ROI Festival
ROI Festival
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American Express themed presentation Witness a 174-year brand and its legend at 2024 ROI Festival
American Express presentation at 2024 ROI Festival - Witness a 174-year brand and its legend - the themed speech delivered by American Express China joint venture company's brand communications senior director Mr. Chen, in the morning session on Day 2 of the two-day ROI Festival on October 10-11, 2024. This marks the 17th aniversary of ROI Festival held in Shanghai consecutively every October, and thank you is saluted to American Express supporting ROI Festival for the first time in 2024.
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Відео

Intel themed presentation Hello AI at 2024 ROI Festival
9 годин тому
Intel presentation at 2024 ROI Festival Hello AI - the themed speech delivered by Intel (China) CMO Mr Lv, in an afternoon session on Day 1 of the two-day ROI Festival on October 10-11, 2024. This marks the 17th aniversary of ROI Festival held in Shanghai consecutively every October, and thank you is saluted to Intel supporting ROI Festival for the first time in 2024.
ROI Awards yearly research presented by board member Professor Jiang Qingyun at 2024 ROI Festival
Переглядів 37 годин тому
ROI Festival 2024 has its closing session of the two-day forum, the yearly research study delivered by board member, chair of Research Committee Professor Jiang Qingyun, who presented the yearly research study of ROI Awards, on October 11. ROI Awards ceremony followed right after in the same evening when all awards were announced and Grand Prix and Gold presented to winning companies on stage. ...
Brand & ESG presented by board member Xavier Sun and committee member Sean Shih at 2024 ROI Festival
Переглядів 27 годин тому
ROI Festival talk about the brand, positioning, and its endeavor in ESG. Presented by board director, chair of publicity committee Xavier Sun, and committee member of philanthropy committee Sean Shih, moderated by ROI Festival consultant Vincent Yan, in the mornig of Day 2, of the two-day ROI Festival held on October 10-11, 2024. This marks the 17th anniversay of ROI Festival, held every Octobe...
ROI Awards yearly study presented by board member Professor Wang Gao at 2024 ROI Festival
Переглядів 17 годин тому
ROI Awards yearly study on award entries, trends, marketig industry development, as presented by board member Professor Wang Gao, chair of Awards Committee, at 2024 ROI Festival, a two-day forum held every October in Shanghai on October 10-11. 2024 marks the 17th year of ROI Festival. For interested parties, please write to roifestival@roifestival.com
Opening speech by founder & chief architect Dr Onicek He at 2024 ROI Festival
Переглядів 27 годин тому
Opening speech by founder & chief architect Dr Onicek He at 2024 ROI Festival, delivered in the first morning of the two-day ROI Festival in Shanghai, on October 10-11 For more info, please write to roifestival@roifestival.com
#17throiawards2024 ROI Awards Grand Prix award winning case: Ele.me 饿了么这杯我请《哈尔滨移动的明信片》
Переглядів 212 годин тому
Ele.me - this cup is on me, Harbin's moving postcard, framed all the beautiful scenes. ROI Awards 2024 GRAND PRIX award winning case Entries by 上海天与空广告有限公司 Shanghai Tian Yu Kong Advertising Advertiser: 饿了么 ele.me Agency Company Group Category: Creativity - Classic, Outdoor #17throiawards2024
#17throiawards2024 ROI Awards Grand Prix award winning case: A Whole Universe in a Guinness 酒液奇观
12 годин тому
A whole universe in a guinness 酒液奇观 ROI Awards 2024 GRAND PRIX award winning case Entries by 上海动人广告制作中心 DR FILM (Shanghai) Advertiser: 健力士 Guinness 百威 Budweiser Production Company Group Category: Video Production Service #17throiwards2024
#17throiawards2024 ROI Awads Grand Prix award winning case: Haidilao hot pot 海底捞科目三 从上分到上桌
12 годин тому
Utilize Douyin’s hot topic insights and fermentation strength, the all eye-catching "subject 3 dance move in Haidilao hot pot" quickly grew from a hot spot on Douyin to Haidilao brand hot spots, across the country in China. ROI Awards 2024 GRAND PRIX award winning case Entries by Ocean Engine Advertiser: 海底捞 Haidilao hot pot Media Company Group Category: Digital Media Platforms - Search Engine ...
#17throiawards2024 ROI Awards Grand Prix award winning case: Harbin Ice & Snow 哈尔滨的冰雪顶流晋升之路
12 годин тому
Songhua River Bridge, Music Park Giant Snowman, Sophia Cathedral, Central Boulevard, NorthEast Tiger Park, Xiaoxue Township, Madaokou Rail Station, large groups of influencers/KOLs flok to the hot travel spots and created huge buzz on Douyin, benefitting the entire province when huge amount of travellers around the country visiting Heilongjiang province. This set a perfect example for other Chi...
