Happy 2025! Here's an hour+ conversion with Adam Crutchfield, National Consulting Leader of PwC; my firm :). Enjoy and hopefully, you can learn as much as I did! Thank you for listening.
00:00 Intro
00:45 PART ONE. About Adam & this episode
01:40 From engineering to consulting
07:18 Joining PwC
11:59 Ownership in consulting
16:41 Why did you leave PwC and why did you come back?
23:40 Career progression for consulting partners
29:56 PART TWO. Day-to-day motivation to keep going
36:33 How to manage 10+ offices at the same time
40:43 How to retain expertise in all industries simultaneously?
43:31 PART THREE. Future of Canada & future of consulting in the country
51:58 How not to be displaced by AI
53:25 Consulting challenges post-pandemic
54:53 PART FOUR. PwC Canada's goals for the next 5 years
59:20 Adam's interactions with other consulting firm leaders
1:03:10 PART FIVE. The most important skill to get & succeed in consulting
1:05:04 Consulting stereotypes
1:09:24 Why should I be in consulting?
1:13:01 How to replicate Adam's career success?
Connect with Adam:
LinkedIn: www.linkedin.com/in/adamcrutchfieldpwc/
Tomorrow is the last day to apply to PwC Summer 2025 internships. Apply here: jobs-ca.pwc.com/campus/ca/en/co-op-internship-opportunities?gad_source=1&gbraid=0AAAAACntievlodH7ATCuKSogD-dlp7GpD&gclid=Cj0KCQiAy8K8BhCZARIsAKJ8sfQS3mSBMKhUgnmsRbjQaTNTEPa5fbe2dkkJaC3upHPXlDZwoaFCNQ8aAqodEALw_wcB
Learn more about PwC Consulting: www.pwc.com/ca/en/services/consulting.html
Connect with me: www.linkedin.com/in/taras-druzenko/
Music:
Intro: Phantoms and Freinds by Old Man Canyon (special thanks to this amazing Canada-based group for letting me use their song).
Ending: Прекрасное Далеко (Prekrasnoe Daleko, Beautiful Far Away) by Great Children Choir of USSR.