckle up, because I'm spilling the tea on what works (and what definitely doesn't) in this competitive landscape. This video covers: 1️⃣ My DevTools marketing journey, from starting Draft.dev to working with 150 incredible clients 2️⃣...
The Power of Hackathons | Draft.dev Monthly Webinar Series
Переглядів 10811 місяців тому
The Power of Hackathons: Strategies for Planning, Execution, and Maximizing Impact This webinar marked the launch of our exciting monthly webinar series at Draft.dev 🚀 Our speakers Brandon Kessler, CEO of Devpost, and Karl Hughes, CEO of Draft.dev, delved into the world of hackathons and their transformative power in the realm of developer marketing, and chatted about topics like: ✅ Why compani...
How to Use React DevTools in Safari
Переглядів 2,1 тис.Рік тому
Learn how to use React DevTools in Safari! In this tutorial, we'll show how to set up the standalone version of React DevTools to debug your React app in non-supported browsers like Safari. Prerequisites: - A Mac running Safari - A code editor, such as Visual Studio Code - Git installed on your machine - Node.js and npm (the Node package manager) installed on your system Resources: - Text versi...
Positional & Draft.dev: Content Strategy for Developer Tools
Переглядів 233Рік тому
Positional & Draft.dev: Content Strategy for Developer Tools
Designing a Content Plan: Topic Ideation Strategies
Переглядів 374Рік тому
Designing a Content Plan: Topic Ideation Strategies
Defining Success and Setting Content Goals
Переглядів 1272 роки тому
Defining Success and Setting Content Goals
Does Content Marketing Work for Smaller Companies?
Переглядів 1212 роки тому
Does Content Marketing Work for Smaller Companies?
How to Be Successful With Technical Content Marketing
Переглядів 1462 роки тому
How to Be Successful With Technical Content Marketing
How to Avoid the Content Failure Cycle
Переглядів 2322 роки тому
How to Avoid the Content Failure Cycle
Improving the ROI of Technical Content
Переглядів 4372 роки тому
Improving the ROI of Technical Content
About Draft.dev - Technical Content Marketing Agency
Переглядів 1,1 тис.2 роки тому
About Draft.dev - Technical Content Marketing Agency
Comparing AI Writing Software in 2022
Переглядів 1,2 тис.2 роки тому
Comparing AI Writing Software in 2022
Writing Technical Thought Leadership
Переглядів 3173 роки тому
Writing Technical Thought Leadership
Topic Clusters and SEO Keyword Research for Technical Content
Переглядів 20 тис.3 роки тому
Topic Clusters and SEO Keyword Research for Technical Content
Finding Technical Writers for Hire - Recruiting for your engineering blog
Переглядів 1783 роки тому
Finding Technical Writers for Hire - Recruiting for your engineering blog
Coming up with Ideas for Your Startup's Blog
Переглядів 1413 роки тому
Coming up with Ideas for Your Startup's Blog
Creating Unique Blog Images with Unsplash and Bannersnack
Переглядів 2394 роки тому
Creating Unique Blog Images with Unsplash and Bannersnack
Landing Page Tools for Startups
Переглядів 1994 роки тому
Landing Page Tools for Startups

КОМЕНТАРІ

  • @samiulhaq318
    @samiulhaq318 6 місяців тому

    Hi... Great content.. looking for more videos like this.

  • @matthew_bub
    @matthew_bub 7 місяців тому

    Thanks for taking the time to share these tips!

  • @cryptototalwar2915
    @cryptototalwar2915 8 місяців тому

    Wow this was an incredibly valuable lecture

  • @SchalkNeethling
    @SchalkNeethling 9 місяців тому

    Thanks for sharing all of this valuable information. As someone building tools but also educating junior devs, all of this resonates and makes a lot of sense.

  • @ImpactMotive
    @ImpactMotive 11 місяців тому

    Hey anyone please clear my doubt "Is keyword clustering and topic clustering same"

    • @KarlHughesTech
      @KarlHughesTech 11 місяців тому

      I’ve used them interchangeably, yes

  • @vid4ia583
    @vid4ia583 Рік тому

    Great job showing how to apply pillar and topic cluster content.

  • @halanermine6606
    @halanermine6606 Рік тому

    Thank you, very helpful ❤

  • @KaptainViciorious
    @KaptainViciorious Рік тому

    Great talk Karl! I really appreciate you sharing your experience and expertise. Though it isn't exactly my field, I deal with a lot of marketing and product analysis that this transfers very well to.

  • @iqrasoomro1044
    @iqrasoomro1044 Рік тому

    Hello, first off thanks for explaining the content cluster concept, i saw that you’re targeting software engineers i thought of targeting niche audiences but wouldn’t that create conflict of interest?

  • @vanh9406
    @vanh9406 2 роки тому

    I subscribed. Thumbs up!!! #1 YT views provider -> "promo sm".

  • @tanveerinamdar2080
    @tanveerinamdar2080 2 роки тому

    Is this SILO ?

  • @hasnain231
    @hasnain231 2 роки тому

    Incredible, I created the same spreadsheet for a client last week, and he loves it and the strategy. 😍

  • @alex.sudrajat
    @alex.sudrajat 2 роки тому

    Hi, should I index all the sub-article or just umbrella article or both of them?

    • @tanveerinamdar2080
      @tanveerinamdar2080 2 роки тому

      Index both of them and then interlink them appropriately.

  • @damian7045
    @damian7045 2 роки тому

    This is really good. I know its a year ago, but keep making more marketing centric videos.

    • @Draftdev
      @Draftdev 2 роки тому

      Appreciate the feedback, we'll be focusing more on this in the next year!

  • @wealthyshezzy1
    @wealthyshezzy1 2 роки тому

    Well done 👍 great example 👌

    • @Draftdev
      @Draftdev 2 роки тому

      Glad you liked it!

  • @davidleonardogalindorusinq2963
    @davidleonardogalindorusinq2963 2 роки тому

    Good Vlog. In my opinion it needs to show how to do it step by step

  • @carsen-socal2775
    @carsen-socal2775 2 роки тому

    Thank you!

  • @realist9995
    @realist9995 3 роки тому

    Mostly people are just discussing "what is topical cluster". Glad to see visually. This can easily help design. Thanks!

  • @realist9995
    @realist9995 3 роки тому

    Pretty detailed I would say.

  • @mohammadaliahsanulkarim9012
    @mohammadaliahsanulkarim9012 3 роки тому

    How many words need for writing for pillar content(Informative topics SV-1600)?

    • @Draftdev
      @Draftdev 3 роки тому

      I try to do 2000+ words. Depends a bit on the competition in the space though.

  • @DaneRossenrode
    @DaneRossenrode 3 роки тому

    "Just trying the best, with what I got" Yip, that's what we all think when pushing ourselves beyond our comfort zone. Respect.