#17throiawards2024 ROI Awards Grand Prix award winning case: Kuaishou 快手《LIVE AGAIN 重生ID》
12 годин тому
In order to draw more attention to the risk of high blood pressure and hypoxia among long distance truck drivers, Kuaishou participated in public welfare by setting up memorial accounts for deceased users and spread the warmth in various fields, so everyone feel the power of goodwill. ROI Awards 2024 GRAND PRIX award winning case Entries by TOPic & Loong Advertiser: 快手 Kuaishou Agency Company G...
#17throiawards2024 ROI Awards Grand Prix award winning case: 1982 Sprite 来瓶82年的雪碧, 不再是玩笑
Переглядів 212 годин тому
As a 40-year-old soft drink, see how Sprite gain buzz on social media through the release of a limited edition product to win back young consumers who are attracted to new products. ROI Awards 2024 GRAND PRIX award winning case Entries by 奥美 Ogilvy (Shanghai) Advertiser: 可口可乐 Coca-Cola - 雪碧 Sprite Agency Company Group Category: Media-Digital, Social Media Marketing #17throiawards2024
#17throiawards2024 ROI Awards Grand Prix award winning case: KFC 疯四 × 风油精:醒着疯!
12 годин тому
Seize the wild crazy personas of Crazy Thursday consumers. Under pressure from job search, performance dash and more, folks yearn to go berserk. For students and workers, final exams and Chinese Spring Festival home-bound tickets snatching loom. In the January Pre-CNY season stress to zoom, let all have reasons to go loony and boom, with KFC X Feng You Jing. Crazy Thursday and the Chinese paten...
#17throiawards2024 ROI Awards Grand Prix award winning case: iQIYI《我的阿勒泰》一部剧带火一座城 My Altay
Переглядів 112 годин тому
iQIYI pull together with the Xinjiang Department of Culture & Tourism, Altay Bureau of Culture, Sports, Tourism, and HuaCheng Publishing House, proposed for the first time the "Read a good book, Watch a good drama, and Visit a good place" cultural and tourism fusion plan to deeply tap into China’s regional cultural and tourism resources and boost local economy development. ROI Awards 2024 GRAND...
#17throiawards2024 ROI Awards Gold award winning case: Meituan Dianping 美团小份饭《剩饭的告别》
Переглядів 112 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Meituan Dianping 美团小份饭《剩饭的告别》
#17throiawards2024 ROI Awards Gold award winning case: TMALL 天猫 618《最后一件》
12 годин тому
#17throiawards2024 ROI Awards Gold award winning case: TMALL 天猫 618《最后一件》
#17throiawards2024 ROI Awards Gold award winning case: Ele.me 饿了么 X 许知远:建议冬至放一天假
12 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Ele.me 饿了么 X 许知远:建议冬至放一天假
#17throiawards2024 ROI Awards Gold award winning case: Logitech AI 时代 罗技大师系列携手百大UP主引领智慧办公新风尚
Переглядів 112 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Logitech AI 时代 罗技大师系列携手百大UP主引领智慧办公新风尚
#17throiawards2024 ROI Awards Gold award winning case: JDcloud 京东云:一通特别的电话 (Public Welfare group)
Переглядів 112 годин тому
#17throiawards2024 ROI Awards Gold award winning case: JDcloud 京东云:一通特别的电话 (Public Welfare group)
#17throiawards2024 ROI Awards Gold award winning case: Harbin Ice & Snow 哈尔滨的冰雪顶流晋升之路
Переглядів 112 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Harbin Ice & Snow 哈尔滨的冰雪顶流晋升之路
#17throiawards2024 ROI Awards Gold award winning case: Luckin Coffee 美酒加咖啡,抖音第一杯
12 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Luckin Coffee 美酒加咖啡,抖音第一杯
#17throiawards2024 ROI Awards Gold award winning case: xiaomiev 小米SU7的上市逆袭之旅
12 годин тому
#17throiawards2024 ROI Awards Gold award winning case: xiaomiev 小米SU7的上市逆袭之旅
#17throiawards2024 ROI Awards Gold award winning case: Club Med,这就是自由自在
Переглядів 612 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Club Med,这就是自由自在
#17throiawards2024 ROI Awards Gold award winning case: Oreo 奥利奥 x 线条小狗春节营销战役
12 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Oreo 奥利奥 x 线条小狗春节营销战役
#17throiawards2024 ROI Awards Gold award winning case: SONGTSAM 从破冰到5000万,我们走出了一个“松赞模式”
12 годин тому
#17throiawards2024 ROI Awards Gold award winning case: SONGTSAM 从破冰到5000万,我们走出了一个“松赞模式”
#17throiawards2024 ROI Awards Gold award winning case: Xiaohongshu 小红书遛遛生活 一场citywalk解锁产品走出货架的营销新可能
12 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Xiaohongshu 小红书遛遛生活 一场citywalk解锁产品走出货架的营销新可能
#17throiawards2024 ROI Awards Gold award winning case: L'Oréal Paris【值此戛纳】2024巴黎欧莱雅x戛纳电影节整合营销案例AI应用
Переглядів 112 годин тому
#17throiawards2024 ROI Awards Gold award winning case: L'Oréal Paris【值此戛纳】2024巴黎欧莱雅x戛纳电影节整合营销案例AI应用
#17throiawards2024 ROI Awards Gold award winning case: Sprite 从"整活”到"整合” 新品借老梗玩出新增长
Переглядів 112 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Sprite 从"整活”到"整合” 新品借老梗玩出新增长
#17throiawards2024 ROI Awards Gold award winning case: Saudi Tourism Authority 沙特特别美:寻秘沙特阿拉伯的别样之美
Переглядів 112 годин тому
#17throiawards2024 ROI Awards Gold award winning case: Saudi Tourism Authority 沙特特别美:寻秘沙特阿拉伯的别样之美

