The Sardar Who Dared to Dream!
What happens when the President of Lemon Tree Hotels decides to reimagine Indian hospitality?
On the latest episode of Talk with Kunal Vasudeva, Vikramjit Singh, now the founder of Alivaa Hotels, shares how his journey from leading one of India’s largest hotel chains to building a brand from the ground up has been nothing short of extraordinary.
Vikramjit talks about:
👉 Transitioning from Lemon Tree to Alivaa Hotels
👉 Redefining midscale hospitality for the Indian traveler
👉 His dreams, challenges, and the quirks of entrepreneurship
This is a story of grit, innovation, and daring to dream beyond the ordinary.
We have also released the audio on Spotify!
00:00 - 01:07 - Introduction & Guest Introduction
01:08 - 02:35 - The Unfiltered Conversation Begins
02:36 - 07:11 - Rising Through the Hospitality Industry
07:12 - 09:45 - Getting into the Taj Graduate Program
09:46 - 13:40 - Running His Own Hotel After Family Tragedy
13:41 - 17:49 - The Lemon Tree Journey: Scaling from 1 to 100 Hotels
17:50 - 21:58 - Earn Before You Burn: A Business Philosophy
21:59 - 27:02 - Loyalty vs. Competency: A Tough Leadership Choice
27:03 - 32:21 - Why Some People Don’t Grow With a Company
32:23 - 38:36 - The Changing Habits of Indian Travelers
38:47 - 45:44 - The Future of Hotels: The Power of Conversions
45:45 - 51:20 - How Indian Hospitality Can Attract More Tourism
51:21 - 52:38 - Why Leave a High-Paying Job to Start Over?
52:39 - 54:54 - Timing is Everything in Business
54:55 - 57:02 - Aliva Hotels: A New Beginning
57:03 - 01:02:00 - How the Aliva Business Model Works
1:02:01 - 1:05:41 - Expanding Aliva & Hofton as National Brands
1:05:42 - 1:07:01 - What Makes a Hotel Business Profitable?
1:07:02 - 1:31:45 - Closing Thoughts & Advice for Entrepreneurs