КОМЕНТАРІ

  • @minimalist279
    @minimalist279 Місяць тому

    Chinese spirit. You uplifted China & the Chinese without suppressing others . Respect.

  • @MichealTallarico-f5s
    @MichealTallarico-f5s Місяць тому

    Kuhn Road

  • @zachary8433
    @zachary8433 11 місяців тому

    🤔 Promo-SM

  • @rubenhawkins6721
    @rubenhawkins6721 Рік тому

    'Promosm'

  • @mayaannora8765
    @mayaannora8765 Рік тому

    Wow i love this!! Use a service like "promo sm"!!

  • @roifestival
    @roifestival Рік тому

    Xiaohongshu = Little Red Book in Chinese

  • @roifestival
    @roifestival Рік тому

    P&G session on Creativity for Growth, at 9:30am Beijing time on Nov 25, 2022

  • @theultimatehopia149
    @theultimatehopia149 2 роки тому

    hoping that philippines would be like what China is heading to

  • @miltonmason7036
    @miltonmason7036 2 роки тому

    pr໐๓໐Ş๓

  • @katakwoo2349
    @katakwoo2349 2 роки тому

    Honesty and sincerity, Touched and trust, China style is rising in the World.

  • @katakwoo2349
    @katakwoo2349 2 роки тому

    底線

  • @horizonsenglish6294
    @horizonsenglish6294 2 роки тому

    The worst English language company in the world, how about you pay your staff before uploading more videos?

  • @s.sanyukthasreefashiondesi625
    @s.sanyukthasreefashiondesi625 2 роки тому

    This us a fraud company. BE AWARE . THIS COMPANY IS CHEATING EVERYONE . THEY ARE DOING AFFKIATE MARKETING AND CHEATING CRIEES OF RUPPES BY MAKING POIR PEOPLE TO DO TADK BASE WORK AND NOT PSYING BACK. ONE GIRL COMMITED SUICIDE BECAUSE OF THIS. CIBER CRIME AND FIR IS FILED

  • @astranger198
    @astranger198 2 роки тому

    Nice (Pakistan🇵🇰)

  • @irmalair1
    @irmalair1 3 роки тому

    Thank you for the upload! 🤗 but please remove the music throughout the whole thing 😣 a little bit here and there yes but not the whole time

  • @humanbeing2391
    @humanbeing2391 3 роки тому

    Thank you for this! It’s definitely a challenge balancing motherhood with all other aspects of our lives- including my own artistic endeavours as an independent musician 💕 Thanks so much for the inspiration.

  • @rodolfovitangcol5747
    @rodolfovitangcol5747 4 роки тому

    Million Dollar Potential in Ruvol I have invented a Board Game [still unpublished] that is guaranteed to be far more challenging and exciting to play than CHESS. I called it “RUVOL.” Over time, Ruvol will surpass chess as the “Number One Board Game in the World.” Why am I so sure about this? Because I am an avid chess player myself. I found chess to be so repetitive that any clever player could easily master the moves to a point they could even play against opponents blindfolded. It is for this reason I invented a game where every game is always a new challenge and exciting to play. Ruvol is played almost somewhat like chess. The kind of people who play chess will be the same kind of people who will play Ruvol. I invented Ruvol primarily to give chess a direct “apple-to-apple” competition. Right now, there is no other board game in the world within the same category of chess “where chess players can switch to.” Chess is entirely a monopoly in its class. And Ruvol will change that! In my Google search, I learned there are around 800 million chess players in the world. These 800 million players comprise the “Total Potential Buyers” of Ruvol across the globe. At an average profit of just US$5 per set, the “Global Income Potential” of Ruvol then is US$4 billion. Assuming only 1% of it will buy each year, the annual global potential sale is US$40M. I AM SELLING MY COPYRIGHT TO RUVOL. For the reason that I don’t have the resources to publish Ruvol on a global scale, I find it “wiser and faster” to simply sell my copyright. If you are interested to buy my copyright, email me your BEST PRICE OFFER-[the copyright goes to the highest bidder]. My email address is: rodolfovitangcol@gmail.com. [Or perhaps you can help me find a buyer, and I’ll reward you with a commission.] Early bird catches the worm! RODOLFO MARTIN VITANGCOL The Ruvol Inventor

  • @HotRod16
    @HotRod16 4 роки тому

    Im a Malaysian Chinese. I would say one should go China and observe by self. I mean, before I went China, I thought China is a bit outdated, not that modern and less advance than my country. Then I got a chance to visit to (not even metropolitan city like Shanghai or Beijing), I was totally amazed. And when back to own country, I realized how much we are behind. Everything evolves seriously fast there. I have some respect to China now.

  • @PurandharBedudoori
    @PurandharBedudoori 4 роки тому

    very good and detailed explained truths docs

  • @EduverseAca
    @EduverseAca 4 роки тому

    How speedy Chinese are!!!!😄😄😃😂😁😁

  • @ardordeleon
    @ardordeleon 4 роки тому

    Chinese creativity = ctrl + C, ctrl + V

  • @DOCTORCola
    @DOCTORCola 4 роки тому

    great video! space history, post more videos! success awaits you!

  • @BennySalto
    @BennySalto 4 роки тому

    Nine women can’t make a baby in one month.

  • @rajumondal4283
    @rajumondal4283 5 років тому

    Copycats

  • @wellwellwellall
    @wellwellwellall 5 років тому

    wanker

  • @Blue_diamond011
    @Blue_diamond011 6 років тому

    I really enjoyed watching this. Great documentary. Please share an updated version. Thanks

  • @michaelmokotong
    @michaelmokotong 6 років тому

    Its wonderful to see human development escape colonialist oppression. Human beings now have a chance of escaping extinction, the great gift of oppression.

  • @mobarakalijihan
    @mobarakalijihan 6 років тому

    I want to go to China for the job. Please help me. I am a Bangladeshi

  • @TheDennisgrass
    @TheDennisgrass 6 років тому

    As much as I respect P&G employees and their training, I cringed a number of times during Pritchard's talk. Then, I realized he is trying to promote gender equality in China! Forbes and NATIONAL BUREAU OF ECONOMIC RESEARCH provided different information pertaining to gender equality in the U.S. www.forbes.com/sites/karinagness/2016/04/12/dont-buy-into-the-gender-pay-gap-myth/#320da7425969

  • @damok9999
    @damok9999 6 років тому

    China is conformist not creative wtf?!? Go meditate on the streets and see how creative their law enforcement has become.

  • @damok9999
    @damok9999 6 років тому

    Most of the business there is illegal in the US for some reason or another. Every single labor job worth less than min wage for example is just illegal in the US.

  • @davidboia929
    @davidboia929 6 років тому

    No one can stop an idea whose time has come.

  • @markjustineherrera444
    @markjustineherrera444 6 років тому

    Chinese people are exploiters in other countries

    • @limtseng9205
      @limtseng9205 3 роки тому

      ur sound like free-market loser, and only know used to use colony way or war to robering.?

  • @ivandate9972
    @ivandate9972 6 років тому

    i thought i will see a documentary

  • @ookuitore
    @ookuitore 6 років тому

    Germany = the least creative country in the world in 2018

  • @ookuitore
    @ookuitore 6 років тому

    Chinese creativity = to copy europe and usa

  • @keithhodgson6759
    @keithhodgson6759 6 років тому

    Rubbish video - don't waste your time.

  • @gauravpatil-uq7xs
    @gauravpatil-uq7xs 6 років тому

    creative minds never fail

  • @djprozakkdjprozakk7037
    @djprozakkdjprozakk7037 6 років тому

    its a documentary or a fucking COMMERCIAL???

    • @hibudy
      @hibudy Рік тому

      Brother that's what called propaganda. Just imagine if you stream this kind of stuff to common chinese what happens to their mind. There are many aspects to it but I'm not going further.

  • @ookuitore
    @ookuitore 6 років тому

    This is government propaganda

  • @ookuitore
    @ookuitore 6 років тому

    Chinese creativity = to copy europe and usa

  •  7 років тому

    China does not have creativity, only India does

  • @zhubajie6940
    @zhubajie6940 7 років тому

    I note it does not address the elephant in the room. China is a single party state and Chinese companies must design electronics or produce movies, etc. with the explicit blessing of the Chinese Communist party. I'm distrustful enough of democratic governments in this domain. I don't care if it is made or designed in China or if the Chinese was the world's policeman, or Chinese culture influences more of the world IF IT WERE A DEMOCRATIC REGIME NOT AN AUTHORITARIAN ONE. That is what is really stymieing China from really influencing the rest of the world.

  • @juangalocha3210
    @juangalocha3210 7 років тому

    I'm thinking of traveling to china to work in the fashion world

  • @corrinetsang1478
    @corrinetsang1478 7 років тому

    Every year China sends its most promising graduated students(1% genius) out of 10 million graduated students to the top University around the world with full tuition,room and board.Once they innovated something China need,they are given unlimited funds(20 billion dollars) to developed graphene, turbo-scram jet engines,high speed rail,high voltage transmission lines,quantum communication,quantum radar,quantum computers,supersonic missiles, 4th generation pebble bed nuclear reactor.There are another 500,000 graduated students studying over seas( the next top 4% paying a higher tuition fee)) in Universities around the world to help China developed these innovations..

  • @AlistairVigier1
    @AlistairVigier1 7 років тому

    This documentary sounds like it was made by the government lol

    • @limtseng9205
      @limtseng9205 3 роки тому

      then is better than western media always go into Chinese toilet looking for news and used those things put on western people brain

  • @天大地大-n2l
    @天大地大-n2l 7 років тому

    来自星星的你,是韩国的电视剧!

  • @stallioncapital5861
    @stallioncapital5861 7 років тому

    hi there we offer to chinese companies and individuals translations to Arabic if you are interested contact us . please subscribe to our channel and share the word . thank you Stallion services

  • @davidedgerly
    @davidedgerly 7 років тому

    China is the master of Imitation.. They totally copy the West in almost every way.. The very basis of their infrastructure. How their cities are set up is a mimic of the west. The shopping centers are imitations of the west. The cultural revolution stripped China of self identity and history.. Any advancement China has had was born from the ideas of the west.. China's isolationism only served to be it's down fall during the Opium Wars of the 1800's.. England & the U.S. were able to castrate China's population by the introduction of drugs into it's society. The leadership of China was so unaware and ignorant of world issues they were caught off guard and could not create a strategy to defeat the onslaught of the manipulations of the west. I believe China realized to late it needed to have an eye on the rest of the world inorder to maintain itself in it's self imposed isolationism. Once China's population was seduced by communism. That was the death bell of creativity that China's population once had in limited supply to begin with. Today's China's populations creativity is suppressed by it's educational system that is totally devoid of creative thinking. But gives rise to a hive mentality and limited ability of its people to think independently. Also, because China's educational system hyper focuses on Nationalism.. This too limits China's society and how relates to the rest of the world and severely hinders creativity because China's has a condescending view of (Laowai) or foreigner world wide. Foreign business is allowed to enter China but China will rip off and copy the products of many company's of the west and then under sell their copies... I believe many of China's so called innovations are still from the minds of the R&D specialist from the west.. And there are a list of many products that are so called innovations of China that are exact copies and rip offs of products developed in the west and brought to China for mfg'ering. In defense of China I will add this.. If China does by some miracle evolve and creativity is instilled in it's people... The rest of the world is doomed...

    • @nsebast
      @nsebast 5 років тому

      You have to learn to imitate before you can be a master. Remember Modern China is only 30 years young.

  • @Zactroller
    @Zactroller 7 років тому

    I WOULD SAT OTHERWISE. CHINA IS NOT REALLY CREATIVE. THEY HAVE THIS PHILOSOPHY OF COPYING THE BEST AND MASS PRODUCE IT TILL IT BECOMES THE BEST. THEY ARE BASICALLY LIKE ROBOTS AND THATS WHATS DRIVING THE ECONOMY